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TOM Flow Chart CH2

This document discusses reasons why companies operate internationally and strategies for global operations. It outlines six main reasons companies go international: to improve supply chains, reduce costs and exchange rate risk, improve operations, understand markets, improve products, and attract and retain global talent. It also briefly describes five forces model, value chain analysis, resource view, and different frameworks for global operations strategies.

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Yusuf Syafiyudin
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87 views1 page

TOM Flow Chart CH2

This document discusses reasons why companies operate internationally and strategies for global operations. It outlines six main reasons companies go international: to improve supply chains, reduce costs and exchange rate risk, improve operations, understand markets, improve products, and attract and retain global talent. It also briefly describes five forces model, value chain analysis, resource view, and different frameworks for global operations strategies.

Uploaded by

Yusuf Syafiyudin
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Yusuf Syafiyudin Marna

Operation Chapter 2 Operation Strategy In a Global Environment


Strategy in
Global
Environment Six Reason a Company Go
Effective International:
operation 1. Improve the supply chain
Mission management 2. Reduce cost and exchange
rate risk
3. Improve operations
Strategy 4. Understand markets
5. Improve products
Issues 6. Attract and retain global
talent

Product Life- Five Forces Value-Chain Resource


Cycle Model Analysis View

Introduction Immediate Potential Risk of


Rivals Outsourcing:
Suppliers
Growth 1. A drop in quality
Potential or service
Entrants 2. Political backlash
Maturity Substitute 3. Negative impact on
Products
Customers employees
Decline 4. Potential future
competition
5. Increased logistic
& inventory cot
Ways to Differentiation Low-cost
Achieve Leadership
Competitive
Advantage Experience
Response
Differentiation

Planning & Theory of


Comparative Outsourcing
Core
Competencies Advantage

Global International Multidomestic Global Transnational


Operation Strategy Strategy Strategy Strategy
s

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