Understanding The Meaning of Colors in Color Psychology
Understanding The Meaning of Colors in Color Psychology
Each color has many aspects to it but you can easily learn the language of color by
understanding a few simple concepts which I will teach you here.
Non-verbal Communication
Color is a form of non verbal communication. It is not a static energy and its meaning
can change from one day to the next with any individual - it all depends on what energy
they are expressing at that point in time.
For example, a person may choose to wear red on a particular day and this may indicate
any one or more of the psychological meanings of the color red, including the following:
they may be passionate about what they are going to be doing that day, or
it may mean that they are feeling angry that day, on either a conscious or
subconscious level.
1
It is also strong-willed and can give confidence to those who are shy or lacking in will
power.
Being the color of physical movement, the color red awakens our physical life force.
It is the color of sexuality and can stimulate deeper and more intimate passions in us,
such as love and sex on the positive side or revenge and anger on the negative.
Having red as your favorite color identifies you as extroverted and optimistic, courageous and confident.
You are action oriented and physically active - sex is a necessity to you - you have strong survival instincts.
With a favorite color red, you like to be the center of attention - in fact all reds crave attention - other people
are drawn to the vitality and sense of excitement you emit.
As a personality color red, you are stimulating to be with and you radiate a great deal of energy.
You are ambitious and competitive and like to be the winner - you are achievement orientated and second
place is not good enough for you. With you it is all or nothing.
You usually gain the respect of others quite easily with your practical and grounded attitude and ability to set
boundaries.
Lovers of red are the explorers and pioneers of the world, the entrepreneurs and builders who like to be first in
discovering new physical realms.
If you favor the personality color red you have a passion and enthusiasm for life and are not afraid to pursue
your dreams and goals.
You are impulsive - you should count to 10 before reacting to situations as it is in these situations that your
anger and aggression often appears.
You are always in a hurry, wanting to do everything right now. Patience is not one of your strong points.
2
You do not procrastinate - you never put off until tomorrow what you can do today.
You are a hard worker when you have a personality color red, and you specifically enjoy physical labor and
working with your hands.
Red people can be aggressive and easy to anger, often exhibiting a violent temper - this is negative passion and
energy. You flare up instantaneously but calm down quite quickly once you get it out of your system and then
forget it ever happened - you do not hold a grudge.
Lovers of red are probably not particularly spiritual or religious - however if you do participate in religious
activities it is the physical customs and rituals that you are drawn to, the singing, Communion and other rituals,
organizing the church fete and other fundraising activities, the physical part of being there. Red people like to
take care of the nuts and bolts, the nitty-gritty, the practical aspects and physical preparation of organizing an
event.
You have a strong need for power and control which is connected to your basic survival instincts.
You are a good worker, although not necessarily a good boss - your aggressive nature doesn't serve you well in
management positions. Because you are action orientated you are good at meeting deadlines and getting the job
done at the right time.
You can be quite determined when you want something, but tend to have a short attention span, moving on to
the next best thing when you quickly get bored with the previous one - you want it all and you want it now!
With a personality color red you may have an over active ego and appear over confident with a super inflated
sense of your own worth.
The color orange radiates warmth and happiness, combining the physical energy and stimulation of red with the
cheerfulness of yellow.
Orange relates to 'gut reaction' or our gut instincts, as opposed to the physical reaction of red or the mental
reaction of yellow.
Orange offers emotional strength in difficult times. It helps us to bounce back from disappointments and despair,
assisting in recovery from grief.
The color psychology of orange is optimistic and uplifting, rejuvenating our spirit. In fact orange is so optimistic
and uplifting that we should all find ways to use it in our everyday life, even if it is just an orange colored pen
that we use.
3
Orange brings spontaneity and a positive outlook on life and is a great color to use during tough economic times,
keeping us motivated and helping us to look on the bright side of life.
With its enthusiasm for life, the color orange relates to adventure and risk-taking, inspiring physical confidence,
competition and independence. Those inspired by orange are always on the go!
In relation to the meaning of colors, orange is extroverted and uninhibited, often encouraging exhibitionism or,
at the very least, showing-off!
The color orange relates to social communication, stimulating two way conversations. A warm and inviting
color, it is both physically and mentally stimulating, so it gets people thinking and talking!
With orange as your favorite color, you are warm, optimistic, extroverted and often flamboyant.You are
friendly, good-natured and a generally agreeable person.
You are assertive and determined rather than aggressive - having a personality color orange means you are more
light-hearted and less intense than those who love red.
You thrive on human social contact and social gatherings, bringing all types together.
As a personality color orange you enjoy partying and socializing and planning all types of social events -
orange people are the life of the party, the uninhibited performer! You are often the loud talker in a group.
You get great satisfaction from helping others and they find you inspiring with your vitality and positive
energy.
You are tolerant and accepting of others just the way they are.
You are a people person, motivated by what others may or may not think and always trying to keep up with the
Jones'. You need people around you - being alone for too long makes you depressed and you then allow
negativity to engulf you.
4
You are a free spirit who doesn't like to be tied down - you are not always loyal in your relationships and find
it difficult to commit.
You are an adventurer - you love the outdoor life, camping, climbing mountains and indulging in adventurous
sports such as sky diving and hang gliding. You are the daredevil, always looking towards your next challenge,
your next great adventure.
You enjoy being physically active, particularly in the outdoors, whether it's simply going for a walk, or
competing in high level sporting competitions.
You are full of life, always on the go, determined and competitive, always looking for new challenges - and
this can lead to restlessness and impatience with others who do not have this need.
Lovers of orange like to take risks in many areas of their life, particularly in the physical areas. They prefer to
explore their outer world rather than their inner world.
The color green relates to balance and harmony. From a color psychology perspective, it is the great balancer of
the heart and the emotions, creating equilibrium between the head and the heart.
From a meaning of colors perspective, green is also the color of growth, the color of spring, of renewal and
rebirth. It renews and restores depleted energy. It is the sanctuary away from the stresses of modern living,
restoring us back to a sense of well being. This is why there is so much of this relaxing color on the earth, and
why we need to keep it that way.
Green is an emotionally positive color, giving us the ability to love and nurture ourselves and others
unconditionally. A natural peacemaker, it must avoid the tendency to become a martyr.
5
You are a practical, down-to-earth person with a love of nature.
You are stable and well balanced or are striving for balance - in seeking this balance, you can at times become
unsettled and anxious.
Having a personality color green means you are kind, generous and compassionate - good to have around
during a crisis as you remain calm and take control of the situation until it is resolved.
You are caring and nurturing to others - however you must be careful not to neglect your own needs while
giving to others.
You are intelligent and love to learn - you are quick to understand new concepts.
With a personality color green you have a great need to love and to be loved and you tend to wear your heart
on your sleeve- you are an open book who doesn't hide his/her feelings.
ou have a need to belong - greens are the joiners of social groups - you are at home in any social situation as
you are gracious and well-mannered, knowing just the right things to say and do.
You have high moral standards and doing the right thing is important to you.
You like to be accepted, appreciated and admired for the good you do in the community as well as in your
family life.
You are a loyal friend and a faithful partner, gentle but not passionate.
It is difficult for you to feel great passion as your need is for balance and peace, not action.
Having a personality color green means you are strong-willed and do not like to be told what to do by others.
You do like to win arguments and do not concede defeat easily.
You can have a tendency to gossip, which is connected to your need to belong.
With a personality color green you are not a risk-taker and not action orientated, rather more of an observer.
You love to sit in a café and watch the world go by.
You are business orientated and love to work in your own business. Money is important to you but you are
generous.
Detail bores you. You process information quickly and prefer to develop an idea, organize a plan and then
delegate the rest to someone else. Ideas flow quite easily but you are not good at executing them.
6
7