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BDSN As-1 (Soumya Singh)

Airbnb's business model allows people to share their homes and spaces to earn money. Customers include travelers looking for a local experience at a lower price. Metrics like monthly bookings and revenues indicate business success. Potential competitors include similar home-sharing sites, and threats include varying laws across locations and potential lawsuits. The main differences between Airbnb and Oyo are that Oyo focuses on hotel rooms while Airbnb has more residential listings, and Oyo provides more consistency through audits and pre-booked rooms.

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33 views5 pages

BDSN As-1 (Soumya Singh)

Airbnb's business model allows people to share their homes and spaces to earn money. Customers include travelers looking for a local experience at a lower price. Metrics like monthly bookings and revenues indicate business success. Potential competitors include similar home-sharing sites, and threats include varying laws across locations and potential lawsuits. The main differences between Airbnb and Oyo are that Oyo focuses on hotel rooms while Airbnb has more residential listings, and Oyo provides more consistency through audits and pre-booked rooms.

Uploaded by

Soumya Singh
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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FORTUNE INSTITUE OF INTERNATIONAL BUSINESS

BATCH 2018-20
BUSINESS DEVELOPMENT, SELLING & NEGOTIATION
CASE ANALYSIS OF AIRBNB

Submitted by- Submitted To-


Soumya Singh Dr. Sudhir Rana
Roll no- 120
Que-1 Air Bnb business model? Who are its
customers and what customer are looking for?

Airbnb has sharing economy model which believes in more sharing


and less in buying and cash.

Follows the quick way to get transaction done.

Customers of Air Bnb are-


 The leisure Travellers
 The Host which includes owners or renters who are willing to rent
out their places.

Consumer wants from their stay -


 A local experience
 Health and Safety
 More space, less money
 Pampering
 Amenities
 Services

Que-2 What metrics indicate that their business is


working?

Two high-level metrics that measure success are:

Monthly bookings of Experiences activities


Revenue from monthly bookings

Que-3 Who are potential competitors and what are


the threats of Air Bnb?
Potential competitors of Airbnb are-

 Tripping.com
 Home to Go
 Flipkey
 HomeAway
 VRBO
 HouseTrip
 VayStays
 VacayHero
 Luxury Retreats
 Wimdu

Threats of Airbnb are as follows-

Airbnb services are functional in more than 192 counties. Every


State and country has its own laws and regulations to comply with.
The company has no option but to rely on guests and hosts to
meet the local laws.

The company is already facing lawsuits and fines throughout the


world.
Competitors are growing out there, for example, tripping.com,
FlipKey, VRBO, Wimdu and many more. In future, these
competitors can give Airbnb a tough time.

Que-4 What are the difference between OYO and


Air Bnb?

OYO has more hotel rooms whereas Airbnb has more residential
plots.

In Airbnb, the apartment may have been misinterpreted, not so in


case of OYO as an audit is done every week.

The host might be unreachable, but it won’t be the case in OYO.

Calendar bookings can be wrong but in OYO once booked it is


finalized.

Host cancellation last minute is not in the case of OYO as they


have already booked the hotel rooms under OYO brand.

Airbnb doesn’t do a full background check, so, security and safety


are an issue but no so in OYO.

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