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CRM For AIRLINE Industry

The document discusses building a customer relationship management (CRM) system for the airline industry. The goals are to build loyal, profitable customer relationships through customer acquisition, development and retention. The proposed system aims to make CRM for airlines more efficient by focusing on customer needs over organizational wants and highlighting competencies needed for effective CRM. It includes modules for administration, normal users/customers, authentication, and reports.

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vaddeseetharamaiah
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34 views4 pages

CRM For AIRLINE Industry

The document discusses building a customer relationship management (CRM) system for the airline industry. The goals are to build loyal, profitable customer relationships through customer acquisition, development and retention. The proposed system aims to make CRM for airlines more efficient by focusing on customer needs over organizational wants and highlighting competencies needed for effective CRM. It includes modules for administration, normal users/customers, authentication, and reports.

Uploaded by

vaddeseetharamaiah
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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CRM For AIRLINE Industry

Aim:
The main aim of this project is to build loyal profitable customer
relationships.

Scope/Objective:
The overall strategic business objective of CRM is to build loyal profitable
customer relationships. Customer acquisition, development and retention are main
points to consider. Customer relationship management is a new concept to many
organizations. If it's new to you, here's why most forward-thinking organizations
devote lot of energy and resources to the set up and management of a Customer
Relationship Management capability.

Description:
Customer is the key driving force and all the activities are planned keeping
in mind the customer’s preferences. This system gives high quality services to
customers, for them to be competitive in their market. Understanding the
customer's business process and provide the best solutions and services using the
latest technologies. The quality matches international standards in terms of
precision and timely executions.

Following is a list of functionalities to be supported by the CRM Airlines Industry.


More functionality can be added to this list. And, in places where the description of
functionality is not adequate, you can make appropriate assumptions and proceed.

 High quality output

Further Details Contact: A Vinay 9030333433, 08772261612


Email: takeoffstudentprojects@gmail.com | www.takeoffprojects.com
 Cost competitiveness, simply because of abundance of intellectual capital.

 Effective turn-around-time
The following are some of the broad level features of product.

 Provision for creating and managing folder hierarchy for managing clients
and their documents.

 Comprehensive security with various permissions like Read Only, Write,


Delete, Full Control, Owner etc.,

Existing System

CRM - principles, strategy, solutions, applications, systems and ideas for

effective customer relationship management but in the existing system there is no

organization provided both following set of conditions in the existing CRM.

 organizations need to make a profit to survive and grow


 customers want good service, a quality product and an acceptable price

Proposed System

In the proposed system there comes a new thing, which makes the CRM Airlines
Industry more efficient and providing good service and quality.

Customer Relationship Management can have a major impact on an organization


through:

 shifting the focus from product to customer

Further Details Contact: A Vinay 9030333433, 08772261612


Email: takeoffstudentprojects@gmail.com | www.takeoffprojects.com
 streamlining the offer to what the customer requires, not want the
organization can make

 highlighting competencies required for an effective CRM process

Modules:
In this we have four modules

 Admin module
 Normal User module.
 Authentication module or registered user.
 Reports module.

Module Description:

Authentication Module: In this module the username and password verification


will be done automatically. And can change the password.

Admin users - Has full access to all the modules of this system. Responsible for
the all Customers and services of airlines industry. Prepares and submits also Daily
Reports, petty cash replenishment, and Tickets Report.

Reports:

All frequently used reports at the click of a button

All reports can be previewed, printed, exported to Excel/Word etc., or can be faxed
or emailed

Further Details Contact: A Vinay 9030333433, 08772261612


Email: takeoffstudentprojects@gmail.com | www.takeoffprojects.com
Normal users(Customers) – Has restricted access. i.e., Normal users have access
to some of the modules only i.e. user can see the Fare list of all Flights, timings
and can purchase online.

Hard Ware Requirements:

Processor : Pentium IV

Hard Disk : 40GB


RAM : 256MB

Soft Ware Requirements:

Operating System : Windows XP/2003 or Linux/Solaris


User Interface : HTML, CSS
Client-side Scripting : JavaScript
Programming Language : Java
Web Applications : JDBC, JNDI, Servlets, JSP
IDE/Workbench : Eclipse with MyEclipse Plug-in
Database : Oracle/Access
Server Deployment : JBoss

Further Details Contact: A Vinay 9030333433, 08772261612


Email: takeoffstudentprojects@gmail.com | www.takeoffprojects.com

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