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Age Respondents Frequency Percent (%) : Profile of The Respondents

The document provides demographic information about 30 respondents to a survey on purified water refilling stations. It shows that: - 36.7% of respondents were aged 21-25, followed by 23.3% aged 31-35. - 66.7% of respondents were single, while 33.3% were married. - 36.7% of respondents were students, 46.7% were employed, and 16.7% were self-employed.

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Jykyll Paul
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30 views7 pages

Age Respondents Frequency Percent (%) : Profile of The Respondents

The document provides demographic information about 30 respondents to a survey on purified water refilling stations. It shows that: - 36.7% of respondents were aged 21-25, followed by 23.3% aged 31-35. - 66.7% of respondents were single, while 33.3% were married. - 36.7% of respondents were students, 46.7% were employed, and 16.7% were self-employed.

Uploaded by

Jykyll Paul
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Profile of the Respondents

Respondents
Age
Frequency Percent (%)
15 years old to 20 years old 4 13.3
21 years old to 25 years old 11 36.7
26 years old to 30 years old 6 20.0
31 years old to 35 years old 7 23.3
36 years old to 40 years old 2 6.7
Total 30 100%

Respondents
Civil Status
Frequency Percent (%)
Single 20 66.7
Married 10 33.3
Total 30 100%

Respondents
Occupation
Frequency Percent (%)
Student 11 36.7
Employed 14 46.7
Self Employed 5 16.7
Total 30 100%

Levels of Marketing performance of Purified Water Refilling stations in Mintal,


Davao City
LEVELS Mean Description

Product
Store offer high quality products
1.066
Store provided several brand
1.433
Store has good condition of products
1.033

TOTAL 1.177
Price

Price offered cheaper if we purchase in big


amount 1.766
Store has lowest price in area
1.500
Store offers best price everyday
1.233
Customer prefer to shop in in store because of
the price offered 1.266

TOTAL 1.441

LEVELS Mean Description


Place
Store easy to find 1.300
Store has a strategic location 1.400
It has many branches within areas 1.233
Store location is appropriate 1.200
Customer prefer to shop in because of the
1.300
place
TOTAL 1.286
Promotion
Store give some coupons to be charged in 1.500
merchandise
Store give some seasonal promotion 1.500
Customer prefer to shop in because of 1.400
promotions
Customer prefer to shop in because of privilege 1.566
card
Store gives information when they have 1.300
promotion
Store have attractive promotion 1.100
TOTAL 1.394

Test of Significant Difference of the marketing performance of Purified Water


Refilling Stations in Mintal, Davao City When Grouped According to Profile
AGE
F Sig.
Product
Store offer high quality products .782 .548

Store provided several brand .417 .795

Store has good condition of products 1.000 .426

Price

Price offered cheaper if we purchase in big 1.262 .311


amount
Store has lowest price in area .268 .896

Store offers best price everyday 2.227 .095

Customer prefer to shop in in store because of .743 .572


the price offered
Place
Store easy to find .780 .549
Store has a strategic location .266 .897
It has many branches within areas .699 .600
Store location is appropriate 2.643 .057
Customer prefer to shop in because of the
4.039 .012
place
Promotion
Store give some coupons to be charged in
.471 .756
merchandise
Store give some seasonal promotion .359 .836
Customer prefer to shop in because of
.437 .781
promotions
Customer prefer to shop in because of
1.392 .265
privilege card
Store gives information when they have
.966 .444
promotion
Store have attractive promotion 1.496 .234

CIVIL STATUS

F Sig.

Product
Store offer high quality products 1.037 .317

Store provided several brand 1.052 .314

Store has good condition of products .491 .489

Price

Price offered cheaper if we purchase in big .816 .374


amount
Store has lowest price in area .571 .456

Store offers best price everyday 6.946 .014

Customer prefer to shop in in store because of .080 .780


the price offered
Place
Store easy to find .683 .416
Store has a strategic location .000 1.000
It has many branches within areas 1.464 .236
Store location is appropriate 4.000 .055
Customer prefer to shop in because of the
2.947 .097
place
Promotion
Store give some coupons to be charged in
.456
merchandise .571
Store give some seasonal promotion .000 1.000
Customer prefer to shop in because of
2.545 .122
promotions
Customer prefer to shop in because of
.256 .617
privilege card
Store gives information when they have
.683 .416
promotion
Store have attractive promotion 1.647 .210

OCCUPATION

F Sig.

Product
Store offer high quality products 1.900 .169

Store provided several brand .020 .980

Store has good condition of products .554 .581

Price

Price offered cheaper if we purchase in big .674 .518


amount
Store has lowest price in area 2.824 .077

Store offers best price everyday 2.913 .072

Customer prefer to shop in in store because of .064 .938


the price offered
Place
Store easy to find 1.001 .381
Store has a strategic location .624 .543
It has many branches within areas .878 .427
Store location is appropriate 1.009 .378
Customer prefer to shop in because of the
.953 .398
place
Promotion
Store give some coupons to be charged in
2.295 .120
merchandise
Store give some seasonal promotion 1.291 .291
Customer prefer to shop in because of
.466 .632
promotions
Customer prefer to shop in because of
2.077 .145
privilege card
Store gives information when they have
1.438 .255
promotion
Store have attractive promotion .394 .678

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