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History of Aristotelian or Linear Model

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Klent Mae Vergara Bernarte
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115 views3 pages

History of Aristotelian or Linear Model

Uploaded by

Klent Mae Vergara Bernarte
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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HISTORY OF ARISTOTELIAN OR LINEAR MODEL

Aristotle was a Greek Philosopher and writer born in Stagira, Northern


Greece. While exploring the human nature scientifically, Aristotle developed a
linear model of communication known as Aristotle’s Model of Communication.
This is considered as the first model of communication and was proposed before
300 B.C. It is also the most accepted among all communication models. Aristotle
Model is mainly focused on speaker and speech.

FIVE PRIMARY ELEMENTS:

1. Speaker

2. Speech

3. Occasion

4. Audience

5. Effect
The Aristotle Model of Communication is a SPEAKER CENTERED
MODEL as the speaker has the most important role in it and is the only one active.
It is the speaker’s role to deliver a speech to the audience. The role of the
AUDIENCE is passive, influenced by the speech. This makes the communication
process ONE WAY, from speaker to receiver. The speaker must organize the
speech beforehand, according to the TARGET AUDIENCE and situation
(OCCASION) so that the audience be PERSUADED or influenced from the
speech.

Even if the model is speaker oriented and focuses on audience interaction in


communication, there is no concept of feedbacks.

RHETORIC- the study of communication and persuasion and different message


and speech should be made for different audiences at different situations to get
desired effects.

CRITICAL ELEMENTS OF GOOD COMMUNICATOR

Aristotle has given 3 elements that must be present in a good communicator or


public speaker. These elements are related to each other and they reinforce the
other elements.

1. ETHOS- the characteristics which makes you credible in front of the audience.
If there is no credibility, the audience will not believe you and will not be
persuaded by you. Expertise and position also give credibility to a person.

2. PATHOS- if what you says matters to them and they can connect with it, then
they will be more interested and they will think you are more credible. Emotional
bonds will make the audience captivated and they feel the speaker is one of their
own people.

3. LOGOS- logos are logic. People believe in you only if they understand what
you are trying to say. People find logic in everything. Everybody has a sense of
reason. You must present facts to the audience for them to believe in you.
REFERENCES

Oral Communication in Context First Edition 2018

https:www.businesstopia.net/communication/aristotles-model-communication.com

https:www.toolshare.com/communication-skills.com

Griffin, E. M. (2006). A first look at communication theory

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