Micro Economics Notes
Micro Economics Notes
Chapter 1
Microeconomics
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Foundations of Economics
The Basic Economic Problem
An economy is how a society decides what to produce, how to
Scarcity is the basic economic problem; society’s unlimited
produce and for whom to produce.
wants exceed the limited resources available to satisfy those
wants.
Assumptions
1. Ceteris paribus - Means that all other variables remain Choice and Opportunity Cost
constant and unchanging A choice is a decision to use limited resources in a specific way.
2. Rational economic decision-making - Means that decision-
makers behave in their best self-interest and try to get more Opportunity cost is the foregone benefit of the next best
rather than less alternative when a choice is made to use resources for one
purpose rather than another.
Factors of Production
Factors of production are the inputs used to produce all goods Resource Allocation
and services that people need and want. There are four types Resource allocation refers to assigning particular resources to
of resources: the production of particular goods and services.
1. Land refers to all natural resources available for the
production of goods and services (e.g. agricultural land, oil, Reallocation of resources refers to changing the allocation of
and gas) resources, and hence the combination and quantities of goods
2. Labor refers to any human effort (physical or mental) used and services produced.
in the production of goods and services
3. Capital refers to man-made resources used in the Misallocation of resources is an incorrect allocation of
production of goods and services (e.g. machinery and resources (i.e. overallocation/underallocation), causing
computers) allocative inefficiency.
4. Entrepreneurship is the organising and risk-taking factor of
production. Entrepreneurs organise the other three factors
of production to produce goods and services.
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The Production Possibilities Curve (PPC) An economy that is operating on the PPC is productively
The PPC is a curve showing all possible combinations of the efficient because it would be impossible to produce more of
maximum amounts of two goods that can be produced by an one good without decreasing production of the other good,
economy, given fixed resources and technology, when there is (i.e no more outputs can be achieved from the given inputs).
full employment of resources and productive efficiency.
The PPC model shows the following:
1. Due to scarcity, it is impossible to produce outside the PPC
2. Due to scarcity, it is necessary to make choices
3. Choices give rise to opportunity cost
Competitive Markets
A market is any arrangement that allows buyers and sellers to
come together and make an exchange.
Demand
Demand refers to the various quantities of a good or service
that consumers are willing and able to buy at different possible
prices during a particular time period, ceteris paribus.
Productive efficiency means producing goods and services at The law of demand states that there is a negative causal
the lowest possible cost, without wasting productive resources. relationship between the price and quantity of a good
demanded and is illustrated by the downward-sloping demand
curve.
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A movement along the demand curve can only be caused by a A movement along the supply curve can only be caused by a
change in the price of a good. The change in quantity caused change in the price of a good. The change in quantity caused
by a change in price is called a change in quantity demanded. by a change in price is called a change in quantity supplied.
A shift of the demand curve can only be caused by non-price A shift of the supply curve can only be caused by non-price
determinants of demand. A change in quantity caused by a determinants of supply. A change in quantity caused by a non-
non-price determinant of demand is called a change in price determinant of supply is called a change in supply, as it
demand, as it shifts the demand curve. shifts the supply curve.
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Market Efficiency Marginal benefit (MB) is the additional benefit received from
Consumer surplus is the benefit received by consumers who consuming another unit of a good or service.
buy a good at a lower price than the price they are willing to Marginal cost (MC) is the additional cost of producing one
pay. more unit of output.
Producer surplus is the benefit received by producers who sell Allocative efficiency is the best allocation of resources from
a good at a higher price than the price they are willing to society’s point of view. Allocative efficiency is achieved at
receive. competitive market equilibrium, where social surplus is
maximized (i.e. MB = MC).
Social surplus is the sum of consumer and producer surplus.
Social surplus is maximized at market equilibrium, where Elasticities
marginal benefit equals marginal cost. Price Elasticity of Demand (PED)
PED is a measure of the responsiveness of the quantity of a
good demanded to changes in price. PED is given by
percentage change in quantity demanded divided by
percentage change in price.
Determinants of PED
1. The number and closeness of substitutes
2. The degree of necessity
3. The proportion of income spent on the good
4. Length of time of purchasing decision
0 < PED < 1 Price inelastic demand
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If PED is elastic (>1), a percentage increase in price causes a PED for Manufactured Products
larger percentage decrease in quantity demanded, so total Manufactured products have a high PED due to:
revenue decreases. - high number of close substitutes
- low degree of necessity
If PED is inelastic (<1), a percentage increase in price causes a Therefore, demand for manufactured products is price elastic.
smaller percentage decrease in quantity demanded, so total
revenue decreases. PED and the Government
The government might want to know the PED for a good or
If PED is unit elastic (PED=1), a percentage increase in price service to evaluate the effectiveness of an indirect tax.
causes a corresponding percentage decrease in quantity
demanded, so total revenue is unchanged. If demand for a good/service is price elastic, a tax will be
effective in reducing quantity demanded. If demand for a
Role of PED in Firm’s Decision-Making good/service is price inelastic, tax will be effective in
If the firm wants to increase total revenue (TR), it must know the generating government revenue.
PED for its product because changes in price have varying
effects on Qd and therefore TR. TR is maximized at the price
where demand is unit elastic (=1).
For competing firms producing substitutes, knowledge of XED An inferior good is a good for which demand decreases as
allows the firms to predict changes in demand and total consumer income rises, e.g. bikes.
revenue due to changes in price of competitors' goods. A normal good is a good for which demand increases as
consumer income rises, e.g. cars.
Firms that produce goods that are close substitutes may
merge. YED < 1 = Necessities (inelastic)
YED > 1 = Luxuries (elastic)
Firms that produce goods that are strong complements
may collaborate to eliminate competition between them.
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Specific Tax
A specific tax is a tax Consequences of Indirect Taxes on Stakeholders
calculated as a fixed - Consumers are worse off; higher prices paid and lower
amount per unit of quantity received
the good or service - Producers are worse off; lower prices received and lower
sold (e.g. €5 per quantity sold
packet of cigarettes). - Workers are worse off; lower output = fewer workers needed
- Government is better off; higher tax revenue
- Society as a whole is worse off; underallocation of resources
and allocative inefficiency as shown by the welfare loss
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Price Controls
Price controls are legal minimum or maximum prices set by the
government so that prices are unable to adjust to their
equilibrium level determined by the market forces of demand
and supply.
Price Ceilings
A price ceiling is a legal maximum price for a particular product
set below the equilibrium price by the government. A price
ceiling results in the shortage of the product.
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Price Floors
A price floor is a legal minimum price for a particular product
set above the equilibrium price by the government. A price
floor results in a surplus of the product.
Consequences of Price Floors on Stakeholders Consequences of Minimum Wage for the Economy
- Consumers are worse off; higher prices paid and lower - Illegal workers
quantity received - Misallocation of resources in the labour market
- Producers are better off; higher prices received - Misallocation of resources in product markets (unskilled
- Workers are better off; more output = more workers needed labour = higher production costs)
- Government is worse off; disposing of surpluses
Consequences of Minimum Wage on Stakeholders
- Workers who receive the minimum wage benefit, whereas
Minimum Wage workers who are left unemployed are worse off
Minimum wage is a minimum price of labour usually set by the - Firms who are hiring unskilled workers may be worse off
government to protect low-skilled workers and ensure that they - Consumers are worse off due to a leftward shift of the supply
can achieve a minimum standard of consumption. curve and higher prices caused by productive inefficiency
Market Failure
Market failure occurs when the price mechanism fails to
allocate resources efficiently.
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Allocative efficiency is achieved when MSC = MSB External benefits are created by consumers.
MSB > MPB at Qm
Types of Market Failure Qm < Qopt which means that there is an underallocation of
An externality is an action by either a producer or consumer resources as shown by the welfare loss. Welfare loss involves a
which affects third parties, but is not accounted for in the reduction in social benefits due to the misallocation of
market price. resources.
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- Difficulties in determining the amount of government External benefits are created by producers.
provision and/or subsidy that will equal the external benefits
- MSC < MPC at Qm
Opportunity costs of government spending on direct
Qm < Qopt meaning that the market underallocates resources
government provision and/or subsidy
as shown by the welfare loss. Welfare loss involves a reduction
- Difficulties faced by the government in making choices on in social benefits due to the misallocation of resources.
what to support and by how much
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Negative Externalities
A negative externality is a type of externality where the side-
effects on third parties are negative or harmful.
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External costs are created by consumers. Market-based policies can be used to change price incentives
of firms and consumers. An indirect tax on the good causing
MPB > MSB at Qm the negative externality causes the supply curve to shift from
Qm > Qopt meaning that the market overallocates resources MPC to MPC+tax, causing price to increase and quantity to fall.
as shown by the welfare loss. Welfare loss involves a reduction
in social benefits due to the misallocation of resources. If the tax is directly equal to the value of the external cost,
MPC+tax will intersect MPB at the level of Qopt, hence
Correcting Negative Externalities of Consumption eliminating the externality and welfare loss, and charging a
Command approaches include legislation, advertising and higher price, Pc.
educating the public in order to influence the behavior and
reduce demand so that the MPB curve shifts towards the MSB
curve, leading to Qopt and Popt.
- Legislation such as no smoking in public places
- Negative advertisements to change the customer’s
preferences, e.g. informing consumers about the dangers of
smoking
- Education for consumers, e.g. encouraging the use of public
transportation to reduce carbon emissions
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Evaluation of Legislation, Advertising and Education to - Difficulties in determining the size of the tax that will be
Correct Negative Consumption Externalities equal to external costs
+ Simple to implement compared to market-based policies - If the demand for the good being taxed is inelastic, the tax is
+ Effective in reducing demand for a particular product unlikely to result in a large decrease in quantity produced
+ Sometimes more appropriate than market-based solutions and consumed, and hence is not effective in eliminating the
(e.g. banning smoking in public places) negative externality
- Unlikely to reduce demand to the required level (MPB to - Indirect taxes are regressive and hence affect low-income
MSB) and so can only partially eliminate the externality earners more strongly, sometimes causing them to switch to
- Advertising and direct government provision have lower quality substitutes that are more harmful
opportunity costs as funds are diverted from other
objectives Negative Externality of Production
- Difficulties of compliance and enforcement of legislation A negative externally of production is a negative externality
(e.g. children in low-income countries may be sent to work caused by production activities, leading to a situation where
rather than school) marginal social costs are greater than marginal private costs
(MSC>MPC).
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External costs are created by producers. Market-based policies can change the price incentives faced
by firms;
MSC > MPC at Qm
Qm > Qopt meaning that the market overallocates resources An indirect tax on output causes the supply to shift from MPC
as shown by the welfare loss. Welfare loss involves a reduction towards MSC, causing price to increase and quantity to fall.
in social benefits due to the misallocation of resources.
An indirect tax on emissions can also cause the supply curve
Correcting Negative Externalities of Production to shift from MPC towards MSC, leading to Qopt and Popt. An
Command approaches include legislation, regulations and indirect tax on emissions creates an incentive for firms to switch
advertising that aim at reducing the negative externality of to clean technologies to avoid paying the tax, e.g the carbon
production. Examples include imposing restrictions on tax.
emissions, limiting the amount of output produced, banning
dangerous substances and restrictions on logging.
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Tradable permits can be used to reduce negative externalities Evaluation of Command Approaches to Correct Negative
of production. A tradable permit is a determined maximum Production Externalities
amount of a pollutant that a firm can emit and is distributed to + Simpler to implement compared to market-based policies
firms by the government. Tradable permits can be bought and
+ Effective in at least partially achieving their objectives
sold in a market, which offers incentives for firms to switch to
+ More appropriate than market solutions in some cases
clean technologies to make additional revenue from the
remaining permits. An example is the European Union Trading - Involve costs of monitoring and enforcement
system covering power and heat generation, etc. - Are inefficient because they do not differentiate between
firms with higher or lower costs of reducing environmental
harm
- Do not provide incentives to switch to clean technologies
- Face incomplete knowledge on extent of damage done by
various pollutants and therefore on how much to restrict
activities
+ A switch to clean technology causes MSC to shift to the right, Public Good
reducing the size of the externality and welfare loss 1. Non-rivalrous - Consumption by one person does not
- For both taxes and tradable permits, there are difficulties in reduce consumption for someone else, e.g. lighthouses
identifying the most harmful pollutants and the value of the 2. Non-excludable - Not possible to exclude someone from
external cost using the good
- For tradable permits, there are difficulties in determining the
correct amount of permissible pollution Quasi-Public Good
- For tradable permits, there are difficulties in determining 1. Non-rivalrous
how to distribute the permits among firms 2. Excludable, e.g. Museums that require the purchase of a
- There are difficulties in ensuring compliance and ticket
enforcement
Free-Rider Problem
Carbon Taxes vs. Tradable Permits Public goods illustrate the free-rider problem, occurring when
Carbon taxes are often preferred to tradable permits because people enjoy the use of a good without paying for it (can arise
they make energy prices more predictable, they can be used from non-excludability).
for all fossil fuel emissions and they are easier to design and
implement. Tradable permits may be preferred because Public goods are a type of market failure because of the free-
carbon taxes cannot set a limit to the permissible amount of rider problem. The market fails to allocate resources to their
carbon and because carbon taxes are regressive. production. Public goods are directly provided by the
government, and therefore financed out of tax revenues and
Private and Public Goods made available to the public free of charge.
Private Good
1. Rivalrous - Consumption by one person reduces its
consumption for someone else, e.g. clothes
2. Excludable - Possible to exclude someone from the good
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