ANUSHA ROY Female | 21/08/2003 | +91-85278-87168| royanusha218@gmail.

com Complex Projects Continuous Improvement Conversion SQL

EDUCATION QUALIFICATION Systematized Tabulated Unified Updated Utilized Validated Verified Adapted Advised Clarified Coached Communicated Coordinated
Course Year College/ Institution Result
BCom (H) 2021-2024 Shri Ram College of Commerce, DU 8.82
CBSE (Class XII) 2020-2021 Amity International School, Mayur Vihar, Delhi 98.2%
CBSE (Class X) 2018-2019 Amity International School, Mayur Vihar, Delhi 94.6%
ACADEMIC ACHIEVEMENTS AND AWARDS Reinforced Retrieved Screened Selected Simplified Sold Specified Steered Structured Demystified Developed Enabled
ACADEMIC - Executed extensive research and authored an article on “How social media promotes plastic surgery” for The Marketing Society,
ACHIEVEMENTS SRCC’s website|Reach 25,000/month Surveyed Systematized Tested Administered Allocated Analyzed Appraised Audited Balanced Budgeted
WRITINGS & - Secured Rank 3 in Commerce in class 12th CBSE Board Examinations in school & Honour Badge holder in both 12th and 10th Networking
PUBLICATIONS - Partaker of Region 2 in 2019-20 KWHS Investment Competition by The Wharton Global Youth Program at University of Pennsylvania
CERTIFICATION - Completed course on “Financial Markets” authorized by Yale University with honours Brand Associations Brand Awareness 2022
COURSES - Completed “An Introduction to Consumer Neuroscience & Neuromarketing” authorized by Copenhagen Business School 2022
Automation - Completed courses on “Market Research: B2B”, “Business Development Foundations: Researching Market & Customer 2022
Benchmark BI Needs” & “Writing a Business Report” offered by LinkedIn Learning Brand Salience Budget Management Build Relationships
(Business - Attained Goethe-Zertifikat A1 & Goethe-Zertifikat A2 on the six-level scale of competence laid down in the Common European 2016-
Intelligence) Framework of Reference for Languages (CEFR) issued by Goethe-Institut e.V | Max Mueller Bhavan, New Delhi 2018
Branding Value Pr
- Attained Level 2 Certificate in ESOL International (First)-Cambridge University Press & Assessment EnglishProject Delivery P 2017
INTERNSHIP Encouraged Evaluated Explained Facilitated Guided Informed Instructed Persuaded Set Goals Stimulated Studied Taught Trained Data Management Negotiation
Consulting Intern- The Yarn Bazaar (B2B yarn trading and lending marketplace) Business Analysis Business Continuity Key Performance Indicators May’22-June’22
Examined business model of Urban Company & recommended how the client could incorporate it. Conducted primary & secondary research including
interviews to examine Urban Company’s Business partner model. Undertook Strategic Market Analysis for Yarn Bazaar and made 10+ recommendations.
Compiled a detailed report on the ‘Revenue Model’ and ‘Branding and Advertising’ Business Intelligence Business Plans Business Process Product Quality
Research Intern- Nikore Associates (An economics research group) Business Development Sep’22-Oct’22
Conducted first-hand research with organisations working towards women's development to analyse the impact of 3rd wave of the pandemic | Assisted Ms
Mitali Nikore(Founder, Nikore Associates) in compiling a book on ‘Covid and Development’ | Interviewed 3+ stakeholders as part of preliminary research
Research Intern- Refract Consulting (The catalyst of innovation fiercely digitalizing research for driving business growth) Business Development Sep’22-Oct’22
Executing business research projects in the areas of strategy; market sizing, competitor benchmarking, supply chain analysis Recorded Reduced
POSITIONS OF RESPONSIBILITY Assessed Assisted Clarified Coached Counseled Demonstrated Diagnosed Educated API (Application Programming Interface)
The Marketing Society, SRCC (A student-led initiative facilitating knowledge in the domain of marketing, consulting & research for over a decade) Jan’22-ongoing
President Earned Evaluated Executed Handled Headed Impacted Improved Increased Led Mastered Orchestrated Organized Oversaw Planned Predicted Prioritized Produced
- Leading team of 16 members as the highest authority stratum of top-level decision making. Maintaining finances, strategizing ahead, resolving disputes.
- Strengthening the synergy of 6 departments: Branding & Technology | Consulting | Content | Corporate Communications | Growth | Research
- Arranged logistics for pride session with psychologist Mr. Deepak Kashyap |Reach 2,500+ Proved Recommended Regulated Reorganized Reviewed Scheduled
- Orchestrated Shri Ram Marketing Mentorship Program (SRMMP), an exclusive initiative to mentor students of Class XI-XII, Cohort = 250+ candidates
selected out of 700+ applications | Reached out to 500+ schools across 15 states. Upskilled mentees by conducting a workshop on Marketing 101
- Conceptualised and designed the website | 3,00,000+ viewership Spearheaded Strengthened Supervised Surpassed Addressed Arbitrated Customer Experience
Junior Executive Member Accomplished Achieved Administered Analyzed Assigned Attained Chaired Consolidated Contracted Coordinated Delegated Developed Directed
- 1/80 selected from a total of 700+ applicants. Collaborated Convinced Corresponded Delivered Developed Directed Documented Drafted Edited Energized Enlisted
- Proficiently trained through 15+ hours of skill-development workshops in the fields of research, content, consulting, and technology.Formulated
- Conceptualised & curated Moment Marketing posts for official social media handles | Reach 2,00,000+ Influenced Interpreted Lectured Liaised Mediated
- 1/6 selected in the Graphics & Tech team for Shri Ram Marketing Summit’22 attracting 10,00,000+ audience Moderated Negotiated Persuaded Suggested
- Elected the Event Head for Shri Ram Stimulus, Flagship Event at the Shri Ram Marketing Summit 2022, supervised a team of 8 members | Oversaw the
logistics to ensure seamless operation of the event | 2,000+ participation & participation of 50+ teams Counseling CPG ( Packaged Goods)largest event in DU
- Hosted one of the 25+ speakers at the Shri Ram Marketing Summit, Mr. Piyush Dubey, Chief Marketing Officer at Larsen & Toubro Infotech. Translated
- Promoted Shri Ram Marketing Summit through creative marketing & promotions, offline décor & social media engaging 10,00,000+ viewers. Verbalized Wrote
Vice-Sports Captain for Pawani (At Amity International School, Mayur Vihar, Delhi) Business Systems Case Management Commissioning 2019-2020
- Discipline & decorum in charge of the senior secondary school. Clarified Collected Concluded Conducted Constructed Critiqued Derived Determined Diagnosed
- Instrumental in organising Summer Sports Camp, Sports Day & various other sports endeavours. Oversaw training sessions for football & chess.
Vice-President-Crossfire (A half-decade-old organisation dealing with public speaking & debating at Amity International School, Mayur Vihar, Delhi) 2019-2020
- Represented the school in numerous debating competitions throughout Delhi NCR Discovered Evaluated Examined Extracted Formed Identified Inspected Direction
- Undertook 10+ hours of training sessions in fields of Research for MUNs, Speech Writing, Voice Modulation, Cross-Questioning, Public speaking Planning
PROJECTS (with The Marketing Society, SRCC) Referred Rehabilitated Represented Served Supported CRM (Customer Relationship Management) 2021-2022
- Checkmate Creatives (A marketing startup) Studied and analyzed the working of SEO and undertook listings| Optimised Search Engine visibility of 3+
clients, through listings, writing guest posts, reviews, website development & UX/UI| Drafted blogs to increase client's social media engagement. In-depth
market analysis of the demand for Local SEO, website development, and UX/UI Interpreted Interviewed Investigated Modeled Organized Resolved Reviewed
EXTRA-CURRICULAR ACTIVITIES Enhanced Expedited Facilitated Familiarized Guided Motivated Participated Proposed Client Relationships Client Services STP Analysis
Sports - 2nd place in East Zone (Delhi) Chess Tournament organized by DoE & thereby took part in Delhi State Chess Tournament winner 2018-19
SWOT Analysis - 3rd place & part of winning team in Amity Chess Cup by AISMV|Participation from over 15 reputed schools of Delhi/ NCR 2019-20
Social -Connecting Dreams Foundation, SRCC (a non-profit organisation for social entrepreneurship to create positive change) Gained Gathered ETL SAP
Endeavours > Performed business development activities for Arpan by cumulating combos, maintaining order sheets & managing deliveries FLEX HRIS
(Jan’22-May’22) > Researched avenues for the increasing market capitulation of Rivaayat through offline & online listings, government agencies etc. SDG 7 g
CMS (Content -Project Inclusion (Working towards the de-stigmatisation of mental health, neurodiversity, and inclusive education) Generated Implemented Inspected
Management) > Managed & dealt with communications with the distressed | Interviewed & recruited personnel for the project as a part of the HR team
Technical Skills Canva | Adobe Photoshop | Microsoft Word | Microsoft Excel | Microsoft PowerPoint | Data Analysis | Financial Management | Tally Prime | R