Unit:

Statement of Inquiry
The use of structure and style
helps to communicate issues
surrounding power and
privilege.
Group Work: Frayer’s Model

Structure
Style
Communication
Fairness
Development

You will present your Frayer’s Model charts to the class

Each member of your group should contribute in the presentation
THINK.
PAIR.
SHARE.
What are the consequences of our
common humanity?

- Rights and responsibilities as global

citizens
- Relationships between communities
- Sharing finite resources with other
people and other living things
- Access to equal opportunities
- Peace and conflict resolution
 Privilege
(n) a special right or advantage
available only to a particular person or
group.
Mind Map - what are
some privileges that
you recognize in your
own life?
What is Privilege?
100 People: World Portrait
Take a moment to read through the “100 People: World Portrait” document.

What is a statistic that stands out to you? Why?

Where would you “fit in” in these statistics?

How do these statistics relate to our discussion about privilege?

KWL: Plenary

What is something you know about Privilege?

K: Something I know about privilege is...

What is something you want to know about Privilege?

W: Something I want to know about privilege is...

What is something you have learned about Privilege in today’s lesson?

L: Something I learned about privilege in today’s lesson is…

Why do people deliver
speeches?
Think. Pair. Share.
Related Concept: Structure
What sort of structures might
we use when writing a
speech?
Related Concept: Structure
What sort of structures might we use when
writing a speech?
● Sentences
● Punctuation
● Paragraphs
● Beginning, middle and end (introduction &
conclusion)
Related Concept: Structure
PERSUASIVE SPEECH
Hook (grabs the attention of the audience)
Claim (Thesis Statement / POINT of speech)
Evidence (AFOREST techniques)
Conclusion (call to action)
Persuasive Speech Structure
 Transcript: He for She Speech

HE for SHE
Emma Watson’s Speech
at the UN - “He for She”
 Persuasive Speech Structure
Complete the chart by identifying lines from the speech that link to the four stages
of our Persuasive Speech Structure.

Hook (grabs the attention of the audience)

Claim (Thesis Statement / POINT of speech)
Evidence (facts, statistics, opinions, statements)
Conclusion (call to action)
Emma Watson’s Speech
The United Nations is an international
organization founded in 1945 after the
Second World War by 51 countries
committed to maintaining international
peace and security, developing friendly
relations among nations and promoting
social progress, better living standards and
human rights. Presently, there are 193
countries represented in the UN.
New Vocabulary Words:
Synonymous: 1. having the same meaning as another word or phrase in
the same language. 2. closely associated with or suggestive of something.

Galvanized: shock or excite (someone) into taking action.

Can you identify these words in the transcript?

 AFOREST techniques

Question to consider: What effect do these

techniques have when used in a persuasive speech.
 Finding the AFOREST Techniques in
“He for She” Speech
Anecdote: RED
Facts: ORANGE
Opinion: YELLOW
Rhetorical Question: GREEN
Examples & Experts: BLUE
Statistics: PURPLE
Triples: PINK
 Question to consider: What effect do
these techniques have when used in a
persuasive speech?
Select one of the sentences that displays Watson’s use of an
AFOREST technique.

Consider:

What effect does this technique have towards persuading the

audience?
PEEL: What effect does the AFOREST technique
have on persuading the audience?
What are the consequences of our
common humanity?

- Rights and responsibilities as global

citizens
- Relationships between communities
- Sharing finite resources with other
people and other living things
- Access to equal opportunities
- Peace and conflict resolution
 PEEL: What effect does the AFOREST technique have on
persuading the audience? EXAMPLE

When at eight I was confused at being called

“bossy,” because I wanted to direct the plays we would put on for our parents—but the
boys were not. When at 14 I started being sexualized by certain elements of the media.
 Ethos, Pathos, Logos
Aristotle’s Modes of Persuasion
ethics, emotions, logic,
moral character, feelings, facts,
credibility, “tugs at your reason
trust heartstring”
 Modes of Persuasion

Modes of Persuasion handout. We will read this together as a class.

Video to help support our understanding of Ethos, Pathos and Logos: video
 Modes of Persuasion
You want to stay out past your curfew of 11:00 pm.

With your groups write a sentence persuading your parents to allow you to
stay out using

Ethos (ethics, character, trust)

Pathos (emotions)

Logos (logic, facts, examples)

Emma Watson’s He for She Speech
Ethos: Logos:
How does Emma Watson
use the mode of
Pathos: How does Emma
Watson use the mode of
persuasion ETHOS to How does Emma Watson persuasion LOGOS to
influence the audience? use the mode of influence the audience?

Find examples from the persuasion PATHOS to

Find examples from the
transcript. influence the audience?
transcript.
Find examples from the
transcript.
 Finding the AFOREST Techniques in
“He for She” Speech
Anecdote: RED
Facts: ORANGE
Opinion: YELLOW
Rhetorical Question: GREEN
Examples & Experts: BLUE
Statistics: PURPLE
Triples: PINK
 Identifying
Ethos, Pathos, Logos
Severn Suzuki’s Speech to the UN
 Is this ETHOS, PATHOS or LOGOS?
If you can inspire an emotional connection
with your audience, get them to feel what you
feel, such as anger or pity or sympathy for
your cause, they are more likely to believe
you
 Is this ETHOS, PATHOS or LOGOS?
This is where you present facts, evidence and reason
to convince your audience. Citing authorities and
showing that your argument is well-researched can lend
your argument credibility
 Is this ETHOS, PATHOS or LOGOS?
In order to convince people to agree with you, you
need to establish that you are worth listening to. If
your audience thinks you are trustworthy,
knowledgeable, likeable, and respectable, they will
tend to believe what you are saying
Who Is Severn Suzuki?

- Daughter of Canadian Environmentalist David Suzuki

- At age 9, she founded the Environmental Children's Organization (ECO), a
group of children dedicated to learning and teaching other children about
environmental issues.
- At age 12, she raised money with members of ECO to attend the Earth
Summit in Rio de Janeiro. She presented environmental issues from a youth
perspective at the summit, where she was applauded for a speech to the
delegates.
- The video has since become a viral hit, popularly known as "The Girl Who
Silenced the World for 5 Minutes"
Severn Suzuki’s ECO speech at UN

Underline RED for

PATHOS

Underline BLUE for

ETHOS

Underline GREEN
for LOGOS
 Ethos, Pathos & Logos

PEEL Paragraph
Question: What persuasive technique (ethos, pathos
or logos) does the speaker use in order to persuade
the audience? What effect does this have?
Notice how this
is the exact same
question as the
assessment!
 Ethos, Pathos & Logos

PEEL Paragraph
 Ethos, Pathos & Logos

PEEL Paragraph
Make sure to:
POINT ● Answer the question
● Mention the speech / speaker
● Include correct terminology
 Ethos, Pathos & Logos

PEEL Paragraph
EVIDENCE
Make sure to:
● Introduce the quote
● Use quotation marks
● Select a relevant quotation from
the text
 Ethos, Pathos & Logos

PEEL Paragraph
EXPLANATION
Make sure to:
● Explain how the quote shows the
persuasive mode
● Explain how this affects the
audience
 Ethos, Pathos & Logos

PEEL Paragraph
Make sure to:
LINK
● Connect your ideas to the global
context
 Ethos, Pathos & Logos

PEEL Paragraph
Challenge yourself!
Identify AFOREST techniques in Severn
This will
prepare you for Suzuki’s speech. Attempt to write a PEEL
Criteria A
summative
paragraph about the effect of the
assessment technique on the audience.
 PEEL Paragraph Practice
Nelson Mandela’s campaign to end poverty in the developing world

Find:
➔ AFOREST or
Ethos/Pathos/Logos (or
both!)
 Who is Nelson Mandela?
★ Spent almost 30 years in prison for
fighting against apartheid in South Africa
★ After being freed from prison, he became
South Africa’s first black president
(‘94-’99)
★ He remained a devoted champion for
peace and social justice in his own nation
and around the world until his death in
2013
Speech in London’s Trafalgar Square for the campaign to end poverty
in the developing world.
While listening try and locate
the following:
Anecdote Ethos
Fact Pathos
Opinion Logos
Rhetorical Question
Experts & Examples
Statistics
Triples
PEEL PARAGRAPH PRACTICE…

PEEL Paragraph 1: AFOREST Technique

Question: What AFOREST technique does the speaker use

in order to persuade the audience? What effect does this
have?

PEEL Paragraph 2: Ethos, Pathos and Logos

Question: What persuasive technique (ethos, pathos or

logos) does the speaker use in order to persuade the
audience? What effect does this have?
 PEEL PARAGRAPH PRACTICE…
POINT Make sure to:
● Answer the question EXPLANATION Make sure to:
● Mention the speech / speaker ● Explain how the quote shows the
● Include correct terminology persuasive mode
● Explain how this affects the
EVIDENCE Make sure to: audience
● Introduce the quote
● Use quotation marks LINK Make sure to:
● Select a relevant quotation from ● Connect your ideas to the global
the text context
Time to Persuade!

Statement of Inquiry:

The use of structure and style

helps to communicate issues
surrounding power and privilege.
Structure of a Persuasive Speech
HOOK
This is where the speaker introduces the point
or the topic of the speech.

CLAIM
This is when the speaker addresses the
audience directly and urges them to get involved
and take action.

EVIDENCE
This catches the audience/reader’s attention
and sets the tone of the speech.

CALL TO
This is when the speaker supports the point of
the speech by using proof or examples.

ACTION
(AFOREST techniques)
Structure of a Persuasive Speech
HOOK
This is where the speaker introduces the point
or the topic of the speech.

CLAIM
This is when the speaker addresses the
audience directly and urges them to get involved
and take action.

EVIDENCE
This catches the audience/reader’s attention
and sets the tone of the speech.

CALL TO
This is when the speaker supports the point of
the speech by using proof or examples.

ACTION
(AFOREST techniques)
Remember
this structure?

How can you

use this to
help develop
your own
persuasive
speech?
HOOK This catches the audience/reader’s
attention and sets the tone of the speech.
Step 1: Look back at the speeches we’ve studied in class and locate the Hook.

● He for She - Emma Watson

● Make Poverty History - Nelson Mandela
● ECO Speech - Severn Suzuki
● Youth Assembly at the UN - Malala Yousafzai

Step 2: As a table group, write a HOOK for a speech you

would deliver about the social movement topic on your desk.
(You will share this with the class)
HOOK This catches the audience/reader’s
attention and sets the tone of the speech.

Step 3: While your classmates are

presenting their HOOKS, determine what
persuasive devices have been used.

(AFOREST, ethos, pathos, logos = style)

 Structure: Claim & Evidence
Claim: This is where the speaker introduces themselves and the point or
the topic of the speech.

Evidence: This is when the speaker supports the point of the speech by
using proof or examples. (AFOREST techniques)

In a PEEL paragraph, what two steps are similar

to CLAIM and EVIDENCE?
Structure of a Persuasive Speech
HOOK
This is where the speaker introduces the point
or the topic of the speech.

CLAIM
This is when the speaker addresses the
audience directly and urges them to get involved
and take action.

EVIDENCE
This catches the audience/reader’s attention
and sets the tone of the speech.

CALL TO
This is when the speaker supports the point of
the speech by using proof or examples.

ACTION
(AFOREST techniques)
Claim This is where the speaker introduces themselves and the
point/topic of the speech.
Step 1: Look back at the speeches we’ve studied in class and locate the CLAIM.

● He for She - Emma Watson

● Make Poverty History - Nelson Mandela
● ECO Speech - Severn Suzuki
● Youth Assembly at the UN - Malala Yousafzai

Step 2: As a table group, write a CLAIM for a speech you

would deliver about the social movement topic on your desk.
(You will share this with the class)
Evidence This is when the speaker supports the point of the
speech by using proof or examples.
Step 1: Look back at the speeches we’ve studied in class and locate the CLAIM.

● He for She - Emma Watson

● Make Poverty History - Nelson Mandela
● ECO Speech - Severn Suzuki
● Youth Assembly at the UN - Malala Yousafzai

Step 2: As a table group, write down some “creative”

evidence that you could use to help persuade the audience.

(AFOREST)
Evidence This is when the speaker supports the point of the
speech by using proof or examples.

Step 3: During your walkabout, consider

the following:
➔ Does this evidence help establish LOGOS?
➔ Would these AFOREST techniques persuade an
audience?
Call to Action
How would you end this speech to
call the audience to take action?
Reflection
Why is structure important when
writing a persuasive speech?
Summative Task: Choose one of the SGD for your speech
Summative Task: Choose one of the SGD for your speech
BEFORE WRITING YOUR SPEECH
Research Your Topic: AFOREST techniques

1. Independently begin to look through the

information on the UN website that relates to
your selected topic
2. Watch videos, read information, look through
the galleries
3. Record information you find onto your
brainstorming sheet that can be used as
AFOREST techniques in your speech
(you must have at least three examples
in each box)
Organize your ideas before you begin writing...

What will your Youth Organization be called?

What will your campaign be called? (make sure it’s

memorable!)

How will you HOOK your audience?

 Summative Assessment:
HOOK & CLAIM
Aim of today’s lesson:
● Class feedback on Hook & Claim
● Non-verbal communication techniques (Crit D)
 Read your HOOK and CLAIM and ask yourself
Crit B: Organization
the following questions
i. employ Have I used a clear HOOK used to grab the
audience’s attention?
organizational
structures that serve the Have I created a clear CLAIM that expresses the point
context and intention of my speech effectively?
ii. organize opinions Do my ideas connect to one another to create a
and ideas in a coherent clear “flow”?
and logical manner
Is my HOOK and CLAIM logical and easy to
iii. use referencing and understand?
formatting tools to Have I written my ideas in a paragraph
create a presentation structure?
style suitable to the
context and intention.
 Read your HOOK and CLAIM and ask
Crit C: Producing Text
yourself the following questions
i. produce texts that demonstrate
Have I used language to show that I am
thought and imagination while
exploring new perspectives and passionate about this SDG?
ideas arising from personal
engagement with the creative
process
Have I used ethos, pathos or logos in my HOOK
ii. make stylistic choices in terms and CLAIM?
of linguistic, literary and visual
devices, demonstrating awareness Have used any AFOREST techniques to HOOK
of impact on an audience my audience?

iii. select relevant details and Have I used FACTS, STATISTICS or

examples to support ideas.
EXPERTS to support my CLAIM?
 What is the aim of this task?
To PERSUADE the audience

To RAISE AWARENESS about a global issue

If you are “stuck” in the writing process think
about WHY you chose this topic and what you
want people to understand about this issue. Then,
TELL THE AUDIENCE THAT.
 Criteria D, strand v: Nonverbal Communication

Body language helps convey

confidence!

Eye contact is necessary! It helps

engage the audience.
Criteria D, strand v: Nonverbal Communication
In your group take turns reading your HOOK and CLAIM outloud and practice
using effective body language and eye contact.
Eye Contact
Body Language ❖ Holding for 5-10
❖ Stand up tall seconds
❖ Shoulders relaxed ❖ Looking at different
❖ Feet firmly planted audience members
❖ Hand gestures
❖ Facial expressions - do
they match the message?
 Criteria D, strand i-iv: Using Language
i. use appropriate and varied Have I used appropriate language and
vocabulary, sentence vocabulary for the audience (The UN)?
structures and forms of
expression
Do I write and speak in a way that shows I am
ii. write and speak in an trustworthy and know what I am talking about?
appropriate register and style
iii. use correct grammar,
syntax and punctuation Are my sentences complete? Do I use
punctuation appropriately? Am I using the right
iv. spell (alphabetic tense?
languages), write (character
languages) Have I made any spelling mistakes?
EVIDENCE This is when the speaker supports the point of the speech by using proof or examples.

This should be the largest part of your speech.

Look back at speeches like “He for She” or “ECO

speech” to see how these speakers structure their
evidence to persuade the audience.
 Unit : Change the World REFLECTIONS

Answer the following questions.

1. What is something interesting you learned this unit?

2. What did you find challenging about this unit and how did
you work to overcome this challenge? (TWO PART QUESTION)
3. How have we proven that words are powerful?
4. What do you think your greatest success was in this unit?