Republic of the Philippines

Department of Education
Schools Division of Oriental Mindoro
INARAWAN NATIONAL HIGH SCHOOL
Inarawan, Naujan

DAILY LESSON PLAN IN ENGLISH 8

School INARAWAN NHS Grade Level & Section 8

Teacher KERWIN S. ZAMORA Quarter 3 Week 2

Learning Area English Teaching Dates & Duration March 02, 2023

I. LEARNING OBJECTIVES

Content Standards The learner demonstrates understanding of: Southeast

Asian literature as mirror to a shared heritage ; coping
strategies in processing textual information; strategies
in examining features of a listening and viewing
material; structural analysis of words and propaganda
techniques; and grammatical signals for opinion-
making, persuasion, and emphasis.

Performance Standards The learner transfers learning by composing and

delivering a persuasive speech based on an informative
essay featuring use of properly acknowledged
information sources, grammatical signals for opinion-
making, persuasion, and emphasis, and appropriate
prosodic features, stance, and behavior.

Learning Competencies/Code Analyze intention of words or expressions used in

propaganda techniques EN8V-IIIg-26

Objectives At the end of the lesson the students will be able to:

 Knowledge Identify the different propaganda techniques;

 Skills Evaluate the words and expressions as tools used in

propaganda techniques.

Examine a propaganda in terms of techniques and

intention of words used.

 Attitude Demonstrate the importance of understanding the

intentions of words used in a propaganda;

II. CONTENT PROPAGANDA TECHNIQUES

A. References

1. Teacher’s Guide pages

2. Learner’s Materials pages

3. Textbook pages Languages in Literature pp. 207-214

4. Additional Materials from English 8 3rd Quarter SLM pp 2-28

Learning Resource (LR)
portal

B. Other Learning Resources

C.Supplies, Equipment, Tools, Slide deck, activity cards

etc.

SUGGESTED METHODS AND STRATEGIES: DELEGATE, DISCUSS, DIRECT (3 D’s)

A.Review/Introductory Activity ● Prayer

/ Motivation/Opener
● Greeting
● Checking of Attendance
● Review
Read each question below and choose the letter of the
correct answer.
1. What particular technique is used which is
intended to make consumers accept or approve
something without looking closely at evidence?
A. advertisement
B. commercial
C. announcement
D. propaganda
2. What type of propaganda uses appealing phrases
which are closely associated with highly valued
concepts and beliefs but without offering any
supporting information or reason?
A. card stacking
B. glittering generalities
C. name-calling
D. soft soap
3. What propaganda technique is intended to damage
the image of the competitor by using names that
evoke fear or hatred such as, “racist, dictator, and
communist”?
A. card stacking
 B. glittering generalities
C. name-calling
D. plain folks
B.Activity DELEGATE
Activity 1. Look Who’s Talking
Directions: Analyze and identify the propaganda
technique used in each situation below.

1. ____________. A beach resort has its poster with a

picture of a beautiful view and a tagline that says,
“Experience real paradise!,” designed to attract
tourists.
2. ____________. A political candidate is labelling his
opponent a “corrupt leader”.
3. ____________. A common family is shown in an
advertisement happily or excitedly having noodles for
their dinner.
4. ____________. A seller of a handbag says to the
customer, “You’ll look elegant with this bag on you!”
5. ____________. A make-up brand says that its
products will make you look young and beautiful but
it does not tell you the possible side effects of the
chemicals in products do to your skin.

Activity 2
Directions: Identify what words or phrases in the
given tagline or statement in the propaganda which
are used to convince the audience to buy the product
or accept the idea.
C.Analysis 1.The teacher together with the students will analyze
their outputs presented.
2.Discussion and inputs on the topic will be delivered
and explain by the teacher.
3. Questions and answers part will be held to test if
they understand the topic.
D.Abstraction DISCUSS
Propaganda. It is a form of communication that is
aimed at influencing the attitudes, perspectives and
emotions of people or communities toward some
cause or position by presenting only one side of an
 argument. It is usually repeated and presented over a
wide variety of media to attract the interests of a
greater majority. Types of Propaganda Techniques.
There are a number of ways and/or techniques on
how to persuade people to buy products, accept
ideas, and avail services.

1. Card Stacking. This is a technique that shows the

product’s best features, tells half-truths, and omits its
potential problems.
2. Name-calling. This is the use of names that may
evoke fear or hatred among the viewers. The name-
calling technique links a person or idea, to a negative
symbol. The most obvious type of name-calling
involves bad names such as racist, dictator, terrorist,
rebel, protester, idiot, liar and monster.
3. Plain Folks. This is the use of common people to
sell or to promote a product or service.
Advertisements appear to associate a person or
groups of individuals to be one of common people or
the masses. This technique is commonly used in the
world of advertising because buyers are on the
lookout for real experiences.
4. Glittering Generalities. This is the use of words or
ideas that evoke a positive emotional response from
an audience. Virtue words are often used. For better
effect, brands appear to use hyperboles, metaphors,
or lyrical phrases to attract more attention.
5. Bandwagon. This is a technique that persuades
people by showing them that everyone else are doing
the same thing. It also implies that one must accept
or reject an idea because everyone else is accepting or
rejecting it.
7. Testimonial. This is a technique wherein a famous
or seemingly authoritative person recommends a
product or service, and vouches for its value.
E.Application DIRECT
Now that you have gained insights about propaganda
techniques, it is time for you to apply your understanding
to real-life situations.

A teenager is troubled by pimples on her face. She tried

different beauty products but her problem still persists.
She searched for remedies online and she came across an
advertisement that says

“The face and body cream that you will surely love. Whitens
the skins, removes pimples, decreases eye bags and
prevents scar formation in just seven days! It has oil-control
formula that leaves your face naturally radiant, smooth,
and shine-free. It is hypo-allergenic and dermatologically
 tested to be mild even on sensitive skin.”

The product was put on sale and she immediately availed

the buyone-take one promo. After using it for several days,
in her dismay her pimples worsened and she noticed dark
spots on her face.

Guide Questions:

 What propaganda technique is used in the situation?

What words or phrases do you think helped convince the
customer to patronize the product?

 In terms of language used, does the propaganda achieve

its purpose? How?

 Did the teenager make the right decision of immediately

buying the product online? Why or why not?

 If you were the customer, would you do the same thing

as the teenager did in the situation? Why?

 How have your knowledge about propaganda technique

so far influence your decision-making in supporting ideas,
buying products, and availing services?

A.Assessment Read each question below and choose the letter of the
correct answer.
1. Which of the following words is an example of
name calling?
A. Majority B. Racist C. Democracy
2. A recent survey indicates that 8 out of 10 Filipinos
use social media sites. What type of propaganda
technique is this statement?
A. Bandwagon B. Transfer C. Glittering Generalities
3. Which among these propaganda techniques is used
to convince the public that one’s views reflect those of
the common people.
A. Name Calling B. Plain Folks C. Testimonial
4. Which of the following words can be used for
glittering generalities?
A. Terrorist B. Nazi C. Hope
5. The statement “This is the voice of the people” is an
example of what propaganda technique?
A. Plain Folks B. Scapegoat C. Name Calling
Assignment BRING CUT OUT PICTURE OF THE DIFFERENT
PRODUCTS BEING ADVERTISE IN THE
 NEWSPAPERS OR MAGAZINES.
III. REMARKS
IV. REFLECTIONS

A. No.of learners who learned

80% on the formative
assessment

B. No.of learners who require

additional activities for
remediation.

C. Did the remedial lessons

work? No. of learners who
have caught up with the
lesson.

D. No. of learners who

continue to require remediation

E. Which of my teaching
strategies worked well? Why
did these work?

F. What difficulties did I

encounter which my principal
or supervisor can help me
solve?

G. What innovation or
localized materials did I
use/discover which I wish to
share with other teachers?

Prepared by: Noted:

KERWIN S. ZAMORA MARCIAL M. ACHA, JR.

Subject Teacher Principal III