POST GRADUATE PROGRAM IN

DATA ANALYTICS
500+ Hour Program
Case Study and Project-driven Methodology
Blended Learning Methodology
Placement at Leading Analytics Firms

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 PROGRAM HIGHLIGHTS

The PGP in Data Analytics is a 500+ hour program covering foundational concepts and hands-on
learning of leading analytical tools, such as SAS, R, Python, Hive, Spark and Tableau as well as functional
analytics across many domains. Over the course of 3 semesters, candidates will not only gain
theoretical knowledge of data science tools, but also gain exposure to business perspectives and
industry best practices through guest lectures and project submissions.

INDUSTRY ENDORSED CASE STUDY-BASED BLENDED LEARNING

Cutting-edge curriculum Get hands-on with multiple case 250 hours of classroom
designed and delivered in studies and industry projects training supplemented by 100
collaboration with leading across domains to build a hours of videos and 60 hours
analytics experts portfolio of demonstrable work of live virtual classes

MENTORSHIP INTERNSHIP OR PROJECT WORK PLACEMENT ASSURANCE

Senior industry professionals Reinforce learning through 1- Get placed at leading analytics
mentor you as per your month internship firms with interview prep and
customized needs & evaluate at top firms or work on cutting- guaranteed opportunities
project submissions edge industry projects

20%
13% 4%

16% 10%
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POST GRADUATE PROGRAM IN DATA ANALYTICS

500+ HOUR PROGRAM WITH INTERNSHIP AND PLACEMENT
 LEARNING METHODOLOGY

The program is delivered using an innovative, experiential learning methodology that blends
classroom lectures with instructor-led live virtual classes and self-paced videos that you can consume
at your own pace.

1 100
HOURS
2 250
HOURS
3 60
HOURS
4 100
HOURS

INTRODUCTION INSTRUCTION APPLICATION REINFORCEMENT

INSTRUCTOR LIVE CLASSROOM LIVE VIRTUAL INDUSTRY PROJECTS

VIDEOS TRAINING CLASSES OR INTERNSHIP

Engaging HD videos of our Attend live classes with Live instructor-led virtual Reinforce your learning
expert faculty who our expert faculty at classes on weekends to through a rigorous 1-
introduce you to key Imarticus centers to deep- gain practical insights month internship at top
concepts, tools and dive into each topic through guest lectures and firms or work on cutting-
processes case studies edge industry projects

Benefits Benefits Benefits Benefits

n Active, self-paced, data- n In-depth understanding n Case study-based n Entry-level candidates
driven learning  of concepts and practical know-how to get work experience
n Consume at your own processes supplement theoretical through internships
pace n Query resolution & knowledge n Experienced candidates
n Convenience and interaction in real time n Tackle subjects and build a portfolio of real
flexibility in learning n Hands-on practice in questions outside the project work and are
our computer labs remit of the course evaluated by industry
n Social and collaborative experts
learning

Used for: Prepping you Used for: Live instruction Used for: Learning real- Used for: Gaining
with basic knowledge by expert faculty and world applications of key exposure to the analytics
about a topic before you hands-on practice in our tools and frameworks industry and preparing for
come to class labs using case studies your placements

24/7 SUPPORT

VIRTUAL LAB STUDENT HOTLINE

24/7 Cloud-based access to your Dedicated student hotline to help
software and tools to practice at resolve your queries about the batch.
home; agnostic of your machine Contact us via phone, email or the
configuration. Connect from online learning portal
anywhere and at any time

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 DETAILED CURRICULUM

SEMESTER 1: DATA ANALYSIS, SCIENCE AND BIG DATA HADOOP 150 HOURS

n Overview of Analytics n OLTP and OLAP Systems

Types of Data n Programming Basics: Java and Linux

15 HOURS
n
n Data Analysis Commands
DATA ANALYSIS n Data Mining
n Data Management
n Enterprise Data Architecture

n Characteristics of Big Data n Map Reduce

Challenges for Big Data n Pig, Hive, Hbase

65 HOURS
n

BIG DATA AND n Use Cases for Big Data n Spark, Scala and Oozie

HADOOP
n Hadoop Eco-system and Setup n Sqoop and Flume – Data Ingestion
n Traditional vs. Hadoop’s Data n When to Use & Not Use Hadoop?
Analytics Architecture n Apache Hadoop & Distributions
n HDFS, YARN

n Basics of Statistics n Machine Learning

Probability Theory Distance-based and Non Linear Models

40 HOURS
n n
n Hypothesis, Parametric and Non- n Bayesian Network & Neural Network
DATA SCIENCE Parametric Tests Models
n Linear & Logistic Regression
n Time Series

n Store Data Analytics using Hive

Customer Segmentation using Spark Mlib
16 HOURS
n

FUNCTIONAL
ANALYTICS

n Business Communication
Interpersonal Skills
14 HOURS

n
n Resume Writing
JOB-READINESS n Assessments

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 DETAILED CURRICULUM

SEMESTER 2: R, PYTHON 173 HOURS

n Introduction To R Software n Time Series

Understanding CRAN n Association Rule Mining

85 HOURS
n
n R Studio The IDE n Market Basket Analytics
R n Basic Building Blocks in R n Naïve Bayes Algorithm for Multi
n Linear & Logistic Regression Class Predictions
n Decision Trees n KNN, ANN
n Segmentation n Support Vector Machines

n Python IDE n Simple Regression Analysis

n Python Basics and String n Multiple Regression

53 HOURS
Manipulation n KNN, ANN
n Data Structures in Python n Support Vector Machines
n Data Frame Manipulation n Other Predictive Modelling Tools
n Natural Language Processing
n Image Processing

n Credit Risk Analytics Using Logistic Regression and Decision Trees

Intrusion Detection using ANN/Ensemble Models

32 HOURS
n

FUNCTIONAL n Default Modelling using Logistic Regression in Python

ANALYTICS
n Document Classification using Image Processing and NLP

n Course Review/Overall Evaluation

04 HOURS

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 DETAILED CURRICULUM

SEMESTER 3 - SAS, TABLEAU, INTERVIEW PREP 85 HOURS

n SAS Basics n SAS Datasets and Libraries

Submitting a SAS Program n Summarizing Data

40 HOURS
n
n SAS Program Syntax n Data Transformations
DATA ANALYSIS n Accessing, Reporting and Formatting n Restructuring Dataset
Data Values
n Reading and Manipulating Data

n Data Visualization n Visualization in Depth

Working with Tableau n Data Organization & Mapping

17 HOURS
n
n Date and Time Functions n Enterprise Dashboards
TABLEAU n String Functions and Logical n Data Presentation
Functions

n Store Data Analytics using SAS

Best Practices for Dashboarding and Reporting

12 HOURS
n

FUNCTIONAL
ANALYTICS

n Interview Preparation - HR
Interview Preparation - Domain
16 HOURS
n
n Mock Interviews with Industry Experts
JOB-READINESS n Final Project Presentation

PREPARES YOU TO CLEAR INTERNATIONAL CERTIFICATIONS

Tableau Desktop 9 SAS Certified Predictive

Certified Base
Qualified Associate Modeler using SAS Enterprise
Programmer for SAS 9
Certification Miner 13

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 CASE STUDIES & FACULTY

CASE STUDIES AND PROJECTS

You will spend approximately 100 hours of this program getting hands-on with industry projects
and build a portfolio of demonstrable work.

ETL AND DATA ANALYSIS CLASSIFICATION OF HUMAN PREDICTION MODEL FOR FUEL
ON RETAIL DATA POSTURES USING MACHINE LEARNING ECONOMY USING MACHINE LEARNING

Converting data Data extraction, classification Linear and multiple regression

Data manipulation Feature selection Accuracy of data model
Statistical analysis Decision trees

VISUALIZATION OF DATA BY
RETAIL TRADE ANALYSIS USING HIVE
CREATING DASHBOARDS

Big Data Data formatting

Data analysis Create storyline
Combine results Create visual dashboards

FACULTY
Our faculty comprises of dedicated experienced professionals from firms such as Accenture, KPMG
and Genpact. With extensive experience in Analytics, our faculty is positioned to impart the best-in-
class training through innovative learning methods.

ARUN UPADHYAY YOGESH PARTE SANDEEP AGARWAL

Arun has over 14 years Yogesh is a research engineer Sandeep has over 18 years of
experience in IT and has with over 14 years of experience in IT and extensive
conducted SAS training for experience in algorithmic hands-on expertise in
Infosys, Wipro, IBM, Genpact, development and PoC application development
ICICI Bank, Reliance Mutual demonstration using C/C++, involving analysis, design,
Fund. He is a certified, Python and R. He is the development and maintenance
accredited IT professional Founder of Y P Consulting with 10+ experience in data
who has successfully trained Services, which specializes in mining and business
more than 10,000 students in innovation engineering and intelligence in RDBMS. He has
different technologies like technology aapplications. He worked across multiple
SAS and R. He has cleared holds a PhD. in Applied business domains such as
many Microsoft international Mathematics from University Manufacturing, Retail, Banking
certifications such as MCAD, of Paul Sabatier, France and and Insurance.
MCPD, MCTS etc. and is a has won over 30 awards for
Microsoft-certified trainer. academic excellence.

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 INTERNSHIP OR INDUSTRY PROJECTS

Before placements, candidates can choose to either do a 1-month internship or work on industry
projects as a way to reinforce their learning and apply that knowledge in the real world.

INTERNSHIP INDUSTRY PROJECTS

1 month internship at leading Analytics firms Choose from 6 different industry-aligned
projects from different industries & domains
Excellent performers get the chance to be hired
as full time employees at the firm after Project submissions will be evaluated by our
successful completion of the internship team of industry experts with feedback given
for improvement
Ideal for entry-level candidates who wish to get
some work experience Ideal for working professionals who may
not have the time or inclination to work as
an intern

INDUSTRY ADVISORS
Leveraging our deep connects with the industry, a senior industry expert with 15+ years of experience
will help you narrow down your career choices, evaluate your project submissions and give you
constructive feedback.

MOHAN RAI LALIT AHUJA AKASH BHATIA IQBAL KAUR

Director, Managing Director, Founder & CEO, Ex- Target and Genpact
SR Analytics Mast Global Business Services Infinite Analytics, Kyazoonga

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 PLACEMENTS

Upon completing the third semester, eligible candidates can expect placement opportunities across
top tier domestic and global Analytics firms.

CHOOSE FROM DIVERSE JOB ROLES PLACEMENT PARTNERS

BUSINESS INTELLIGENCE ANALYSTS

BUSINESS ANALYTICS SPECIALISTS

BUSINESS ANALYTICS TECH CONSULTANTS

DATA WAREHOUSING SPECIALISTS

WEB & SOCIAL MEDIA ANALYSTS

CRM ANALYSTS

DATA MINING SPECIALISTS

RESEARCH ANALYSTS and more...

PLACEMENT ASSURANCE
The Career Assistance Services (CAS) team works hand in hand with you to further your career
aspirations. From the first placement session during the program launch to final mock interviews, we
thoroughly prepare you to be interview-ready.

RESUME INTERVIEW MOCK INTERVIEW PLACEMENT

BUILDING PREP INTERVIEWS OPPORTUNITIES PORTAL
Refining and polishing Preparing candidates Preparing candidates Assured 3-5 interview Access to all available
the candidate’s to ace HR and to face interview opportunities at leads and references
resume with insider Technical interview scenarios through 1:1 leading firms to from open and
tips to help them land rounds with model and panel mock ensure you get placed private networks on
their dream job interview questions interviews with our placement portal
and answers industry veterans

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 INDUSTRY LANDSCAPE

THE HUNT FOR TALENT

THE
SHORTFALL

5,00,000 2 LAKH
PROJECTED
JOB
OPENINGS
FOR ANALYTICS
FIRMS
IN
INDIA
WILL
DATA
SCIENTISTS
IN
2018 FACE
A
SHORTAGE
OF
DATA
SCIENTISTS
-
NASSCOM -THE
HINDU

THE
SKILLS
GAP 40% 92%
Projected growth in global of Fortune 500 organizations
data generated each year. will need to exploit big data
by 2020 to stay in the game.

IN-DEMAND SKILLSETS
R is in great demand across the board. But, large companies still prefer SAS, and thereby learning
both SAS and R is a safe bet.

Hive Hadoop SKILLSET BY

SPSS COMPANY SIZE
Analytics

BigData
Supervised LARGE SIZED
Pig Learning
R
SAS
SAS Teradata

R
Python
MID-SIZED
Excel
STARTUPS R
Neural SQL R
SAS
Network SQL
SQL
Hadoop

SKILLSET
CLOUD

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 INDUSTRY LANDSCAPE

CAREER PATH
`35+
LAKHS
`20-35
LAKHS
DIRECTOR
`15-20 15+ Years
LAKHS VP
10-15 Years

AVP
6-10 Years
`9-15
LAKHS

MANAGER
4-6 Years
AVERAGE
`6-8
SALARIES IN
ANALYTICS
LAKHS

SENIOR ANALYST
`4-6 2-4 Years
Among the highest paying
LAKHS
ANALYST jobs globally!
0-2 Years

SALARY BY TOOLS
R skills pay the most and are used the most. But relying on just one tool is not going to cut it. The days
of specialists in one tool or domain are over.

SAS
+
R R
+ +
SAS Python R Python Python

8.54 9.36 10.2 10.96 11.48

L L L L L

SALARY BY TECH
A combination of Data Science 9.5 L 9.8 L 13.1 L
and Big Data earns the highest Data Science Big Data Data Science
+ Big Data
payout.

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 STUDENTS REVIEWS

“ “
The course from Imarticus provides an in-depth understanding of Analytics with hands-on experience. The
faculty makes sure to teach us from the scratch in a very effective manner. The best part about the course
was that we get to work on datasets from multiple domains. The mock interviews were really helpful in
cracking the interview. The Imarticus placement team take genuine interest in your career assistance.
Finally I am happy that I chose Imarticus over other institutes to shape my career in analytics.

“
-Manasa Priya, Placed as Senior Analyst at Genpact

“
As a graduate in B.C.A and a fresher, the counsellors at Imarticus helped me with a thorough career
counselling session and helped me understand the current industry requirements to have a successful
career in Analytics. Thanking and appreciating the efforts put forth by Imarticus training and
placement team.
-Vinay Jagirdar, Placed as Senior Associate at WNS Global Services

ADMISSIONS
The PGP in Data Analytics is ideal for students and professionals who are interested in working in the analytics
industry and are keen on enhancing their technical skills with exposure to cutting-edge practices.

1 2 3

PROFILE REVIEW ASSESSMENT ENROLL

AWARDS & ALLIANCES

Mumbai: Pune:
5th Floor, B-Wing, Kaledonia, HDIL Building, Sahar Road, 3rd Floor, Abhinav Building, Next to Congress Bhavan,
Andheri East, Mumbai- 400 058 Congress House Road, Shivaji Nagar, Pune – 411005
Tel: 022-42422016 / 42422017 Tel: 022-61419585

Bangalore: Hyderabad:
No.143, B 1st Floor, 60 feet road, 5th Block, Koramangala, 303, 3rd floor, Block 1, White House, Begumpet, Hyderabad -
Bangalore - 560 095 500016
Tel: 080-45129914 / 45129924 / M: +91-9008668548 Tel: +91 40 47123304/06 M: +91 9100906840

Chennai: Coimbatore:
2nd floor, East West Centre, 128, Nelson Manickam Road, 1055, Gowtham Centre, First Floor, Avinashi Road,
Chennai – 600 029 Coimbatore – 641018
Tel: 044-43558466 / 45642104 / M: +91-9789879741 Tel: +91 9952168073

Delhi: For Online Delivery inquiries:

Plot No.10, Dakshin Marg, DLF Phase-II, Gurgaon - 122008 Tel:
0124-4874030 1800-267-7679

www.imarticus.org info@imarticus.org