Franchise Agreement
Franchise Agreement
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franchise business. Some of which are food and restaurants, cafes, footwear, clothing,
luxury hotels, retail sector, etc. We all know some of the common franchises which
derive from FDI and our lives are incomplete without these. For example, many
multinational companies have started their operations, through franchising, and are
also expanding very aggressively. Some of the notable names include – McDonald’s,
Pizza Hut, KFC, Pizza Corner, Domino Pizza, Shell, Reebok, Levis, Lee, Adidas, Pepsi,
Coke, Blue Dart, DTDC, Safexpress, United Parcel Service (UPS), The Sheraton and
Ramada Inn, etc.
FRANCHISE AGREEMENT
And
(Parties of the First Part and Parties of the Second Part are hereafter collectively
referred to as the ‘Parties’ and individually as ‘Party’)
WHEREAS
A. The Franchisor designed, developed, and owns the business and assets of
[specify business] known as [trading name] and trading as [⚫] (“the Cafe”).
The Cafe’s image is very strong and distinct. It is well known in [⚫] and the
Franchisor has established a significant reputation in respect of the Cafe,
it’s business and activities.
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Franchisee wishes to set up and carry on at the Franchisee’s own risk a
franchised business in [place or country] (“the Territory”). Accordingly, the
Franchisee wishes to be granted relevant rights by the Franchisor to carry
on the trade of a Franchisor franchised business from [specify party]. The
Franchisee having taken professional advice wishes to enter into this
franchise agreement in respect of the franchised business.
1. SCOPE
1.1. The Franchisor appoints the Franchisee its franchisee for a period of
[indicate period] commencing on the date of this Agreement and
continuing until the appointment is terminated by either party giving to
the other at least [⚫] months’ written notice or otherwise in accordance
with the provisions of this Agreement and subject to the terms and
conditions of this Contract the right to:
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[Comment: At the very outset, the franchise agreement should set out certain
important aspects of the agreement like the nature of the business, or project
that the parties have in mind, the geographical scope, the subject matter, and
the term of the franchise. The subject matter should be clearly mentioned in
this clause. For example, in the above clause, it is made clear that the
agreement is being entered for the establishment of a cafe. Based on the
subject matter the entire agreement can be tailored. Scope clause is analogous
to a preamble, it gives you the central idea of the entire agreement. This clause
should be written in a clear and unambiguous language as it can be referred
from time to time for interpretation of the other clauses. The intentions of the
parties could be deduced from the scope of the agreement].
2. FRANCHISOR’S RESPONSIBILITIES
During the term of this Contract, the Franchisor will undertake the following:
3. FRANCHISEE’S RESPONSIBILITIES
During the term of this Contract, the Franchisee shall diligently and faithfully
serve Franchisor as its Franchisee and undertake as follows:
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3.1. To use all Rights, the Manual, the Intellectual Property (as defined in
clause 6) and all trademarks solely for the operation of the Business and
in accordance with the provisions of this Contract.
3.2. To maintain high standards in the Business.
3.3. To fit out the Property in accordance with the Manual and the
Franchisor’s requirements from time to time.
3.4. To obtain and maintain a valid liquor licence and a public entertainment
licence together with any other permits or licences as required for the
Business and at all times comply with all the licensing conditions and
regulations.
3.5. To insure with a reputable insurance company in accordance with the
requirements and for the relevant cover set out in the Manual.
3.6. To operate the Business properly and strictly in accordance with the
Manual.
3.7. To only use the name [specify name] during the Term and at no time
afterward.To carry out the Business from the Property only.
3.8. Not to be directly or indirectly engaged, concerned, or interested in the
business similar to the Business where it would compete with the
Franchisor or its other franchisees during the Term.
3.9. To keep the Franchisor fully informed including in relation to complaints
supplying a copy of all complaints received by the Business.
3.10. To comply with all statutory and local legislation including compliance
with environmental laws and health and safety rules.
3.11. Not to carry on the Business in any way that may adversely affect the
reputation of the Cafe, other franchisees and the Rights.
3.12. To maintain at all times during the Term a VAT registration.
3.13. At all times to ensure that all employees of its business conduct
themselves in such a manner as not to prejudice the Rights or adversely
affect the reputation of the Cafe or its franchised network.
3.14. To conduct all dealings with customers as Franchisee and principal but
without authority to bind the Franchisor or pledge its credit.
3.15. To obtain the prior written consent of Franchisor in the event of any
proposed special arrangements, prices, or prior to departing from any
specified requirements or obligations.
3.16. To use its best endeavours to develop the Business.
3.17. Not to disclose at any time during the Term of this Contract and after its
termination, any confidential information (whether technical or
otherwise) made available to the Franchisee by the Franchisor. The
Franchisee acknowledges that, as a result of this Contract, the
Franchisee may receive and/or have access to information of a
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confidential nature. The Franchisee further undertakes that such
information will not be utilised in any way detrimental to the Franchisor
and will not be disclosed to any third party whatsoever either during or
after the termination of this Contract.
3.18. Not to, without the prior written consent of the Franchisor, during the
Term of this Contract (and for a period of [one (1)] year after its
termination) in the Territory or any part of the Territory act as a
franchisee, representative, franchisee or distributor for, or otherwise be
directly or indirectly concerned or interested in the development, sale
promotion, and supply of, any products or services that are of a similar
description to or compete with the Cafe or the Business. This restriction
applies to the Franchisee, whether on the Franchisee’s own behalf or on
behalf of any other person, firm, or company whatsoever.
3.19. To bear all the costs incurred by the Franchisee in connection with
performance of the duties and obligations under the Contract.
3.20. To provide the Franchisor with periodic updates and reports of the
marketing and promotional activities carried out by the Franchisee in
the Territory together with an account of all promotional plans.
3.21. To assist the Franchisor as reasonably required in connection with
potential customers.
The Franchisee agrees to pay on the dates due without deduction or set-off:
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4.3. The Service Fee within [⚫] business days of the end of each calendar
month.
4.4. The Marketing Fees within [⚫] business days of the end of each calendar
month, all as set out in the Schedule.
4.5. The Franchisor’s legal costs and expenses incurred in preparation and
implementation of this Agreement.
4.6. The fees and sums due by direct debit or other method specified by the
Franchisor from time to time.
4.7. Interest at the rate of [two per cent (2)%] above the base rate of [specify
bank] from time to time until payment is received, as well before as
after any judgement.
[Comment: The parties should negotiate on royalties or a license fee and any
continuing fee to be paid by the franchisee. This clause should include all the
necessary details concerning types of fees, charges, and payments the
franchisee is supposed to pay. This clause should also be amply clear on the
manner in which and the times at which such payments are to be made must
also be addressed. When such payments are made outside India all the
regulatory and statutory provisions should also be made clear under this
clause. The interest rate in an event of delay should also be negotiated and
must reflect under the same clause. Proper segmentation should be done
with respect to the heads under which the fee is being collected. If possible,
create a schedule. ]
5. PROPERTY
5.1. The Franchisee confirms that it shall enter into the lease of the Property
at the same time as this Agreement.
5.2. The Franchisee agrees to observe and perform the obligations and
undertakings under the lease and will enforce all of the landlord’s
obligations under the lease.
5.3. No variation, surrender, or assignment of the lease shall be entered into
by the Franchisee without the prior unwritten consent of the Franchisor.
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change in location by the franchisee. The mode of obtaining the property and
the covenants related to it should also be made amply clear under this
clause.]
6.1. Unless otherwise expressly agreed in writing between the parties, all
right, title, and interest in and to all trade marks, logos, trade names,
literature, copyrights, database rights, patents, designs, and all other
intellectual property rights (“the Intellectual Property”) in and relating to
the Franchisor, the Cafe, or to the Cafe’s website) shall belong to the
Franchisor.
6.2. The Franchisee agrees to maintain secret and confidential all
information (whether technical or otherwise) obtained pursuant to this
Contract.
6.3. This Clause shall survive any termination of this Contract and continue
in force for a period of [⚫] years after any termination.
6.4. The Franchisee shall comply with the Franchisor’s brand guidelines or
instructions (a copy of which has been provided) relating to the form
and context in which the Intellectual Property and literature are used.
6.5. The Franchisee acknowledges that the Franchisee has no rights in or to
the Intellectual Property and undertakes not to do or omit to do
anything by which the goodwill and reputation associated with the
Intellectual Property might be diminished or jeopardised.
6.6. The Franchisee must inform the Franchisor immediately of any
infringement or apparent or threatened infringement of the Intellectual
Property and of any passing off of goods as the Products of which the
Franchisee may become aware. In addition, the Franchisee must on
request assist the Franchisor in dealing with such infringements.
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7. LIABILITY
7.1. Except in the case of fraud or wilful default, or in the case of death or
injury for which the Franchisor is liable to the Franchisee in negligence,
the Franchisor shall not be liable to the Franchisee, as a result of breach
of contract or negligence or otherwise, for any loss of profit or business
or other economic or financial loss arising directly or indirectly out of or
in connection with this Contract.
7.2. The Franchisee agrees to indemnify the Franchisor and keep the
Franchisor indemnified against all loss, damage, or liability suffered by
the Franchisor as a result of the Business and the actions of the
Franchisee.
8. TERMINATION
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8.5.1. suffers or commits an act of bankruptcy;
8.5.2. is convicted of an indictable criminal offence or one involving
dishonesty;
8.5.3. engages in conduct prejudicial to the Rights or the Cafe or
otherwise behaves in any other manner that may damage the
reputation of the Franchisor or the Cafe;
8.5.4. loses the liquor licence or any other required permit for the
Property applicable to the Business;
8.5.5. fails to achieve the targets detailed in this Agreement;
8.5.6. is insolvent or is prevented by infirmity or ill health from
performing his functions under this Contract;
8.5.7. is in persistent breach of the Franchisee’s obligations under this
Agreement;
8.5.8. fails to carry on the Business;
8.5.9. challenges the Franchisee’s intellectual property rights.
8.6.1. shall return all marketing material in-hand to the Franchisor and
shall also return all confidential information supplied by the
Franchisor;
8.6.2. must immediately cease operation of the Business or use the
Rights;
8.6.3. return the Manual immediately;
8.6.4. must take the post-termination steps identified in the Manual or
as required by the Franchisor by written notice;
8.6.5. shall certify that it has complied with the post-termination
obligations and has not disclosed any confidential information, the
Manual or the Rights;
8.6.6. must pay all sums and fees outstanding or due under the terms of
this Agreement or otherwise.
8.7. The Franchisee (for the avoidance of doubt) shall have no right to any
compensation upon termination of this Contract.
8.8. Termination shall not affect the operation of any restrictive covenants,
the Franchisee’s indemnity, liability, confidentiality, and intellectual
property, and any other clauses intended to or capable of surviving
termination of this Contract.
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8.9. Subject as provided in this Contract and to any rights or obligations
accrued prior to termination, neither party shall have any further
obligation to the other under this Contract.
9. ACKNOWLEDGEMENTS
9.1. The Franchisee shall comply with all reasonable and lawful instructions
of the Franchisor from time to time relating to the marketing and
carrying on of the Business in the Territory, the Manual and shall
generally carry out its franchise in such manner as it thinks best to
promote the interest of franchised business.
9.2. The Franchisee agrees that the Franchisor may during the period of
notice ending on the date of termination of this Contract appoint a
successor to the Franchisee and may introduce that successor to
customers and potential customers and allow that successor to make
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itself known as the Franchisor’s Franchisee so as to be able to
commence business from the day after expiry of this Contract.
9.3. The Franchisor shall have a right of set off under this Contract and shall
be entitled to deduct from any commission due to the Franchisee any
sums owed by or due from the Franchisee to Franchisor.
9.4. The Franchisee agrees to indemnify the Franchisor against any liabilities
incurred by Franchisor as a result of the Franchisee breaching any law
from time to time in force in the Territory or the incurring of any
unauthorised liability.
9.5. Any change of ownership or control in the Franchisee must be first
approved in writing by the Franchisor.
9.6. The Franchisor shall have an option to purchase the Business for the
same offer purchase price and on the same terms as those set out in
any genuine bona fide offer for the Business. The terms set out in [⚫]
shall apply to such a right of first refusal and in the event that the
Business is sold to a third party.
9.7. The Franchisor shall be entitled to inspect and the Franchisee’s books of
account at any time by service of reasonable notice to the Franchisee (of
not less than [⚫] days) of such proposed inspection or audit which shall
be during reasonable business hours.
9.8. The Manual and the copyright in it shall at all times remain the property
of the Franchisor. The Term “the Manual” refers to all updates and other
changes made to it by the Franchisor from time to time.
9.9. The Franchisee shall not assign, delegate, or otherwise transfer the
performance of the franchise granted by this Agreement or any right or
obligation under it.
9.10. The Franchisee shall achieve sales of a minimum of [⚫] a calendar week
during each week of the Term.
9.11. Following the payments of the Service Fees, Managerial Fees, and
Marketing Fees, the Franchisor shall undertake the marketing in
connection with the Business and Cafe as set out in [⚫].
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manner that the voluntary acceptance of all the terms by franchisee should
be clearly seen.]
10. MISCELLANEOUS
10.1. Assignment: The Franchisee shall not without the prior written consent
of the Franchisor sub-contract, assign or otherwise assign any or all of
its rights and obligations under this Contract.
[Comment: The waiver clause is to ensure that no party accidentally waives its
responsibilities under the agreement. It also aims to ensure that there is no
waiver of the right to bring proceedings and recover damages, etc. under the
agreement in the event of a breach of the contract by the other party. Such a
waiver which will be detrimental to the rights of the other party and should
not be allowed.]
10.3. Contract: The schedules and annexure form part of this Contract and
any reference to ”this Contract” includes the schedules, annexures, and
recitals in the introductory paragraphs.
[Comment: The purpose of the above clause is to ensure that the parties read
the agreement including the schedules and annexures as a whole. The
agreement should be interpreted as a whole. ]
10.4. Notices: Any notice required to be given pursuant to this Contract shall
be in writing and shall be given by delivering the notice by hand at, or by
sending the same by prepaid first class post (airmail if to an address
outside the country of posting) to the address of the relevant party set
out in this Contract or such other address as either party notifies to the
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other from time to time. Any notice given according to the above
procedure shall be deemed to have been given at the time of delivery (if
delivered by hand) and when received (if sent by post).
[Comment: The above provision lays down the permissible mode of notice so
as to avoid any confusion. All the acceptable modes of delivery of notice shall
be listed under this clause. While this provision may seem inconsequential, if
the contract does not have this provision, the courts could hold the contract
as inequitable. ]
10.5. Authority: The parties undertake that they each have the right, power,
and authority and have taken all action necessary to execute and
deliver, and to exercise their rights and perform their obligations under
this Contract.
[Comment: The above clause limits the authority under the agreement. This
clause binds only those who are parties to the agreement to exercise the
rights and obligations. Any other person who acts on behalf of the parties
shall be mentioned under this clause.]
[Comment: The severability clause directs the court or arbitrator that if any
clause in the agreement isn’t enforceable under the law, that the rest of the
agreement should remain enforceable. This clause would enable the other
under the agreement to survive and would protect the parties against the
frustration of the agreement in toto.]
11.1. This Agreement is in the English Language and no translation into any
other language shall be a valid interpretation.
11.2. This Agreement is governed by and shall be construed in accordance with the
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existing Indian Laws. The Courts at [●] shall have exclusive jurisdiction in respect
of this Agreement.
[Comment: The parties can negotiate on what laws should drive the
agreement. The governing laws would depend on various factors such as the
place where it is made; the place of performance; the domicile, nationality or
business center of the parties; the situation of the subject matter, and so on.
However, once the parties decide on the laws that they want to apply to the
agreement such should be clearly mentioned under this clause. The parties
should also mention the jurisdiction of courts that would decide the dispute.
When both parties to the agreement are based in the same territory, then it
would be desirable to subject any disputes out of the agreement to courts in
that territory. However, when the parties are based in different territories, the
choice of jurisdiction becomes a point of negotiation.]
12.1. Any and all dispute/difference between Franchisor and the Franchisee
including in relation to interpretation of this Agreement shall be
referred for amicable negotiation and settlement between the parties to
be resolved within 30 days of notification thereof.
12.2. In case of non resolution of any dispute or difference in the manner specified
above, the same shall then be mandatorily referred to Arbitration, in the case the
amount of any matter in dispute is less than or equal to Rs [●], the number of
arbitrators shall be one (1) independent arbitrator appointed mutual consent. In the
case the amount of any matter in dispute is greater than Rs [●], the number of
arbitrators shall be three (3) independent arbitrators, with one appointed by each
Party, and the two appointees selecting the third arbitrator. Each arbitrator shall be a
competent and reputable individual with experience as a judge, a chief executive
officer or chief financial officer of a reputed company in the marketing industry.
12.3. The Arbitrators shall not be limited by the Code of Civil Procedure, 1908
and the Indian Evidence Act, 1872 and shall be free to chart out the
procedure to be followed in arbitration.
12.4. The arbitration proceedings shall commence on and from the date of
appointment of Sole Arbitrator and the award shall be made within a
period of 60 days from appointment of Sole Arbitrator.
12.5. The proceedings of arbitration and the award shall be made in English.
12.6. The venue of proceedings shall be in [place] and the arbitration shall be
subject to The Arbitration & Conciliation Act, 1996 and rules framed
thereunder and under jurisdiction of the courts at [place].
12.7. The fees payable to the Arbitrators (including arbitrator fees and costs
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but excluding any filing fee payable by a Party commencing the
arbitration) shall be borne equally by the Parties, provided, however, that
the Client shall pay, and the Company shall not be responsible for, any such fees
payable to the Arbitrators that exceed Rupees [●] .
Name: [●]
Designation: [●]
Name: [●]
Designation: [●]
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2.
Schedule
Fees and Payment
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