Executive MBA

(Master of Business Administration)

2 Years | Blended | ₹9,50,000

A Times Of India Group Initiative

 Director’s Message

Greetings from IIM Sirmaur,

IIM Sirmaur is a third-generation IIM that came into existence in 2015. So far, six
batches of MBA students have graduated from IIM Sirmaur. It is located in the foothills
of the Himalayas and is naturally blessed with a moderate climate with minimum air
pollution and excellent air connectivity. There are two airports – Dehradun and
Chandigarh, which connect you to Sirmaur.
IIM Sirmaur offers two full-time programmes – Master of Business Administration
(General Management) and Master of Business Administration Tourism in its
state-of-the-art campus with all modern facilities and a class-defining infrastructure.
IIM Sirmaur is poised for a quantum jump. We aspire to be among the top 15 B-Schools
in India in the next 5 years. We are recruiting some of the finest academicians as faculty
members. The faculty of IIM Sirmaur offers the latest curriculum through a
participant-centric learning pedagogy to its students.
IIM Sirmaur acknowledges the fact that faculty members are at the core of the
academic process and offers them academic freedom to decide their teaching and
research agenda, giving them a conducive environment to pursue their research
agenda and encouragement to publish their research papers in reputed journals or
present their research work at international conferences of repute.
MBA education believes in the holistic development of students. It is for this reason, IIM
Sirmaur offers different facilities like sports, music, dramatics, etc. to its students. It
aims at the holistic development of students to enable them to take on the challenges
of life and assume leadership positions in the fields of their choice.
Jai Hind !

Professor Prafulla Y. Agnihotri

Director, IIM Sirmaur
Business Management & Enterprises
In a post-pandemic world characterised by rapidly evolving technology, the role and
function of general management has acquired greater significance and has become
critical to an organisation’s survival and sustainability.

The change in business dynamics has led to a 'new normal' requiring skilled managers
with effective future-ready competencies. Cross-functional skills, leadership qualities,
technology disruption, change management, are few of the many expectations from
the managers of today's ever-evolving businesses.

Modern Management: A Paradigm Shift

FROM BEING TO BEING

Directive Instructive

Restrictive Expansive

Exclusive Inclusive

Repetitive Innovative

Problem-solving Challenging

Employer Entrepreneur

Source: Harvard Business Review

Management Education: All Round Benefits
The benefits of acquiring and building holistic managerial competencies for career
growth is indisputable and undeniable. Understanding management principles,
learning management techniques and tools, and developing management acumen, are
career-defining imperatives for working professionals seeking role elevation and
recognition as thinkers, influencers, decision makers, and leaders.

Enhanced Business Acumen

• Cross-functional Knowledge
• Operational Skills
• Strategic Competencies

Transformative Learning Leadership Skills

• Broader Perspective • Self-awareness
• Strategic Insights • Team-building
• Innovative Thinking • Conflict Management

Benefits of
Management
Education

Managing Change Creating Value

• Disruption • Integrate Functions
• Adoption • Apply Tools
• Sustainability • Implement Solutions

Cultivating Executive Presence

• Communicate
• Inspire
• Mentor
Benefits of an Ex-MBA Degree
An MBA degree from a credible B-School offers unparalleled benefits on the
professional front as well as on the personal development front. The learning, skills and
experience gained during an MBA create numerous opportunities for the successful
graduates.

Broader Business Perspective

& Worldview

Advanced Management
Knowledge & Competencies

Enhanced Communication
Skills & Empathy

Effective Leadership Qualities

Wide Choice of Specialisations

Newer Job & Career

Development Options

Global Networking
Opportunities

Presents Entrepreneurial
Opportunities

An Ex-MBA degree overcomes career inertia and accelerates career development. It can help
junior, mid-level, and senior executives acquire a strategic perspective, gain relevant
knowledge, develop new skills, forge stronger relationships, and foster creativity and
self-confidence. This will help them leverage new opportunities and create exceptional value
for their organisations.
 Programme Overview
The Executive MBA programme at IIM Sirmaur is a two-year, non-residential,
weekend programme that is equivalent to an MBA degree programme custom
tailored for working professionals who want to upgrade their skills and knowledge
in the fine art of business management. The programme will help participants
develop a deeper understanding of domains such as operations, marketing,
finance, strategy, and human resources. The programme's pedagogy for executive
learning includes case discussions, lectures, group exercises, role plays,
management games, simulations, seminars, assignments, project work,
audio-visual aids, and ICT-based learning methods. The programme's unique
approach to executive education is designed to provide professionals with the
skills, knowledge, and experience required to succeed in modern-day business.

Programme Highlights
Contextually designed Experiential learning with
comprehensive 2 years programme industry expert sessions,
for working professionals simulations, and case studies

Two campus immersion Diverse participant

modules of THREE days each group across functional
(optional) areas and industries

Leads to a ExMBA IIM Sirmaur Executive

degree from IIM Sirmaur Alumni Status
Learning Outcomes

Develop a conceptual understanding of various aspects

of management

Appreciate the functional aspects like Marketing, Finance and

Accounting, OB and HR, Operations Management, and MIS

Learn to develop and execute strategies in a complex

business environment

Help young, aspiring business leaders and entrepreneurs to

strengthen their decision-making and managerial skills

Provides functional and strategic orientation of business

principles and practices to aspiring managers

Improves managerial, leadership, and entrepreneurial

abilities of aspiring managers or entrepreneurs
 Programme Curriculum

The Executive MBA programme is to be completed in a total of Four Semesters. The

detail of the courses for these terms is as follows:

Year 1
Semester I (Core Courses)

• Financial Reporting and Analysis

• Marketing Management
• Communication for Managers
• Business Statistics
• Management Accounting
• Behaviour in Organisations
• Strategic Management

Semester II (Core Courses)

• Financial Management
• Managerial Economics
• Designing Work Organisations
• Operations Management
• Management Information Systems
• Legal Aspects in Management
• Macroeconomic Environment

Year 2
Semester III (Elective Courses)

• Elective I
• Elective II
• Elective III
• Elective IV
• Elective V
• Elective VI
• Elective VII
Year 2
Semester IV (Elective Courses)

• Elective VIII
• Elective IX
• Elective X
• Elective XI
• Elective XII
• Project Presentation and Final Submission (This will start from Term III and the
final submission will take place in Term IV)

All participants will complete 81 credits of learning by the end of two year programme.

List of Electives
Decision Sciences

• Business Forecasting and Analytics

• Data Analytics with R
• Advanced Analytics-I
• Advanced Analytics-II
• Multivariate Statistics for Managerial Decision-making

Economics

• Game Theory for Managers

Entrepreneurship

• Basic Course in Entrepreneurship – from Idea to Business Model

• Advanced Course in Entrepreneurship
Finance & Accounting

• Financial Statement and Analysis

• Commercial Bank Management
• Corporate Valuation and Restructuring
• Investment Management and Porfolio Analysis
• Financial Derivatives and Risk Management
• International Finance
• Managing Life and Business – Perspective of a CFO
• Mergers and Acquisitions
• Private Equity and Venture Capital
• FinTech
• Project Finance

IT & Systems

• E-commerce
• Business Intelligence and Data Mining
• IT Strategy
• Python Programming for Analytics
• Agile Software Development
• Big Data Analytics
• Blockchain Technology for Business
• Information Security Management
• Artificial Intelligence and Applications

Marketing Management

• Services Marketing
• Advanced Marketing Research
• Consumer Behaviour
• Product Management
• International Marketing
• Pricing Strategy
• B2B Marketing
• Digital Marketing
• Sales and Distribution Management
• Retail Management
• Brand Management
OB & HRM

• Strategic Human Resource Management

• Talent Management
• Learning and Development
• Negotiation Management
• Performance Management
• Leadership and Team Management
• Organisational Development and Change Management

Operations & SCM

• Global Logistics and Supply Chain Management

• Quality Management and Six Sigma
• Procurement and Materials Management
• Project Management
• Supply Chain Analytics and Strategy
• Operations Strategy
• Service Operations Management

Strategic Management

• Strategy Implementation and Control (SM-II)

• Competitiveness in the Connected World
• Stakeholder Strategies for Responsible and Profitable Business
• Platforms and Ecosystems
• Managing Public Private Partnerships
• International Business Strategy
• Management Consulting

* Changes to list of electives may be made based on experts’ opinion.

 Pedagogy
The programme's pedagogy will incorporate a diverse mix of teaching methodologies,
including lectures, case discussions, project work, term papers, role-plays, seminar
presentations, assignments, management games, and simulations.

Programme Delivery
The Executive MBA Programmes are offered through an interactive learning mode,
allowing participants to pursue their management education and professional
development alongside their work. The programmes are designed by the Indian
Institute of Management Sirmaur, and the classes are conducted by faculty members
from an interactive learning studio located at the IIM Sirmaur Campus.
Currently, Executive MBA Programmes are delivered through the technology platform
of TimesPro. Participants can choose their preferred learning center to attend the
examinations. The technology effectively communicates ideas and interact with
participants.

Schedule*
Saturday: 9:00am to 4:30pm
Sunday: 9:00am to 4:30pm
Each day shall have 4 sessions and the
duration of each session is 90 minutes.

In addition to the above-mentioned slots,

the classes for elective courses may be
scheduled on Saturday, Sunday or
Weekdays

Duration
2 Years

Campus Immersion (Optional)

Two campus immersion modules of 3 days each (optional) at IIM Sirmaur campus.
The in-campus modules are subject to the conditions that prevail at that point in time. These
conditions pertain to the pandemic or other unavoidable reasons. In case the on-campus
module is not confirmed, the same will be included in the total number of online sessions.
 Who Should Attend?
• Executive with 5-10 years of work experience
• Mid- to senior-level managers, entrepreneurs, business owners, C-Suite aspirants

Eligibility Criteria
• A bachelor's degree or equivalent (10+2+3) with a minimum of 50% marks or
equivalent CGPA with a minimum of 3 years of full-time post-qualification
managerial/professional experience at the time of application.
• Score of IIM Sirmaur Ex-MBA test

Admission Criteria
• Based on the valid qualifying scores of the
candidates shall be shortlisted for a Personal
Interview.
• Offer of admission shall be made based on the
composite score obtained along with the various
parameters of selection (Qualifying test score, PI,
Academic and professional profile).

Attendance Criteria
A minimum of 75% attendance is a prerequisite for
the successful completion of the programme.

Assessment & Evaluation

There will be periodic evaluations built throughout
the programme at regular intervals. These may be in
the form of quizzes, assignments, case studies,
projects, written tests, online exams, or other
objective/subjective assessments. Examination/
evaluation shall be conducted by the institute.
 Certification* & Alumni Status

• Candidates who successfully

complete the programme will receive
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a degree of “Executive Master of
Business Administration” (ExMBA)
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Alumni Benefits
• Ex-MBA Alumni are given an email ID in the IIIM Sirmaur Ex-MBA Alumni can register
in the IIM Sirmaur Alumni portal either with this email ID or with their personal email
IDs. The IIM Sirmaur Alumni portal is a common platform for Alumni of all
programmes of the Institute to interact with each other and stay connected with the
Institute.
• The Institute shares newsletters, important news and articles about the Institute and
its activities, the achievements of the Institute's faculty, staff, students and alumni,
upcoming events and programmes etc., on the portal.
• Alumni can post their achievements, write about jobs or LIVE project opportunities for
other alumni to see.
• The IIM Sirmaur alumni network can also be accessed on mobile phones through the
mobile app.
• By using the different features of the IIM Sirmaur portal, alumni across programmes
can engage with each other in many meaningful ways. It is up to the alumni
themselves to leverage the platform

*All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Sirmaur.
 Programme Directors

Dr. Prafulla Agnihotri holds a Master’s Degree in

Management Studies (M.M.S.) from the University of
Mumbai and Ph.D. in International Marketing Strategy
area from Jamnalal Bajaj Institute of Management
Studies, Mumbai. Before joining IIM Sirmaur, he was
associated with Indian Institute of Management (IIM)
Calcutta as Professor of Marketing. He was also the
founder Director of IIM Trichy.
He has over thirty years’ experience in the industry - in
Prof. Prafulla sales, marketing and training as well as academics. He
was also a visiting faculty with Euromed, Marseille
Agnihotri
Provence (an EQUIS Certified B-school), and CERAM,
Sophia Antipolis, France. He has co-authored a book
titled Principles of Marketing with Philip Kotler and Gary
Armstrong.

Dr. Karthikeyan Balakumar is a Ph.D. in Marketing from

IIM Calcutta. He has a PGDM from IIM Trichy and has also
Secured the Gold Medal for Academic proficiency in
Marketing from there. His research interests are:
• Retailing
• Channel Management
• Sales and Distribution
• Digital Marketing
He has also worked in channel sales for the TTK Prestige
Prof. Karthikeyan
and had set up a tertiary eye care hospital in Dar es
Balakumar
Salaam, Tanzania.
 Programme Faculty

Dr. Alka Chadha completed her doctorate in Economics

from the National University of Singapore (NUS), Masters in
Economics from Delhi School of Economics and B.A. (Hons)
Economics from St. Stephen’s College, Delhi University.
Before becoming a part of the IIM Sirmaur family, she was
working as an Adjunct faculty at IIM Sambalpur and
full-time faculty at IIM Trichy. She also has international
work experience of working at the NUS Business School,
National University of Singapore and S.P Jain Centre of
Global Management, Singapore Campus.
Prof. Alka
Her teaching interests include Microeconomics,
Chadha
Macroeconomics and Game Theory, she is the author of the
book “Game Theory for Managers: Doing Business in a
Strategic World”. Her research areas include Innovation,
Internationalization, Servicification and FDI. She has
published her work in international refereed journals
including World Development, Industrial and Corporate
Change, Economic Modelling, Scientometrics and Applied
Economics.

Shashi Kant Srivastava is a faculty in IT & Systems at the

Indian Institute of Management Sirmaur, India. He received
his FPM (Ph.D.) from the Indian Institute of Management
Indore, India. His current research interests include
blockchain technology, multi-criteria decision making,
artificial intelligence, business analytics, and information
economics. His papers have appeared in Communications
of the Association for Information Systems (CAIS), Journal of
Information Technology Theory and Application (JITTA),
Information Technology for Development (ITD), Journal of
Prof. Shashi Kant Global Information Technology Management (JGITM),
Srivastava International Journal of Business Intelligence Research
(IJBIR), International Journal of Knowledge Management
(IJKM), Journal of International Technology and Information
Management (JITIM).
 Dr. Rinki Dahiya has a Ph.D. from Department of
Management Studies, Indian Institute of Technology
Roorkee, M.Com from MDU, Rohtak, PGDBA from SCDL,
Pune, and B.Com from University of Delhi. Her doctoral work
examined the role of workplace forgiveness and
organizational trust in the happiness of employees. Her
board areas of research interest include positive
organizational behavior and its correlates. She has
published various research papers and book chapter with
reputed publishers like Springer, Sage and Emerald, and
Prof. Rinki
presented research papers in national and international
Dahiya conferences both in India and abroad. She is a reviewer of
various international journals such as Evidence based HRM,
Current Psychology, International Journal of Organizational
Analysis, and Journal of Happiness Studies. Her areas of
teaching interests are organizational behavior, human
resource management, talent management, self and
interpersonal dynamics, critical thinking and
communication for managers and performance
management. She is also a permanent member of Indian
Society for Training and Development (ISTD), New Delhi.
Prior to Ph. D, she worked in industry for around 4 years.

FPM (IIM-Lucknow); MPIB (IIFT-New Delhi); B.Tech. (Electrical)

(IIT-BHU), Varanasi; Chevening Rolls-Royce Science and
Innovation Fellowship at SAID Business School, University of
Oxford.

Prof. Mohita
Gangwar Sharma
Prof. P Sanjay

Ph.D. (India), M.Phil (UK),

MBA (USA)

Prof. Advaita
Rajendra
B.Tech (ECE), BIT, Mesra,
PhD: Public Systems
Group, IIM, Ahmedabad

Prof. Ajay
Kumar Singal
PGDM (IIM Ahmedabad),
FPM (IIM Lucknow)
 Programme Fee

Particulars Amount (₹)

Application Fee (Non-refundable) 2,950

Total Fee (Exclusive of Application Fee) 9,50,000

Note:
• Fee includes tuition, reading materials including cases, and other facilities provided
by the institute.
• In addition, the costs related to the two visits for in-campus modules at IIM Sirmaur
Campus shall also be borne by the candidates.
 Instalment Schedule

Instalment Date Amount (₹)*

I 11th January, 2024 2,00,000

II 10th May,2024 1,50,000

III 10th September, 2024 1,50,000

IV 10th January, 2025 1,50,000

V 10th May, 2025 1,50,000

VI 10th September, 2025 1,50,000

*All fees are exclusive of taxes.

Programme Timelines

Last date to Apply Refer to Website

Programme Start Date 22nd January, 2024

Programme End Date January 2026

APPLY NOW
Indian Institute of Management Sirmaur (IIM Sirmaur) was established in 2015 as a
premier institution with the objective of providing high-quality Management Education
and promote allied areas of knowledge and inter-disciplinary studies.
Right from inception, IIM Sirmaur has been surging on the interminable path of
improvement, enhancement, and upscaling of its infrastructure and image through
novel and innovative steps. IIM Sirmaur delivers application-oriented future-aware
curricula that train students to develop their natural talents into transferable skills,
while being committed to making societies better places to transact honest business.
Enriching interactions with industry leaders through guest lectures and management
conclaves add holistic development with academic credibility and develop an in-vogue
industrial outlook. The fundamental philosophy that guides all academic pursuits for
students and professionals at IIM Sirmaur is to ensure that they develop in them the
qualities such as: confidence, versatility, critical thinking, collaboration, co-creation,
integrity, solution centricity, creativity, ethical decision making, futuristic orientation,
empathy etc.
In line with its vision of becoming a globally respected institution for management
education, IIM Sirmaur, in a short span of 6 years, has been able to carve its niche in the
teaching and research arena, benchmarking quality with global standards to achieve its
growth targets successfully.
Taking forward the legacy of the IIM brand, IIM Sirmaur is committed to delivering
quality education, training and research in management sciences.
TimesPro, the award-winning EdTech initiative of The Times Of India Group, was
established in 2013 to cater to the diverse learning needs of Indians with aspirations of
career growth.

Taking the rich legacy of trust, knowledge, and learning of The Times Of India Group
forward, TimesPro strives to embody the values of Education 4.0 – learner-centric,
industry-relevant, role-specific, and technology-enabled – in its executive education
programmes.

Ranging across industries and domains, these programmes are curated and offered in
collaboration with premier national and global educational institutions to fulfil the
aspirations of millions of professionals by equipping them with the right knowledge
and skills.
TimesPro, 18th Floor, G-02 Wing,
Lotus Corporate Park, Off Western Express Highway,
Jogeshwari (E), Mumbai – 400 063, India.

1800-120-2020
admissions@timespro.com
www.timespro.com