Ai in Entrepreneurship
Ai in Entrepreneurship
ABSTRACT
‘Artificial Intelligence’ has been created to make human life easier. In this era of advanced
technology, Artificial Intelligence plays a crucial role in boosting not only economy but also
enhancing the newly developed technology globally. Artificial Intelligence is pushing the
innovation into new space through many ways and also accelerating technological
advancements in the field of computing power, algorithms and data. The Artificial Intelligence
system is rapidly growing and evolving by incorporating sophisticated yet outstanding new
advanced technologies that it is expected that it is expected to outnumber the human
involvement by producing such next generation ‘inventions’. Along with being a blessing for
the generation, it has posed serious challenges to the Intellectual Property Rights including
both Patent and Copyright. The Artificial Intelligence promises the ability to manipulate,
altercate tonnes of data in volume efficiently, rapidly, by identifying the pattern and by
optimizing the best possible solution in day-to-day scenario. This Article highlights the
importance and role of Artificial Intelligence in Intellectual Property Rights.
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INTRODUCTION
Technology has now become an integral part of human life. It has come up to make life easier
and comfortable. Artificial Intelligence systems have sophisticated software enabled in them
which lets them do almost every task- either simple or complicated. With the growth of new
technologies, the need for creating more laws has been witnessed. Artificial Intelligence can also
lead to new inventions and even creative works which brings into light whether such works
should be granted Patent Rights and Copyright like it is granted in case of human beings.
Artificial Intelligence can be of great help in reducing human casualties like natural disaster and
accidents in any conflicting situation or toxic work place. This newly developed technology can
also be very useful in extending casual work like cleaning, shopping and transportation etc.
Artificial Intelligence is paving its way into fields like Healthcare by innovation of advanced
machineries which can be of great help in diagnosing severe diseases in man-kind. One of the
best known healthcare technologies is IBM Watson.
Artificial Intelligence has a vast scope in finance, manufacturing and law as well as they tend to
provide and collect data, recognize the patterns and directions which will ultimately provide
help to the humans by reducing their burden of work.
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ARTIFICIAL INTELLIGENCE
Artificial Intelligence is the ability of the digital computer or machine controlled robots to
perform certain tasks like performed by human intellects. The term ‘Artificial Intelligence’ was
propounded by Mr. John McCarthy, a computer scientist at a conference in 1956. According to
him, it was the notion of a program, processing and acting on information, such that the result
is parallel to how an intelligent person would respond in response to similar input 1.
An Artificial Intelligence process includes machine learning, speech processing, expert system,
robotics, reasoning and correcting by self. The AI system finds the best way to solve a
problem or perform a task based on whatever it has learned earlier or to say whatever is stored
in it previously. For example, if a machine has been trained to recognize colored traffic lights
then the machine will showcase the lights red, yellow, pedestrian, accordingly as it has been
trained and set up in the system of the device. Then the question arises what happens when the
machine encounters an object which it has not learned about. In such a situation, the machine
uses whatever it has learned about the other object. Then it tries to infer from such learning that
what the newly encountered object might be. This is what is called ‘State of the Art’. The
machine uses its previous learning and tries to resolve the problem and present with an
outcome.
Artificial Intelligence can be further categorized as Weak and Strong Artificial Intelligence.
The Weak or Narrow Artificial Intelligence is the kind of system which is designed to perform
a specific task. Apple’s SIRI is an example of weak Artificial intelligence.
The Strong Artificial Intelligence or Artificial General intelligence is the kind of Artificial
Intelligence system which consists of generalized human cognitive abilities.
When the system encounters any unfamiliar task, the Artificial Intelligence system is able to
recognize the error it tries to provide the best possible solution.
1 Raquel Acosta, Artificial Intelligence and Authorship Rights, Harvard Journal of Law and Technology
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Artificial Intelligence is now being used in almost all spheres. In the field of agriculture it has
helped in growth of crops. In the field of Aviation, the Air Operation Division uses Artificial
Intelligence to surrogate operators for combat which includes operating drones. Artificial
Intelligence has played a major role for the development of Computer Science, Smart cars,
Music and Streaming. It can also be a great asset in the classrooms. An AI tutor in the
classrooms would be a great help for a better and wide understanding. Artificial Intelligence has
the best use in Hospitals and the medical field. Artificial neural networks are being used as
clinical decision support systems for medical diagnosis.
HISTORY
During the Second World War, Computer Scientist Alan Turing worked to crack the ‘Enigma
Code’ used by the German Forces to send messages securely. He and his team created Bombe
machine used to decipher Enigma’s messages 4. The Enigma and Bombe machine acted as the
seeds of machine learning.
Alan Turing recognized a machine to be intelligent if it could converse with humans without the
human being able to know that it is a machine. The term ‘artificial intelligence’ was first adopted
at the Dartmouth Conference in the year 1956 organized by Computer Scientist John McCarthy.
After the Conference, this topic became popular and lot of research was done about it.
In the year 1951, Ferranti Mark 1, a machine used an algorithm to master checkers. General
Problem Solver algorithm was developed by Newell and Simon in order to solve mathematical
problems. John McCarthy also developed the LISP programming language which was
considered important in machine learning. During late 1960 focus was made on Machine Vision
Learning and developing machine learning in robots. The first intelligent humanoid robot was
built in Japan in the year 1972. From the middle of 1970 to the middle of 1990, there was
shortage of funding for Artificial Intelligence research. So these years are known as ‘AI
Winters’. With the coming of late 1990s, Artificial Intelligence again became a major topic of
research. Funds were provided for its research. Corporations and Governments started using
machine learning methods in narrow domains. The present generation is using Artificial
Intelligence in almost all spheres and the future generation would be the AI Generation.
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However, such vast use of Artificial Intelligence systems can also pose various challenges to the
generation. To be specific, conflicts between Artificial Intelligence and Intellectual Property
Rights would definitely arise.
According to Article 2(vii) of the Convention establishing the World Intellectual Property
Organization (WIPO) Intellectual Property includes rights relating to:
According to the Trade Related Aspects of Intellectual Property Rights (TRIPS) the following
are the Intellectual Property Rights:
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The research institutions and companies shall specifically define and protect their Intellectual
rights with registration and proper documentation. Companies then have better control use of
Intellectual Property rights including permitted use of licensing etc.
The era of Artificial Intelligence has brought into light whether the outputs of the machine are
due to its own intelligence or due to the commands of a human. The Turing Test 4 solved this
problem. According to the test the Users conversed with the machine only by text and they
suggested whether it was like a human conversation or not.
The World Intellectual Property Organization (WIPO) accepted the existence of Artificial
Intelligence and classified it into three categories. They are the Expert systems, Perception
systems and Natural language systems5.
Expert systems contain programs which solve problems relating to special fields of knowledge.
Perception systems allow a Computer to perceive the world with the sense of sight of hearing.
Natural language Program understands the meaning of words. It requires a dictionary database.
The Artificial Intelligence along with big data analytics can be used to detect the inconsistency
2 https://towardsdatascience.com/history-of-ai-484a8
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among the system and can also be used to address the growing number of challenges which the
Intellectual Property Rights are facing.
Artificial Intelligence systems are being used in tech, automotive, transportation, energy,
chemicals and various other Companies. Artificial Intelligence is being used in the ocean in
order to detect problems with underwater oil well. It is also being used to match paint coats or
coating compositions. It is to be realized that such systems have now touched almost all the
spheres of human life. The day is not far when Intellectual Property protection and enforcement
issues would arise. The human race needs to get prepared about such issues by making uniform
legal provisions about it.
With the rising importance of data anaystics, companies continue to invest in research on
Artificial Intelligence for advanced used of technology and data processing capabilities.
The basic object of copyright is to encourage authors and composers to create original works and
to grant them protection from infringement of copyright. Technological progress has given rise
to piracy and Copyright has come forward to protect it.
3Raquel Acosta, Artificial Intelligence and Authorship Rights, Harvard Journal of Law and Technology
5 A.Johnson-Laird, Neural Networks: The Next Intellectual Property Nightmare? 7, The Computer
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Artificial Intelligence is able to produce literary works. This creates the existence of copyright in
the area of Artificial Intelligence.
In the case of Bleistein V Donaldson Lithographing Co, the Court distinguished between human
work and artificial work. Justice Holmes, writing for the majority delineated the uniqueness of
human personality and stipulated the same as a prerequisite to a copyright 8. The Court made its
stance clear by using the words ‘something irreducible, which is one man’s alone’ which meant
that there was no scope for anything that was not a product of man’s creativity 9.
The Court had a broader view in Alfred Bell and Co V Catalda Fine Arts, Inc. It held that the
work to be original must not be copied from any other artistic work of similar character 10.
All these cases have helped in determining copyright protection in case of copyright. However, it
does not give a clear picture regarding the issue.
Lovelace who is a critic against Artificial Intelligence being granted protection opines that a
machine lacks creativity due to its nature to act according to the instructions given or rules made.
The reason behind this opinion is that creativity is the ability to do the unpredictable that is not
following the usual routine but machines always follow routine11.
9 Alfred Bell and Co V Catalda Fine Arts, Inc 191 F.2d 99 (2d Cir. 1951)
10 Final Report, National Commission on New Technological Uses of Copyright Works 4 1978
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There are various issues relating to grant of copyright protection to Artificial Intelligence. If
copyright protection is granted to the works of Artificial Intelligence who gets such protection is
a matter of argument. Law requires legal personhood to provide rights. Artificial Intelligence
lacks legal personhood. So, copyright protection cannot be provided unless it is granted to its
Creator on its behalf.
A Patent is an exclusive right that is granted to a person who has invented something that is new
and useful. It can be a completely new article or improvement of an existing article. A patent is
an intellectual property (IP) right for a technical invention. It allows you to prevent others from
using your invention for commercial purposes for up to 20 years. The ingredients of Patent are:
Novelty
Inventive Step
Industrial Use
The owner of a Patent is allowed to sell his product and he can also grant licenses to others to
sell or manufacture such product. The object of patent is to encourage inventions and to
eventually make human life comfortable. Under Patent laws, the invention is granted protection
and the inventor can sell it and grant licenses for a certain period of time not exceeding 20 years.
The term of patent in India was for 14 years apart from food and drugs patent. Patents have now
assumed an International character. The International Convention for protection of Industrial
Property, The General Agreement on Tariffs and Trade (GATT) and Trade Related Aspects of
Intellectual Property Rights (TRIPS) agreements have come forward to harmonize law of patents
and other forms of intellectual property.
Artificial Intelligence can make inventions by the help of human instructions. An invention in
order to be patentable should satisfy three criteria. They are – Novelty, Inventive step and
Industrial Application. Novelty means it should be different from the existing prior art. In case of
Artificial Intelligence, not having any access to prior art is difficult as it would definitely need
some access to prior art. The reason behind this it is somehow a human fed machine. If the
novelty is questionable and not a confirmed thing, inventive step can definitely be questioned.
Novelty and Inventive step are important attributes for an invention to be patentable. If these two
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However, industrial application can be possible. The invention can be proved useful in
industries. However, only industrial application without novelty and inventive step cannot make
the invention patentable. Complete newness with reference to Artificial Intelligence is hard to
achieve as it requires some level of human interference. The technology has to be even more
advanced so that the novelty required is satisfied and the machine is able to function without
prior art.
Artificial Intelligence would definitely develop more and more in the future. Situations would
arise where protection under copyright and patent would come into the picture. So a detailed
guideline or framework relating to this issue must be made. The inventions and literary works
created by Artificial Intelligence must be provided legal protection.
SUGGESTIVE MEASURES
Patents or Copyright protection for works by Artificial Intelligence should be provided in the
form of collaboration. Works by Artificial Intelligence are a result of human interference and
machines. As a resulted a collaborated patent or copyright protection should be granted. By this
process the human effort as well as the Artificial Intelligence is valued.
Detailed Guidelines regarding granting of patent and copyright to the Artificial Intelligence
systems should be framed. It would be even better if such guidelines are framed at an
international level and are properly implemented in all the Countries.
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CONCLUSION
Technology has been advancing day by day. The human race is making efforts every day to
make life easier. This generation is witnessing a great dependence of humans on machines. They
are not able to do without machines. Machines have become a part and parcel of life. Life is
incomplete without technological dependency in today’s time. Artificial Intelligence occupies
a special position among machines. Such systems make inventions which cannot be made by the
work of human independently possible. It has become an asset for almost all fields. On one hand,
Artificial Intelligence is a boon for the society but on the other hand question arises whether the
human race is ready for such level of technological advancement. Merely creating an Artificial
Intelligence system won’t do. The inventions by them should be granted protection. They literary
works should be given copyright protection. Who should be granted such protection – the system
or the creator is also a controversial matter. Fixing of criminal liability should also be done
properly. Laws should be framed regarding Artificial Intelligence and protection of the
inventions and works done by them. The state of Artificial Intelligence with reference to
Intellectual Property Rights is presently not clear.
Acknowledgement of the works of such system is a blessing but its implementation is an issue.
Laws regarding Artificial Intelligence have lot of loopholes and require improvements.
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