Group 1
Group 1
STRATEGY AND
MASTER BUDGET
GROUP 1
EXPECTED LEARNING
OUTCOMES
After studying this chapter, you should be able
to...
1. Explain what a budget is and its role in the
management process
2. Determine the types of budget
3. Describe the importance of strategy in
budgeting and its relationship to the strategic
long-term and short-term goals of the firm
4. Explain the management process of
preparing the master budget
TOPICS TO BE
DISCUSSED
ROLE OF BUDGET
IMPORTANCE OF BUDGETING
- Formulation Strategy
BUDGET
- Budget Guidelines
Internal factors on the other hand , include operating characteristics such as:
Financial strength
Managerial talent and expertise
Functional structure
Organizational culture
COMPETITION
Competition influence refers to the impact of competition in the business environment. The impact
can come from changes in price, product, or business strategy. For example, if a company selling
similar products at a similar price to your business suddenly drops its price to attract more
customers, you may have to reduce the price as well or risk losing customers.
TECHNOLOGICAL FACTOR
Technology is used extensively in modern business, from production to product selling and customer
support. Technology allows a company to save time and labour costs while achieving more
efficiency, which, in the long run, can result in a competitive advantage. Three key areas of
technology in business are automation, e-commerce, and digital media.
ECONOMIC FACTOR
Businesses and the economy have a mutual relationship. The success of businesses results in a
healthier economy, whereas a strong economy allows businesses to grow faster. Thus, any changes
in the economy will have a significant impact on business development.
Economic activities can deeply be affected by changes in:
Tax rates
Unemployment
Interest rates
Inflation.
POLITICAL
Political influence on business refers to new legislation that affects consumers', employees, and
businesses' rights.
Generally, these are grouped into three categories:
Consumer laws - These are laws that ensure businesses will provide consumers with quality
goods and services.
Employment laws - These are laws that protect employee rights and regulate the relationship
between employees and consumers.
Intellectual property law - These are laws that protect creative work within the business world,
e.g. copyrights of music, books, films, and software.
SOCIAL
Social factors affecting business refer to changes in consumer tastes, behaviour, or attitude that
might affect business sales and revenues. For example, nowadays, consumers are paying more
attention to environmental issue such as climate change so this puts pressure on firm to adapt
products that will satisfy its customers.
ENVIRONMENTAL
Environmental influence refers to changes in the natural world, such as weather conditions, that might affect
business operations.
INTERNAL FACTORS
FINANCIAL STRENGTH
A company’s financial health and access to financial resources directly impact its ability to grow and
respond to market challenges.
MANAGERIAL TALENT AND EXPERTISE
The leadership style and management practices of a company can directly impact its success.
Effective management involves setting clear goals, assigning responsibilities, monitoring progress
and implementing remedial actions when needed. Companies with strong management teams are
more likely to achieve their goals and objectives, resulting in increased profitability and growth.
ORGANIZATIONAL STRUCTURE
A healthy and positive organizational culture encourages employees to perform at their best. A
positive culture fosters teamwork, collaboration, and employee engagement, which ultimately lead to
improved performance and increased productivity.
FUNCTIONAL STRUCTURE
A functional structure is a type of business structure that organizes a company into different
departments based on areas of expertise. These departments serve as functional units and are
overseen by functional managers or department heads.Dec
FORMULATION
OF STRATEGY
Matching the firm’s strengths with its
identified opportunities, resources and
threats enables it to form its strategy.
-strategy provides the framework within which a long range plan is developed.
LONG-RANGE PLANNING
-identifies required actions over a 5-to 10-year period to attain the firms
strategic goals.
-capital budget are presented to bring the firm's capacity into line with the
needs of its long term plan.
DISBURSED
BUDGET
A disbursed budget refers to the portion of a
financial plan that has been allocated and
spent or distributed for specific purposes or
expenses.
Budget → Operations
Operations → Control
Relationships and Flows
In summary, strategic goals guide the setting of long-
term objectives and plans, which then inform the
establishment of short-term goals and budget
allocations. Operations are conducted within this
framework, and control mechanisms ensure that
activities are aligned with objectives and plans,
enabling adjustments as required to achieve
organizational goals.
THE MANAGEMENT
PROCESS OF
PREPARING THE
MASTER BUDGET
THE MANAGEMENT PROCESS
OF PREPARING THE
MASTER BUDGET
Top management involvement
Organization for Budget Preparation
Budget Guidelines
budget committee;
determination of the budget guidelines;
preparation of the initial budget proposal;
budget negotiation, review and approval;
and budget revision.
ORGANIZATION FOR BUDGET
PREPARATION
O
F CAPITAL BUDGETS
Long range budgets called capital budgets, which incorporate plans for major
B expenditures for plant and equipment or the addition of product lines, might be
U prepared to cover plans for as long as 5 to 10 years.
D
G
E RESPONSIBILITY BUDGET
T segments of the master budget relating to the aspect of the business that is the
I responsibility of a particular manager are often prepared monthly. It enable
N managers to track their specific areas of responsibility.
G
T
Y
P Cash Budget
E
Cash budgets focus on the organization's cash flow.
S
O
F Continuous budgets
B a one-year budget continuously prepared every month
U by adding another month once the current month has
D passed.
G
E
T
I
N
G
THE INITIAL
BUDGET PROPOSAL