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Frequent Pattern and Association Mining

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Pradeep ravikumar
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41 views3 pages

Frequent Pattern and Association Mining

Uploaded by

Pradeep ravikumar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Frequent Pattern and Association Mining:

A Road Map
• Frequent pattern mining : identifies recurring patterns
in data.
• Association mining : uncovers relationships between
data points.
• Roadmap includes: data preparation, pattern discovery,
pattern evaluation.
Frequent Pattern Mining:
• A process to find repeated patterns in large datasets.
• Used to identify patterns that occur frequently across
transactions.
• Key technique in data mining.
• Example: An online retail platform wants to improve its
product recommendations for users based on their
purchase history.
Association Mining:
• Discovers patterns between items in large datasets.
• Uses "if-then" rules to identify item relationships.
• Shows how the presence of one item is linked to another.
• Example: In supermarkets, association mining might
show that customers who buy bread often also buy butter.
Multidimensional Space in Frequent Pattern
Mining:
• Frequent patterns can exist in multiple dimensions.
• Data can include multiple attributes or measures.
• E.g., discovering patterns across time, location, or
product categories.
Challenges in Multidimensional Frequent Pattern
Mining:
• High dimensionality increases complexity.
• Sparse data and scalability issues.
• Trade-off between efficiency and completeness of
mining results.
• Complex pattern relationships making it harder to
interpret and apply the results effectively.
Constraint-based Frequent Pattern Mining:
• Applies constraints to improve mining efficiency.
• Types of constraints: value-based, aggregate, or length-
based.
• Helps focus on patterns of interest.
• Enhances accuracy by filtering out irrelevant patterns.
Applications of Frequent Pattern Mining:
• Market Basket Analysis: Identifying purchase patterns.
• Healthcare: Mining patient data for treatment patterns.
• Web Mining: Understanding user navigation patterns.
• Fraud Detection: Detecting fraudulent transactions.

Benefits of Frequent Pattern Mining:


• Improves decision making by uncovering hidden
patterns.
• Helps businesses optimize marketing strategies.
• Enhances customer personalization in e-commerce.
• Unusual patterns or anomalies in data transaction can be
detected aiding in identifying fraudulent activities and
improving security measures.
Students review on frequent pattern and association
mining:

Faculty Incharge

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