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Tube Automate

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100% found this document useful (1 vote)
1K views220 pages

Tube Automate

Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 220

A Beginner’s Guide To Making

$5,000/mo With
YouTube Automation
Adam Del Duca
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Copyright © All rights reserved Adam Del Duca.

YOUR RIGHTS: This book is restricted to your personal use


only. It does not come with any other rights.

LEGAL DISCLAIMER: This book is protected by international


copyright law and may not be copied, reproduced, given
away, or used to create derivative works without the
publisher’s expressed permission. The publisher retains full
copyrights to this book.

The author has made every reasonable effort to be as


accurate and complete as possible in the creation of this
book and to ensure that the information provided is free from
errors; however, the author/publisher/ reseller assumes no
responsibility for errors, omissions, or contrary interpretation
of the subject matter herein and does not warrant or
represent at any time that the contents within are accurate
due to the rapidly changing nature of the Internet.

Any perceived slights of specific persons, peoples, or


organizations are unintentional.

The purpose of this book is to educate and there are no


guarantees of income, sales or results implied. The
publisher/author/reseller can therefore not be held
accountable for any poor results you may attain when
implementing the techniques or when following any
guidelines set out for you in this book.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Table of Contents
Chapter 1 - Introduction

Chapter 2 - YouTube Automation Business Model

Chapter 3 - Niche Mastery

Chapter 4 - Growth Essentials

Chapter 5 - Analysis

Chapter 6 - Outsourcing

Chapter 7 - Monetization

Chapter 8 - How To Double Your Views and Income

© Adam Del Duca


INTRODUCTION
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Chapter 1 - Introduction

My YouTube Story

The fascinating thing about life is that you never know what’s
going to happen next. One day you receive a text from a long-
lost friend that sparks a wonderful new relationship in your
life. Another day you’re laid off from your job only to stumble
upon your dream career in the process.

Amongst these life events are what I call “Game changers”.


Game changers are situations that significantly impact the
trajectory of your life.

Positive game changers could be:


● Meeting your life partner
● Getting a promotion at work

Negative game changers could be:


● Getting in a car accident
● Being diagnosed with a disease

Game changers can be both positive and negative. The good


news is that YouTube Automation can be a positive game
changer for you in the same way it has been for me.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Five years ago, my life was in a very different place than it is


now. At the time, I was working in management consulting
which subjected me to mediocre pay, long work hours and a
constant barrage of stress.

I’ll never forget the pain of working 60+ hour weeks and after
bills were paid, having not a penny left to show for my efforts.

As you can imagine, during that period of my life, I wasn’t


thriving, I was barely surviving, and this took a toll on both my
physical and mental health.

The good news is that I’ve always been someone who


focuses on finding solutions to my problems rather than just
complaining about them.

Every night after work I would stay up late looking for ways
to escape the financial nightmare I was living in.

After weeks of research, my game changing moment finally


took place…

One night, while on my pursuit for a path to my new and


improved financial life, I stumbled across the YouTube
channel Improvement Pill. One of his videos caught my eye
immediately.

The video was titled, “How I Made OVER $2,000 from ONE
Video - How To Make Money Online Pt.2”

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Watching this video changed everything for me. At the time,


I wasn’t even earning $2,000 a paycheck and somehow this
YouTube channel was making more than $2,000 from a
single video!

After watching this video and a couple more, I thought to


myself “these videos can’t be that hard to make” and it was
that statement that sparked my YouTube journey.

But…there was a problem!

My job required me to put in 50+ hour weeks. This left me


with little time to learn the ins and outs of YouTube and start
creating my own videos.

At best I could make one video per week, but I knew I had to
produce more if I wanted to grow and eventually make
money online with YouTube.

Then one day at work something clicked…

A practice that’s commonly used in management consulting


is what’s known as “outsourcing”. This is where you win
contracts then have independent contractors do the work

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

rather than doing the work yourself. This allows the company
to collect profits without investing a lot of their staff’s time.

Little did I know that this would be the model that would help
me overcome my time constraints and allow me to:
● Gain over 2.5M subscribers
● Make $10,000s extra per month
● Reduce my financial stress
● Meet and mentor tons of amazing people
● Help others do the same

It’s that last point that motivated me to write this book. Until
you’ve experienced it yourself, it’s hard to truly understand
what benefits come from diving into YouTube Automation
and the platform in general.

I can say with certainty that YouTube has been a game


changer for me, and I know it can (and will) be a game
changer for you.

But before YouTube Automation can begin to positively


impact your life you must understand what it’s all about
which we will get more into now.

What Is YouTube Automation?

There’s no refuting the fact that more than ever, people are
drawn to the idea of earning passive income. Whether it’s

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

staking cryptocurrency or investing in dividend producing


stocks, if people can make a buck by doing absolutely
nothing then they’re all ears. In fact, I believe this is why so
many people (maybe even yourself) are interested in
YouTube Automation.

Now, the fact that the word “Automation” is tied to running


YouTube channels does imply that this means of making
money would be rather hands off - and it can be.

However, there’s also one statement that needs to be made


before we move forward.

YouTube Automation is not a totally hands off passive


income business nor will it have you earning $10,000/mo
overnight.

I know you see people online driving $100,000 cars, flying on


private jets, and eating $1,000 dinners and attributing all of
their success to their fully automated YouTube channels.

Well, as someone who’s been running these types of


channels for 5+ years I want to set some more realistic
expectations.

In my experience, the difference between your expectations


and reality is what causes disgruntlement. Disgruntlement
leads to quitting.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Quitting is not the final outcome I want for your YouTube


Automation journey.

If YouTube Automation is not a totally hands off business


model, then what is it?

YouTube Automation is:

In other words, the goal of running an automated YouTube


channel is to create a system where you can produce
profitable content while being in full control of the amount of
time you commit to the business (yes, YouTube Automation
is a business).

You may be wondering what aspects of running a profitable


YouTube channel come into play in YouTube Automation
and the short answer is all of them.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

However, if you’ve never run a YouTube channel before or


want a reminder then here are the components that factor
into your channel’s success:

Now don’t worry, we will be going over each of these


components in full detail later on in the book. For now, I
simply want to outline the relevant components that you’ll be
interacting with over the course of your YouTube Automation
journey.

A second ago I might have shattered your perception of what


YouTube Automation really is. If you thought it was some
magical business model where you’d be instantly earning
$10,000 a month without lifting a finger then I apologize for
having to break this bad news to you.

With that being said, YouTube Automation is still, amongst


many other online business models, one of the best. In fact,
if I had to narrow down the reasons why I believe it’s one of
the best business models right now and will be for years to
come they would be the following:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Profitability: The one everyone


really cares about. It’s not
uncommon for automated channels
to be making $10 in revenue for
every $1 of costs when monetized
properly. How can this be the case?

Between the ability to monetize your channels using multiple


sources to hiring inexpensively, the ability to profit through
your content is unmatched against most other business
models.

Longevity: This is probably not news


to you but not too many people are
reading these days (congrats if
you’re one of the few). Instead, they
are turning to video to get their fix of
education and entertainment.

As someone starting out with YouTube Automation, this


trend works in your favor. In fact, according to Cisco, 82% of
global internet traffic in 2022 came from video. Given that
YouTube is the largest video platform in the world, you can

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

benefit from this traffic now and into the future by running
your own channel.

Sellability: The idea of selling your


YouTube channel may seem a bit
premature right now but a
YouTube channel is a digital asset
similar to a blog, Facebook group
or Instagram Page.

More and more, people are realizing how valuable these


assets can be which means that you can grow a channel,
have it pay you monthly and then decide to sell it down the
line and collect a massive windfall in the process.

Flexibility: My favorite aspect of


YouTube Automation. Whether you
have one hour a week to commit to
YouTube or 50, running a
successful channel is possible.

It’s this flexibility that really makes the YouTube Automation


business model stand out. Why? Because as your channel
grows, so will you as a person.

You may start your channel as a high school student with


endless hours to devote to it. However, over time you grow

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

older and now you’re in your 20s with a career, a spouse and
two kids.

Automated YouTube channels adapt to your lifestyle rather


than requiring you to adapt your lifestyle to make them work.
This is done through outsourcing which is something we will
talk about extensively later in the book.

Scalability: Many businesses get


capped in income and growth due to
a lack of scalability. Let’s use the
example of real estate. Your growth
may be hindered by your financial
resources which are needed to
acquire more assets.

With YouTube, scaling is incredibly easy as production costs


are most often very affordable. Not to mention, every single
day there are more and more people entering the freelance
space who can help you generate cash producing YouTube
content.

The crazy part is that I could easily think of another 5-10


benefits of YouTube Automation, but you didn’t come to
learn about why I love this business model. No, you got this
guide to learn how you can use YouTube Automation to
change your life.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

That’s what we are going to get into next in Chapter 2.

Are you ready? I sure hope so!

© Adam Del Duca


YOUTUBE AUTOMATION
BUSINESS MODEL
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Chapter 2 - YouTube Automation


Business Model
Before you can run, you must first learn to walk. Similarly,
before you can succeed with the YouTube Automation
business model, you must first understand what a business
even is.

Business 101

A business is an entity that operates with the goal of


generating a profit.

To make this possible, two elements are required: Traffic &


Offers.

Let’s use an example of a well-known business to make this


concept more tangible.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Take Nike for example. Nike produces sports apparel which


they purport will help you look and perform better. Their
products and services are their offers.

However, Nike can’t make money without people knowing


and engaging with their offers. This is why they pour millions
of dollars into advertising each and every year to raise
people’s awareness of their brand. This along with word of
mouth and other prominent marketing avenues generates
their traffic.

When that traffic meets their products and services (both in-
store and online) income can then be generated.

You may not have realized this before, but this is the exact
same way that running a profitable YouTube channel works.

First, you build up the traffic to your YouTube channel. You


do this by strategically and consistently creating engaging
and valuable videos for your audience.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Second, you promote offers. The offer could be the value the
video provides in and of itself or anything you are promoting
more overtly like a course, affiliate product etc.

Now, will your YouTube business grow into a multi-billion-


dollar empire like Nike? Only time will tell but as you can see,
YouTube is a business as much as any other.

In fact, YouTube has a number of traits that are common to


the majority of other businesses. Let's go over a few of them
right now.

Upfront Investment: All businesses


require an upfront investment of time,
money or both. This positions them in
an initial deficit. Over time, these
businesses aim to not only recoup
their initial costs but move into a more
sustainable profit position.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Whether you’re making the videos yourself or start


outsourcing right away, there is an initial investment required
to succeed on the platform. Unfortunately, most creators
don’t stick with it long enough to recoup these initial costs.

This is why stating that there will be darkness before dawn


or a time where your input of resources will exceed your
outputs is important. Doing so normalizes the uphill battle
that is starting a business and makes sticking with it a little
bit easier.

Time In The Market: It’s said that


all good things take time. Rome
wasn’t built in a day. We’ve all
heard these sayings before and
the reason these phrases are still
shared today is because they’re
true.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

It took companies like Amazon and Microsoft decades to


grow to the behemoths they are today. Why? Because
gaining exposure, trust and expertise in your craft takes time
but when you commit the rewards will be worth it.

Building a profitable YouTube channel takes time, patience


and commitment. You may grow fast but require time to
figure out how to monetize correctly.

Alternatively, you may know exactly how to sell your product


but struggle to get enough views to complement this existing
skill set. The good news is that YouTube isn’t going
anywhere. As long as you’re patient and deliberate in your
actions you will grow over time.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The Need To Adapt: In business,


you have two choices: Adapt or die.

Some of the world’s biggest


businesses have gone defunct due
to their lack of ability (or desire) to
adapt to the changing market.

You’re no longer taking pictures with your Kodak camera or


going to Blockbuster to rent a movie on Friday nights.

It’s only the businesses that keep a keen eye on changes in


the market and consumer behavior that can remain in the
game long-term.

YouTube changes every single day. Viewer's expectations


change, growth strategies change, the algorithm changes.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

As a creator, you need to have your finger on the pulse of the


YouTube ecosystem and your niche in particular. By doing
so, you can better serve your audience by providing them
relevant information through your content and solutions
through the products and services you sell.

Now that you understand the fundamentals of a business


and its goal of earning profits, let's go over the most
important concept of making the YouTube Automation
business model work for you: The Profit Equation.

The Profit Equation

There’s a rap lyric by The Game that goes, “if it don’t make
dollars, it don’t make sense” and while I don’t think the Game
was referring to YouTube Automation when he said this, it
applies nonetheless.

Running a successful automated YouTube channel comes


down to understanding and applying the profit equation.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Let’s break down each one of these components in a bit


more detail so you can better manage them as you progress
through your YouTube Automation journey.

Income is any monetary inflow created by your YouTube


channel and typically comes in the following forms:

Costs are any outflows of resources required to run your


channel and can be both monetary and non-monetary. Some
examples include:

To run a successful channel, your goal is to create as much


separation between the two profit equation components as
possible.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

You do this by both growing and monetizing your channel


while also keeping your costs within a reasonable range.

Keep in mind that at first your costs will exceed your income.
As we already went over, many businesses start in a deficit
(time, money etc.).

As your channel grows, your income should start to offset


your startup and ongoing costs of operation. At this point
your channel is now a profit generating machine.

Perhaps the fact that your income should exceed your costs
is obvious to you. If it is, that's great.

However, I see a lot of people equating the number of views


a channel gets to its degree of profitability.

This correlation is not always as strong as you would expect.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

For instance, I once worked with a client who was spending


$1,100 to make each one of his videos.

Now, were his videos good? Absolutely! He was getting


hundreds of thousands of views per video and his channel
was growing exponentially.

But here’s the problem…

His channel was not monetizing efficiently. Despite getting


100,000s of views per video, his channel’s profitability was
low - much lower than an outside observer would perceive it
to be.

It’s creators that can optimize their revenue generation and


cost management that walk away with the most money.
They achieve this by constantly keeping the profit equation
in mind.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Automation Roles

The beauty of YouTube Automation is that you are in control


of how much time you want to spend on the business. You
can spend as little as a few hours a week building your
YouTube empire or dedicate every waking minute to it.

Here are the YouTube Automation roles:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The role of an owner is to provide the high-level vision and


oversight for the channel.

Your initial responsibilities are:


● Setting up the channel
● Selecting your niche
● Hiring a channel manager
● Hiring your content team

Your ongoing responsibilities are:


● Identifying profitable video ideas
● Implementing monetization methods
● Uploading your videos to YouTube
● Creating enticing titles and thumbnails

The average time required to address your ongoing


responsibilities is 1-2 hours per week.

The main benefit when assuming this role is the minimal


time investment. If you’re someone who wants to run your
channel in the most hands off way possible then this role is
for you.

The main downside is that outsourcing the majority of the


work will come with higher financial costs which will impact
the overall profitability of the channel.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The role of a manager is to coordinate the day-to-day


activities required to run the channel.

Your initial responsibilities are:


● Setting up the channel
● Selecting your niche
● Hiring your content team

Your ongoing responsibilities are:


● Identifying profitable video ideas
● Implementing monetization methods
● Reviewing your team’s work
● Uploading your videos to YouTube
● Creating enticing titles and thumbnails

The average time required to address your ongoing


responsibilities is 2-4 hours per week.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The main benefit when assuming this role is having more


control over the operations of your channel as you work with
your content team directly.

The main downside is the time required to coordinate all the


activities required when running your channel.

The role of an operator is to handle all aspects required to


run the channel.

Your initial responsibilities are:


● Setting up the channel
● Selecting your niche
● Hiring your content team (if applicable)

Your ongoing responsibilities are:


● Identifying profitable video ideas
● Creating your own content
● Implementing monetization methods
● Reviewing your team’s work (if applicable)

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

● Uploading your videos to YouTube


● Creating enticing titles and thumbnails

The average time required to address your ongoing


responsibilities would be 10+ hours per week (depending on
upload frequency).

The main benefit when assuming this role is that you are able
to keep operation costs to a minimum as you use your own
time as your primary resource.

The main downside is that you lose out on the benefits of


outsourcing from both a time savings and expertise
perspective.

One thing to keep in mind is that these roles do not have to


be assumed exactly as described.

For instance, you may want to be an owner but hire your team
yourself.

Alternatively, you may want to be an operator but hire


someone to help write your scripts from time to time.

The decision of which role to assume is typically made based


on your skills, interests and life responsibilities.

In fact, I believe that there’s merit in gaining experience


across all three roles which I’ll expand on right now.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Role Progression

Progress is a natural part of life. We all start out as babies,


unable to do anything for ourselves. Eventually we grow into
adults who can not only take care of ourselves but others as
well.

There’s power and utility in this progression and the same is


true with respect to the roles you can assume on your
YouTube channel. I believe it’s best to try your hand at all
three.

This involves starting as an operator and progressing to the


role of an owner. Here’s why.

Starting as an operator allows you to not only acquire skills


relevant to all aspects of the business but gives you an
appreciation for what really goes into running a successful
YouTube channel.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Moreover, if you’ve built a baseline set of content production


skills, you can jump in and fill a void in your team as required.
As a manager, you start to notice how powerful outsourcing
parts of the business can be. From leveling up your
production value to buying back tons of your time, you’ll start
to realize why this business model is so highly touted.

As an owner, you’re able to fully maximize your time freedom


while forcing you to be more actively focused on the financial
side of the business. This means continuously working to
increase your income and control your costs with the goal of
maximizing profitability and minimizing your ongoing time
involvement.

But how do you decide what role to take? Let’s get into that
now.

Role Considerations

After learning what roles exist within the YouTube


Automation business model, you may have already identified
which you think will work best for you. That’s great!

However, if you are still in the process of deciding, let me


share some considerations to help you make your decision.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Time: Time is the most valuable


resource we have and running a
YouTube channel can be very
time intensive. If you’re doing
everything yourself, you can
expect YouTube to turn into a
full-time job consuming 40 or
more hours a week.

While this may not be a problem for those who have an


abundance of free time, if you have other life responsibilities
to attend to then you need to start identifying which aspects
of your channel you can outsource.

Doing so will allow you to grow and monetize your channel


while integrating your YouTube Automation business into
your day-to-day life.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Cost: How much you’re willing to


spend on your YouTube channel
will ultimately dictate which role
you will assume. For those on a
tighter budget, you are likely going
to find yourself in the operator role
spending money on outsourcing
when your finances permit.

If your channel is generating a steady inflow of cash or you


have other cash to use to fund the channel, then assuming
the role of a manager or owner is likely where you’ll end up.

The skills you possess (or are


willing to learn) will also factor
into the role you assume.

If you’re a great writer, have an


amazing voice or are an editing
wizard then assuming the role of
an operator may be for you.

If time management is your strong suit, then assuming the


role of a manager who hires a team and oversees their work
may be best.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

If you struggle to find the power button on your computer or


add an attachment to an email, then the role of an owner is
probably more your speed.

While all three considerations need to play a part in the


decision of which role you’re going to assume, expertise is
the most important. Why? Let me explain.

There’s a difference between being able to do something and


being able to do it well.

For instance, I can cook but am I Chef Ramsey? Not a


chance. As such, my cooking skills will never get me on TV
or make me one of the most famous chefs on the planet.

I bring this up because being “good enough” isn’t sufficient


when trying to build a successful YouTube channel. Your
content needs to stand out. As such, you have two options.

The first option is to commit to becoming well above average


in any and all of the aspects of content creation.

The second option is to outsource so that you can leverage


the expertise of others.

Only you can determine where your skills reside and once
realized should factor into which role you decide to assume.

© Adam Del Duca


NICHE MASTERY
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Chapter 3 - Niche Mastery

Succeeding with YouTube Automation is a marathon, not a


sprint. To run a marathon successfully, you need good
shoes. Good shoes will impact how fast and far you go.

On YouTube, your shoes are your niche and picking the right
one will have massive implications on how quickly you can
grow and monetize your channel.

Unfortunately, most people are unaware of what a niche truly


is…

Most people think a niche is the general topic of their


channel. This is a rudimentary level of understanding and will
only take you so far in building a profitable YouTube channel.
Instead, we need to dive into what a niche truly is so that you
can start your marathon hot off the line.

What Is A Niche?

As a beginner, you likely believe the following. If you make


videos about money, you’re in the finance niche. If you post
videos about working out then you’re in the fitness niche.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

For 95% of YouTubers, this is the extent of their


comprehension and was my level of understanding for
longer than I’m willing to admit.

However, after growing multiple channels and making a full-


time income on YouTube, I’ve come to realize what a niche
truly is. Unlocking a more advanced understanding is the key
to faster growth and the ability to monetize to a greater
extent.

So, what is a niche? A niche is defined as:

This is a basic definition. A niche is so much more than the


specific market in which your YouTube channel exists.

How a niche should be viewed with respect to YouTube is


what pain point your channel is addressing.

Now, what is a pain point you may be wondering?

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

A pain point is any problem that a potential viewer might


have.

Why is it important to understand what a niche is at a deeper


level? Because this allows you to best serve your audience in
two ways.

The first is that knowing the challenges of your audience


allows you to create content that will serve them best.

For instance, if your audience primarily consists of adults


over 40 with excess weight to lose, you’re better serving

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

them a video on “How To Lose Weight While Working Full


Time” than “How To Lose Weight In College”.

Can you see how much more relevant and helpful that first
video would be over the latter?

When you make videos that are highly relevant to your core
audience your channel will receive more clicks and longer
watch times. These two factors are critical in your channel’s
overall growth.

However, this is just one of the benefits of having an


advanced understanding of what a niche really is. Once you
understand your audience’s pain points, you can promote
products and services that act as solutions.

For instance, if your audience is struggling to control their


spending, promoting an easy-to-use budget or financial app
would result in more conversions than if you were to promote
something with much less relevance to their main pain
points.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Therefore, while a niche does pertain to the primary topic of


your channel, as you’re starting to see there’s more to the
story.

However, how do you assess which niches’ problems are


worth solving? Good question!

Niche Criteria

Deciding on your channel’s niche is a major decision in your


YouTube Automation journey. Having criteria to assess
against is critical in making the right decision. Here are the
two criteria to consider.

Interest plays a fundamental role in your channel's success


and manifests itself in two different forms. First is viewer
interest.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Viewer Interest: People on YouTube


come to the platform to be both
educated and entertained. Creators
who best align their content with
topics that are of very high interest
are well positioned to experience
exponential growth. Why is that the
case?

Because the topic your content centers around helps drive


eyeballs to your channel. This places less importance on the
other video success factors such as your video production
quality or your ability to tell engaging stories.

There’s no better example of the power of leaning into high


interest topics than US Stimulus Check content from back in
2020. Some of the largest personal finance channels like
MeetKevin and Erika Kullberg exploded in 2020 and 2021 by
creating content around a topic (free governmental support)
that people were highly interested in.

Another example are channels that rode viewers’ interest in


cryptocurrency to hundreds of thousands of subscribers in a
very short time span.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

When you position your channel in a niche with high viewer


interest, you flip the game on its head. Instead of having to
produce content that attracts viewers, viewers are naturally
coming to you, and this is how exponential growth takes
place.

The question that should be burning in your mind right now


is “how do I find high interest niches?”.

Some of the best strategies for doing so include:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

● Studying Google Trends for topics that have trended for


the last 6 months
● Studying the YouTube homepage for content that is
continuously recommended
● Studying topics are constantly being talked about in the
news or on social media platforms like Instagram,
TikTok and Twitter.

If you can pick out one of these high interest niches you’re
only a few months away from a silver YouTube play button,
right? Not exactly.

The other aspect of interest that often goes overlooked is


creator interest.

Creator Interest: As I said at the start


of this chapter, YouTube Automation
is a marathon, not a sprint.

As such, you need to select a niche


that you want to be a part of for at
least the next few years.

When you ignore this criterion in the niche selection process,


sticking to YouTube in the long-term becomes much, much
harder. When you have a bad month or quarter, you start to
question if you should keep going. The best creators produce
content in both good and bad times.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

You may be wondering how much your interest in your niche


matters if you’re planning on running your channel from the
role of an owner where you’re doing very little of the work.

In this case, the niche you select definitely matters less but
given that you’ll still be responsible for picking profitable
video ideas and engaging with your content to some degree,
the more interested you are in the topic, the better.

With interest out of the way, let’s move onto the other key
criteria.

Making highly interesting content is a great way to grow your


channel fast. However, what happens if you end up with
100,000s of subscribers but are making next to no money?
This situation happens more than you think. Why? Because
of the audience that these channels are serving.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

If you’ve been on YouTube for a while you may have been


around for what I like to call the “Prank” era. This is where
prank video channels were gaining views and subscribers at
an exponential rate as this type of content was incredibly
popular at the time.

There were channels with 500,000+ subscribers popping up


every week but unfortunately most of them suffered one
similar problem - an abysmal income.

Not only was the prank niche one that paid very little with
respect to ad revenue but selling anything to an audience of
pre-teens who still collect an allowance from their parents
proved to be an uphill battle.

At the same time these entertainment channels were


breaking subscriber records, there were channels with less
than 10,000 subscribers making 5-figures a month or more.

How is this possible? Because of the audience they were


serving.

The harsh truth about YouTube is that the purchasing power


of your audience matters a lot when it comes to your ability
to monetize.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

It’s much harder selling something to a kid in high school


making minimum wage than it is to a 40-year old business
professional.

This is why small channels who target the major pain points
of audiences with higher purchasing power tend to make a
lot more money than those who select their niche with the
goal of maximizing views.

How do you determine which niches contain viewers with


enough purchasing power to hit your YouTube income
goals?

Unfortunately a lot of this analysis comes down to using


common sense.

Chances are someone searching “how to invest in multi-


family properties” or “how to care for your collectible car”

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

possesses more purchasing power than someone who's


simply on YouTube for a quick laugh.

Obviously, this general approach has exceptions and with a


large enough audience you will run into people with the
means to buy your products and services.

However, in most cases, making purchasing power a key


criteria when deciding on your niche sets you up for higher
monetization potential down the road.

If right now your head is spinning and you’re feeling


overwhelmed regarding which niche to choose, don't fret.
Later on in this chapter I’ll be sharing some profitable niches
you can choose from to make this process easier.

Niche Alignment

As you’re starting to see, there’s a lot that goes into selecting


your channel’s niche. However, no matter what criteria you
use to make your decision, one major mistake many
channels make is not staying in their lane. In other words,
they’re publishing content that resides outside the core topic
of their channel.

When first starting to build your audience your goal is to


identify their pain points and create content around them.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Once this initial base of viewers has been established it’s


important to keep serving them relevant content.

Unfortunately, many creators don’t understand what a niche


really is in the first place. This leads to their content going in
a thousand different directions and their channels’ growth
and monetization potential being dragged down
significantly. Why?

Let’s say you run a YouTube channel that helps people


eliminate debt. Every video you release helps your viewers
move one step closer to achieving a debt-free life.

Then all of a sudden you post a video on linear algebra. In


this case, most of your core audience either won’t know what
linear algebra even is or won’t have any interest in watching
the video.

When you do this, two things happen. First, you demonstrate


to your audience that you don’t really understand their needs.

Second, you miss out on views, growth, and the ability to


monetize. It’s pretty hard to sell your debt elimination guide
or course when you’re trying to educate someone on
university level math.

From my years on the platform, channels that produce tightly


knit content that they’ve pre-validated with their audiences
tend to have the highest view baselines. Here’s an example.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Daniel, with around 50,000 subscribers at the time, is pulling


in a ton of views on his videos that are the most relevant to
his audience’s needs of credible credit card information.

If you look closely, his video on saving money (while still a


good video) sits outside of the credit card niche and resulted
in lower than average views. Then his next video received
almost as many views in just 13 hours as his previous one
did in 8 days’ time.

Let me share one more example of how the alignment of your


content to your niche impacts performance.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

This channel creates very informative personal finance


videos however, with over 500,000 subscribers, his baseline
views (average views per video) are rather unimpressive.

Why is that? Niche alignment.

In one video, he’s sharing a book summary. In another he’s


talking about the lottery.

Sure, these topics loosely relate to money but they are


diverse enough that the core audience of the channel may or
may not feel compelled to watch each and every video.

In case these examples aren’t proof enough of why you


should be consistent in the content you create, let me share
the five main reasons to always keep niche alignment at the
forefront of your mind.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Building Credibility: When you talk


about a specific topic long enough, two
things happen. First you gain more
proficiency as you release more videos.

Second, you become someone viewers


can trust to address their pain points
and present them with useful solutions.

Meeting Needs: Producing niche-


relevant content demonstrates to your
audience that you understand them.
People come to YouTube to be
educated and feel a sense of
connection. Making the right content
will keep your core audience interested
and engaged.

Maximizing Monetization: Making


money on YouTube comes down to
presenting your offer consistently and
increasing the traffic to said offer.
Content outside your niche will naturally
attract fewer views and impedes your
ability to present your offers.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

For instance, if you create content around weight loss and


sell a meal plan, it’s going to be hard to pitch that product in
a random video you make on changing car tires.

Maximizing Views: Creating content


in your niche gives each video a
chance of enticing your core
audience to watch more of your
videos. When your core audience is
consistently watching every video
you make, this sends a positive signal
to YouTube.

It tells YouTube that it should recommend your content to


viewers who’ve shown interest in your niche in the past
resulting in more views and subscribers for your channel.

Maximizing Resources: Every video


you make will require time, money
and in many cases both. When you
release videos that fall outside of
your niche, you’re almost guaranteed
to see that video perform worse than
usual. This means you’re receiving
less performance for assumedly the
same production costs.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The channels that win long-term maximize the resources


they have. Making content aligned to your niche is one of the
best ways of going about this.

Now that you know how important your niche is to growing


and monetizing your channel let’s go over how to select a
niche that will make all of your wildest YouTube Automation
dreams come true.

Niche Selection and Validation

At this point, selecting your niche probably seems as


stressful as picking your college major or deciding on the
name of your first-born child. Don’t worry - I’m right here with
you as you make this important decision (in spirit at least).

To decide on your niche, there is a two process to follow:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Step 1: Ponder and research your interests

Selecting a niche requires you to be introspective. Ask


yourself questions like:
● What are my day-to-day interests?
● What content do I find myself drawn to?
● What expertise do I possess or want to possess?

Once you’ve answered these questions and completed your


pondering process, go onto YouTube and begin searching
the topic to see what results come up.

Step 2: Validate view and income potential

During the search process, study the top-ranking videos.


These videos will lead you to channels that you’ll want to use
to validate that the growth and income potential for this
subject exists.

For growth potential, as a rule of thumb, your prospective


niche should have at least 5 creators with over 100,000
subscribers. If this isn’t the case, then chances are the topic
isn’t engaging enough for you to build a sizable audience
around.

For income potential, try and find videos in your niche where
creators have published their channel earnings.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

These videos will highlight key income markers such as CPM


for ad earnings and the potential for other monetization
methods like brand deals and affiliates. Here’s an example:

If you go through this process and either can’t decide on a


niche or are having a hard time finding one that meets your
criteria, then you’re in luck. Next, I’ll share 10 niches that you
can’t go wrong with!

List of Profitable Niches

Here’s a list of niches that you can use to get your YouTube
Automation journey started:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

If you select one of these niches to create your channel


around then you will have already met the criteria of finding
a niche that has high viewer interest and monetization
potential.

The only question you need to ask yourself is whether this


topic intrigues you enough to be associated with it as your
channel grows over time.

Niches To Avoid

There are a ton of niches that I would definitely avoid as


someone starting out on YouTube. This is because their
income, growth and longevity potential are simply not high
enough to make pursuing them worthwhile.

Beyond these niches however are ones that I explicitly tell


people to avoid. They are the following:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Made For Kids Content

Back in 2019, the Federal Trade Commission and the New


York Attorney General required Google LLC and YouTube to
pay $170 million to settle allegations that the company was
collecting personal information from children without their
parents’ consent.

From this event came much stricter controls over the content
shown to younger audiences on YouTube and is why you
need to verify whether your content is “Made for Kids” when
uploading to YouTube.

If you do happen to have your content flagged as being


“Made For Kids” there is a risk that your videos could have
their monetization limited. This is not an issue you want to
have to worry about for your own channel.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

As such, avoid making content targeted at younger


audiences such as cartoons with children’s stories and other
similar content.

Note: This does not mean you can’t make animated videos.
The issue lies in the content itself and not the way it is
displayed.

Compilations

One trap that many uninformed content creators fall into is


believing that leveraging other people’s content to grow their
channels will come without any sort of repercussions -
they’re wrong.

Making Top 10 or highlight videos where you are specifically


using other people’s content is highly inadvisable. It may
grow your channel fast but eventually you will be faced with
copyright strikes and the risk that your channel is denied
when applying to join the YouTube Partner Program.

Here’s an example of the type of channel I am explicitly


telling you to avoid:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

If you’re concerned that the niche you’re going to select may


fall into one of these two categories, here’s an easy way to
avoid this issue.

With respect to “Made For Kids” content, ask yourself if a


young child would watch your videos and review the “Made
For Kids” content guidelines here.

With respect to compilations, only use content in your videos


that you have a license for or have created as an original
piece. Whenever you use other people’s content (even with
permission) you are risking copyright strikes, suspensions
and channel termination in the most dire of cases.

© Adam Del Duca


GROWTH ESSENTIALS
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Chapter 4 - Growth Essentials


On YouTube, there are two types of creators. The first are
those that spend weeks, months or even years spinning their
wheels trying to figure out how to grow their channels. These
creators very often quit YouTube never realizing their fullest
potential.

Then there are those that learn and implement only the most
effective growth strategies. These creators grow a loyal
audience, gain massive influence and have the ability to
generate a full-time income from the channels that they run.

After this chapter, you’ll have all the growth strategies you’ll
need to become this second type of creator.

Video Creation Sequence

Believe it or not, most creators don’t know how to make a


YouTube video. I don’t mean they lack the understanding of
what components are required to make a video. What I mean
is that they approach the video production process in the
wrong sequence and instantly reduce their chances of
having their videos perform at the levels required to
experience exponential growth and success. Fortunately,
you’re not going to make this mistake.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Here’s the sequence of events the average Youtuber takes to


make a video:

This seems logical, right?

First you decide what the video is going to be about. Then


you produce the video (yourself or by outsourcing) and
create the marketing for it (title and thumbnail), upload it and
hit publish.

The problem with this sequence of events is that it does


come across as the most logical way of making a video. But
is it the optimal way? No.

As you’re going to learn, the crafting of enticing titles and


thumbnails is critical to your channel’s success. However,
the commonly followed sequence shown above leaves these
important elements until the end.

This causes many creators to spend time and money


creating videos in which there are no suitable titles or
thumbnails. Don’t make this mistake. Follow this sequence
instead:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

When you use this sequence, you are now prioritizing the
most important aspects of a video (title, thumbnail, script).

You can confirm that you’ll have the right marketing tools
(titles and thumbnails) to make your videos pop and can
provide enough value in the video (script) to make people
watch for long durations. This is the key to YouTube.

Now that you know the sequence you to follow, this begs the
question, “which videos should you make?”.

Video Strategy

Succeeding on YouTube is the result of making the right


videos and you do this by employing the video trifecta:
Cracks, Search and Trending videos.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Cracks: While there are millions upon


millions of videos posted on YouTube,
believe it or not there are still tons of
video ideas that are underserved.
Videos with more views than the creator
has subscribers are known as “cracks”.

Simply put, crack videos are videos (released in the last year)
that have achieved viewer reach beyond the creator’s core
audience. See an example of a crack below:

What does this mean for you? It means that if you can
recreate these crack videos for your own channel, you can
tap into these underserved audiences and use them to grow
on the platform. Here’s how you find crack videos to
emulate.

Step 1: Search for niche relevant keywords

Step 2: Review results for high performing videos

Note: To make this step easier, download VIDIQ. VIDIQ


displays the subscriber count of channels in the search

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

results to make comparing views to subscribers more


efficient (see subscriber count in crack example above).

Step 3: Compare video views to creators’ subscriber count

Step 4: Identify crack videos (less than one year old)

Step 5: Study crack video’s title, thumbnail, content for ideas

Step 6: Create video emulating best aspects of the model


crack video

As you can imagine, creating videos with underserved


audiences is a powerful way to grow on YouTube. For the
best results, release crack videos in equal proportions to the
other two video types we are about to go over next.

Search: YouTube is one of the largest


search engines in the world. It makes
sense to leverage this fact to help your
channel gain more traffic by targeting
the topics people are constantly
searching for on the platform.

However, which search keywords should you be trying to


rank for? Good question.

Competing for overused keywords will have your videos


getting buried amongst millions of others on the platform.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Creating around low-traffic keywords will have your videos


gaining minimal attention.

So, how do you figure out which keywords are worth your
time? By leveraging powerful YouTube tools like TubeBuddy.

TubeBuddy allows you to search keywords relevant to your


niche and will highlight the following:
• Search volume
• Level of competition
• Overall keyword score

A best practice is to target keywords with an overall score of


70 or higher when making search-related content.

If you are struggling to find keywords that meet this criterion,


try leveraging the video idea suggestions provided by the tool
or inputting new keyword ideas until something sticks.

Here’s a screenshot of the TubeBuddy Keyword Explorer


which is the functionality that will allow you to perform this
keyword analysis.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Use this tool whenever you are planning out search-related


content. When you do, ranking on YouTube will become
significantly easier.

Trending: If you want to grow as fast


as possible, creating content around
trending topics. People are drawn to
the news of the day and when you can
pair your content with high interest
topics, viewers will start pouring into
your channel.

How do you find trending video ideas? Fortunately, it’s easier


than you think.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Earlier on, I recommended that you validate your niche by


identifying that larger, successful channels exist in the niche.
Let’s call these our “role model” channels.

Well, chances are these role model channels are creating


trending content and by studying which videos they’re
making, you can generate ideas that you can use yourself.

However, if you want to make this process even easier, you


can use VIDIQ’s handy “trending” tool.

With VIDIQ’s browser extension and a VIDIQ Pro Plan, you


can see which content on a channel is generating the most
views in real time. With the trending tool, you’ll be shown a
channel’s videos in descending order based on their VPH or
views per hour.

Logically, it’s the videos with the highest VPH that are primed
for re-creation within your own content plan as they are
videos that are still garnering high levels of interest on the
platform.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

One thing to keep in mind is that trending videos are like


shooting stars - they burn bright but die out fast. Trends can
only stay relevant for so long meaning that the views
trending videos will generate over time will stagnate.

As such, trending videos should be paired with the other two


video types to ensure that your channel is growing
consistently over time.

Video Performance

There are only two things that matter on YouTube:

Creators who can achieve both at high levels are bound to


see their channels grow and their incomes follow suit.

To achieve both of these results, let me introduce to you


what I’ve coined the “The Triumvirate”.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

As per the always trustworthy Wikipedia, a triumvirate is


defined as:

“a political institution ruled or dominated by three powerful


individuals known as triumvirs”

No, you will not have to become a politician to succeed on


YouTube, but you must grasp the three core components
that impact a video’s success. The triumvirate includes:

Here’s a breakdown of each of these components and how


you can optimize them when striving to make the best videos
possible!

Titles: In my opinion, titles are the least


appreciated but most important aspect
of a video’s success. Here’s a simple
example to illustrate just how important
a title can be.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Let’s say there are two instances of the same video with
identical thumbnails and video quality. All that differs is the
title.

Title #1: How to make more money

Title #2: It should be illegal to know these 5 money making


secrets

Which title intrigued you more? Chances are it was title #2.

If you take anything away from this section, whether it’s your
video’s title or thumbnail, prompting intrigue is the main goal.

So, how do you craft titles that will entice viewers to watch
your videos? Here are some strategies you can employ.

Strategy #1: Outcomes

YouTube has easily become one of the primary sources of


education on the internet.

People are constantly searching for ways to achieve the


results they desire.

Being cognizant of this fact can allow you to create enticing


titles where you are selling the results that viewers want to
achieve.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Here are some examples:

Strategy #2: Search

Sometimes simpler is better. One of the best ways to ensure


your videos rank on YouTube and attract the right type of
viewer is to center your titles around relevant keywords.

By doing this, prospective viewers will know exactly what


they are getting themselves into when watching your video.

Often this leads to longer view durations which is one of the


key components in the aforementioned Triumvirate.

Here are some examples:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Strategy #3: Confusion

Confusion prompts intrigue and intrigue results in clicks. It


can’t be summarized any better than that. When you are
crafting titles, think about how you can position your video in
a way where it goes against common convention so people
need to click on your video to find out what they may be doing
wrong.

Here are some examples:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Strategy #4: Cliffhangers

Your titles have the ability to sell a story. However, you can’t
give away the story in its entirety otherwise there’s nothing
left to be yearned for. Use your titles to create the story’s
hook and have the video do the rest of the explaining.

Here are some examples:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

With these strategies in your title toolbelt, you’re already well


ahead of most creators on YouTube. However, it’s always
best to measure twice, and cut once which is why validating
your title quality is important. Here’s how you do this.

If you notice all of the strategies I’ve just shared, they all have
one thing in common - they are meant to prompt an
emotional response.

How do you validate that your titles will achieve this result?
You can guess or you can use the handy AMI Headline
Analyzer.

The AMI Headline Analyzer is a free tool that determines the


Emotional Marketing Value (EMV) of your titles. Without
getting into the methodology of determining this value, your
main goal when using this tool is to create titles with the
highest EMV score possible.

I recommend aiming for a score of 40% or higher when


testing out your titles. Titles with high scores are not

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

guaranteed to go viral on YouTube but they do give your


videos a better chance of achieving above average
performance and making your time and financial investment
into these videos more worthwhile.

Beyond the use of this tool, there are a few best practices
that I recommend you use to craft the most effective titles
possible.

Best Practice #1: Short Titles

Using short titles is essential for two reasons. First,


prospective viewers need to be able to absorb the main idea
of your title in a split second as they comb through all the
other potential videos they could watch.

Second, long titles may be cut off, limiting a prospective


viewer's understanding of what your video is all about.

Here’s are two examples:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Small details like this could be the difference between


someone clicking on your video or moving on.

To ensure they are easily read and understood, keep them to


50 characters or less.

You can test out the appearance of your titles by using


ThumbsUp.Tv. Simply upload your video’s thumbnail, enter
in the title and you can preview what your video will look like
when uploaded on YouTube.

Best Practice #2: Title Focus

The harsh truth is that most viewers only care about what
your videos can do for them. It could be entertaining them,
educating them or doing both simultaneously. Always craft
your titles with the notion of “WIIFM” or “What’s In It For Me”
in mind.

One way to do this is to focus the title on the viewer by using


trigger words like “you” and “your”.

Here are some examples:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice #3: Use Power Words

Some words simply hit you harder than others. These words
are what I like to call “power words”. Power words add
emphasis to your titles which naturally increases the
emotional response they produce. Here are some of my
favorite power words:

● Actually
● Free
● Strongest
● Powerful
● Honest
● Biggest
● Largest

Use power words where relevant and you’ll start prompting


more interest from prospective viewers.

Here are some other examples of power words in action:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Thumbnails: Some things in life naturally


go together like peanut butter and jelly or
burgers and fries. In the world of
YouTube, the duo that takes the cake are
thumbnails and titles.

You now know how to craft enticing titles. To turbocharge


the results from these titles, accompanying them with eye-
catching thumbnails is key.

First, let’s go over how you can gain inspiration for the
thumbnails that you’re planning on making.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The two main sources for thumbnail inspiration are the


YouTube homepage and your role model channels (larger
channels in your niche).

Whenever you visit YouTube, take a moment to study the


homepage. See which thumbnails stand out to you and either
take a mental note of what caught your attention or take a
screenshot of the most enticing thumbnails for future
reference.

Alternatively, you can study your role model channels' top


performing videos. This is a powerful strategy for finding
thumbnail ideas. Why?

Because those thumbnails have already been validated with


an audience similar to your own. Emulating the essence of
these thumbnails is bound to provide you with above average
performance.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Here are some other best practices that you need to keep in
mind with every thumbnail you create.

Best Practice #1: Complementing

A mistake I commonly see on YouTube are creators who


produce thumbnails that directly copy what is said in the
titles. Here’s an example:

This is a mistake for two reasons. First, it often prompts


creators to add too much text to their thumbnails which is a
mistake in and of itself as it becomes hard to quickly
consume.

Second, it renders the text on your thumbnails much less


effective because whatever context that is trying to be
conveyed can already be consumed by reading the video’s
title.

When creating thumbnails, use text and images that further


sell the idea from your title or prompt more intrigue. Your
titles and thumbnails are the only two marketing tools you
have to gain a viewer's attention. Use them wisely.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice #2: Brand Alignment

Your channel isn’t simply a repository of videos - it’s a brand.


The more particular you are in formulating a consistent
theme across your thumbnails the better. Here’s why.

First, consistent branding looks more professional. If people


are going to spend their time watching your videos or brands
are going to pay you to promote their products and services,
they need to feel like the investment will be worth it.

Second, using consistent colors, graphics and faces makes


it easier for people who are familiar with your content to pick
out which content is yours. This can result in a higher
clickthrough rate which is one of the key metrics you should
be concerned about on your channel.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice #3: Face Familiarity

Humans are naturally drawn to faces. Using them in your


thumbnails is a great way to gain more attention and build a
consistent brand theme.

While the use of faces may seem unnatural on faceless


channels, creating a character or mascot for the brand
allows you to leverage this thumbnail technique while
managing your level of involvement with the channel.

Best Practice #4: Coloring

The color of your thumbnails matters more than you think.


First, colors can act as a brand identifier. Using a consistent
color palette makes it easier for returning viewers to identify
which content is yours.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Second, colors can help you stand out. Using bright or unique
color patterns help you stand out in the YouTube sidebar and
homepage which are two key locations for attracting new
and returning viewers.

Colors like yellow and red tend to garner a lot of eyeballs


(especially when used together). Also consider employing
some color theory by combining colors on your thumbnails
that oppose one another on the color wheel.

Best Practice #5: Text

Like a PowerPoint slide, text on your thumbnails should be


minimal. Aim for 4 words or less and make sure the font is
legible.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Quite often, there’s no need for text at all. If the thumbnail


sells the video idea better without text then none should be
used. Here are a couple thumbnails that didn’t need any help
from text to go viral.

Best Practice #6: Backups

Not every thumbnail will perform as expected. Make 2-3


thumbnails per video you release and swap them out if your
clickthrough rate (CTR) is lower than usual once released.

While there’s minimal changes you can make to a video once


it’s live, changing a video’s thumbnail can dramatically
improve its performance and bring dead videos back to life.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Watch Time: Watch time is YouTube’s


favorite metric. Why?

Because the more people watch, the


more ads YouTube can show and the
more money the company makes.

As a creator, your goal is to make YouTube as much money


as possible because when you do, YouTube will push your
content more which in turns makes you money. Win-win.

To gain and hold the attention of viewers, you need to ensure


your videos consist of four parts:

Let’s dive into how you should approach each one in order to
hold a viewer’s attention for as long as possible.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Hook: The purpose of a hook is to spark


initial intrigue from your viewer. Good
hooks tend to involve:
● Asking a question
● Sharing an interesting fact
● Previewing an end result
● Starting a story

Introduction: The purpose of the


introduction is to inform the viewer as to
what they are about to see. This
validates that the video they’re watching
is aligned to what was sold to them in
the title and thumbnail.

This part of the video can also be where you introduce who
you are and the goal of your channel.

Body: The purpose of the body is to


deliver on the value that was promised
in the video’s title and thumbnail.

To do this effectively, you need to


employ certain strategies to keep
people watching.

Here are seven best practices to consider employing in the


body of your videos.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice 1: Storytelling

Humans have been sharing stories for eons and their use on
YouTube is critical to raising your audience retention and
watch time. Why?

Because most people want to hear how a story ends. This


aligns perfectly with your desire to keep people watching
until the end of your video.

Stories used in your videos can be your own stories or those


of other people. Moreover, you can tell multiple stories in a
single video if your content could benefit from it.

One way to ensure that your stories flow and keep people
watching is to emulate already popular story frameworks.

Here are some story frameworks for reference:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice 2: Lists

Similar to stories, people love to take things to completion.


Using lists is a great way to keep people engaged.

If you need any proof of concept, look no further than tabloid


magazines and pop-culture websites that are always
blasting out listicles like “28 Things That’ll Make Working
From Home A True Delight”

Pro tip: Use countdown lists (i.e.10 down to 1) as people


perceive the number one to be the best and most valuable
uncovering even if all of the elements in the list are of equal
value.

Best Practice 3: Music

YouTube videos are meant to be both a video and audio


experience.

Add background music that complements the visuals being


shared on screen.

Pro tip: Listen to your videos using headphones during the


video editing or review process. Often background music
appears louder when heard through headphones and can go
undetected if you are only reviewing or listening to your
content through your computer's speakers.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice 4: Easter Eggs

Hiding unexpected features in your videos that you ask your


viewers to look out for is an incredible way to keep people
engaged. This turns passive viewers into active viewers and
is a surefire way to get people watching longer.

Pro tip: Place easter eggs in the latter half of your videos to
entice people to watch for longer.

Best Practice 5: Distractions

Retaining attention isn’t always about what you include in


your videos but the things you don’t.

Sending viewers to new locations on YouTube or off the


platform completely will naturally hurt your watch time.

This includes the promotion of YouTube cards or links in


your videos’ descriptions.

This isn’t to say that there isn’t a time and place to direct
traffic elsewhere.

You simply need to understand what the cost-benefit


tradeoff is between keeping people watching and directing
their attention elsewhere.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice 6: Pattern Breaks

People’s attention spans are short…real short. To keep


people engaged, make sure your videos have pattern breaks
at least every 10 seconds.

Pattern breaks can include:


● Placing new visuals or text on screen
● Changing the background music
● Including sound effects
● Changing topics etc.

Best Practice 7: Original Content

People on YouTube have little appetite for regurgitated


content. If you’re sharing the same old tips that have been
taught 100 times or are parroting another creator's point of
view, then your chances of garnering impressive levels of
watch time are low.

To provide original content, attempt to share information


that is new or unique.

For instance, you might share information about a breaking


news story.

Alternatively, you may have a totally unique take or opinion


that’s never been shared before.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Conclusion: The sole purpose of your


video's conclusion is to get a viewer to
take a desired action.

For growth, aim to entice your viewers to


watch another one of your videos.

Create your conclusion in a way where you are selling your


viewer on why they should watch your next video by making
it relevant to the one they are currently watching.

For income, send your viewers to your offers. This could be


through a link to your website, e-commerce store or any other
platforms you have set up where people can buy from you.

Pro tip: During the conclusion, do not let on that the video is
coming to an end. Don’t drone on or summarize the main
points of the video. Instead use an abrupt ending to catch
viewers by surprise so you have enough time to pitch them
on why they should follow your call to action (CTA).

Now that you know what strategies to use, how do you know
how well they are working?

This is where retention targets come into play and there are
two in particular you want to continuously monitor.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The first is your introduction retention or more specifically


what percentage of viewers are still watching after the first
30 seconds of your video.

Your goal should be to retain 75% of all viewers at the 30


second mark. Once again, this involves using a strong hook
to increase viewer interest and an introduction that entices
them to want to continue watching.

The second retention metric to be continuously worked on is


average percentage viewed. This is the average watch time
as a percentage of the total video’s length across all viewers
of a particular video.

Ultimately, you want this number to be as high as possible


but aiming for a 55% average percentage viewed is a good
target to strive towards.

Video Logistics

You now have all the tools you need to start making high
performing videos that will have your channel growing at an
exponential rate.

However, to get even more performance out of your content,


the finer details need to be addressed. These finer details are
uploading frequency, timing, video length and tags and
descriptions.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Upload Frequency: How many videos


you should upload a week is a very
loaded question. Why? Because there
are a ton of considerations that go into
determining what the perfect upload
frequency will be.

Considerations may include:


● Cost of production
● Length of videos
● Depth of video research
● Video production time
● Team availability

For instance, I could suggest to you that you upload a video


every single day. However, if you are running your YouTube
channel alongside being a parent and having a full-time job
then daily uploads are likely not feasible.

Alternatively, if you are producing hour long documentaries


on your channel then it would go without saying that your
upload frequency would be less than someone making
shorter and less in-depth videos.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

So, the short answer to the question of how often you should
be uploading videos is “it depends”. I hate this type of answer
as much as you do but it’s the truth.

How often you upload is determined by your personal time


commitment to your channel, the production capacity of your
team and the length of time it takes to produce your videos.

With this all being said, I do suggest that you aim to produce
at least 2 videos per week when starting your YouTube
channel. Why?

Because creating content on YouTube is like fishing. The


more lines you put out into the water, the more potential fish
you can catch. However, in this case, the fish are viewers
who you hope to turn into subscribers, fans and customers.

Once you reach a baseline of two videos per week, you can
decide whether your speed of growth is acceptable based on
your own channel goals. Increasing your upload frequency
can then involve hiring more members or even doing some
of the work yourself if you feel so inclined.

The one caveat that I’ll add to this upload suggestion is that
you do not want to compromise quality for quantity. Simply
put, bad ideas are not worth your time to produce.

Remember, each video is consumed in a single instance. As


such, each video you release needs to be at a quality that has

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

the potential to meet the retention targets we just discussed


so that YouTube will promote your content across the
platform prompting your channel to start taking off.

Upload Timing: When you should


upload videos is another consideration
that most creators place way too much
emphasis on. Uploading timing does
matter but definitely not as much as
you think. Let me explain why that is
with a story.

Let’s say that one night you are fast asleep. As the clock
strikes 2AM you hear a knock at your door. You go down the
stairs, open the door and in front of you is a map of your
property with a giant X marked in your backyard indicating
where a massive treasure of $10 million is buried.

Intrigued, you head outside, grab your shovel, and start


digging. After 10 minutes, your shovel hits the top of a wood
case. You stick your hands into the dirt and pull out a
treasure chest. You crack open the chest and inside are
bundles and bundles of $100 bills. You’re rich!

The point of this story is that it doesn’t matter when a video


is released if it’s really worth watching just how it was worth
getting up at 2AM to uncover a massive fortune in your
backyard.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

This is all to say that you shouldn’t overthink when you


upload your videos or be concerned that if you don’t publish
your content at the right time that your channel is destined
to fail.

With that being said, there are still strategies you should be
employing with respect to upload times. The first are what
I’ve coined as competition uploads.

This is when you upload your videos 1-2 hours before other
creators in your niche.

For instance, if the top channels in your niche release their


videos at 6PM then you should be releasing yours between
4-5PM. Why?

This will allow your videos to get some initial views on the
platform before your competitors videos go live, giving your
videos an opportunity to be suggested to the viewers of your
competitors videos on their sidebars and end screens.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

When you take this approach, you give yourself the


opportunity to siphon views from other, more popular
creators.

Given that 80% of views on YouTube come from Browse and


Suggested sources, this is a powerful way of gaining traction
on the platform.

The second strategy you can employ are audience uploads.


Once you’ve released numerous videos on your channel you
will gain the ability to see when your core audience are most
active on YouTube.

You can find this information on the Audience tab of your


channel’s analytics in your YouTube Studio. Here’s what this
chart looks like:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The time slots that are the most illuminated are your high
presence time slots or the times where the most amount of
your viewers are on YouTube. This is when you want your
new videos to be available.

Using the audience upload approach, upload your videos on


the days where you have the most high presence time slots.

For timing, release your videos 1-2 hours before your viewers
are on YouTube.

This allows your videos to be surfaced to your core audience


prompting more initial views which is essential in the video
being recommended to a greater extent by YouTube.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Video Length: How long your videos


should be is a question with many
answers. For instance, how long does
it take to properly explain the core
ideas in your videos? How entertaining
are you? What size of budget do you
have for each video you make?

These are just some of the considerations that impact how


long your videos should be. First off, let’s go over the pros
and cons of creating longer and shorter videos and then I’ll
share the video length that I feel is best for the average
content creator.

As you can see, there are benefits and drawbacks to making


both shorter and longer videos. This is why there’s no right
answer to the question of how long your videos should be.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

However, in my opinion there is a sweet spot for a video’s


length that applies to the vast majority of creators. The sweet
spot is 8-minute-long videos. Here’s why this is the case:

This is just a general guideline. Any length of video can be


effective if done right. However, as the video length
increases, so does the difficulty in retaining attention which
as we’ve discussed is a major contributor to your video’s
success.

Tags and Descriptions: Over time, the


importance of metadata on your videos
has declined. In the past, the tags and
descriptions you used in your videos
would play a big part in how well you
could rank and gain exposure on
YouTube.

Nowadays, YouTube is so advanced that it can not only


contextualize your videos based on the images and audio
used but can even analyze the faces and graphics on your

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

thumbnails in order to gain more data on what your video is


about.

Does this mean that tags and descriptions aren’t important?


No, but they aren’t going to make or break your videos which
in my opinion is a good thing.

If you’re going to put your best foot forward when building up


your YouTube channel, you should still take your tags and
descriptions seriously.

Here’s how you should approach the use of tags and


descriptions.

For tags, ensure that you are including relevant keywords in


the tags section of your video uploading process.

While there is some debate as to whether you need to fill out


all 500 characters, I’ve found that using the right keywords is
more important than using as many as possible. Let me
explain with an example.

Let’s say you’re making a video summarizing the book


Atomic Habits.

Using a more narrowly targeted approach, your tags would


look like the following:
● Atomic Habits James Clear
● Atomic Habits Book

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

● Atomic Habits Book Summary

Using a broader tag strategy, your tags may be a mix of the


tags above and other more general tags like:
● Book summary
● Habits
● Good habits etc.

If you are wondering how you’ll come up with ideas for your
tags, I have two pieces of good news.

First, when you have VIDIQ installed on your browser, you can
see what tags other creators are using. This allows you to
find similar videos to the ones you’re creating and copy over
those that you want to use for yourself.

Here’s an example from a video summarizing the book


Atomic Habits:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The second piece of good news is that how effectively you


use tags won’t make or break your videos. Here are the tags
used on the top-ranking Atomic Habits book summary.

That’s right. No tags were used yet it’s still the top-ranking
video for the highly popular keyword “Atomic Habits” on
YouTube. Oh, and did I mention the video has over 11M
views?

This is all to say that tags matter and should be used but the
time invested into perfecting them should be managed
accordingly.

As for your descriptions, their impacts on your video and


channel’s success are more significant.

What you include in your video’s descriptions will dictate


your ability to rank videos on YouTube and what actions your
viewers will take.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

From an SEO perspective, you want to include a few


paragraphs in the description with the keywords you want to
rank for. Many creators like turning their descriptions into
mini-blog posts and from what I’ve seen this strategy works
great.

From a call-to-action perspective, there are two


considerations to keep in mind.

First, the top three lines of your video’s descriptions are the
only ones that are visible without having to hit the “show
more” option.

This prime piece of video real estate needs to be used to


share your most important links or pieces of information.

Here’s an example from Andrei Jikh’s video “What Will


Happen To Your Money In 2023”:

As you can see, his top three lines consist of:


● An introductory sentence inclusive of the keyword
“investing in 2023”
● Two links to products and services he’s promoting

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

While it’s great to use this valuable space on your videos,


keep in mind that whenever you direct people off of YouTube
you risk losing that viewer’s attention. This can negatively
impact your video’s watch time and lower its overall
performance.

As a creator, you need to determine the cost benefit tradeoff


of having people focus solely on your content versus being
directed to another location where you intend on them taking
a desired action.

YouTube Shorts

Recently, a new form of content has become accessible to a


YouTube creator’s growth and monetization toolbelt:
YouTube Shorts.

Introduction To Shorts
In the last few years, we’ve seen short-form video take over
the attention economy. TikTok has captured the screen time
of the masses and Instagram Reels have become the focal
point of the once image-centric app.

With attention spans shrinking by the day and competitors


hoping on this trend first, YouTube had a problem. The
majority of their platform consisted of long-form content
which was appearing to have less appeal than it did in years
prior.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Realizing where viewing behavior was headed, YouTube


introduced YouTube Shorts to the platform. Here’s a timeline
from conception to worldwide release:

With Shorts being introduced, creators were hoping on the


trend allowing YouTube to steal back attention from its
competitors, right?

Not exactly…

While many creators did start publishing Shorts, they were


not overly content with the returns they were getting for their
time.

Sure, YouTube had set up a $100 million dollar Shorts Fund,


but this didn’t amount to any meaningful earnings for
creators.

Here are some of the earnings from creators who were


generating millions of views from their YouTube Shorts.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Needless to say, the revenue from making Shorts wasn’t


overly impressive…

Fortunately, YouTube got their act together.

First, they created a specific tab for Shorts on the homepage.


Next, they allowed creators to organize their channel pages
so that Shorts and normal content were separated. This
allowed creators to avoid ruining the aesthetics of their
channels.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

But the real, meaningful change was to the utility of YouTube


Shorts - more specifically monetization.

Near the end of 2022, YouTube announced that creators


could now use their Shorts content as another means of
applying for the YouTube Partner Program.

This means that creators can now access the YouTube


Partner Program via two separate avenues. Moreover, this

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

makes the proposition of running a Shorts-only channel more


viable.

However, it’s one thing to join the YouTube Partner Program


and another to use it to make a lucrative income.

After the not so flattering feedback that YouTube received


from their paltry Shorts Fund payouts, they decided that as
of February 1, 2023, creators could now run ads on their
Shorts similar to normal, full length YouTube videos.

One important point to note is that unlike long-form content


which pays eligible creators 55% of ad revenue earned,
Shorts will only pay out at 45%.

I know what you’re probably thinking…are YouTube Shorts


worth my time?

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

It’s a fair question to ask. How well Shorts can be monetized


is still rather unknown but overall my response to that
question is yes. Yes, you should be using Shorts within your
channel’s content plan. Here are a few reasons why:

Viewer Behavior: As I mentioned earlier,


clearly people are more enticed by
short-form content at the moment. As
such, aligning your content to their
declining attention spans is going to
help you resonate with prospective
viewers.

YouTube Competition: YouTube is


going to be doing everything it can to
make short-form content more popular
on the platform to compete with TikTok
and Instagram. This presents a massive
opportunity for creators.

If you can make compelling Shorts, you can align yourself


with YouTube’s goal of expanding their share of the short-
form content market. This means that if your content is good

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

enough, YouTube will be recommending your content to new


audiences more often allowing your channel to grow at an
exponential rate.

YouTube Profitability: If you were


paying attention, you would have
noticed that the ad revenue sharing for
Shorts is not equivalent to that of the
traditional longer-form content.

At a 55% share for YouTube, the company stands to earn


more money off the backs of your Shorts content than
normal content.

From a business perspective, it makes sense once again that


YouTube would be incentivized to promote Shorts more.

While this may seem like a slight to you as a creator, being


cognizant of YouTube’s financial incentives means you can
align your content to maximizing YouTube’s bottom line.

As I mentioned earlier, the more money you make YouTube,


the more money you make yourself.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Repurposing: The creation of content


comes with a cost. The cost can be
time, money or both. Making Shorts
offers an incredible opportunity to get
more for your time and money invested
through repurposing.

For example, you can create Shorts for your YouTube


channel and not only publish them on YouTube but upload
them to TikTok and post them as Instagram Reels as well.

Moreover, you can repurpose your long-form content by


splicing them up and turning them into Shorts content.

Pro tip: When making long-form content, think about how


you can better structure your video so that repurposing
becomes more feasible. An example is making a 10-point
listicle video that can be broken down into 2-3 YouTube
Shorts.

You now know the “what” and the “why” of YouTube Shorts.
Up next is the “how”. With YouTube Shorts, you have two
options.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Here are the pros and cons of each.

Personally, I believe that long-form content is the superior


content form on YouTube despite where viewer behavior is

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

headed. Long-form content allows you to provide more value


and build a deeper connection with your audience.

However, given that Shorts will be pushed by YouTube in


order to compete with the likes of TikTok and Instagram,
short-form content cannot be ignored.

Therefore, until proven otherwise, a hybrid approach is likely


the ideal path to pursue so that you can get the benefits of
long-form content and leverage the short-form content trend
at the same time.

As you can see, there are a ton of reasons to be making


YouTube Shorts and multiple ways to go about it. Given that
YouTube Shorts will likely be a part of your content plan
going forward, here are some best practices to consider:

Best Practice #1: Bait

How you gain initial interest in your YouTube Shorts content


is different from traditional videos.

There are no set thumbnails which means that the video


preview is how you initially sell your viewer on watching your
videos.

Ensure you are capturing initial attention in the preview of


your video by using intriguing graphics or compelling text.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice #2: Hook

As with any video, you only have a few seconds to sell the
viewer as to why they should watch the rest of your video.

Given how easy it is for someone to swipe to the next


YouTube Short, ensuring you are using engaging hooks is
critical to your content’s success.

Similar to your longer-form content, use tips, questions,


interesting facts, and previews to keep people engaged with
your video.

Best Practice #3: Link

When creating Shorts, you should not be content with


generating a single view from each viewer.

Your goal, similar to your long-form content, is to have every


single viewer watch multiple videos during one viewing
session.

To do this, ask viewers at the end of your Shorts to click on


your channel to see more. Doing so will increase your viewer
session time.

When you can keep viewers on the platform (and your


channel specifically), YouTube will reward you with more
impressions through video recommendations.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Paid Promotions

With the right niche and video strategy, your channel will
inevitably grow.

However, the speed of growth that this approach provides


may not be fast enough for some people. This is where paid
promotions come into play.

At a fundamental level, the only thing you need to grow on


YouTube is exposure. Exposure can be acquired in three
ways.

The first is through YouTube recommendations. This is


where your videos are shown on a viewer’s homepage or the
sidebar or end screens of other videos.

The second is within the YouTube search results. New


viewers can come across your content as they make search

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

queries on the platform. Naturally, the higher your video


ranks for any given topic, the more potential exposure it will
receive.

Finally, there’s paid traffic. Paid traffic comes in many forms


but the two most common are Google Ads and paid
promotions.

First, let me explain what each entail and then I’ll explain
which is the superior method for increasing exposure to your
channel.

Google Ads: A service run by Google


where you can pay for views on your
videos. You simply run a campaign,
pick a target demographic and set an
advertising budget. Then you pay for
every view you get. Sounds great, right?

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

While running ads on your videos can increase your view


count, there’s a major drawback with this approach.

Views generated using Google Ads tend to be low-quality


views. This is likely because your video is flagged with an ad
tag which makes the viewing experience feel less organic.

Moreover, with Google Ads, YouTube doesn’t always


promote your videos to your ideal viewer which translates
into your videos suffering lower audience retention, limiting
its ability to be recommended across the platform.

Fortunately, there’s another option and it comes via paid


promotions through other YouTube channels. While less
common than on platforms like Instagram and Twitter,
paying other creators to promote your content is a great way
to increase exposure to your channel. These types of
promotions come in two forms: Community posts and end
screen promotions.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Community Posts: The first way a


channel can share your videos is
on its community tab. If your
video’s title and thumbnail are
engaging, this can prompt more
views and likely new subscribers.

Here’s what a paid community


promotion would look like:

If you pursue paid promotions via community posts, it’s best


to have your videos shared within the first 24 hours of
release.

YouTube places more emphasis on initial view velocity when


deciding whether or not to recommend your videos.

Timing your promotions accordingly increases their overall


effectiveness and the return on your investment.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

End Screens: The second way a


channel can share your videos is
through end screen promotions.

Instead of linking to another one of


their videos in their end screens,
other channels can link to yours
instead.

As a best practice, ensure you are asking the promoting


channel to link to your video from one that has a high degree
of relevance.

For example, you'd be better off linking to your video on


saving money from a budgeting video than one that is talking
about healthy meal recipes. In fact, this brings up an
important point on relevancy.

As a best practice, keep relevancy at the top of mind when


pursuing paid promotions. Seek out promotions from larger
creators in your niche so that the promotion of your content
comes across in a more natural, organic way.

For example, it would make sense for a finance channel to


promote another channel’s video on saving money whereas
it would look forced and would be an obvious sign of paid
promotion if they were promoting a prank video instead.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Pursuing promotions from relevant channels not only


preserves the promoting channel’s brand reputation but also
allows for better conversion for you, the promotee.

So, how do you set up these promotions in the first place?


The process is simpler than you’d expect.

First, research other channels in your niche that you believe


would make for a great promotion partner based on how
relevant their content is to your own.

Second, head to the “About” section on their channel page.

There you’ll see the channel’s email address.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Send the channel an email with the headline “Paid End


Screen Promotion” or “Paid Community Post Promotion”
depending on which you want to pursue.

Within the email, express your desire for paid promotion and
provide a link to your channel.

Typically, the promoting channel’s response will detail their


desire to promote your content and the rates that apply.

Keep in mind that large channels get dozens of emails every


single day. If your email doesn’t get a response within a
week, simply resend your email.

Once a promotion is secured, you can process the payment


as agreed upon (PayPal invoice etc.) and share the video(s)
you want to promote.

Growth Blockers

We all want to grow our influence on YouTube. However,


sometimes we end up becoming our own worst enemy on
route to YouTube success.

Don’t make growing and monetizing on YouTube harder than


it has to be by avoiding the following five growth blockers.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Copying Bigger Channels: Many new


channels try to emulate the actions of
larger channels in their niche. They try to
make near-identical videos thinking that
doing so will yield them the same results.
This is rarely the case.

While larger channels can act as great sources of inspiration,


they don’t always act as the best point of reference for a few
reasons.

First, large channels have much more authority on the


platform. This means that they have the ability to rank for
keywords that newer, smaller channels can’t. This is why we
start by targeting lower-competition keywords which we find
using tools like TubeBuddy and VIDIQ.

Second, most large channels are not solely run by one person
but instead a team of writers, voiceover artists, editors and
designers. Having a team allows them to publish copious
amounts of content which is hard to emulate as a newer
creator. This is why high frequency publishing is not often
the ideal approach when first starting out on YouTube.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Finally, copying the video ideas of larger channels in your


niche puts you in direct competition with these more
established channels. Think about this for a second.

Which video do you think someone is more likely to click on?

A video with 2 million views or your video on the exact same


topic with only 600 views?

In most cases the answer is the former which is why you


want to pursue less competitive niches to start and expand
as you gain more authority on the platform.

Being Inconsistent: Do you know the


quickest way to fail on YouTube? Don’t
upload videos. Seems obvious, right? Of
course. However, creators still succumb
to an inability to consistently produce
videos that will allow them to grow.

In my opinion, to be consistent on YouTube, you need three


things.

The first is passion. If you don’t enjoy running a business on


YouTube, then it will be hard to stick with it especially in the
beginning.

The second is a plan. Knowing which videos you’ll make for


the upcoming week or month reduces the friction involved in

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

making content. When paired with the video strategies


shared earlier in this chapter, you’ll gain more confidence
that the videos you’re producing will bring you closer to
achieving the YouTube success you desire.

The third is a team. Producing content consistently becomes


much more feasible when you have others to help in the
process. This is why outsourcing is such an integral part of
running your channel. Not only does it allow you to tap into
the time and expertise of others but reduces the perceived
workload required to keep publishing content.

Forgoing Analysis: The majority of


creators wouldn’t know what their
analytics dashboard looked like if it
smacked them in the face. This is a
problem and when left unattended to will
have massive implications on your ability
to grow and monetize your channel.

If your videos aren’t taking off but you keep producing


content around the same ideas and in a similar format, then
you can’t expect much improvements to take place.

Instead, you should be analyzing the results of each video


with the aim to make the next ones better than the last. It’s
only with deliberate practice that your channel will start to
achieve its full growth and monetization potential.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Succumbing To Comparison: Whether


it’s YouTube or any other social media
platform, the saying “comparison is the
thief of joy” is entirely true. Along your
YouTube journey, you are going to come
across other channels that blaze past you
in baseline views and subscriber counts.

What’s worse is that you may not even think that their
content is any better than yours.

Why do I say this? Because I’ve had this feeling many times
before.

While it’s natural to compare our results to others around us,


it does little for our progress on the platform.

In fact, comparing your results to other channels in your


niche only wastes valuable mental bandwidth. Instead, that
mental energy could be used to generate better video ideas,
craft better titles or hire new members of your content
production team.

Whenever you feel yourself succumbing to the negative


feelings caused by comparison, shift your mindset.

Instead of thinking, “why is their video getting more views


than mine?” reframe the situation to be, “what can I learn
from their video to help improve my own?”

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Maybe you can learn a new way to craft titles or position your
thumbnail text in a way that will entice more viewers to watch
your content.

While few creators will admit it, the mental battle that comes
with creating content on YouTube is just as arduous as doing
the actual work.

Maintaining a healthy perspective towards your content and


those who create in your space will allow you to stay
engaged in your pursuit for YouTube success.

Giving Up: For every successful creator


that's cultivated a thriving, monetizable
audience on YouTube there are
thousands more who have started and
quit. What people don’t realize about
YouTube, and life in general, is that you
don’t fail if you never quit.

Recently, I’ve come to really admire the saying, “all work


works”. It means that all the effort you put in builds upon
itself and eventually gets you to the end point you desire.

For instance, you may start off on YouTube making very low-
quality videos. However, if you keep at it, all the deliberate
effort put in makes you 1% better next month, then 1% the
month after and so on and so forth.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

In essence, you eventually run out of wrong ways to find


profitable video ideas, create engaging titles or highly
clickable thumbnails. When this happens, all the pieces to
the YouTube success puzzle come together and your
channel will soon after takeoff.

However, you won’t get to the point where this puzzle


becomes complete if you quit.

So, if you do decide to start an automated YouTube channel,


live by the saying “just keep uploading”.

This is the mantra PewDiePie lives by and while it may not


get you to 100,000,000+ subscribers like he has, it holds the
key to finding the success on YouTube you desire.

© Adam Del Duca


ANALYSIS
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Chapter 5 - Analysis

YouTube success requires two simple things to take place:

The problem with simple things is that they’re not always


easy. This is the case with YouTube.

However, many creators make these tasks even harder on


themselves by ignoring the plethora of data that YouTube
provides in its YouTube Studio.

As such many creators post videos for weeks, months or


even years without seeing any progress. Why?

Because they keep publishing the same low performing


content without using the data accessible to them to
increase future video performance.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Don’t be this type of creator - that is unless you want to be


spinning your wheels too.

Instead see your channel’s analytics as another tool in your


YouTube toolbelt.

The more you study and apply your learnings, the faster you
will grow and the better you can monetize. Here’s how to do
just that.

Two-Tier Analysis

Streamlining your YouTube success requires analysis to be


performed at two levels: The channel level and at the video
level.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Channel Level Analysis: Your channel is


the summation of each and every video
you make. High performing videos raise
the view and subscriber count on your
channel while low performing videos or
inconsistent uploads bring them down.

Unfortunately, most creators do not assess their channel


based on the sum of its parts, instead focusing on
performance solely at the video level. What’s worse is that
many conduct no sort of analysis at all.

Studying your channel holistically is key to moving it in the


right direction, especially as you’re first starting out. This is
where the rule of revision comes into play.

Rule of Revision

The fastest way to grow your channel is to consistently


create and re-iterate based on what’s already working. For
instance, if a certain video topic or title style performs well
then emulating it in a subsequent video may produce similar
results.

However, how do you know what’s moving the needle


forward without analyzing your content? Simple, you don’t.

The rule of revision states that you must review your


analytics after each batch of 10 videos that you make.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

This is a best practice for a few reasons.

First, analyzing in batches of 10 allows you to compare


videos from similar publishing periods. If there is a general
upturn or downturn in views across the platform, this change
will be factored allowing your review to operate on a relative
basis.

Second, for most creators, reviewing in batches of 10 videos


results in never going more than a month without seeing
what’s working on your channel and what isn’t. This reduces
your risk of wasting precious time and money making videos
that are unlikely to achieve a high degree of performance.

Finally, by reviewing in batches of 10, you’re able to compare


a few trending, search and crack videos to one another and
assess which video strategy is yielding the best results.

When employing the rule of revision, the elements to review


for both the most and least viewed videos are:
● Video topics
● Title and thumbnails
● Type of videos (cracks, search, trending)
● Video structure (listicle, story based etc.)
● Day of week and time video was released

By analyzing these specific elements, you can start to


optimize your next batch of videos for greater performance.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

We’ve now answered the “what” and the “how” of channel


level analysis. But where do you find the data to review?

To conduct your channel level analysis, head over to


YouTube and open up your YouTube Studio.

Click the analytics tab on the left-hand side of the screen.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

This will place you on the “Overview” tab in your analytics. At


the bottom of the page, you will see a list of the last 10 videos
you’ve released alongside their average view durations and
the number of views they’ve garnered

From here you can start to investigate the elements of each


video that I’ve outlined above and use your findings to create
your next set of videos.

Video Level Analysis: While


it's important to analyze your
channel as a whole,
understanding what aspects
of a video contribute to its
performance is imperative in
achieving the YouTube
success you desire.

Within your video level analysis exists two steps. The first
step is to assess your video’s clickthrough rate (CTR).

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

A video’s clickthrough rate is driven by its title and thumbnail


performance.

This rate represents the percentage of people who click on


your video based on the video’s total number of impressions.

For example, if your video has 100,000 impressions and


3,000 people watch, your clickthrough rate is 3%.

Now, why is clickthrough rate important? Simple, because if


people don’t click on your videos, they don’t watch them. If
they don’t watch them then you don’t get views, new
subscribers, sales and your channel is destined to stagnate
leading to frustration and despondency.

You can analyze a video’s clickthrough rate by heading over


to your YouTube Studio. Then click on the content tab and
search for the video you want to analyze.

Under the Reach section of the video’s analytics, you’ll see


the video’s total number of impressions, impressions click-
through rate, total views and unique viewers.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

From my experience, when a video has a click-through rate


of 7% or more, YouTube will continue to recommend it. When
the video’s CTR drops below 7%, the views on the video begin
to stagnate.

How do you achieve a 7% click-through rate or higher?

You employ the title and thumbnail strategies shared in


Chapter 4.

As a recap, to prompt more people to click on your videos


you’ll want to use:
● Video ideas that are unique, timely or underserved
● Titles with high emotional value
● Thumbnails with bright colors and concise text

While the review of a video’s click through rate can be


performed at any time, three hours after your video is
released is when you should be performing your video’s first
review.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Why? Because it’s at this point that YouTube provides you


with your newly released video’s performance metrics.
These metrics include:

Here’s an example of what this would look like:

If you see that the video's views or clickthrough rates are


lower than average, then changing your video’s title or
thumbnail may be able to salvage an otherwise good video.

It’s for this exact reason that many of the best creators on
the platform create 2-3 thumbnails and titles for each video
they produce. This allows them to make swift adjustments
to their videos if they see that performance is below average.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Once you make these timely changes, wait a few hours and
then re-assess the video’s click through rate. If it’s increased,
then your new title and thumbnail combination has clearly
shown to be more enticing to prospective viewers.

If not, you can change titles and thumbnails again or accept


that this particular video may simply not perform as well as
others.

It’s at this point that you would want to conduct analysis on


the video and ask yourself what aspects of it were not
engaging enough for prospective viewers. Ask yourself
questions like:
● Was the title too long?
● Was it a poor video idea?
● Was the thumbnail text hard to see?

At the end of the day, the journey as a creator on YouTube is


one big experiment. The more you keep testing and tweaking
your approach, the better results you’ll gain over time,
especially if you’re also mindful of your video’s average view
duration which we will talk about next.

For any particular video, within your YouTube Studio, you’ll


see a chart with a video’s average view duration and average
percentage viewed. This chart provides you with everything
you need to make more compelling videos. Here is an
example of a retention chart:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The three key elements of this chart that you’ll want to


analyze are the following:
1. Retention in the first 30 seconds
2. Steadiness of viewer engagement
3. Ending retention percentage

If you’re struggling with retaining viewers in the first 30


seconds of your video, refer back to the elements shared on
how to craft an engaging hook and introduction.

Ensure that what you share in these first 30 seconds is


aligned to your video’s title and thumbnail. If a viewer
believes that the title’s key message won’t be reflected in the
video (i.e. clickbait) then your chances of retaining them will
be slim.

If over the course of the video you see sudden drop offs in
engagement (shown on the graph as dips), click on that point
in the video and analyze what was said or shown on screen.
Perhaps a particular graphic or statement turned viewers off.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The goal of this part of your analysis process is to highlight


what to avoid in future videos.

Moreover, if you want to raise the view percentage of your


video, ensure you are employing the watch time strategies
shared in Chapter 4.

These include using proper video structure, background


music and original ideas to keep the viewer watching.

Finally, if you want to maximize watch time then ensure that


there’s a major pay off that’s earned by watching all the way
through. This could be the ending of an engaging story, the
completion of an amazing transformation or a best tip
amongst a list of others.

As shared in Chapter 4, a good target to shoot for with


respect to average view duration is 55%. The more you study
and apply the strategies from this guide, the easier this will
be to achieve.

However, what if, despite employing this two-tier analysis


approach your channel is still not gaining traction?

Let’s talk about that next.

Pivoting
After multiple rounds of channel analysis and applying the
video level analysis techniques shared above, you should

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

start seeing a few things happening. First, your baseline


views should start to increase. If you were getting 100 views
per video, you’re now starting to get closer to 150.

Second, you should notice your subscriber count increasing


slightly faster. Before you used to go a few days without
getting a new subscriber. Now, you’re seeing new
subscribers rolling in by the hour.

You may also start to see a tribe forming around your


content. People begin leaving more likes, comments or even
buying what you have to offer. These are signs that your
analysis and application of your learnings is paying off.

But what happens if none of these signs are present on your


channel?

If none of your core metrics (baseline views, subscriber


counts etc.) are increasing and you’ve been following all the
tips and techniques shared in this guide then it may be time
to pivot.

The need to pivot is most often the result of picking a niche


that is either over or under saturated. In either case, you may
not have a way out of the current situation you’re in other
than to change niches and start over.

If this happens to you don’t get discouraged. What you may


not realize is that many of the most successful YouTubers

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

you follow had one or many unsuccessful channels before


building the one you presently follow.

If your channel is truly stalled, simply go back to the drawing


board and restart your research into a more viable niche.

Keep considerations such as niche criteria shared in Chapter


3 in mind and begin creating content.

Once you publish your first 10 videos, apply the channel level
analysis steps and go from there.

© Adam Del Duca


OUTSOURCING
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Chapter 6 - Outsourcing
Running a successful YouTube channel takes work.
Fortunately, you don’t need to be the one doing it thanks to
outsourcing.

Purpose of Outsourcing

At the core of the YouTube Automation business model is


outsourcing. For you as a creator, outsourcing provides three
main benefits:

Time: Outsourcing allows you to


inexpensively buy back your time so
you can focus on the main priorities of
your channel (video ideas, title and
thumbnails) or attend to other non-
YouTube commitments.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Expertise: Outsourcing allows you to


leverage other peoples’ skills so that
you can create the highest value
videos possible from an educational,
entertainment and production value
perspective.

Scalability: Outsourcing gives you the


ability to increase your output. As the
saying goes, “more hands make for
less work” and with YouTube
Automation, “more hands make for
more videos” which is key to your
success.

In short, proper outsourcing is one of the main drivers to your


success with YouTube Automation. However, where do you
go to start your outsourcing journey?

Outsourcing Platforms

There are two outsourcing platforms most commonly used


in the world of YouTube Automation: Upwork and Fiverr.
Here’s how both work.

On Upwork, you sign up as a client. As a client, you can create


job postings for every video component you need completed
such as scripting or voiceovers. Then you review

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

applications submitted to your job posts and hire


accordingly.

Fiverr on the other hand works a bit differently. On Fiverr, you


search for the type of work you need done. This could be the
creation of thumbnails or animations for your videos.

Then you review the “gigs” that sellers have posted on the
platform, review the seller’s portfolio of work and submit a
work request.

Given that I’ve just shared two different outsourcing


platforms to choose from, you may be wondering which I
prefer or which one I recommend you use.

Personally, I prefer Upwork for a few reasons. First, you have


a greater ability to control costs as you can specify how
much you want to pay to have a certain task completed.

For instance, if you need a script written, you can specify that
you want to pay $30. Once you post a job with your
requirements and intended price point, you can review the
quality of the applicant's work. Very often your needs and
desired price point will be met.

With Fiverr on the other hand, your cost is based on the price
set by the seller. This puts the price in the workers' court and
limits your ability to control your costs which we talked about

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

in Chapter 2 as being essential in running a profitable


channel.

Second, Upwork makes it easier to set up longer-term


contracts with those you want to work with. Given that you
are going to be running your channel for years to come,
having an easy way to hire long-term team members makes
the production of your videos more streamlined.

Finally, on Upwork the focus revolves more around the needs


of the client than the offer of the seller. If you have very
specific needs for your channel and there’s no relevant gig
on Fiverr that would facilitate the task being completed, then
you’re out of luck.

On Upwork you can create a job posting with any need you
may have. Given the vast amount of workers on the platform,
chances are good that someone can reliably complete your
work.

It’s for these reasons that I want to focus our outsourcing


discussion around Upwork from here on out as I believe this
platform is best suited to help you in your quest of running a
profitable automated YouTube channel.

Outsourcing Components

You’re now aware of the benefits of outsourcing and the


platforms you can use to facilitate this process. However,

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

there’s a right and a wrong way of going about it. To


outsource profitably you must understand the cost-benefit
tradeoff involved.

Cost-benefit Tradeoff: Whenever you


hire one of your video components to
be produced (script, voiceover, editing
etc.) you are incurring a cost. For
example, you might pay $50 to have a
script written.

When you pay to have this work done there is also a benefit.
The benefit is receiving what you hope is a high-quality
script.

If the script is good enough then in


conjunction with a high-quality
voiceover, editing, thumbnail and title,
your video’s overall revenue should
outweigh its total cost. This should be
the goal for every video you produce.

However, what if you paid $70 for a


script instead. Is paying slightly more
worth it or will this result in an
unprofitable video being made? Too
many unprofitable videos and your
channel’s profitability will tank.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

It’s this balance that you need to master as you progress


through your outsourcing journey.

Moreover, don’t automatically assume that higher video


quality means more views and income.

Many creators try to scale up their baseline views by


spending more money on their videos. The truth is that a
video’s quality is more closely related to the ideas that are
shared than the advanced use of graphics that it contains.

Here’s an example of a video you can reliably produce for


$100 or less that’s got over 300,000 views.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Now here’s an example of an expensive, high production


value video in the same niche with just 14,000 views.

As you can see, spending more money doesn’t always mean


making more.

During your outsourcing journey, you will learn what cost to


video quality ratio provides you with the highest degree of
profitability.

This information will form the basis of all future hiring


decisions for your channel.

If you’re eager to find out what those optimal price points are
then you’re in luck as I’ll be sharing them with you now.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Components and Price Points

If you recall your YouTube videos consist of six components:

Whether you are running your channel as an owner, manager


or operator, you will be responsible for creating two
components yourself: video ideas and titles.

I recommend that you also create your own thumbnails. This


is due to the fact that an effective thumbnail isn’t the result
of advanced design expertise. Effective thumbnails are the
result of understanding viewer psychology, a topic that
you’ve been educated on throughout this guide.

However, you may not want to heed my advice. That’s okay,


no hard feelings as I’ll be including this component in the
pricing table below.

Here are the prices that I recommend for each video


component. Following these price points will allow you to
achieve a proper balance between component cost and
quality:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

If you are running your channel as an owner or manager, then


all of these price points will be relevant. If you’re running your
channel as an operator and decide to hand off some of the
work, here are some questions to pose to yourself:
● Which components do I enjoy making the least?
● Which components am I the least proficient in making?
● Which components offer me the best return on my time
when outsourced?

My recommended sequence when beginning to outsource


video components is the following:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Outsourcing editing provides you with the greatest time


savings per dollar spent and saves you from the chore of
editing your own videos. It’s for this reason that most
creators hand off this component first.

Next are voiceovers. Creating voiceovers yourself requires a


fair amount of equipment, a recording space and is
moderately time intensive. Hiring a professional voiceover
artist saves you time and raises the production value of your
videos.

Scriptwriting is the outsourcing opportunity with the highest


income generation potential due to its ability to increase
watch time. Outsourcing scriptwriting also offers significant
time savings.

Finally, there are thumbnails. If design work is outside your


circle of competency, then this component can be
outsourced too.

Note: Provide your thumbnail designer with your vision for


the thumbnail and the text to be used. This way you can
combine your knowledge of viewer psychology and their
expertise in design to make the most engaging thumbnails
possible.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Outsourcing Approaches

When you outsource, there are two approaches you can take:
decentralization or sole sourcing.

Let’s go over what each approach is, how to apply them and
the pros and cons of each.

Decentralization is an outsourcing approach where you hire

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

one individual to complete each specific component of your


YouTube video.

For example, you would have one person who writes your
scripts, one person who does your voiceovers, one person
who edits etc.

This requires you to create job postings for each of the


components you want to hire for and manage each hired
team member individually.

Here are the pros and cons of this outsourcing approach:

Lower Dependency: When you hire


one individual for each component,
your labor risk decreases. Losing a
team member only requires you to
replace one component versus
replacing someone who can make
videos in their entirety.

Cost Control: With decentralization,


you are negotiating pricing with an
individual who is only contributing
one small component of your overall
video. This provides you, the client,
with more negotiating power during
the hiring process.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Hiring: Dividing tasks through


decentralization will require the
creation of multiple job postings
and the investment of more time
reviewing applications prior to
hiring.

Coordination: More effort is


required to coordinate video
production when each component
is being drawn from different
sources. Communicating with your
team members may also vary
requiring you to keep tabs on
multiple communication channels.

So, who would benefit most from using a decentralization


approach when outsourcing?

If you’re willing to spend slightly more time hiring and


managing your team and want to optimize cost control, then
this approach is likely your best option.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Sole sourcing involves having one team member being


responsible for the production of all video components.

For instance, you’d hire one individual to script and voiceover


your videos, edit and potentially even create the thumbnails.

This approach has both its pros and cons.

Team Management: Coordinating


with only one person in the
production of your videos means
undertaking one single hiring effort
as well as the simplification of your
communication through one only
channel.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Payment Processing: The


processing and record keeping of
payments is simplified when you
only have one person you are
transacting with.

Single Point of Contact: Given that


one individual is responsible for the
entirety of your video creation
process, if they cannot be reached,
quit or you fire them then you have
to find another individual who can
handle all tasks which is more
challenging than decentralizing.

Price Control: The single person


producing all of your channel’s
content will have more negotiating
power given they are a larger
contributor of your channel’s overall
operations. This can lead to higher
prices if your team member feels
underpaid and uses their position to
their advantage negotiating.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Video Creation Sequence

Below are the sequences of activities that are required to


take place in order to produce and upload your videos on
YouTube under both outsourcing approaches:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Hiring Best Practices

Best Practice #1: Job Descriptions

Hiring qualified team members becomes much easier when


your job descriptions include the following elements:
● Length of contract
● Desired output (e.g. 2 voice overs per week)
● Specific video style (e.g. stock footage/animations)
● Link to example work (e.g. previously written script)
● Request for samples

By including these elements, you save yourself the time of


having to ask for them later on in the hiring process and can
also judge the applicant's attention to detail if they omit any
of these required elements.

Best Practice #2: Reliability

Past performance is often a good indication of what your


experience will look like with any candidate you’re
considering hiring.

To avoid hiring team members who will fail to meet your


deadlines, consult candidates' job success rates as part of
your hiring decision process.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Every freelancer on Upwork has a job success rate which


indicates how many projects the freelancer started and was
able to finish as per the client’s requirements and standards.

Here’s an example of a candidate and their accompanying


job success rate:

Aim to hire candidates who have success rates of 80% or


higher based on a minimum of 20 completed jobs. Jobs
completed are shown on the candidate’s profile under their
work history. Here’s an example:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice #3: Demos

It’s one thing for a candidate to tell you they can meet your
needs but it’s another for them to prove it.

After creating a shortlist of freelancers you are considering


hiring, ask them to make a demo of the work you’d like them
to be able to produce on an ongoing basis for your channel.

For instance, if you are looking for an editor, have them edit
2 minutes of a 10-minute video. This way you can see if they
can match the editing style you want without formally hiring
them.

Keep in mind that the freelancer may ask you to compensate


them for any demo work completed.

Hiring reliable, high quality team members is worth the initial


upfront investment so paying a small fee to see sample work
customized to your needs is worth it.

However, from my experience, those who are really eager to


work with you and make the best team members will submit
demo work for free.

You can still compensate them for their time but this
enthusiasm is a trait that I’ve found leads to on-time
submission of deliverables and an overall better long-term
working relationship.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice #4: Fluency

Communication is a key element in outsourcing your content


successfully. As a creator, you need to be able to concisely
communicate your needs and expectations in regard to the
content you want made.

However, you can be as concise as possible but if your


potential candidate isn’t grasping the message then the work
that gets delivered may not be to your standards. This could
result in significant amounts of rework and wasted time.

While I respect that not everyone works in their mother


tongue, the reality is that communication barriers can deter
your ability to consistently produce high quality content.

When you’re in the process of hiring, test for language


competency amongst your candidates. You can do this in
two ways.

First, when a candidate sends in an application, review the


submission for spelling errors or disfluencies.

Second, if you are considering hiring a particular candidate,


review their demo work to see how well they understood the
assignment.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

If you and your potential hire can understand one another


and combine to create high quality content, then you’re off to
a great start!

Best Practice #5: Pay Structure

How you set up your contract with your team members is


critical to your ability to control costs and run a profitable
channel.

On Upwork, you have two payment terms. The first is paying


by the hour and the second is by project. Here’s what these
two options will appear as on Upwork:

I cannot stress this enough - always hire using a project


budget. This way you can specify exactly how much you
want to pay for each deliverable completed.

For instance, if you set a project budget of $50 for an edit


then that’s how much you’ll pay.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

If you hire based on an hourly rate and your team member


inflates their work hours or there is significant rework that
has to be done then all of a sudden your project costs could
skyrocket, making the ability to generate a profit nearly
impossible.

Therefore, in order to sway the profit equation in your favor,


always hire using a project budget which you will negotiate
with candidates during the hiring process.

Team Management

Managing your team effectively will require three


components to be in place:

Communication: Once you’ve made


it through the hiring process, the
next step is to set up a means of
communicating with your team
members. This is essential in your
ability to outsource your video
production process.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The more efficiently you can communicate with your team


members, the quicker your work will get done and the easier
your overall video production process will be.

Most often you will conduct the majority of your dialogue via
Upwork (or the site where you’ve hired them).

In fact, communicating with your team members that you’ve


hired from Upwork outside of the platform is directly against
Upwork’s Terms of Service.

Freelancers may ask you to start paying them outside of


Upwork but tread with caution as doing so could lead to
scams or being penalized or suspended from the platform.

If you end up hiring team members from other sources, some


other communication channels that you can consider are
Telegram, WhatsApp, Slack and email.

In the case where you’re working with someone you’ve hired


outside of an established freelancing website, it’s best to
have an email trail of your job requirements and project
budget.

This reduces the risk of disputes as to what the terms of the


arrangement are when it comes time to pay.

Your email to your team member outlining your work and


budget for a deliverable could look like the following:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

File Sharing: When outsourcing, you


will be constantly sharing your files
with your team members. You may
be sending audio files to your
editors or receiving scripts to send
off to your voiceover artist.

To facilitate the exchanges of files you have a few options.

One option is setting up a Google Drive folder where you


share files with your team members. All you have to do is set
up a folder, click the share button and send the folder to their
email address so that they can access the files.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Another option for file sharing is using the website


WeTransfer. WeTransfer allows you to send files up to 2GB
for free to your intended recipient. For a small monthly fee,
you can increase your maximum file size to 200GB.

Now, you may be wondering why you don’t just send files
back and forth over Upwork.

Upwork’s file sharing limits the file size you can share at 1GB.
This is more than sufficient for the sharing of scripts and
voiceover files but is rarely enough for fully completed
videos.

As such using other means, like Google Drive or WeTransfer,


allows you to share your videos more effectively.

Continuity: It’s one thing to hire a


team member but it’s another to
retain them. Managing your team is
a skillset in and of itself. The more
effectively you can manage, the
more profitable (and enjoyable) your
outsourcing experience will be.

There are three best practices you can use to facilitate a


healthy, positive and high performing outsourcing team. The
best practices are the following:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice #1: Raises

Very few things motivate people more than getting paid. In


order to retain reliable, high quality team members, first
ensure you are paying them at market value. This can be
done by reviewing rates of similarly qualified workers on
Upwork.

Next, give your team members raises based on consistent


and improving performance over time.

I like to give my team members raises every 6 months.

Raises can be based on a team members per project rate,


monthly income or distributed as a flat amount.

Best Practices #2: Bonuses

Bonuses are another great way to show your appreciation for


your team's efforts. Bonuses are best used to acknowledge
high performance.

Actions that could warrant a bonus being given could be the


completion of work in a short time frame or the completion
of work at a quality level much higher than normal.

Bonuses can be given out at any time and come down to the
creator’s judgment of merit.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best Practice #3: Praise and Respect

While not as exciting as raises and bonuses, words of


acknowledgement and praise are effective tools for
maintaining a positive relationship with your team members.

Chances are you are going to be providing them feedback on


a regular basis. If feedback is solely constructive or negative,
then it becomes a relationship with a constant negative tone.

When your team members submit good work - tell them.

When your team members need time off or are having issues,
help or accommodate them.

I know it’s corny but the saying “treat others how you want to
be treated” is a great way to manage your team.

In many cases, those you hire may end up working with you
for years, but they will only stick around if you treat them
right.

© Adam Del Duca


MONETIZATION
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Chapter 7 - Monetization

Did you hear that? It’s the sound of YouTube money hitting
your bank account! Or at least that will be the sound you’ll be
hearing once you master the monetization methods I’ll be
sharing in this chapter. First let’s talk about the goal of
monetization.

Goal of Monetization

This may sound like a silly question, but have you ever
thought about why you want to monetize your YouTube
channel?

For most people, the immediate answer to this question is to


have more money and this is of course something to strive
for.

I can honestly tell you that running a faceless, automated


YouTube channel has changed my financial life immensely.

Being able to earn thousands of dollars a month from


YouTube has allow me to:
● Stress less about work
● Travel extensively
● Gift friends and family

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

These are just some of the benefits I’ve received by


monetizing my channels and are benefits you’re likely to
enjoy as well!

However, there are other reasons to want to monetize your


channel beyond the materialistic rewards you’ll gain from
doing so. Here are two other reasons that carry immense
levels of value.

Time Savings: Monetizing your


channel, especially if you do it
effectively, will offer you the
financial capacity to outsource
more of the work required to run
your channel. This could include
outsourcing one more component
in your video creation process or
hiring someone to do it all.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Using your YouTube income to buy back your time allows


you to start a new channel, focus on other aspects of the
business or attend to responsibilities in your personal life.

Re-investment: They say that “it


takes money to make money” and
with YouTube Automation, it often
takes money to improve the
content you’re producing whether
that’s through scriptwriting,
voiceovers, editing or any other
components involved in the video
production process.

Alternatively, you may hit a roadblock in your YouTube


journey and want to pay for coaching to help you elevate to
the next level.

In most cases, improving your channel’s overall performance


will take some sort of a financial investment but will lead to
you being able to better serve your audience which is key in
prompting further growth and monetization opportunities.

Monetization Methods

On YouTube, your options for monetizing are endless.


However, some monetization strategies are more
worthwhile than others.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

As such, I want to share the five most profitable ways to


monetize your channel, how to employ each method and
their respective pros and cons.

Ad Revenue: One of the most common


ways to monetize a YouTube channel is
through ad revenue. The total amount of
ad revenue a video generates is its CPM
or cost per mille. This is how much
advertisers pay every thousand times ads
are shown on your videos.

For example, if the CPM for a video is $25 and the video
generates 10,000 views, the video’s total ad earning would
be $250.

As a creator, your ad revenue earnings are a subset of a


video’s total ad revenue. Currently, creators producing non-
Shorts content earn 55% of the total ad revenue their videos
generate. This portion of the total ad revenue is known as
revenue per mille or RPM.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The higher the CPM (and subsequently RPM), the more


money you will earn as a creator for every view your videos
receive. It’s for this reason that targeting high CPM niches is
recommended when building a profitable YouTube channel.

However, to earn ad revenue, you will need to be accepted


into the YouTube Partner Program (YPP).

As at the time of writing this guide, you are eligible to place


ads on your channel if you meet the following requirements:

Once accepted into the YouTube Partner Program, you’ll


have the ability to place pre-roll, mid-roll and post-roll ads on
your videos as seen below:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

As a best practice, I recommend enabling both pre-roll and


post-roll ads and placing a mid-roll ad every 3 minutes in your
videos. For example, if your video is 10 minutes long, three
midroll ads would be appropriate.

Here are the pros and cons of monetizing through


advertising revenue:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Low Effort: To monetize your videos with


ads, you simply enable ads, select at what
points in the video you want YouTube to
serve ads to your viewers and you’re
done. Then you collect your ad payments
every month from Google.

YouTube Aligned: YouTube earns the


majority of its money from ads so the
more ads you run, the more money you
make YouTube. The more money you
make YouTube, the more they will be
incentivized to promote your content.

Income Inconsistency: Ad revenue varies


significantly from niche to niche, by
season and is impacted by economic
conditions making it an inconsistent
means of generating income.

Viewer Experience: The more ads you


place in your videos means more
instances where a viewer will click off
your video to avoid watching the ad. This
lowers video performance and your
channel’s ability to grow as a whole.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The promotion of products and services is very popular on


YouTube and for good reason. Creators can earn thousands
of dollars for a single video integration (e.g. 60- second mid-
video ad promoting a company’s product or service).

Monetizing through brand deals requires a few actions to


take place.

First, you need to coordinate a brand deal. Once your channel


reaches a certain size, you’ll naturally start receiving emails
from companies who want to advertise on your channel.

You can also pursue brand deals by reaching out to


companies directly. But which brands do you reach out to?

You can find brands that presently have advertising budgets


by studying other channels in your niche.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Watch their videos and see which companies are presently


advertising through paid video integrations then reach out to
them yourself.

Once you’ve identified a company you’re considering


working with, begin your due diligence process. Research the
company’s history, reviews on the company, their products
and services etc.

After this initial due diligence process is complete, ask


yourself if the company’s products and services are aligned
to the core values of your audience.

It’s an inadvisable move to promote a product or service just


to make a quick buck.

As Warren Buffett says, “It takes 20 years to build a


reputation and five minutes to ruin it. If you think about that,
you'll do things differently.”

I hear Warren Buffett is pretty rich so it’s likely wise to take


his advice on long-term wealth building.

After vetting the company you want to work with, the next
step is to create the copy for the promotion (likely a 60-90
second mid-video advertisement) and have it approved by
the brand.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Finally, before publishing your video, you’ll submit it for


review by the company. After it’s approved, you’ll publish it
on YouTube on the agreed upon date.

Whenever you’re setting up brand deals, always ensure that


you have a contract in place and that you link to the
company’s products or services in your video’s description
and pinned comment as seen below:

Here are the pros and cons of monetizing through brand


deals:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Brand Perception: Working with credible


brands increases the perceived status of
your channel. Viewers will find you more
credible when well-known brands feel
comfortable promoting their products
and service on your channel.

Relationship Building: Brand deals often


result in long-term partnerships. These
partnerships can result in more
monetization opportunities on and off of
YouTube.

Reputational Risk: Brand deals are an


endorsement for the companies you work
with. Despite doing your due diligence,
deficiencies can be missed and may
result in promoting less than credible
companies, products or services.

Viewer Experience: Integrating brand


deal promotions into your videos, similar
to the use of ads, lowers the viewer’s
overall experience. This can result in
lower audience retention and the
diminishment of connection with your
audience.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

To make real money on YouTube you need to be selling. The


good news? You don’t need your own products or services to
do this.

With affiliate marketing, you’re essentially promoting the


products and services of others and receiving a commission
for every click, signup or sale that you help the company
achieve.

The easiest way to get started with affiliate marketing is to


sign up on affiliate platforms and marketplaces. A few to
consider are Impact Radius and Commission Junction.

Here’s how the affiliate marketing process would work using


an example from the affiliate platform Impact Radius.

First, identify a brand whose products or services are aligned


to your audience’s needs and that you’ve verified as being
credible.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Apply to be accepted as an affiliate for their offer. Once


accepted, you’ll be able to generate a custom link.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

With this link, you can promote the products or services of


the companies you’re affiliating for and drive conversions.

As a best practice, place these links in your videos’


descriptions and pinned comments. We will talk more about
how to increase your conversion rate on these offers later.

Here are the pros and cons of affiliate marketing:

Low Effort: With affiliate marketing, the


item you’re promoting is already made
and ready to be sold. Your only
responsibility is to promote it to your
audience.

Low Cost: There’s no additional cost to


promote a company’s products and
services. Simply continue to produce
your regular content and promote
relevant offers to your audience.

Reputational Risk: There’s a risk of harm


to your brand when promoting someone
else’s product or service. Discrepancies
in the offers you’re promoting can be
missed resulting in reputational damage
to your channel.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Conversion Reliance: Your commissions


will be impacted by the offer you’re
promoting and the sales page of said
offer. Deficiencies in either will impact
the effectiveness of this method.

Selling your own product on YouTube is a proven means of


skyrocketing your income potential. It can also yield many
other non-monetary benefits in the process such as:
● Building brand credibility
● Solving viewer pain points
● Developing product building skills

The products you sell can range from books to templates to


courses and even expand into physical products as well.

Given that courses are the most popular way to monetize a


digital product on YouTube, let’s briefly go over the steps
you’d take to do this.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

First, identify the pain points of your audience. You can do


this by reading through your videos’ comments or asking in
a community poll.

Next, validate your idea by pre-selling your course which you


can promote as part of your regularly scheduled content.

If enough people sign up, it’s an indication that your idea and
price point are viable.

Next, begin the development of the course. Start writing and


recording your course. Once complete, host it on platforms
like:
● Teachable
● Thinkific
● Kajabi etc.

Finally, promote your product in your videos and share links


to it in your video’s descriptions and pinned comments.

Here are the pros and cons of monetizing through product


sales:

Credibility: Selling a high-quality product


will do two things for your channel. First,
it validates your position as a subject
matter expert. Second, it improves the
perception of your brand in the eyes of
your viewers.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Scalability: Most products can be built


once and sold thousands of times. When
you can create one product and
continuously promote it, the potential
income you can earn through this means
is unlimited.

Effort: Building a product can take a


considerable amount of time. This can be
time taken away from the other
responsibilities you have associated with
your channel such as hiring team
members or finding profitable video
ideas.

Skill: Building a product requires


numerous skills. These skills can include
market research, product development,
marketing and sales. Without each of
these skills at your disposal, your ability
to monetize your products may be
limited.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Not all content can or should be shared on YouTube. When


this is the case, offering your audience exclusive content can
be a great way to add another layer of monetization to your
channel.

Some common methods of offering exclusive content


include running private communities (via Discord, Facebook
etc.) or sharing content through the member’s only section
of your YouTube channel.

Here’s an example of Jake Tran who offers members access


to exclusive documentary style-videos that would get
flagged and taken down if posted publicly on YouTube.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Jake promotes his exclusive content in his videos and


shares the sign-up link in his videos’ descriptions and pinned
comments as seen below:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Here are the pros and cons of monetizing with exclusive


content:
Connection: Creating a paid community
where you can interact directly with your
audience will foster a deeper connection.
There’s only so much interaction that can
take place on YouTube. You have many
more options off-platform.

Upselling: Connecting with viewers


outside YouTube allows you to offer them
even more of your products and services
which further raises your income
potential. Selling to existing customers is
often the easiest way to earn more.

Effort: Managing a community or


increasing your content output will take a
considerable amount of time and may
detract from your ability to produce your
regularly scheduled YouTube content.
This method requires proper cost-benefit
analysis.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Value Perception: Offering content


that’s an extension of what you publish
on YouTube may not be valuable
enough to distinguish it from the free
content you already offer. This could
limit your ability to convert via the
exclusive content you produce.

Monetization Conversion

When promoting anything on your channel, you need to use


the 3A approach.

Before promoting anything, ask yourself


if the product or service is aligned to the
needs or wants of your viewers. For
instance, it wouldn’t make sense to
promote high end watches to people who
are watching your videos to learn how to
live a frugal lifestyle.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

However, they would be apt to buy a budget planner from you


as it would be more in line with the goals that your content is
helping them achieve.

Simply put, the more aligned your products and services are
to the needs of your audience, the more sales you’ll convert.

But how do you know what your audience needs? You can
find this out in a few ways.

The first is to ask in your videos. Viewer comments will offer


you clues as to what products and services you should
create and promote.

The second is to ask via community posts. You can run a poll
and see where your subscriber’s biggest problems lie and
center your offers around them.

Finally, you can see which of your videos have garnered the
greatest number of views.

If you see that people are more interested in your meal plan
videos compared to your exercise videos, then promoting a
product or service based around the former would make
more sense.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

While selling is extremely common on


YouTube, it’s still a content first platform.
Because of this, most viewers need to
warm up to the idea of you promoting
offers on your channel.

It’s for this reason that you should start promoting offers
early in your YouTube journey. You do this so that future
viewers and subscribers are already accustomed to how you
run your channel.

Think about it. It would be strange if you held off on selling


until you hit 100,000 subscribers then started to barrage your
long-time audience with products and services. Start early
and the acceptance process will go much smoother.

You’ve been producing videos that


address the pain points of your audience.
You know their biggest struggles and
have crafted the perfect solution for
them. The question is, “are people aware
of what you have to offer?”.

I’ve seen it time and time again. Creators will tell me that
they’re trying to make money promoting products and
services, but it simply isn’t working. There’s a reason for this.

To convert effectively, there are a few strategies you need to


employ.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

First, links to your offers need to be visible. Place your links


above the fold in your video’s descriptions (the top 3 lines
are visible without having to “Show More”)

Next, to further increase awareness, place your links in the


pinned comments of your videos. Here’s an example:

However, dropping links isn’t enough. As a creator, it’s your


responsibility to direct traffic to these links. You do this by
mentioning your offers in your videos. There’s a right and a
wrong way of going about this.

Wrong ways to promote offers include:


● Not selling the benefit of the offer
● Promoting the offer too late in the video
● Giving away too many details about the offer
● Bundling the promotion of the offer with other calls to
action

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Best practices for raising your offers awareness include:


● Promoting the offer in first half of your video
● Selling the benefits of the offer, not the features
● Telling viewers exactly where to find more information
(i.e. see more details in the pinned comments below)

With these best practices in place and an offer aligned to


your audience's needs, your ability to convert will greatly
increase.

Monetization Implementation

You’re publishing videos, gaining subscribers and growing


your influence. That’s great! However, at what point do you
start to monetize?

Monetization takes place in three steps with your subscriber


count acting as a general guideline for implementation.

0-1000 Subscribers

When first starting out, you’ll want to focus your


monetization efforts on affiliate marketing.

As a smaller channel, you’ve yet to establish your credibility


in your niche and are likely still learning about the pain points
of your audience. This limits your ability to sell a product.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

At this time you will also not have met the requirement to join
the YouTube Partner Program and monetize your channel
with ads.

Moreover, without a significant audience (for now) brands


will likely have little interest in working with you.

Not to worry. Simply follow the affiliate marketing practices


I shared earlier in this chapter and develop your ability to
drive traffic and convert offers with your content.

1000-5,000 Subscribers

After you’ve hit 1,000 subscribers (and 4000 watch hours),


monetizing with ads is something you’ll want to start doing
from here on out.

In conjunction with generating ad revenue, continue


promoting affiliate offers in your videos.

5,000+ Subscribers

Once you’ve eclipsed 5,000 subscribers, your monetization


options expand dramatically.

When you’re at this level of subscribership, on top of


continuing to promote affiliate offers and monetize your
videos with ads, you can now expand to using the other
monetization methods I went over earlier in this chapter.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Once you’ve reached 5,000 or more subscribers, you should


have a good idea of what struggles your audience are facing.

It’s these pain points that form the basis of a high-converting


product. Remember to validate your product ideas through
pre-selling then follow through with the complete product
development process.

Next, start cultivating relationships with potential brand


partners. Study other channels in your niche for brand
opportunities and form the habit of sending 5-10 outreach
emails per week to the companies you want to work with.

Finally, consider expanding your monetization outside of


YouTube.

As a best practice, integrate each one of these monetization


methods one at a time.

Pursuing multiple methods simultaneously may become too


taxing in combination with producing your regular content at
the quality standards your audience are used to.

$5,000/Month Roadmap

Don’t lie - this is the part of the guide you’ve been looking
forward to most. Well, I don’t blame you!

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Here’s the roadmap you can follow to turn your channel into
a money printing machine.

Scaling a channel to $5,000 a month as fast as possible


requires you to combine traffic (views) and offers (products
and services).

For most channels, achieving an income of $5,000 a month


requires 100,000 monthly views. This is your view target.

Achieving your view target will require consistent publishing


of search, crack and trending content. On top of that you will
need to ensure you are using highly clickable thumbnails and
intriguing titles.

Generally speaking, the more videos you produce, the faster


you will reach your view target. These views form the basis
of your $5,000 a month income.

At 100,000 monthly views and a $10 RPM (revenue per mille


or 1,000 views) you’ll be earning $1,000 a month strictly
through ad revenue.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Next turn your focus to the sale of services. For automated,


faceless channels, services are most often rendered through
promotional brand deals.

When your 100,000 monthly view target is achieved, you


should have a plethora of brands now wanting to work with
you. Aim to secure one high quality brand deal with a
reputable company for $500 (or more) per month. This
brings your income to a total of $1,500 a month.

Next, add in product sales. Low-ticket products (<$100) offer


automated, faceless channels another lucrative way to
monetize because they can solve viewers problems without
requiring a ton of personal connection to close the sale.

Here’s an example of the power of selling low-ticket products


on your channel.

Assuming you sell a product for $50 and average 100,000


monthly views, you’d only have to convert 0.05% of viewers
into buyers to earn $2,500 a month. With the 3A approach
shared earlier in this chapter this should be more than
doable.

When ad revenue, brand deals and product sales are


combined your total monthly income will now amount to
$4,000.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Your $5,000 roadmap is completed with the addition of


affiliate marketing offers.

Promoting an offer that pays you $10 per signup only


requires you to convert 0.1% of viewers into customers. This
earns you the final $1,000 you need to generate $5,000 in
monthly income from your channel.

Following this roadmap is highly recommended for two main


reasons.

The first reason is that implementing these monetization


strategies come with very little incremental cost beyond
what you would normally incur as part of your video creation
process.

The only selling-relating costs include the hosting of your


product and the time spent setting up these offers in the first
place.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

The second reason is that this monetization strategy scales


in parallel with your view count. As you keep producing more
videos and building a higher monthly view baseline, your
income will increase along with it.

Now all you have to do is progress through the roadmap on


route to your new and improved financial life!

© Adam Del Duca


HOW TO DOUBLE
YOUR VIEWS AND INCOME
Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Chapter 8 - How To Double Your


Views and Income
The only way to describe the strategies you will learn in this
chapter are: Powerful.

When applied, they can dramatically increase your views and


income and should be employed throughout your YouTube
journey.

Doubling Your Views

Doubling your channel’s views requires optimizing your


channel’s watch time, clickthrough rates and positioning on
the platform. You can achieve all three using the following
strategies.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Duplication: On YouTube, you don’t have


to reinvent the wheel. Find what works
and do more of it. One of the best uses of
this principle is in your thumbnails.

A strategy that many large creators use is the recycling of


high performing thumbnails. Here are some examples:

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Re-using high performing thumbnails and titles allows you to


leverage your knowledge of what your audience has found to
be click-worthy in the past.

While you can’t simply use the same title and thumbnail
combination in every video, there’s nothing wrong with
relying on this strategy from time to time.

Next Up: When was the last time you


entered into the YouTube Search Bar the
name of a video you wanted to watch?
You probably don’t recall and admittedly
nor can I. Why is that?

This is because normal viewing behavior is to watch content


that YouTube recommends to us on the homepage or in the
sidebar of other videos.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Knowing this, it’s imperative to position your videos so that


they get recommended to the audiences you want to attract.
One way to do this is to create related content to other
creators in your niche.

For instance, if you make a video on “How To Get Your First


Date”, YouTube will position your video along the sidebar of
videos with similar metadata (titles, tags etc.). Here’s what
this would look like:

Generally speaking, the more closely related your content is


to other creator’s video ideas, the more chances you have of
your content getting recommended.

To maximize the effectiveness of this strategy, create videos


that are similar to trending videos of other creators in your
niche.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Logically, the videos that are receiving the highest number of


views are those that are recommending the most amount of
related content to its viewers.

You can find out which videos are trending using the VIDIQ
trending tab addon. Here’s how this would look:

Exploiting this knowledge is a powerful way of generating


more views for your channel. Keep in mind however that this
strategy will only generate more views if your videos have
engaging titles and thumbnails.

Hinting: The more watch time your


videos generate, the more YouTube
gets paid. And what happens when you
make YouTube money? YouTube
promotes your content all across the
platform!

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

In addition to the watch time strategies shared earlier in the


guide, one secret strategy that many of the top YouTubers
use to keep people watching is hinting.

Hinting involves previewing something desirable that will be


shared later on in the video.

For example, let’s say that you are making a video on how to
text girls. During the video you may say something like, “later
in the video I’ll share the text I send that always gets a
response”.

Most viewers are going to stick around to see what that one
text is, right?

Here’s another example. You’re making a video about


studying for college exams.

Partway through the video you tell your viewers that there’s
one strategy that you use that allows you to remember every
single word you read. You indicate that you’ll share how you
do it later on in the video.

This strategy uses people’s curiosity in your favor and is


basically guaranteed to generate more watch time.

However, there’s a catch. You can’t simply hint at something


and underdeliver.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

If you’re making a video on saving money and the big reveal


is that you keep your change in a piggy bank, the payoff will
not have been worth the viewer sticking around.

When this is the case, the next time you hint at something
this strategy’s effect will be greatly reduced.

However, if your hint ends with you sharing an app that


automatically cancels unused subscriptions and saves
$1,000s a year then hinting will continue to be effective.

Therefore, ensure that your videos’ scripts are inclusive of


hints and valuable payoffs if your goal is to maximize views
through the optimization of audience retention.

Doubling Your Income

Doubling your views is cool but doubling your income is even


better. Here are three ways to pad your bank account with
even more money.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Translation: YouTube is a global


platform. While you’re likely going to be
producing content in English there’s a
whole other demographic that you
could be tapping into which can
exponentially increase your ability to
monetize your content.

To serve this market and increase your channel’s income you


can consider translating your content into other languages.

Here’s how you would go about doing this.

First, translate your script using free translation tools such


as Google Translate.

You may be questioning how accurate these translations will


be when using translation tools. Don’t worry, we have a way
around this.

Once you have the translated script, hire a voiceover artist


(preferably on Upwork) who can produce voiceovers in your
intended language (e.g. French, Spanish etc.).

Your voiceover artist will not only produce your voiceover but
will also correct any disfluencies that are the result of using
a translation software.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Once the voiceover is complete, ask your editor to apply the


voiceover to the same footage used in the English version of
that video.

Then create your videos titles and thumbnails using Google


Translate emulating the English version. Once done, upload
the video to YouTube.

Keep in mind that translating your videos will incur some


extra costs.

The cost of a new voiceover will be incurred in full. The cost


of editing should come in at a fraction of your normal editing
fee given that the translated video is leveraging the work
already done when producing the English version.

If your editor has trouble editing in a foreign language, advise


them to have both the English and translated scripts open as
part of their workflow. This will allow them to reference the
English script when following the foreign text.

How do you monetize your translated channel? Good


question.

The monetization methods most commonly employed on


translated channels are ad revenue and affiliate offers. Why
is that?

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Building products and coordinating brand deals can be


difficult when operating in a foreign language. It’s for this
reason that these two methods are rarely included in a
translated channel’s monetization strategy.

Does the exclusion of some monetization methods mean the


channel can’t be profitably run?

Not at all.

The income generated from ad revenue and affiliates will


more than exceed the cost of the new voiceovers and extra
editing required. This leaves you with the difference in profits
to enjoy.

Blog Posts: Another way to increase


your income is to turn your scripts
into blog posts. While you can post
your scripts on your own personal
blog there is an easier option that you
can leverage to maximize the income
you earn from your content.

The writing platform Medium allows you to join their Partner


Program for a monthly fee. When enrolled in the program,
you can earn money from your writing in two ways.

The first way to earn comes from paid members reading your
content. As a writer, you earn a portion of their monthly

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

subscription fee based on how long they read your content


as a proportion of their total reading time for the month.

For example, if 10% of their reading time was spent on your


content, you earn 10% of their monthly subscription.

The second way to make money is to convert readers into


paying Medium members. Think of this second method as
being similar to an affiliate program.

As per Medium’s website:

“For every new reader that you convert to a paying Medium


member, you’ll receive half of that new reader’s membership
fee, net of standard payment processor fees. Referral
earnings are recurring as long as the reader’s membership
plan remains active.”

Given you are likely producing numerous videos per month,


this means you will have numerous scripts at your disposal
that you can convert into blog posts.

The best part is that there’s little modifications required to


turn a script into a blog post, especially if you’re creating in
more information rich niches like fitness, finance or self-
improvement.

For a subscription fee of $5 a month, joining the Medium


Partner Program and posting your scripts on the platform

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

can easily earn you hundreds to thousands of extra dollars a


month.

YouTube Shorts: Shorts are by far the


best way to repurpose content
directly on YouTube. Not only does
producing Shorts allow you to make
more money but it will also expedite
your channel’s growth at the same
time.

Given that you’re already producing longer-form content,


paying your editor a bit extra to chop up your long-form
content while they're in the process of finalizing the long-
form version is a great way to maximize the video’s income
potential.

As we talked about earlier, YouTube Shorts are going to be


able to earn ad revenue at a percentage share of 45%.

As this form of content becomes more popular on the


platform, don’t be surprised to see brand deals and affiliate
offers being incorporated into this style of content. As a
Shorts creator, this only further increases your income
potential.

© Adam Del Duca


Tube Automate: A Beginner’s Guide To Making $5,000/mo With YouTube Automation

Closing Words
You did it! You finished the Tube Automate guide! You now
know more about YouTube and YouTube Automation than
99% of the population!

Now, you have a decision to make…

Will you use this information to build a successful YouTube


channel or let the information go to waste and always
wonder what could have been?

For your sake, I hope it’s the former…

If you have any questions regarding the content in this guide,


becoming an affiliate or working with me further, feel free to
email me at adamjdelduca92@gmail.com

For more extensive YouTube tips, tricks and advice, check


me out on:

Gumroad: https://adamdelduca.gumroad.com
Twitter: https://twitter.com/Adam_DelDuca
Instagram: https://www.instagram.com/adamdelduca

I wish you the best of luck in your YouTube Automation


journey and look forward to all the success you achieve!

Adam

© Adam Del Duca

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