Herzberg Two Factor Theory of Motivation
Herzberg Two Factor Theory of Motivation
Theory of Motivation
Increase motivation and decrease dissatisfaction.
Background
This theory, also called the Motivation-Hygiene Theory or the dual-factor theory, was penned by
Frederick Herzberg in 1959. This American psychologist, who was very interested in people’s motivation
and job satisfaction, came up with the theory. He conducted his research by asking a group of people
about their good and bad experiences at work. He was surprised that the group answered questions
about their good experiences very differently from the ones about their bad experiences. Based on this,
he developed the theory that people’s job satisfaction depends on two kinds of factors. Factors for
satisfaction (motivators / satisfiers) and factors for dissatisfaction (hygiene factors / dissatisfies).
Performance, recognition, job status, responsibility and opportunities for growth all fall under
motivators/ satisfiers.
Satisfaction and dissatisfaction
Performance, recognition, job status, responsibility and opportunities for growth all fall under
motivators/ satisfiers. Hygiene factors/dissatisfiers are about salary, secondary working conditions, the
relationship with colleagues, physical work place and the relationship between supervisor and
employee.
Pay - The pay or salary structure should be appropriate and reasonable. It must be equal and
competitive to those in the same industry in the same domain.
Company Policies and administrative policies - The company policies should not be too
rigid. They should be fair and clear. It should include flexible working hours, dress code, breaks,
vacation, etc.
Fringe benefits - The employees should be offered health care plans (med claim), benefits for
the family members, employee help programs, etc.
Physical Working conditions - The working conditions should be safe, clean and hygienic. The
work equipment should be updated and well-maintained.
Status - The employees’ status within the organization should be familiar and retained.
Interpersonal relations - The relationship of the employees with his peers, superiors and
subordinates should be appropriate and acceptable. There should be no conflict or humiliation
element present.
Job Security - The organization must provide job security to the employees.
Motivational factors
According to Herzberg, the hygiene factors cannot be regarded as motivators. The motivational factors
yield positive satisfaction. These factors are inherent to work. These factors motivate the employees for
a superior performance. These factors are called satisfiers. These are factors involved in performing the
job. Employees find these factors intrinsically rewarding. The motivators symbolized the psychological
needs that were perceived as an additional benefit. Motivational factors include:
Recognition - The employees should be praised and recognized for their accomplishments by the
managers.
Sense of achievement - The employees must have a sense of achievement. This depends on the job.
There must be a fruit of some sort in the job.
Growth and promotional opportunities - There must be growth and advancement opportunities in
an organization to motivate the employees to perform well.
Responsibility - The employees must hold themselves responsible for the work. The managers should
give them ownership of the work. They should minimize control but retain accountability.
Meaningfulness of the work - The work itself should be meaningful, interesting and challenging for
the employee to perform and to get motivated.
How to apply the Herzberg Two Factor
Theory?
Organizations and their managers want teams with the best possible performance. But how do you
motivate that team? There’s not much point in motivating employees if the hygiene factors aren’t taken
care off. Motivating people really works when the things that bother them – the things they complain
about -disappear.
Make sure all employees do worthwhile work to build up the status of their functions