Resit Y10 Business
Resit Y10 Business
Lavender, a Malaysian business, started with bakery, patisserie and takeaway shops. It has now
developed into several other businesses. L.café is a self-serve café selling a variety of cakes and
drinks. L.bistro is a casual dining place with a selection of Asian foods. L.table is a formal
restaurant that uses high quality and organic ingredients.
(Source adapted from: https://www.lavender.com.my/about-us-c1kfx)
(c) Outline one reason why the revenue is higher for the Bakery shops rather than for L.café
and L.bistro. (2)
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(d) Explain one way a business can use penetration pricing. (3)
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@Iman Academy 1
Y10 Business studies
Revenue 149 75 65
Cost of sales 83 51 33
Gross profit 66 24 32
Figure 1
(e) Outline one reason why the revenue is higher for the Bakery shops rather than for L.café
and L.bistro. (2)
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(f) Using Figure 1, calculate the gross profit margin for L.café. You are advised to show your
workings. (2)
@Iman Academy 2
Y10 Business studies
(g) Analyse how the Statement of Comprehensive Income can be used by Lavender when
considering its expansion. (6)
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To expand by opening new outlets, Lavender will need to know what its customers’ needs and
wants are. In order to do this, Lavender are considering the following two options:
Option 1: primary market research
Option 2: secondary market research.
(e) Justify which one of these two methods Lavender should use. (9)
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@Iman Academy 3
Y10 Business studies
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@Iman Academy 4
Y10 Business studies
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@Iman Academy 5