MEDIA-BASED ARTS AND

DESIGN IN THE PHILIPPINES

Photography is the science, art and practice of creating durable images by recording light or
other electromagnetic radiation, either electronically by means of an image sensor, or
chemically by means of a light-sensitive material such as photographic film.
 Steve Sasson was the inventor of the world's first digital camera.
 It weighed 8 pounds (3.6 kg) and had only 0.01 megapixels. The image was recorded
onto a cassette tape and this process took 23 seconds. His camera took images in
black-and-white.
 Sasson was awarded the National Medal of Technology and Innovation at a 2009 White
House ceremony by President Obama.
Noteworthy Philippine Photographers
1. GEORGE TAPAN
- He is an award-winning travel photographer who has won two Pacific Asia Tourism
Association (PATA) Gold awards, an ASEAN Tourism Association award, and first place in the
2011 National Geographic Photo Contest. His highly-acclaimed work has been published in five
travel photography books.
- The Pacific Asia Travel Association (PATA) is a membership association working to promote
the responsible development of travel and tourism in the Asia Pacific region.
- He is also the Department of Tourism, 1999 Kalakbay Award - Travel Photographer of the
Year.
2. JOHN K. CHUA
Advertising and commercial photographer extraordinaire, John is best known for his technical
excellence and mastery of notoriously challenging photo shoots - to the delight of clients who
envision the seemingly impossible. With more than forty years of experience under his belt,
John has moved with ease from one genre of photography to another, earning local and
international awards along the way.
Types of Photography
1. Fine Arts Photography: This type focuses on capturing artistic images, often with
creative expression and aesthetic value, meant to be appreciated as art.
2. Portrait Photography: This style is dedicated to capturing the personality, mood, and
essence of an individual or group, often with a focus on their face.
3. Scientific Photography: Used in scientific and research settings, this type documents
subjects like wildlife, nature, or experiments, often with the purpose of studying or
illustrating data.
4. News Photography: This form of photography captures images for news outlets, aiming
to tell a story or document significant events in real-time.
5. Glamour Photography: Typically focusing on beauty and fashion, this type of
photography highlights the subject's appearance, often for magazines, advertisements,
or personal portfolios.
 6. Architecture Photography
FILMS
-HISTORY (KINETOSCOPE,CINEMATOGRAPHE, KINETOGRAPH)
- FILM MAKING

Team Production of Films

Film directing - it is the director, like the painter and sculptor in traditional art, who envisions
the final effect of the film on its viewers, visually, mentally, and emotionally. While the painter
and sculptor work with physical materials, the film director works with ideas, images, sounds,
and other effects to create this unique piece of art.
1. Director-He/she conceptualizes the scenes, directs the acting, supervises the
cinematography and finally the editing and sound dubbing in much the same way as a visual
artist composes an artwork.
Clearly, however, the director does not do all these alone.
2. Actors/Actresses- one who acts in play or movie
3. Production/Set design-this recreated in physical terms - through location, scenery, sets,
lighting, costumes, and props-the mental image that the director had of how each scene should
look, what period it should depict, and what atmosphere it should convey. This included creating
worlds that did not exist as well as worlds that were long gone, designing each production
component down to the very last detail.
4. Film Editing- the art of selecting the precise sections of film, then sequencing and joining
them to achieve the director's desired visual and emotional effect. Sound editing was also
developed, as films began to include more ambitious effects beyond the dialogue and
background music.
5. Script Writer- a person who writes a written form of a play, movie, television and etc.
6. Cameraman- Someone who use camera to film something. The over- all in charge in terms
with the use of camera.

Film Genres
1. Comedy
2. Horror/ Suspense
3. Romance
4. Action
5. Thriller
6. Silent Films- The first medium of filming
Processess in Film Making
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Philippine Filmmakers
1. Lino Brocka- National Artist of the Philippines for Film "having made significant
contributions to the development of Philippine arts." Brocka's films highlight the
marginalized and ignored sectors of society- the slum dwellers, prostitutes, street
hustlers, as well as those who were discriminated against simply because of gender or
sexuality - subjects that no other director dared to touch, especially while under the
Marcos dictatorship.
- Brocka also discussed themes of sexuality, which filmmakers during his time tended to
avoid. Aside from that he often uses unpopular characters so that the viewers could
focus on the story rather than on the celebrity.
- Directed landmark films such as Tinimbang Ka Ngunit Kulang (1974), Maynila sa mga
Kuko ng Liwanag (1975), Insiang (1976), Bayan Ko: Kapit sa Patalim (1984), and
Orapronobis (1989).

2. Miguel Pamintuan De Leon, also known as Mike De Leon, is a noted Filipino film
director, cinematographer, scriptwriter and film producer.
He produced Lino Brocka's 'Maynila: Sa mga Kuko ng Liwanag', while also acting as the
said film's cinematographer in 1975. For 'Maynila: Sa mga Kuko ng Liwanag', De Leon
won best cinematography awarded by the Filipino Academy of Movie Arts and Sciences
(FAMAS)
- The Film Itim of Mike De Leon was voted by the Philippine's Urian Awards as one the
Ten Outstanding Films of the Decade: 1970-1979. The film also won him the best
director award during the 1978 Asian Film Festival held in Sydney, Australia.
- Directed Films: Itim and Sister Stella L
3. Ishmael Bernal
National Artist for Cinema (2001)
(September 30, 1938 - June 2, 1996)
- Ishmael Bernal was a filmmaker of the first order and one of the very few who can be
truly called a maestro.
- Critics have hailed him as "the genius of Philippine cinema."
- He is recognized as a director of films that serve as social commentaries and bold
reflections on the existing realities of the struggle of the Filipino. By polishing its visuals,
or innovating in the medium, he manages to send his message across: to fight the
censors, free the artists, give justice to the oppressed, and enlighten as well as entertain
the audience.
- Directed Film: HIMALA- became the first Filipino film to be included in the "Competition
Section" of the Berlin International Film Festival.

4. Laurice Guillen- Guillen studied at St. Theresa's College, Cebu City, earned an AB
English degree before finishing an MA in Communication at Ateneo de Manila
University, followed by a television production course under Nestor Torre, in 1967. She
then began work as an actress, starring in productions of Mrs. Warren's Profession,
before crossing over to film and television work, playing a seductress in Tinimbang Ka
Ngunit Kulang, and Corazon Aquino in the drama A Dangerous Life
- Directed Films: Tanging Yaman and Salome

5. Marilou Diaz-Abaya (March 30, 1955 - October 8, 2012) was a multi-awarded film
director from the Philippines. She was the founder and president of the Marilou Diaz-
Abaya Film Institute and Arts Center, a film school based in Antipolo City, Philippines.
She was the director of the 1998 film José Rizal, a biographical film on the Philippines'
national hero.
- Directed Films such: Jose Rizal and Muro Ami

6. Maryo J. de los Reyes

- is a film and television director from the Philippines. He began his career in the 1970s.
- Award winning piece: Magnifico

7. Brillante Mendoza- Brillante Mendoza is a Filipino film director. He was born and raised
in San Fernando, Pampanga.
- He took Advertising Arts of the then College of Architecture and Fine Arts at the
University of Santo Tomas. He has directed sixteen films since 2005.
- Directed Films: Kinatay and Ma Rosa