Snap Code of Conduct External
Snap Code of Conduct External
Kind Business
Snap’s Global Code of Conduct
Guide to
Kind Business A Letter from Evan
People don’t usually think about kindness as a part of business strategy. For
Snap, it’s central to how we grow our business and work as a team to serve our
community and partners.
At Snap, being kind is one of our core values. We don’t disrupt things first and fix
them later; we bring care and long-term thinking into how we solve problems from
the start. That’s why we designed our technology around humans, trying to give
our online community a way to express their full experience with friends and foster
real connection. We bring the same empathy and insight to our other business
stakeholders: our team, our partners, our investors, and the broader world.
When our stakeholders thrive, so do we. That’s why this Code of Conduct is
built around that core value. Our standard for good business conduct is not just
following the law; it’s also treating our stakeholders the right way. Kindness is not
a constraint on our growth; it’s a driver.
To run a kind business, we need to start with ourselves. That’s why we invest
heavily in building diverse and inclusive teams and supporting mental health.
When we respect and value everyone’s humanity, we can work more effectively,
innovate faster, and make better decisions together. I hope that this Code helps
our team members and other stakeholders understand how empathy informs
every aspect of our business and inspires them to lead from their heart.
Evan Spiegel,
CEO, Snap Inc.
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Guide to
Kind Business Table of Contents
About The Code 4 The Code In Action 12
How to Use This Code 7 Create a Safe and Healthy Workplace 15 Keep Accurate Records and Contracts 27
to Make Kind Decisions
Foster an Inclusive Culture 16 Make Truthful and Accurate 28
Public Statements
Being Kind Is a Shared Responsibility 8 Avoid Conflicts of Interest 17
Don't Trade on Inside Information 29
The Role of Our Leaders 8
Compete Fairly 29
How to Raise a Concern 10 Be Kind to Our Community 18
Respect Snap’s Property 30
Protect Our Community’s Privacy 19
What Happens When 11
Keep Confidential 31
You Raise a Concern Protect Our Community’s Well-Being 20 Information Confidential
to human progress by empowering Comply with Sanctions and Trade Laws 25 Give Back 35
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Guide to
Kind Business
About
The Code
On Being Make Kind Shared The Role of How to Raise When You Raise
Kind pg. 6 Decisions pg. 7 Responsibility pg. 8 Our Leaders pg. 8 a Concern p. 10 a Concern p. 11 4
Guide to
Kind Business
On Being Kind
Shared Responsibility
5
Guide to
Kind Business On Being Kind
About The Code Being kind is one of Snap’s core values and our
On Being Kind business superpower. By being kind, we don’t just
Make Kind Decisions mean being nice. We mean acting with courage,
To be kind, we must comply
Shared Responsibility using empathy, and instilling trust with our stakeholders.
The Role of Our Leaders
with the law and our policies
— and we must go beyond
How to Raise a Concern Why is kindness a superpower? Because success
mere compliance and invest in
When You Raise a Concern that comes at the expense of others is short-lived.
the health of our stakeholders.
Lasting growth comes from building enduring
It’s not enough to avoid
relationships with our five stakeholders: our team
misconduct; we must act
The Code In Action
members, the community that uses our products,
as a responsible corporate
Be Kind to Each Other
our partners, our investors, and society at large.
citizen in all we do.
Be Kind to Our Community
When we take care of our stakeholders, they help
us succeed.
Be Kind to Our Partners
This Code helps
Be Kind to Our Investors
Being kind also helps us remember that business
Be Kind to Our World show us how.
is not just a means to an end. When we conduct
business with kindness, we bring our humanity to
work and make decisions from both heart and head.
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Guide to
Kind Business How to Use this Courage It’s not always easy to speak up and share the
truth. But we need to trust our gut, ask the tough
Code to Make
questions, and listen without defensiveness.
Have the courage to
About The Code These courageous conversations are how we work
speak and hear the truth.
Kind Decisions
On Being Kind together to protect Snap and our stakeholders.
Make Kind Decisions
Shared Responsibility
Empathy
This Code provides clear guidelines, and you should
When You Raise a Concern
read and follow them. But making kind decisions is not Empathy is the heart and soul of being kind.
just about knowing all the rules. You will inevitably When we can see the world from others’ points
face situations where the way forward is unclear. Understand the impact of view, we are better able to eliminate bias,
The Code In Action In those situations, the three behaviors from the of your decisions on understand the consequences of our actions,
Be Kind to Each Other kind pillar of Snap’s Values in Action can guide you. our stakeholders. and avoid decisions based on narrow self-interest.
Be Kind to Our Community
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Guide to
Kind Business Being Kind The Role Being kind
Is a Shared of Our
begins with you.
About The Code
Responsibility Leaders
On Being Kind
8
Guide to
Kind Business
What to Do When Someone
Raises a Concern:
About The Code
On Being Kind
• Let the team member know that you are paying
Make Kind Decisions
attention and that you want to hear what they have
Shared Responsibility
to say. Remove distractions.
The Role of Our Leaders
• Remember that the team member might feel nervous.
How to Raise a Concern
When You Raise a Concern • Listen without trying to decide if the team member is right.
Instead, focus on trying to understand their point of view.
• Make sure that the team member feels you received the
The Code In Action message. It helps to repeat back what you heard.
Be Kind to Each Other
• Thank the team member for raising the issue.
Be Kind to Our Community
Be Kind to Our Partners • If the team member approached you in private, respect
Be Kind to Our Investors their confidentiality to the extent possible and only share
Be Kind to Our World the conversation with others as necessary.
Directors, officers, and Integrity
• Decide whether this is an issue you can handle on & Compliance executives bear
your own or whether you should loop in your manager, special responsibility for following
Integrity & Compliance, or your HR Business Partner. this Code. In the event of an
The Raising a Concern Snappy page and Team Handbook alleged violation by any of those
provide guidance, but a good rule of thumb is to get help individuals, the General Counsel
for anything beyond an interpersonal dispute. (or the CEO, if the General Counsel
is implicated) will be informed
• Follow up with the team member with information
and will ensure an appropriate
about the steps you will take and set expectations
investigation and appropriate
as to what will happen next.
discipline for any violation.
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Guide to
Kind Business How to Raise a Concern
About The Code
10
Guide to
Kind Business What Happens When
About The Code
On Being Kind
You Raise a Concern
Make Kind Decisions
Shared Responsibility When you raise a concern, we make sure to Once an investigation is complete, the team
The Role of Our Leaders address it. What that will look like depends in charge determines whether it is likely that
How to Raise a Concern on the specific issue at hand. But we always the alleged conduct occurred and whether it
When You Raise a Concern seek fair outcomes that respect the dignity violated this Code or any of our other policies.
of all involved while also demonstrating
our strong commitment to the values and What happens next depends on the nature
The Code In Action
principles in this Code. of the conduct. Sometimes the best, fairest
Be Kind to Each Other
outcome may be providing some coaching
Be Kind to Our Community
When appropriate, relevant in-house teams and a listening ear. Other times it will mean
Be Kind to Our Partners
will dig deeper and gather more facts to disciplining those who have violated Snap’s
Be Kind to Our Investors
evaluate the concern. These teams are policies. That discipline can range from written
Be Kind to Our World
trained to gather facts in a fair and impartial warnings to separation from the company. For more
way, without making any assumptions. In We also may recommend other appropriate
some cases, the company’s Audit Committee corrective action, such as revisiting or
information, go to the
of the Board of Directors may conduct an enhancing Snap’s policies to prevent the Raise a Concern page
independent investigation. We all have problem from recurring. If we learn a business
a responsibility to fully cooperate with counterparty violated the law or any Snap rules on Snappy!
these teams and Committees with honesty that they agreed to follow, we may end our
and integrity, and without withholding or contract with that counterparty.
mischaracterizing information.
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Guide to
Kind Business
The Code
in Action
Be Kind to Be Kind to Our Be Kind to Be Kind to Be Kind
Each Other pg. 14 Community pg. 18 Our Partners pg. 21 Our Investors pg. 26 to Our World pg. 32 12
Guide to
Kind Business
On Being Kind
Shared Responsibility
How to Raise a Concern So what does being kind look like in action?
When You Raise a Concern
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Guide to
Be Kind to
Each Other
Kind Business
On Being Kind
Shared Responsibility
Be Kind to Our Community one of Snap’s most vital resources, Foster an Inclusive Culture
Be Kind to Our Partners and we should treat one another
Be Kind to Our Investors
Avoid Conflicts of Interest
Be Kind to Our World
that way. When we feel safe,
healthy, and respected, we can
make good decisions together
for Snap and our stakeholders.
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Guide to
Kind Business
Shared Responsibility
• We strive to create a workplace that actively
The Role of Our Leaders
promotes mental, physical, and emotional wellbeing.
How to Raise a Concern
Healthy Workplace
drugs or alcohol.
• We follow the company’s security guidelines
(relating to visitors and badges, for example)
to keep Snap safe.
Related Policies We are committed to creating a workplace where we all feel
Global Team Privacy Notice emotionally, physically, and mentally safe and healthy. Without that • We speak and listen from the heart. We consider
Team Member Handbook foundation, it is very difficult to be kind. When we do have a safe how our words will land for the person/group
Workplace Violence and healthy workplace, we are more likely to be empathetic and we are speaking to, and we listen deeply and
Prevention Policy without judgment.
caring towards others.
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Guide to
Kind Business Foster an How We Are Kind
On Being Kind
Inclusive Culture • We invest in Employee Resource Groups (ERGs) across
the world to build a shared sense of belonging within
and across our diverse communities.
Make Kind Decisions
We need everyone’s voice to be heard and valued
Shared Responsibility
• We invite our team members to share stories in our
if we’re going to make the best decisions together.
listening practice, Council to foster empathy and
The Role of Our Leaders For more information on Snap’s equity and inclusion
build allyship.
How to Raise a Concern efforts, check out diversity.snap.com.
When You Raise a Concern • We provide market leading benefits to support a variety
of lifestyles and life events, including therapy sessions,
financial planning and caregiver support.
The Code In Action • We work hard to create a safe and inclusive workplace free
Be Kind to Each Other from discrimination and harassment on the basis of race,
Be Kind to Our Community ethnicity, color, national origin, ancestry, creed, religion
Be Kind to Our Partners or religious creed, sex, gender, sexual orientation, gender
Be Kind to Our Investors expression, marital status or civil partnership/union status,
Be Kind to Our World age, military or veteran status, physical or mental disability,
genetic information, protected medical leaves, or any
other basis protected by applicable laws. And we are
committed to finding fair solutions for team members who
need reasonable workplace accommodations for medical,
lactation, or religious reasons.
Related Policies
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Guide to
Kind Business Avoid Conflicts of Interest
About The Code We are a community of kind, smart,
On Being Kind and creative people with a wide range
Make Kind Decisions of outside interests. It’s our job to manage
Shared Responsibility those outside interests responsibly and How We Are Kind
The Role of Our Leaders with respect for our commitment to the
How to Raise a Concern company. That means we avoid situations • We put Snap’s interests first. • We disclose any outside employment
When You Raise a Concern where what’s best for us personally conflicts and qualifying projects, relationships,
• We avoid situations where our outside
with what’s best for Snap. When we all put investments, and potential Snap corporate
interests, relationships, or activities
Snap first, we build trust and honor the work or business opportunities through Snap’s
prevent us from making good decisions
The Code In Action
and efforts of our colleagues. By contrast, Conflicts of Interest disclosure tool,
for Snap, or give the appearance that
Be Kind to Each Other
when we introduce conflicts of interest, making sure to also inform our manager.
we are unable to carry out our jobs
Be Kind to Our Community
we undermine trust and we put each other
effectively. We never take Snap’s business • We avoid accepting any gifts or
Be Kind to Our Partners
in uncomfortable positions.
opportunities for our own personal gain. courtesies — whether from third parties
Be Kind to Our Investors or Snap team members — that prevent
Be Kind to Our World
• We avoid situations where our outside
us from making neutral decisions in Snap’s
interests put pressure on our colleagues
best interests, and we follow Snap’s
to make decisions that aren’t in Snap’s
Gifts, Meals, Entertainment, & Third Party
best interests.
Travel Policy.
• We respect and follow Snap’s policies
Related Policies
regarding our outside activities and the
Conflict of Interest Policy responses the company provides when
Gifts, Meals, Entertainment, we disclose them. We recognize that in
& Third Party Travel Policy some cases that may mean stopping those
activities altogether if we wish to stay
employed at Snap.
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Guide to
Be Kind to
Our Community
Kind Business
On Being Kind
Shared Responsibility
Since the beginning, Snap has With this privilege comes major
The Code In Action
been about empowering people responsibilities. Each one of us
Be Kind to Each Other to express themselves, live in the is responsible for treating our
Be Kind to Our Community
moment, learn about the world, community with empathy and respect,
Be Kind to Our Partners
Be Kind to Our Investors and have fun together. making decisions that increase that
Be Kind to Our World community’s trust and well-being.
Hundreds of millions of people have
chosen Snapchat as their home to
share moments with their friends, TOPICS COVERED:
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Guide to
Kind Business Protect Our
About The Code
On Being Kind
Community’s Privacy
Make Kind Decisions
Shared Responsibility
One of the key ways we respect our community
The Role of Our Leaders
is by protecting their privacy. Their data —
the information they share with each other
How to Raise a Concern
and with us — includes some of the most
When You Raise a Concern
important information about their lives.
Always, always hold that trust in high regard.
• We follow privacy and data protection laws. we have been explicitly granted access rights as part
We pay careful attention to the company’s of our job and only if we need to do so to perform
required privacy trainings, and complete our job function, and we always respect those users
them in a timely manner. privacy and product settings. Violations of this
Related Policies
rule will be taken extremely seriously and will carry
Snap Access to Personal • We implement privacy-by-design product
Data Policy consequences up to and including termination.
development processes, which requires privacy
Snap Privacy Center reviews before launching a relevant feature. • When we are unsure about the rules to follow or
principles to strive for, we contact the Privacy Legal
• We ensure open and honest communication
team, and when we see or suspect potential data
about how we handle user data.
privacy incidents, we report them promptly.
• We are meticulous in handling user data while
doing our jobs. We access user data only if
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Guide to
Kind Business Protect Our
About The Code Community’s
Well-Being
On Being Kind
Shared Responsibility
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Guide to
Be Kind to
Our Partners
Kind Business
On Being Kind
Shared Responsibility
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Guide to
Kind Business
On Being Kind
Don’t Bribe
not engage in any of these activities
Be Kind to Our Investors government officials and are careful
to improperly benefit a customer
Be Kind to Our World to follow them.
or official.
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Guide to
Kind Business Be Responsible with Gifts, Meals, How We Are Kind
On Being Kind
Entertainment, & Third-Party Travel • We make sure that all gifts, meals,
entertainment, and third-party
travel are reasonable in value, have
Make Kind Decisions
a business purpose, and follow our
Shared Responsibility
It’s a common business practice to build Related Policies, disclosing them
The Role of Our Leaders partner relationships through gifts, meals, when required.
How to Raise a Concern entertainment, and third-party travel. These
• We never make third parties feel like
When You Raise a Concern practices are fine — so long as we follow Snap’s
they need to wine and dine us, or
rules and engage in them responsibly. We never
provide us any personal benefit to
give or receive them if there is a promise — or
win Snap’s business.
The Code In Action even a suggestion of a promise — of favoritism
Be Kind to Each Other or action in return. • We learn and understand the special
Be Kind to Our Community rules that apply to government
Be Kind to Our Partners officials. We recognize that in many
Be Kind to Our Investors countries, “government officials”
Be Kind to Our World includes employees of state-owned
businesses like telcos and universities.
We are careful to follow the applicable
rules for government officials when we
interact with them.
• We accurately record gifts, meals,
Related Policies
entertainment, and travel expenses
Gifts, Meals, Entertainment,
& Third Party Travel Policy in our expense reports.
Sales Code of Conduct • We definitely do not accept or give
Travel & Expense Policy
cash or cash equivalents, such as
pre-paid debit cards.
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Guide to
Kind Business Choose Trustworthy
About The Code
On Being Kind
Third-Parties
Make Kind Decisions
Snap uses third-parties as agents, partners, and suppliers. All of these third parties must reflect Snap’s values and commitment
Shared Responsibility
to following applicable laws.
The Role of Our Leaders
On Being Kind
and Trade Laws
Make Kind Decisions
Shared Responsibility
We comply with all relevant trade and sanctions laws
The Role of Our Leaders
not only by following the law ourselves, but by choosing
partners in compliance with those laws.
How to Raise a Concern
Be Kind to Our Community • We vet third parties against sanctions and restricted
Be Kind to Our Partners entity lists as part of our onboarding process.
Be Kind to Our Investors • We respect guidance from Integrity & Compliance
Be Kind to Our World regarding compliance with sanctions or trade laws.
• We seek guidance from Integrity & Compliance before
sharing software source code outside the United States
or exporting any equipment or hardware.
• We stay vigilant for any illegal boycott requests —
Related Policies requests from partners to confirm we aren’t doing
International Trade Law Policy business with certain countries — and we immediately
report such requests to Integrity & Compliance.
• We use the Snappy Shipping Page if we are going
to ship any goods across international borders.
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Guide to
Be Kind to
Our Investors
Kind Business
On Being Kind
Shared Responsibility
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Guide to
Kind Business
On Being Kind
Shared Responsibility
Keep Accurate
• We record all business activities accurately and honestly.
The Code In Action We do not engage in any activities that would cause those
Be Kind to Each Other records to be misleading.
Records and
Be Kind to Our Community • We respect and follow Snap’s contracting process. We
Be Kind to Our Partners make sure our contracts accurately portray the agreement
Be Kind to Our Investors
Contracts
and capture all terms of the deal. We don’t enter into
Be Kind to Our World “side agreements.”
• We respect Snap’s procurement process and make sure we
have the necessary authorization before entering into any
Related Policies
Document Retention and Our commitment to honesty is reflected in how we agreements or agreeing to any terms on Snap’s behalf.
Acceptable Communication
Tools Policy
keep business records. Those records come in all • We always record user engagement metrics, partner metrics,
Non-Financial Reporting Policy shapes and sizes, from receipts to contracts to our and financial data accurately. We never knowingly falsify,
Policy on Snap Data user engagement metrics and published financials. misstate, mischaracterize, or otherwise inaccurately represent
Purchasing and Whatever the type of record, we apply the same those metrics or financials.
Contracting Policy
approach: we are truthful, transparent, and accurate
Revenue Contract Policy • We immediately notify Risk Advisory Partners (RAP) or
in our documentation. That’s the kind of company that
Sales Code of Conduct Integrity & Compliance if we learn of anything that might
Snap Access to
investors and the public can trust.
Personal Data Policy
cause inaccuracies in our public filings or statements.
Snap Data Deletion
and Retention Policy
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Guide to
Kind Business Make Truthful and Accurate
About The Code
On Being Kind
Public Statements
Make Kind Decisions
Investors, Customers, and Partners need
Shared Responsibility
to trust what we say because they make
The Role of Our Leaders
financial and business decisions based
How to Raise a Concern
on our disclosures. We take that trust How We Are Kind
When You Raise a Concern
seriously and avoid making misleading
public statements, particularly those related • We prepare complete, timely, and accurate financial reports.
to our finances, user engagement metrics,
• We understand that only designated spokespeople are
The Code In Action and any other data about the company.
authorized to make public statements on Snap’s behalf.
Be Kind to Each Other Likewise, we are truthful and honest when
We direct any press or other public inquiries to our
Be Kind to Our Community communicating with third parties about
Communications team. Snap team members follow
Be Kind to Our Partners our business.
public speaking guidelines and seek approval for
Be Kind to Our Investors
appropriate opportunities.
Be Kind to Our World
• When we communicate with third parties, we always give honest
and accurate information about our business. Our designated
spokespeople follow our corporate disclosure rules.
• We do not misstate, mischaracterize, or otherwise inaccurately
represent Snap data. We follow the company’s data review
Related Policies
and approval processes before releasing any data externally.
Corporate Disclosure Policy
(See Related Policies sidebar links.)
Employee
Communications Guide
• We ensure any research we publish is truthful and accurate,
Intra-Quarter Public
Statements Policy and does not disclose confidential information.
Policy on Snap Data
• We disclose a wider range of issues related to our social
impact through our yearly CitizenSnap Report and our
Diversity Annual Report.
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Guide to
Kind Business Don’t Trade on Compete
About The Code
On Being Kind
Inside Information Fairly
Make Kind Decisions
We respect our outside investors and want them Everyone benefits when there is a
Shared Responsibility
to feel confident investing in our business. That’s competitive marketplace. We protect
The Role of Our Leaders why we educate our team members to never put that interest by competing according
How to Raise a Concern investors at a disadvantage by unfairly trading on to the rules. We get ahead by being kind,
When You Raise a Concern our inside knowledge of Snap. Insider trading is smart, and creative, not by engaging in
not only illegal, but also it violates the trust of our unfair or unethical business practices.
investors and the public.
The Code In Action
On Being Kind
Property
Make Kind Decisions
Shared Responsibility
We also demonstrate our integrity by respecting
How We Are Kind
Snap’s property. That property is meant to
The Role of Our Leaders
benefit our investors and other stakeholders, • We never take Snap’s property for our personal benefit.
How to Raise a Concern
not us personally. We are responsible and
When You Raise a Concern • We spend Snap’s money wisely and use its resources carefully.
honest when handling and protecting
For example, we make sure that any expenses are reasonable,
Snap’s property, including money, corporate
tied to a business purpose, and compliant with Snap’s policies.
information, physical property and goods,
The Code In Action intellectual property, and other belongings. • We understand that business communications and data belong
Be Kind to Each Other to Snap and should only be accessed and reviewed according
Be Kind to Our Community We also respect the property of individuals, to our internal policies.
Be Kind to Our Partners such as team members and suppliers,
• We respect the intellectual property of our partners and other
Be Kind to Our Investors consistent with our shared commitment
third parties. For example, we never copy protected materials
Be Kind to Our World to being kind.
or otherwise take or use third-party intellectual property —
such as code, images, text, or other creative works — without
authorization or legal justification.
• We report questions or concerns regarding the protection of
Snap’s property and/or personal property to Global Security or
Related Policies Integrity & Compliance.
Security & Privacy Policies,
and Email Security Policy
Travel and Expense Policy
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Guide to
Kind Business Keep
About The Code Confidential
Information
On Being Kind
Shared Responsibility
Confidential
The Role of Our Leaders
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Guide to
Be Kind to
Our World
Kind Business
On Being Kind
Shared Responsibility
TOPICS COVERED:
Snap is only as healthy as the
The Code In Action communities, countries, and Respect Laws
Be Kind to Each Other
planet of which it is a part.
Be Kind to Our Community
Protect the Environment
Be Kind to Our Partners To make sure that those systems
Be Kind to Our Investors stay healthy, we must respect Respect and Promote
Be Kind to Our World
local laws and universal rights, Human Rights
and take responsibility for
Give Back
creating positive social impact.
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Guide to
Kind Business Respect Laws Protect the Environment
About The Code Our global corporate citizenship begins by respecting the laws We are a citizen not only of the countries where we operate, but
On Being Kind of the places where we operate. also the planet on which we all live. It is part of our responsibility to
Make Kind Decisions
operate our business in a way that respects the environment.
Shared Responsibility
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Guide to
Kind Business
On Being Kind
Shared Responsibility
Human Rights
• We pay a living wage.
• We protect user privacy.
• We ensure an ethical supply chain.
Related Policies
Snap believes that all companies should respect people’s core
Supplier Code of Conduct • We strive to give all team members the opportunity
human rights, such as the inherent rights to privacy, fair labor,
Team Member Handbook to succeed at Snap regardless of their identity.
and an adequate standard of living. This is something that we ask
of our suppliers; we must make sure that our own products and
operations also reflect this fundamental commitment.
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Give Back
Guide to
Kind Business