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BRM Question Bank

The document is a question bank for a course on Business Research Methods, divided into five units covering various aspects of research including types, processes, designs, data collection methods, and reporting. Key topics include research problems, hypothesis testing, sampling methods, data processing, and ethical considerations in research. It serves as a comprehensive guide for students to understand and apply business research methodologies.

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53 views2 pages

BRM Question Bank

The document is a question bank for a course on Business Research Methods, divided into five units covering various aspects of research including types, processes, designs, data collection methods, and reporting. Key topics include research problems, hypothesis testing, sampling methods, data processing, and ethical considerations in research. It serves as a comprehensive guide for students to understand and apply business research methodologies.

Uploaded by

selvaveeraraghavan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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BA4205 – BUSINESS RESEARCH METHODS

QUESTION BANK

UNIT – I
1. Types of research

2. Business research process

3. Purpose of research and criteria for good research

4. Research problem – Sources of research problem, Factors to be considered for research problem,
Approaches to find research problem, Steps in formulation of research problem.

5. Hypothesis – Characteristics, Types of hypothesis, Testing of hypothesis.

UNIT – II
1. Components of research design

2. Factors affecting research design, characteristics of good research design

3. Types of research design (Exploratory, Descriptive, Experimental, Causal)

4. Types of Validity (Content, construct, concurrent, predictive, internal & external)

5. Types of variables used in research.

6. Levels of measurement

7. Scaling techniques (Nominal, Ordinal, Interval, Ratio, Semantic differential, Category)

8. Techniques for Scale Construction (Construction of instruments)

9. Reliability – Types of measuring Reliability, Factors affecting reliability of research

UNIT – III
1. Observation and types of observation method

2. Interviews – Types, Preparing interviews

3. Questionnaire – Types and guidelines for construction of a good questionnaire, and validation of
questionnaire.

4. Survey – types, guidelines for conducting survey

R.P. KAMATCHI, B.E., M.B.A., AP/MBA Page 1


5. Determinants or factors influencing sampling size, Steps involved in Sampling.

6. Probability and non – probability sampling methods.

7. Sampling errors and sample size determination.

UNIT – IV
1. Steps involved in data processing (editing, coding, classification, tabulation, graphical representation)

2. Correlation – types and methods of correlation

3. Cluster and discriminant analysis

4. Factor Analysis.

5. SPSS, MATLAB, MINITAB software packages.

UNIT – V
1. Types of research report and components of research report.

2. Research report format

3. Features of good report writing and standards of report writing.

4. Guidelines for oral presentation.

5. Ethics to be followed in business research and ethical issues.

6. Types of Audience and steps involved in drafting a research report.

R.P. KAMATCHI, B.E., M.B.A., AP/MBA Page 2

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