MBA II Semester 2024 Question Paper
MBA II Semester 2024 Question Paper
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\- M.B.A II-Sern. (Main/Back)) Examination, June /July -2024
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Fi M-201 Legal and Business F',nvironment
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Time : 3 Hours Maximum Marks : 70
Instructions to Candidates:
1) The qaestion paper is divided in Three parts.
PART. A
1. Define business law. Mention the need and classification of business law.
7 Define law of contract. Mention the essential elements ofvalid contract.
3. How do you define "Company"? Mention the different kinds of companies.
4. What is meant by business environment? Mention the components of business
environment.
5. What is a negotiable instrument? How are they helping in business transactions?
6. Mention the impact of liberalizationmeasures adopted by the govemment since
1991 on imports and exports.
7. What are the various measures used by RBI to control credit in lndia.
8. Identity the reasons for disequilibrium in balance ofpayments. How is it rectified?
9. Mention the prerequisites of a Contract of Sale.
10. Which are the emerging sectors of the lndian Economy?
PART. B
Atternpt any Five questions. {5x6:30)
1. Highlight the structure of Indian legal systern. Also explain the sourees of larv.
2. What do you mean by breach of-contract? \\rhat are the different kinds of breach
of contract? Briefly expiain varjous rernedies available for breach of contracts"
3. a) Differentiate betweenArtie les ofAssociatiq:n and Memorandurn oL Association.
If a company doesn't prepare tirerr, tire* what happens'l Discuss"
b) Briefly explainthe duties ofpartners. Also examine the modes ofWinding Up
of a company.
4. Define 'consumer'. Examine how consumer is protected under the consurner
protection act in India.
5. a) Examine the factors influencing business environment. t
b) Some countries need that kind of teclanology which minimizes hulnan
intervention. But a country like India needs those technoiogies which engage
rnore human resource". Critically evaluate the statement.
6. How do you define globalization? Expiain hou, prlatization anri globalization n:ade
irnpact on lndia economll ailer !r{J'g rrsir:g suita!:1e illustrations.
7. Define moneta-iy poiic;;. Ct'i:ic;i,'i-, :,,tri:itl* "i;i.:
workj;:g of mo::etary system il', cur
country.
8. Discuss the r*le of FD{ in the gr*rt'tir of eccnomic development of t}ie country.
PART - C
{C*mpuisory}
Case Study: {30)
1 "Ketrlogg, KFC, hzlc-Donald's, Pizza hut."....triad it a11...."[.lur onl,v rivai"" are
traditiona] {nrliaru ibcds likr idlis anCii;ldas." $enisAvronsarr. }"v{a*ariiri,E d-ir,::':;*r"
Keilogg India"".
The above statement was ver,v pow-erful one and it trlad rnad* lhe titr" lt''ughr:r f*r
Kellogg lndia, since when Kell*gg launched it.s products in lrdia" it r','ac a tiriled
launch. The quality of prodilcts offbrecl to the {ndian cust{}lners rnaq qriiie s,1..}d
and high ancl the Kellogg Tndia ,,r as backed !:-v strcrrg; tecluiic:a[, ftli:i].!i:i,d;*ri*i ;*d
financial resources of its parent" but stili the Kellogg's preiduct:r fail*d i:r the indian
market.
2n{2A17 (2)
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Even avery high-profile launch which was very well supported by media activitrz
failed to trigger the success and make an impact on the Indian consLlrners. Similarty
Mc-Donald's, KFC,Ptzza hut, etc also faced similar kind of faiiures in the initiaX
stages of their fora3, into Indian markets. India was a very important market f,or all
of them, but they ali could not achieve success in the initiaj period. Since the1,.
never wanted to ieave the potential of Indian consumers, they did a iot of anaiysis
ar,rd research on the causes of failure in indian markets, and they started naaking the
necessary changes in their products, prices, places and cornmunication to ttrre
{ndian consumers. This triggered a complete new innovation in t}reir ilienLrs, appeatrs
and prices to woo Indian customers' tastes and cultures, which in turn gave them
the signals of success.
Questions:
a) Comment on the starting sentence, giving reasons for your remarks and suggest
some strategies for the players in order to succeed in Indian business
environment. Suggest some innovative and practical strategies, which wiil
help to carve success in this peculiar and dynamic Indian businJss environment.
b) Take any one of the above products of your choice as a ease and explain in
detail, how it could move from failure to success, by understanding the trnclian
business environments and consumers. dlso discuss strategies adopted by it
for mait-ing the bcst cf the {ndian business environment.
2Nt20tl (3)
Roll No. Fvvv l v_.
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M"B.A. II-Sem. (Main/Back) Examination, June/July '2024
-6l - M-202 CorPorate StrategY
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Time : 3 Hours Maxirnum Marks : 70
Instructions to Candidates:
I) The question paper is divided in Three parts.
2) Part A contains 10 questions which are compulsory. Part B contains Eight
questions out of which Five ore to be attempted. Part C contains One
question which is comPulsorY.
PART . A
(Word timit 25 onlY)
AII questions are comPulsorY-. (10x2:20)
1. What is strategy?
2. Whet are the factors responsible for an effective strategy?
3. Explain SWOT analysis.
4. Discuss the frame work of industry analysis.
5. What is Value Chain analYsis?
6. Discuss factors of Internal analysis?
PART - B
Attempt any Five questions (5x6:30)
1. Corporate planning is not synonymous with long range planning." Why? Discuss.
Z. What is environmental scanning? Write about its underlying factors.
3. What are the aspects of an organization's environment that is strategically important
and can influence its long-term decisions?
4. What is BCG matrix? What are its uses and limitations and what is GE 9 cell
mafrix?
PART - C
(Compulsory) (20)
CASE STUDY : Making the Apple iPhone
In its early days, Apple usually didn't look beyond its own backyard to manufacture
its devices. A few years afterApple started to make the Macintosh computer back
in 1983, the late Steve Jobs bragged that it was "a machine that was made in
America."As late as the early 2000s,Apple still manufactured many ofits computers
at the company's iMac plant in Elk Grove, California. Jobs often said that he was
as proud ofApple's manufacturing plants as he was of the devices themselves.
By 2004,however, Apple had largely turned to foreign manufacturing. The shift to
manufacturing reached its peakwith the iconic iPhone, whichApple first introduced
in2007.A11 iPhones contain hundreds of parts, an estimated 90 percent of which
are manufactuied abroad. Advanced, semiconductors come from Germany and
Taiwan, memory from Korea and Japan, display panels and circuitry from Korea
and Taiwan, chip sets f,rorn Europe, and rare metals fromAfrica andAsia. Apple's
major subcontractor. the Taiwanese multinationa[ firm Foxconn. pertbrms finai
assembly in China.
Apple still employs some 43,000 people in the United States, and it has kept
important activities at home, iacluding product design, software engineering, and
marketing. Furthermore, Appie ciaims that its business supports another 254,AA0
jobs in the United States in engineering, rnanufacturing and transportation" For
example, the glass for the iPhone is manufactured at Corning's {.J.S. plants in
Kentucky and New York. But an additional 700,000 people are involved in the
engineering, buiidiag, and assernbly of its proctructs oritside the {.lnited States, and
most of thern work at subcontractors like Foxconn.
When expiaining its decisionto assernbie the iPhone in China, Apple tites a nirn:ber
of fuctors. Wleile it ls true ttrat labor essts are much lower in China,AppXe exeeuti-ries
point out thai iabor costs account for only a very smail proportioa *f the t*ta"i
vaXue oi its produe';s asrd are nct tXre main driver of, Xocatiom ,Jecisir-,;-t:,. Far mlsre
irnpoffiant, according toAppie, is th.e abiliry* of its Chinese subcontractc'rrs. to respc**
veryr quickiy t* requests &crnApple to seale production up and down. {n a fanii:lls
ili*stration of this eapability, back ira 2007 Jobs dereranded that a gtrass scr';ils
2M2012 {,2)
replace the plastic screen on his prototype iPhone. He didn't like the
look and feel
he like
of-plastie screens, which at the time were standard in the industry, nor did
of the iPhone
the way they scratched easily. 'This last-minute change in the design
to
put aige,s market introduction date at risk. Apple had selected Corning
that
rnanufacture large panes of strengthened glass, but finding a manufacturer
Then a bid
eouid cut those pu.r.* into millions of iPhone screens wasn't easy.
ar:rived trom a Chinese factory. When the Apple team visited
the factory they
to cut the glass
found that the plant's owners were already constructing a new wing
the manager
and installing equipment. "This is in case you give us the contract,"
said. The plu"t also had a warehouse full of glass samples
forApple,, andateam of
so that the
engineers available to work with Apple. It had built onsite dormitories
factory could run three shifts seven duyt ,*."k in orderto meetApple',s demanding
produttion schedule. The Chinese company got the bid.
to hire
Another critical advantage of china forApple was that it was much easier
were needed
engineers there. Apple calculatedthat about 8,700 industrial engineers
to oversee and guide the 200,000 assembly-line workers involved in
manufacfuring
as nine months
the phone. The company had estimated that it would take as long
to find that many engineers in the united States, In China it took 15 days.
Also important is the clustering together of factories in China, Many of the factories
providing components for the iPhone are located close to Foxconn's assembly
plallt.As one executive noted. "The entire supply chain is in China, You need a
ihousand rubber gaskets? That's the factory next door. You need a millinery
screws?
That
That factory is a block away. You need a screw made a liule bit differently?
will take three hours."
All this being said, there are drawbacks to outsourcing to China. Several ofApple's
subcontractors have been targeted for their poor working conditions.
Criticisms
include low pay of line workers, long working hours, mandatory overtime foi
little
say
or no additional pay, and poor safety records. Some former Apple executives
improve
thatthere is an unresolvedtensionwithinthe company; executives wantto
working conditions within the factories of sub-contractors such as Foxconn but
that dedication f,alters when it conflicts with crucial supplier relationships or
the
f,ast delivery of new Products.
Questions:
iPhone to
o> I,\,hat are the benefits to Apple of outsourcing the assembiy of the
and risks to
f,oreign countries, particularly China? Whataie the potential costs
atO
rl hflla
lnyyru. /
b,l l* i6aitlon to Apple, who else benef,rts from Appie's decision to outsource
ass*rnbiy to china? who are the potential iosers here?
e J What are ttre potontial ethical problems associated with cutsaure'rng assembtry
jcbs to Fcxeonn in China? F{ow rnight Appie deal with these?
21V{?SX2 (3)
118 7 8t
RolI No. [Total No. of Pages : 2
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(\l M.B.A. II-Sem. (Main/Back) Examination, June/July - 2024
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M-203 Quantitative Tech niqu es
PART . A
(Word timit 25 only)
ALL questions are Compulsory" (10x2:20)
1. Discuss the various models of quantitative approach?
2. What is the difference between graphical and simplex method in linearprogramming?
3. Write a short note on decision tree analysis?
4. Discuss the general structure of transportation problem?
5. What is the limitation ofgame theory?
6. Discuss the staffing problem in replacement theory?
7. Discuss the characteristics of single server queuing model?
8. .How does application of queue model provides beffer service to the customers?
9, What are the essential characteristics of operation research technique?
\-- 10. Explain with example North Weslcoly rule.
PART. B
Attempt any Five questions.
1. a) Give an introduction to qualitative approaches to decision -utir*15x6:30)
b) Also discuss the general methods of solving quantitative models?
2. A firm makes fwo products A and B and has a total production r,apacity of 9
tonnes per day, A and B requiring the same production capacity? The firm has a
permanent contract to supply at least 2 tonnes ofA and atleast 3 tonnes of B per
day to another company? Each tonnes ofA require 20 machine hours production
time and each tonne of B require 50 machine hours production time; the daily
maximum possible number of machine hours is 360. All the firm's output can be
sold, and the profit made is Rs. 80 per tonne ofA and Rs. 120 per tonne of B. It is
required to determine the production schedule for maximumprofit and to calculate
its profit?
2M2013 t2024 (1) [Contd....
3. A company is spending Rs. 1,000 on transportation of its units from three plants to
four distribution centres. The supply and demand of units with unity cost oil
transportation are as
D1 D2 D3 D4 Availabilif
P1 t9 30 50 t2 1
P2 17 30 40 60 10
Plant P3 40 10 60 20 18
Requirement 5 B 7 i5
What can be the maximum saving by optimai scheduling.
4, Describe the meaning of EMV, EOL and EVPI. How they are computed to be used
as a interion of decision making-and when? Provide an example in which EVPI can
help a manager?
5. Explain two person zero sulrr games? and limitations of game theory?
5. A firm is considering the replacement of a machine. The purchase price of the
machine is Rs. 16,6001- while its scrap value of 1,600 the data an niaintenance cost
in various years are as follows?
Year123456789
Maintenance
cost (in Rs.) 300 700 1,000 1,500 2)A0 2,800 3,600 4,800 6,2AA
What is the optimal replacement interval?
7 . :
If in a particular single server system, the arrival rate ). 5 per hour and service
:
rate 7t I per hour. Assume the conditions for use of the single channel queuing
model, find out.
a) The probability that the server is idle.
b) The probability that there arc atleast two customers in the system.
c) Expected time that a customer is in a queue.
8. State two major reasons for using simulation. Explain the trasic steps of rnonte
Carlo simulation. Briefly describe its applications in finance and accounting?
PART. C
(Compulsory) (20)
I Solve fhe garne graphically and find the value ofthe game.
81 82 83
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M.B.A. II-Sem. (Main/Back) Examination, June/July - 2024
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M-204 Financial Management
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Time : 3 Hours Maximum Nlarks : 70
PART. A
(Word limit 25 only)
All questions are compulsory. (10x2:20\
1. Write two tasks of modern finance manager
2. What do you mean by Term Lo,an?
3. What is meantbyworking.capitalmanagement?
4. The current market price of a Rs. 10 share is Rs. 200. If the expected dividend of
20% is expected to grow at lhe rate of l2yo, then calculate cost of equity capital.
5. Write two assumptions of Modi- Gliani and Miller Irrelevance theory.
6. Write two assumptions of Gordon's formula.
7. What are the main financial decisions?
8. What is the formula of future value of annuity?
9. Which are the long term sources of Finance?
10. Find out present value of Rs. 3,000 received after 8 years, if the discount rate is
rc%.
PART. B
Attempt any Five questions. (5x6:30)
1 Distinguish between:
a) Shares and Debentures
b) Preference Shares and Equity Shares
PART. C
(Corrpulsory) (20)
a
t The capitai structure of a {,imited Company is as follows:
R.s.
5o/o Sleares
Preference 5,00,000
Go/oDebenfures i5.fi0.000
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\Ed M.B.A. II-Sem. (MainlBack) Examination, JuneiJuly - 2024
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wd M-205 fluman Resource Management
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Time : 3 Hours Maximum Marks : 70
Instructions to Candidates:
t) The questian paper is divided in Three parts
2) PartA cantains Ten questions which are compulsory. Part B contains Eight
questions out of which Five are to be attempted. Part C contains O.ne
' question which is campulsory.
.PART.A
(Word lirnit 25 only)
Atrl questions are cornpulsor,v. (10x2:20)
1. What are HR competencies?
,,
Define Job rotation.
3. What is significance of selection in HRM?
4. Why there is Need cf training analysis?
5. List types of compensation.
6. Define Potential appraisal.
L n Write importance of Trade union in an organisation.
8. What is career planning?
o What are line responsibilities of HR managers?
1 0. Differentiate between: incentives and bonus.
PART . ts
Attempt any Five questigns. (5x6:30)
l. Discuss FIR as a factor of competitive advantage.
'How can organ izationd'evelop human resource plans, when there are many rapidly
2.
changing environmental factors over which manager have little or no control.
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4.
PART - C
(Compulsory)
1. Respond to the {bllowing questions based on the enclosed article. (20)
"Internal Mobility is reshaping the future ofrecruitment,,.
Questions: \-
a) What are the specific advantages to an Organization and its employees of
intemal recruitment (exploring intemar talentpool)? (10)
b) How can HRM systems be integrated to make this initiative effective? (10)
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v,ai\ M.B.A. II-Sem. (Main/Back) Examination, June/July' 2024
(\l M-206 Marketing research
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Time : 3 Hours Maximum Marks : 70
Instruetions to Candidstes:
I ) Tke questiol? paper is divided in Three parts'
Eight
2) Part A contains 10 questions which cffe compulsory-. ltrt n^contains
questions out of *hi"h Five are to be attempted' Part C contains
(_ One
question which is comPalsory'
PART. A
(Word limit 25 onlY)
AII questions ar€ compulsory. (10x2:20)
1. Why is marketingresearch important?
2. What is rneant by Research Design?
3. Define samPling-
4. Write the full form of SPSS"
S. What is the difference between Parametric and Non-Parametric Tests.
6. What is the concept of 'Hypothesis''
7. Name thlee samplingtechniques'
8. Srhat are the main urethods to collect primary data?
9. \Yhat do you understand by 'Plagiarism'?
10. What is the importance of a well written report'
PART . B
(5x6:30)
Attempt any Five questions.
what is the process that a well thought out Research must follow? Outiine
the
1.
each step'
steps involved in the Research process, briefly explaining
techniques
Z. Explainthe idea behindusing sampling in research. What are the various
of samPling that can be used.
Analysis'
3. Write a note on the various kinds of charts and Diagrams used in Data
Discuss the advantages and use of each of them'
2I/r2At6 n024 (1) [contd""
57o level of
b) L.xplain the concept of Rpe I and T,vpe II Emor.
mall wants to there is er
mall in terrls YlZ Male or
Female entrants. She collects the dataatthe main entrance on one day and the
PART. C
(Cornpulsory)
1. A global brand of mobile phones wants to enter the Indian Market and especially
make inroads into the nrai market. You have been hired to conduct the resear.h on
. their behalf so that they may make important and correct debisions in the process.
Prepare the outline of how you will caray out the research grving details of how you
propose to conduct each step of the research. Prepare a sample questionnaire ihat
you propose to use and give all the de ails of the Research proposal. Also use a
flow diagram to clearl5r show the steps ytru intend to include,in the Research
process against a proposed time line. (g+6+6)
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Timre : 3 Hours Marks 270
)t Part A contains Ten questions which are cornpulsoty. Part B contains Eight
questions owt of which Five are ta be attempted. Part C conrains Gne
question which is compulsory.
PART - A
(Word lirnit 25 Only)
All questions are compulsory. (10x2:20)
Name the different allowances used in time study.
Define total quality management with suitable example.
Explain Breakdown maintenance and its 2 prevention strategies.
Name three main ERP-SAP base module names.
Explain the term PERT and CPM in short.
Name different series of ISO 9000 and their criteria.
What is the purpose of ISO14000 and Name three series of it.
What is work study and write two purpose of its conduction.
Explain the term Bullwhip effect
. Make the network diagram
Activify Name of Activity Fredecessor Activity
l-2 A ldone
1-3 B lione
1-4 C ].{one
2-5 D A
3-5 I] B
4-6 F 1-
5.7 G I}" E
3-6 H tJ
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PART. B
Attempt any Five questions. (5x6=30)
1. a) Define method study and method study procedure
b) Namethe differentprocess charts and define any one with examples.(2+4:6)
Z. Define time study and name difflerent methods of time study, Explain any two
methods for calculating standard time.
3. An work measurement study in a plant reveals the following: Unit produced
8 hours
320 Nos. Idle time 15yo, Performance Rating lzAoh,Allowanc es l2Yo of Normal
time, Determine the standard time per unit produced.
4. Explain cost of quality and its Elements with examples. Also define the purpose of
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PART. C
(Compulsory)
1. a) Prepare a break down structure upto three levels for a building Construction.
b) Explain the quality assurance practices in a retail noall towards Zero defect
policy and High customer satisfaction.
Determine the sequence that minimises the total elapsed tirne (i.e.cycle time and
)
total idle time on machine X,Y,Z.
21v12817 (3)
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v M:B.A. II-Sem. (Nlain/Back) Examination, June/July - 2024
N M-208 New EnterpriseAnd Innovatioh Management
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Time : 3 Hours Maximum Marks : 70
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PART. A
(Word limit 25 Onty)
.dll questions are compulsory. (10x2:20)
1f
What is the rneaning ofinnovation?
2" Defure the concept of Enterprise.
3. What are the various sources of external finance?
4" Why the innovation strategy is important?
5. What is the differenee between patent and copyrights?
6. What is NABA.RD?
7. What is the meaning ofenvironment scanning?
8. What is make in India?
9. Define CST
t 0. What is the meaning of franchise business?
PART - B
A.ttempt any Five questions. 15x6:30)
1. What is the difference between start up India and make in India explain with suitable
.example?
2. Explain the innovation types and process in detail with suitable examples.
3. How should SMEs,'devise their innovation strategy ? What aib the criticat factors
to be considered which doing the same?
4. Compare a male and female entrepreneur how is the entrepreneurship concept
percolating the women oflndia? What are the social issue they face and ryhat is the
future ofwomen entrepreneure in India?
2M2018t2024 (1) lContd....
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What are the various causes of failure ofnew venture and strategies?
What is the rule of central government and state gorrernment in promoting
enffepreneurship?
Write a detail note on NBMSME.
PART - C
(Computsory) (20)
"Innovators are rarely able to capfure the full financial return associated with their
. innovation" Do you agree are disagree the statement ? Why?
(oR)
ln India the extent of technological innovation in pubtic sector enterprise
is not so
encouraging nnO ttre reasons for this trend and suggest some measures to the taken L
to strengthening technological innovation in public sector enterprises.
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