Profile Analysis Multivariate Statistics
Profile Analysis Multivariate Statistics
1. What is a Profile?
A profile refers to a sequence of scores or measurements (e.g., test scores in different subjects) taken from
individuals or groups across multiple variables.
For example, suppose students are assessed in Mathematics, Science, and English. Their average scores
across these subjects can be treated as a profile for a particular group.
Definition:
Tests whether the pattern of responses (or profile shape) across variables is the same for all groups.
Meaning: Even if two groups have different overall scores, if their rise and fall across variables is similar, their
profiles are parallel.
Example:
Subject | Group A | Group B
Math | 85 | 75
Science | 80 | 70
English | 75 | 65
But if Group B's scores were 75 (Math), 85 (Science), 65 (English), the change in pattern means the profiles
are not parallel.
Definition:
Tests whether a single groups scores are equal across all variables, i.e., whether the profile is flat.
Null Hypothesis (H): The profile is flat (no variation across variables).
Alternative Hypothesis (H): The profile is not flat (scores vary across variables).
Meaning: It checks whether a group performs equally well (or poorly) across all categories.
Example:
Subject | Group A
Math | 80
Science | 80
English | 80
Definition:
Tests whether one group performs better overall than another across all variables.
Null Hypothesis (H): The overall levels (means) are equal between groups.
Alternative Hypothesis (H): One group has higher or lower mean levels.
Meaning: Even if profiles are parallel (same shape), this checks for vertical shifts (higher/lower overall
performance).
Example:
Subject | Group A | Group B
Math | 85 | 75
Profile Analysis in Multivariate Statistics
Science | 80 | 70
English | 75 | 65
Group A scores 10 points higher on all subjects. The profiles are parallel, but not at the same level.
4. Techniques Used
Technique | Purpose
---------------------------|----------------------------------
MANOVA | Tests parallelism and levels
Repeated Measures ANOVA | Tests flatness
Canonical Correlation | Examines relation between variable sets
Education:
- Compare student performance in subjects across schools.
- Analyze academic progress across grades.
Healthcare:
- Compare treatment effects across different health metrics.
- Analyze psychological profiles (e.g., anxiety, depression, mood).
Market Research:
- Understand consumer satisfaction across product features.
- Compare brand perceptions across customer groups.
6. Visual Interpretation
In profile plots:
- Parallel lines same pattern across groups.
- Flat line no variation across variables.
- Vertical distance between lines indicates level difference.
7. Conclusion
Profile analysis is a valuable method for understanding the structure and pattern of multivariate data. It allows
Profile Analysis in Multivariate Statistics
researchers to assess:
- Whether different groups behave similarly across variables (parallelism),
- Whether there is consistency within a group (flatness),
- Whether one group outperforms another (levels).
By examining these aspects, profile analysis helps draw meaningful conclusions about group behavior,
treatment effects, or developmental patterns.