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Mini Project 2 MBA 2nd Sem

The document outlines the requirements for an MBA mini project focused on analyzing an industry through the lens of emerging technologies. Students must prepare a 40-60 page report covering various aspects of the industry, including its history, major players, and challenges, with a submission deadline of May 20, 2024. The project will be evaluated by an external examiner and must follow a specified format including chapters on technology applications and conclusions.

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544 views3 pages

Mini Project 2 MBA 2nd Sem

The document outlines the requirements for an MBA mini project focused on analyzing an industry through the lens of emerging technologies. Students must prepare a 40-60 page report covering various aspects of the industry, including its history, major players, and challenges, with a submission deadline of May 20, 2024. The project will be evaluated by an external examiner and must follow a specified format including chapters on technology applications and conclusions.

Uploaded by

singhaman7897
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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ICST, SHEPA, VARANASI

MBA 2nd SEMESTER FORMAT MINI PROJECT -2

OBJECTIVE
1. To identify the issues challenge of the industry
2. To able to prepare report on the application of emerging technologies in the selected industry

In second semester, the students are required to take one industry as per his/her interest for analysis and
preparing a project report. Preference should be given on the application of emerging technologies in the
selected industry. It may consists of Fintech, Block chain, Financial Services, Data Science, Social
Entrepreneurship or any other suitable area of interest. The report will be prepared individually. The report
will be evaluated by one external examiner appointed by university.

IMPORTANT INSTRUCTIONS
1. No of pages in the report: 40-60 pages
2. Font size: 12
3. Font Name: Times New Roman
4. Line Spacing: 1.5
5. LAST DATE of Submission of the soft Copy of the report to concerned project mentor is 20 MAY 2024
6. Submit 2 Hard Bound Copies of the approved report
7. Numbering of Preliminary pages should be in Roman numeral and that of main pages should be in standard
numerals.

FORMAT OF THE PROJECT

 Front Page
 Project Certificate forwarded by supervisor
 Declaration
 Acknowledgement
 Table of Content
 List of table and figures
CHAPTER I INTRODUCTION
i. About the Industry
ii. History of the Industry (Its journey including the major changes and development since its
existence)
iii. Size and nature of market.

CHAPTER II INDUSTRY OVERVIEW


i. Major Players (Short Profile of Top five Companies)
ii. Major Customers (Segmentation/ Market)
iii. Major Products (Top Five Products)
iv. Key Performance Indicators
v. Production process / Technology used which makes it leader in segment.
vi. Technology Trends.

CHAPTER III DOMINANT FEATURES, ISSUES & CHALLENGES IN INDUSTRY


i. Market growth rate and position in the business life.
(Early development, Rapid growth and takeoff, Early maturity, Saturation and stagnation,
Decline)
ii. Number of rivals and their relative market share.
iii. Distribution channels.
(The types of distribution channels used to access consumers)
iv. Technological changes.
(The pace of technological change in both production process innovation and new product
introductions)
v. Product and Services differentiation.
(Whether the products and services of rival firms are highly differentiated, weakly differentiated,
or essentially identical?)
vi. Capital requirements and the ease of entry & exit.
vii. Industry profitability.
(Whether Industry profitability is above/below par?)
viii. Issues and Challenges in Industry
CHAPTER IV APPLICATION OF EMERGING TECHNOLOGY

i. Technology development:
⸨All value activities have a technology, even if it is simply know-how. The key technologies may be
concerned directly with the product (e.g. R&D product design) or with processes (e.g. process
development) or with a particular resource (e.g. raw materials improvements). ⸩

ii. Emerging Technology and its application in Industry


⸨There are many technologies out there, which mean businesses often struggle to identify the most
suitable emerging technology for their business needs.

Technologies covered include:


 Data visualisation
 Artificial Intelligence
 Big Data Technology
 Financial Services
 Social entrepreneurship
 Security of smart infrastructure
 Block chain

Answer two core questions:


What is this emerging technology?

How has this been applied in the Industry? ⸩

CHAPTER V FINDING & CONCLUSION

 APPENDIX
 BIBLIOGRAPHY

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