Government of Pakistan

National Vocational and Technical Training Commission

Prime Minister’s Hunarmand Pakistan Program

"Skills for All"

Course Contents / Lesson Plan

Course Title: Graphic Design and Video Editing
Duration: 3 Months
Revised Edition
Trainer Name
Shahab Ali

Course Title
Graphic Design and Video Editing
Objectives and Employable skills and hands-on practice for Graphic Designing and video
Expectations editing

This course offers a broad, cross-disciplinary learning experience for students

looking to pursue careers in Advertising Design, Graphic Design, video editing,
and Illustration, to name a few — all disciplines that focus on effective and
arresting visual communication. The course is designed to span a wide range of
visual communication in a digital platform.
In this course, students are introduced to key aspects of the design process, from
research/strategy, creative brief development, and campaign development to
teamwork and presentation and content creation so that they can enter the design
market as strong candidates for beginner to intermediate level design jobs.

Main Expectations:
In short, the course under reference should be delivered by professional
instructors in such a robust hands-on manner that the trainees are comfortably
able to employ their skills for earning money (through wage/self-employment) at its
conclusion.
This course thus clearly goes beyond the domain of the traditional training
practices in vogue and underscores an expectation that a market-centric approach
will be adopted as the main driving force while delivering it. The instructors should
therefore be experienced enough to be able to identify the training needs for the
possible market roles available out there. Moreover, they should also know the
strengths and weaknesses of each trainee to prepare them for such market roles
during/after the training.

i. Specially designed practical tasks to be performed by the trainees have

been included in the Annexure-I to this document. The record of all tasks
performed individually or in groups must be preserved by the management
of the training Institute clearly labeling name, trade, session, etc. so that
these are ready to be physically inspected/verified through monitoring visits
from time to time. The weekly distribution of tasks has also been indicated
in the weekly lesson plan given in this document.
ii. To materialize the main expectations, a special module on Job Search &
Entrepreneurial Skills has been included in the latter part of this course
(2nd & 3rd month) through which, the trainees will be made aware of the Job
search techniques in the local as well as international job markets (Gulf
countries). Awareness around the visa process and immigration laws of the
most favored labor destination countries also form a part of this module.
Moreover, the trainees would also be encouraged to venture into self-
employment and exposed to the main requirements in this regard. It is also
expected that a sense of civic duties/roles and responsibilities will also be
inculcated in the trainees to make them responsible citizens of the country.
iii. A module on Work Place Ethics has also been included to highlight the
importance of good and positive behavior in the workplace in the line with
the best practices elsewhere in the world. An outline of such qualities has
 been given in the Appendix to this document. Its importance should be
conveyed in a format that is attractive and interesting for the trainees such
as through PPT slides +short video documentaries. Needless to say that if
the training provider puts his heart and soul into these otherwise non-
technical components, the image of the Pakistani workforce would undergo
a positive transformation in the local as well as international job markets.
To maintain interest and motivation of the trainees throughout the course, modern
techniques such as:
• Motivational Lectures
• Success Stories
• Case Studies
These techniques would be employed as an additional training tool wherever
possible (these are explained in the subsequent section on Training Methodology).
Lastly, evaluation of the competencies acquired by the trainees will be done
objectively at various stages of the training and a proper record of the same will be
maintained. Suffice to say that for such evaluations, practical tasks would be
designed by the training providers to gauge the problem-solving abilities of the
trainees.
(i) Motivational Lectures
The proposed methodology for the training under reference employs motivation as
a tool. Hence besides the purely technical content, a trainer is required to include
elements of motivation in his/her lecture. To inspire the trainees to utilize the
training opportunity to the full and strive towards professional excellence.
Motivational lectures may also include general topics such as the importance of
moral values and civic role & responsibilities as a Pakistani. A motivational lecture
should be delivered with enough zeal to produce a deep impact on the trainees. It
may comprise of the following:
 Clear Purpose to convey the message to trainees effectively.
 Personal Story to quote as an example to follow.
 Trainees Fit so that the situation is actionable by trainees and not represent
a just idealism.
 Ending Points to persuade the trainees on changing themselves.
A good motivational lecture should help drive creativity, curiosity, and spark the
desire needed for trainees to want to learn more.
The impact of a successful motivational strategy is amongst others commonly
visible in increased class participation ratios. It increases the trainees’ willingness
to be engaged on the practical tasks for a longer time without boredom and loss of
interest because they can see in their mind's eye where their hard work would take
them in short (1-3 years); medium (3 -10 years) and long term (more than 10
years).

As this tool is expected that the training providers would make arrangements for
regular well planned motivational lectures as part of a coordinated strategy
interspersed throughout the training period as suggested in the weekly lesson
plans in this document.
Course-related motivational lectures online link is available in Annexure-II.

(ii) Success Stories

Another effective way of motivating the trainees is using Success Stories. Its
inclusion in the weekly lesson plan at regular intervals has been recommended till
the end of the training.
A success story may be disseminated orally, through a presentation, or using a
 video/documentary of someone that has risen to fortune, acclaim, or brilliant
achievement. A success story shows how a person achieved his goal through hard
work, dedication, and devotion. An inspiring success story contains compelling and
significant facts articulated clearly and easily comprehendible words. Moreover, it
is helpful if it is assumed that the reader/listener knows nothing of what is being
revealed. The optimum impact is created when the story is revealed in the form
of:-
 Directly in person (At least 2-3 cases must be arranged by the training
institute)
 Through an audio/ videotaped message (2-3 high-quality videos must be
arranged by the training institute)
It is expected that the training provider would collect relevant high-quality success
stories for inclusion in the training as suggested in the weekly lesson plan given in
this document.
The suggestive structure and sequence of a sample success story and its various
shapes can be seen in Annexure III.
(iii) Case Studies
Where a situation allows, case studies can also be presented to the trainees to
widen their understanding of the real-life specific problem/situation and to explore
the solutions.
In simple terms, the case study method of teaching uses a real-life case example/a
typical case to demonstrate a phenomenon in action and explain theoretical as
well as practical aspects of the knowledge related to the same. It is an effective
way to help the trainees comprehend in depth both the theoretical and practical
aspects of the complex phenomenon in depth with ease. Case teaching can also
stimulate the trainees to participate in discussions and thereby boost their
confidence. It also makes the classroom atmosphere interesting thus maintaining
the trainee interest in training till the end of the course.
Depending on suitability to the trade, the weekly lesson plan in this document may
suggest case studies be presented to the trainees. The trainer may adopt a
PowerPoint presentation or video format for such case studies whichever is
deemed suitable but only those cases must be selected that are relevant and of a
learning value.
The Trainees should be required and supervised to carefully analyze the cases.
For this purpose, they must be encouraged to inquire and collect specific
information/data, actively participate in the discussions, and intended solutions to
the problem/situation.
Case studies can be implemented in the following ways: -
i. A good quality trade-specific documentary ( At least 2-3
documentaries must be arranged by the training institute)

ii. Health &Safety case studies (2 cases regarding safety and industrial
accidents must be arranged by the training institute)
iii. Field visits( At least one visit to a trade-specific major industry/ site
must be arranged by the training institute)
Entry-level of
Intermediate Level
trainees
Learning By the end of this course, students will be able to:
Outcomes of the  Communicate ideas through artworks by selecting and applying media
course techniques and processes, subject matter, and themes
 Demonstrate a verbal-working use of the vocabulary relating to design
 Develop an understanding of the properties and the preparation of
graphic design
 Communicate ideas through artworks by selecting and applying the
elements of art and principles of design
 Respond aesthetically to artworks based upon their personal
experience and cultural values
 Analyze, interpret, and evaluate the quality of artwork through art
criticism
 Understand the role and functions of art in history and culture
 Students will produce a portfolio of art using a variety of graphic design
techniques, styles, and media.

Course The total duration of the course: 3 months (12 Weeks)

Execution Plan Class hours: 4 hours per day
Theory: 20%
Practical: 80%
Weekly hours: 20 hours per week
Total contact hours: 260 hours
Companies  Electronic Media
offering jobs in  Digital Story telling Platforms
the respective  Main Stream Media
trade  Graphic Design Studios
 Advertising and Marketing firms
 Game Design Studios
 Freelancing Websites
 Book/magazine publishers
 Interior/furniture design houses
 Textile design studios
 Independent creators
 Youtube / instagram / TikTok content creatorsJohn Deere and Monsanto are
investing in robotic technologies and are looking for individuals with the
necessary skills to help them develop and implement new systems.

Job Graphic design, also known as Communication and Visual design is recognized
Opportunities across the world as the leader in visual content design. Graphic designers thus
hold a high rate of employability in various capacities across various industries.
As long as social media, visual and communication space, digital design and
interaction landscape is alive and functioning, Graphic Designers will always
have a pivotal role in how the digital and communication
 Graphic Designer
 Game asset creator
 Web designer
 Mobile app designer
 Video editor
 Animator
 Illustrator
  Logo creator
 Social media and marketing specialist

No of Students 25
Learning Place Classroom / Lab
Instructional https://helpx.adobe.com/photoshop/tutorials.htmlPhotoshop
Resources tutorials
https://en.wikipedia.org/wiki/Visual_design_elements_and_principlesBlog
(teacher resource) on Cultural Influences in Design -
http://www.core77.com/posts/21455/Does-CultureMatter-for-Product-Design
History of Graphic Design Website - http://www.designhistory.org/
History of Graphic Design Website - http://www.historygraphicdesign.com
Blog on Cultural Influences in Graphic Design -
http://boldthinkcreative.com/culturedesign/
UK Essays (How Graphic Design Affects Culture) -
https://www.ukessays.com/essays/culturalstudies/how-graphicdesign-affects-
culturecultural-studies-essay.php
World Press.com (article) - https://www.ukessays.com/essays/cultural-
studies/how-graphic-design-affects-culture-cultural-studies-essay.php
Best Examples of Typography Website -
http://www.awwwards.com/websites/typography/
Creative Blog – 18 Typography resources -
http://www.creativebloq.com/typography/top-typographyresources-912816
Photoshop Tutorials - https://helpx.adobe.com/photoshop/tutorials.html PDF
from Getty Center (Principles of Design) -
https://www.getty.edu/education/teachers/building_lessons/principles_design.p df
PDF from Getty Center (Elements of Art) -
https://www.getty.edu/education/teachers/building_lessons/elements_art.pdf
Wordpress.com – Article on Designing Digital Magazines -
http://www.adobepress.com/articles/article.asp?p=1987679
Digital Layout resource - http://design.tutsplus.com/articles/15-indesign-
tutorials-for- magazine-and-layout-design--vector-5456
Magazine Digest Creating Digital Design - http://www.magazinedesigning.com/
Trade Show resources - http://tradeshowresources.com/
Trade show digest digital magazine - http://www.tsnn.com/
Ed Tech Digital Portfolio resource - http://gettingsmart.com/2015/06/every
student-should-have-a-digital-portfolio/
Digital Portfolio Best Practices resource -
https://www.roberthalf.com/blog/writing-a-resume/3-digital-portfolio-best-
practices-how-to-make-a-portfolio-that-pops
Royalty-Free Photos
www.pexels.com Free
Font Downloads
www.dafont.com
Free Photoshop Brushes and Patterns
www.brushking.eu www.brusheezy.com
Free Vectors and Assets
www.freepik.com
Social Media Sizing Guidelines
File Format Glossary
Schedul Module Title Days Hours Learning Units Home
ed Assignment
Weeks
Week 1 Introduction to Day 1 Hour 1  Course Introduction
graphic design/  Job market
Introduction to  Course Applications
design software  Institute/work ethics

Fundamentals Hour 2  Graphic design

of design/ and the immense
exploringadobe professional
illustrator opportunities it
provides

Hour 3  Survey career

opportunities
 Survey industry
requirements for
eachcareer path

Hour 4  Explore great works of

past and presenticonic
graphic designers  Task 1
 View samples of
professional
graphicdesign in Details may be
the industry seen at
 Discuss how Annexure-I
graphic design
impactvisual
space and visual
culture

Day 2 Hour 1  Various specialties

within the industry of
graphic design
 An understanding
of graphic design's
role in future
industries
 Software that is
used professionally
inthe field of design
 Vector and
raster-based
designs
software

Hour 2  Success stories (
For further detail
please see Page
No: 3& 4)
Students are
introduced to:
 the fundamentals
of two-dimensional
design
 the foundation of
art, graphic design,
and visual
communication

Hour 3  The practice of creation

of thumbnail
sketches, rough
sketches, and
comprehensive design,
the building blocks of
the design process
 the process of using a
deliberate design
process for generating
ideas, and solving
authentic
real-world problems

Hour 4 Students are

introduced to:
 The
following
art and
design
fundamen
tals:
 line
 shapes
 color
 value
 rhythm
 textures
 balance
 unity
 space
 contrast
 forms
  emphasis
 repetition

Day 3 Hour 1  Adobe Illustrator and its

user interface
 the following functions:
 create/open/save/i
mport/export
 new file
using
Illustrator as
perdesign
requirements
 the function
of the
toolbox and
various
menus

Hour 2  the concept of layers in

Illustrator
 the concept of
shapes, paths, and
othershape building
tools
the concept of masking in
Illustrator

Hour 3 Layers
Masking

Hour 4 Tracing object in adobe

illustrator

Day 4 Hour 1 Motivational Lecture( For

further detail

Hour 2 Students are

introduced to use
the various tool in
Toolbar:
 Selection tool
 Direct selection tool
 Magic wand tool
 Lasso tool
 Pen tool
 Hour 3  Curvature tool
 Type Tool
 Line Tool
 Shapes Tool
 Paint Brush tool

Hour 4  Shaper Tool

 Eraser Tool
Gradient Tool

 Eyedropper Tool
Slice Tool

Day 5 Hour 1  Master the art of drawing with

simple shapes and lines.
 Unleash your creativity by
combining and subtracting
shapes using the Shape
Builder.

Hour 2  Create advanced custom
logos and graphics.
 Explore the world of creative
brushes, lines, and strokes to
elevate your designs to the
next level.

Hour 3  What is RGB & CMYK

& HSB & HEX colors
in Illustrator
 How to steal colors
from an image using
Eyedropper in
Illustrator
 Creating a reusable
color swatch in
Illustrator

Hour 4  Design a Modern

Swan with the Shape
Builder Tool
 Transparency &
Opacity and darkening
images in Illustrator
 How to use CC
Libraries in Adobe
 Illustrator CC
 Color in the
Impossible Triangle
 How to find amazing
colors in Illustrator
using Adobe Color

Week 2 Introduction to Day 1 Hour 1 Success stories ( For further

thedesign detail
process/
introduction to Hour 2 Students are introduced to
typography learn various functions in
Menu Bar:
 File
 Edit
 Object
 Type
 Select
 Effect
 View
 Task 2
 Window

Hour 3 Students are Details may be

introduced to: seen at
 the use of color in Annexure-I
real life as well as
design
 the meaning of
color and its use
invarious
cultures
 color theory
 color wheel

Hour 4  The knowledge of

different types of color
perception
Day 2 Hour 1
Students are
introduced to:
 the design process and
explore it
  how designers
practice the
designprocess
to find solutions
to visual
problems they
take on.
Hour 2  The process of
identifying various
steps in the design
process, understand
the importance of
each step and
implementthem

Hour 3 Students are

introduced to:
 the evolution of the
alphabet and letter-
form design
 the process of
illustrating the basic
typeof families and
apply tools to them
various typographic tools
available in adobe Software

Hour 4  The use of text

systematically as per
therequirement of
work
explore typographic design and
itsimpact

Day 3 Hour 1  Type families, type

anatomy, and type
principles
Hour 2  The color
vocabulary
needed to
communicate
as a designer
ways in
which color is
created,
manipulated and applied using
software

Hour 3
 How to bend & warp
 shapes in Adobe
Illustrator
 How to make a
Anaglyph effect in
Illustrator

Hour 4  How to Warp & Bend

type in Illustrator

Day 4 Hour 1  Established Flag Warp

 Class Project 26 -
Established Flag Warp

Hour 2  Established Flag Warp

 How to convert a
sketch into vector and
color it in illustrator

Hour 3  How to vectorize an

image in illustrator
How to convert photo into a
stencil Silhouette in Illustrator

Hour 4 How to trace the object in

adobe illustrator

Day 5 Hour 1 Using Effects and Filters

Hour 2 Working with Layers and

Masks

Hour 3 Creating Infographics

Hour 4 Exporting and Printing:

Week 3 Branding & Day 1 Hour 1  Task 3

Success stories
identity design
Students are
introduced to: Details may be
 what branding means seen at
Annexure-I
 Hour 2  Brand Strategy and
Positioning

Hour 3  Brand Identity Design

Hour 4 Brand Communication and

Messaging

Day 2 Hour 1 Logo Designing

Hour 2 Typography in Branding

Design

Hour 3 Color in Branding Design

Hour 4 Visual Brand Identity

Design

Day 3 Hour 1 Branding Design in Different

Contexts

Hour 2 Advanced Branding Design

Techniques

Hour 3 Branding Design Trends

and Innovations

Hour 4 Professional Practice in

Branding Design

Day 4 Hour 1 Research and Discovery of

branding

Hour 2 Brand Strategy

Development
 Hour 3 Brand Identity Design

Hour 4 Brand Communication

Strategy

Day 5 Hour 1 Discovery and Analysis of

Branding

Hour 2 Concept Development

Hour 3 Design Execution

Hour 4 Presentation and Feedback

Week 4 Designing Day 1 Hour 1  Motivational Lecture(

different For further detail
logotypes please see Page No:
3& 4)

Hour 2 Students are introduced to:

 the tools they can use
to create logotypes
 Task 4

Hour 3  vocabulary associated Details may be

with logotypes seen at
Annexure-I
Hour 4  how dynamic logotypes
are made

Day 2 Hour 1 The creative process of logo

design

Hour 2 Students will learn how to use it

to create, analyze and manage
concepts
 Hour 3 manipulate letterforms to
create legibledynamic and
meaningful logo types

Hour 4 Hands-on Practice with

Feature Extraction

Day 3 Hour 1 Students are required to

design:
 Modern Logo
 Vintage/Retro Logo

Hour 2  Texture logo

 Minimalist Logo

Hour 3  Signature Logo

 Emblem Logo

Hour 4  Mascots Logo

 Abstract Logo

Day 4 Hour 1 Logotype Design

Principles

Hour 2 Typography in Logotype

Design

Hour 3 Iconography and

Symbolism

Hour 4 Color in Logotype Design

Day 5 Hour 1 Composition and Layout

Hour 2 Presentation and Feedback

Hour 3 Case Studies and

Examples of logo types

Hour 4 Professional Practice and

Career Development

Week 5 Exploring Day 1 Hour 1 Motivational Lecture( For

 Task 5
Adobe further detailplease see Page
Photoshop No: 3& 4) Details may be
 Hour 2  Adobe Photoshop and seen at
its user interface Annexure-I

Hour 3  The following functions:

o create/open/save/impor
t/export

Hour 4 o New file using

Photoshop as per
designrequirements
o the function of the
toolbox and various
menus

Day 2 Hour 1  Getting Started with

Adobe Photoshop:
Change the image size
 Work with layers
Hour 2  Adjust the image
quality
 Make Selections
Hour 3  Retouch Images
 Use Colors

Hour 4  Add text and shapes

 Combine Images
Apply filters

Day 3 Hour 1 Photoshop on your

system:
 Use the touch shortcut
for quick access

Hour 2  Open images

and work with
clouddocuments
in Photoshop
Hour 3  Make a composite with
layers
 Use selections to make
a composite
Hour 4  Create a composite
with a layer mask
 Edit with adjustment
layers
Day 4 Hour 1 Remove objects from
photos:
 Remove objects with
 content-aware fill

Hour 2  clean up
imperfections with
the Spothealing
Hour 3  Retouch photos with
the healing brushtool

Hour 4  Remove object

with the clone
stamptool
Hide unwanted content with
the patch tool

Day 5 Hour 1  Success stories ( For

further detail please
see Page No: 3& 4)

Hour 2 Perform Photo

editing:
Crop and straighten a
photo to improve
composition
Hour 3 Correct an unwanted color cast
Improve contrast and
brightness in aphoto with levels
Adjust the intensity of colors in
a photo Sharpen the photo to
bring out the detail save the
photo in the best format you
need

Hour 4 Perform photo

composition:
Add photos into a
composite
Build a composite
with layer masks
Combine images
with a smooth
transition
Create a composite with blend
modesMatch color in a
composite
Week 6 Photography Day 1 Hour 1 Motivational Lecture(
andphoto For further detail
manipulation please see Page No:
3& 4)

Hour 2 Students are

introduced to:
 the basic tools for
photography
Hour 3 Value iteration and policy
iteration

Hour 4  its vocabulary,

resolution, and
fileformats

Day 2 Hour 1  The impact of

various
photographic
compositions
 Task 6

Hour 2  The process of

cropping and Details may be
manipulate seen at
photographs to Annexure-I
enhance meaning
Hour 3  layout and advert
design/editorial design

Hour 4 professional layout examples

and why some are more
effective than others

Day 3 Hour 1 Camera Techniques and

Controls

Hour 2 Lighting and Studio

Photography

Hour 3 Advanced Photo Editing

and Manipulation

Hour 4 Digital Asset Management

and Workflow
 Day 4 Hour 1 Ethics and Copyright in
Photography

Hour 2 Portfolio Development and

Presentation

Hour 3 Client Projects and

Collaboration

Hour 4 Hand on Practice

Day 5 Hour 1 Project and Capstone

Hour 2 Final photography project

that demonstrates mastery
of photography
techniques, creative vision,
and professional skills.

Hour 3 Portfolio Review and

Feedback

Hour 4 Receiving feedback and

critique on the final project

Week 7 Creating simple Day 1

web layouts

Mid Term Exam

 Task 7

Details may be
seen at
Annexure-I
Day 2 Hour 1  Success stories ( For
further detail please
see Page No: 3& 4)

Hour 2 Students are introduced to:

the process of creating
website layouts
 Hour 3 the process of creating assets
for the web (looking at specific
design/layout sizes commonly
used in web design)

Hour 4  Color and how it differs

from print spaceto
webspace (discuss both
models)
Day 3 Hour 1 Introduction to CMYK

Hour 2 Subtractive Color Mixing:

Hour 3 Color Gamut

Hour 4 Color Management

Day 4 Hour 1 Web Space (RGB Model)

Hour 2 Introduction to RGB

Hour 3 Additive Color Mixing

Hour 4 Web Graphics Format

Day 5 Hour 1 The key differences between

CMYK and RGB models in
terms of color mixing, gamut,
and reproduction capabilities.

Hour 2 Workflow Considerations

Hour 3 Adaptation and

Optimization
 Hour 4 Color representation in both
print and web space,
designers can create visually
appealing and consistent
imagery across various
mediums.

Week 8 Introduction to Day 1 Hour 1  Overview of Adobe

adobe xd XD: Introduction to
Adobe XD as a
powerful design and
prototyping tool for
creating interactive
experiences across
websites, mobile apps,
and other digital
platforms.
 Key Features:
Overview of key
features including
artboards, vector
drawing tools,
responsive design,
prototype mode, and
collaboration tools.
 Task 8

Details may be
Hour 2 Degrees of freedom and joint seen at
types Annexure-I

Hour 3  User Interface: Tour of

the Adobe XD user
interface, including the
workspace layout,
panels, tools, and
navigation.

Hour 4  Setting Up a Project:

Creating a new
project, setting up
artboards, and
choosing device
presets for different
screen sizes and
resolutions.

Day 2 Hour 1 Design Basics in Adobe XD

Introduction to Design
 Principles: Overview of
fundamental design
principles including layout,
typography, color, and
hierarchy.

Hour 2 Vector Drawing Tools: Exploring

vector drawing tools in Adobe
XD for creating shapes, icons,
illustrations, and other graphical
elements.

Hour 3 Typography: Working with text

layers, character styles, and
paragraph styles to create
readable and visually appealing
typography.

Hour 4 Color Management: Using color

swatches, gradients, and
eyedropper tools to manage and
apply colors in Adobe XD designs.

Day 3 Hour 1 Designing User Interfaces

Artboard Layout: Planning and
organizing artboards to
represent different screens and
states within a digital interface.
Hour 2 Component Design: Creating
reusable components and
symbols for UI elements such
as buttons, menus, forms,
and navigation bars.

Hour 3 Responsive Design:

Designing responsive layouts
that adapt to different screen
sizes and orientations using
Adobe XD's responsive
resize feature.

Hour 4 Grids and Guides: Utilizing

grids, columns, and guides to
align and arrange UI
elements for consistency and
precision.

Day 4 Hour 1 Prototyping and

Interactivity
 Hour 2 Introduction to Prototyping:
Understanding the importance
of prototyping in the design
process and its role in validating
user experiences.

Hour 3 Creating Links and

Transitions: Adding
interactive links, transitions,
and animations between
artboards to simulate user
interactions and flow.

Hour 4 Auto-Animate: Exploring the

auto-animate feature in
Adobe XD to create realistic
animations and micro-
interactions without complex
keyframing.

Day 5 Hour 1 Sharing and Handoff

Sharing Prototypes: Generating
shareable links and inviting
collaborators to view and
interact with prototypes online
via web browsers or mobile
devices.
Hour 2 Developer Handoff: Exporting
design assets, specifications,
and CSS code snippets for
developers using Adobe XD's
developer handoff feature
Hour 3 Version History: Managing
version history and revisions of
design files to track changes
and revert to previous iterations
if needed.
Hour 4 Presentation Mode: Presenting
designs and prototypes in full-
screen mode for client
presentations, meetings, and
reviews.
Advanced Features and Plugins
 Plugins and Integrations:
Exploring third-party
plugins and integrations
available for Adobe XD to
extend functionality and
streamline workflows.
Week 9 Demonstrate Day 1 Hour 1  Success stories ( For
latest video further detail please
editing software see Page No: 3& 4)

Creating simple Hour 2 Apply adobe after effects

Video tools
Introduction to Adobe After
Effects
 Overview of Adobe
After Effects:
Introduction to After
Effects as a powerful
motion graphics and
visual effects
software used for
creating animations,
compositing, and
post-production.
 Understanding the
Workspace: Tour of
the After Effects user  Task 9
interface, including
panels, tools, Details may be
timeline, and seen at
composition Annexure-I
window.
● Create a new project
using adobe after
effects as per
requirements

Hour 3 Perform different tools in

toolbar using adobe after
effects as per requirements
● Create shapes, text,
camera, layers, and
lights using adobe
after effects as per
requirements

Hour 4 Import data including videos,

images, animations, and
audio into project window
using adobe after effects as
per requirements
● Perform animations,
 effects, and presets
on layers using
adobe after effects as
per requirements
● Install different
plugins to generate
effects using Adobe
After effects as per
requirements

Day 2 Hour 1 Advanced Techniques in

After Effects
Plugins and Extensions:
Installing and using third-party
plugins and extensions to
expand After Effects'
capabilities and generate
advanced effects.
Hour 2 Expression Scripting:
Introduction to expressions
for automating animation,
linking properties, and
creating complex motion
behaviors.

Hour 3 Project Workflow and

Optimization
Project Organization: Best
practices for organizing
compositions, layers, and
assets within After Effects
projects to streamline workflow
and improve efficiency.

Hour 4 Precomposing and Nesting:

Utilizing precomposing and
nesting techniques to group
layers, organize compositions,
and manage complex projects.
Day 3 Hour 1 Rendering and Exporting
Rendering Settings:
Configuring render settings,
including resolution, frame
rate, and output format, for
optimal video output.
 Hour 2 Exporting Files: Exporting
compositions from After
Effects for delivery in various
formats, including video files,
animated GIFs, and image
sequences.

Hour 3 Real-world Applications

and Projects
Case Studies: Analyzing real-
world examples of motion
graphics and visual effects
projects created in After
Effects, including
commercials, title sequences,
and motion graphics
animations.

Hour 4 Practical Projects:

Undertaking hands-on
projects to apply skills and
techniques learned
throughout the course,
including creating animated
logos, kinetic typography,
and visual effects
composites.

Day 4 Hour 1 Apply Adobe Premiere Pro

tools
● Create, open, save,
import, and export
new project using
adobe premiere pro
as per requirements
● Perform different
tools in toolbar using
adobe premiere pro
as per requirements

Hour 2 Basic Editing Techniques

 Timeline Basics:
Understanding the
timeline structure,
 including tracks, clips,
and the playhead.
 Trimming Clips:
Performing basic
editing tasks such as
trimming, splitting, and
rearranging clips on
the timeline.

Hour 3  Ripple and Roll

Editing: Adjusting the
timing and duration of
clips on the timeline
using ripple and roll
editing techniques.

Hour 4 Adding Transitions and

Effects
 Transition Basics:
Exploring different
types of transitions
such as cuts,
dissolves, wipes, and
applying them
between clips.
 Video Effects:
Applying video effects
such as color
correction,
stabilization, blur, and
more to individual clips
or entire sequences.

Day 5 Hour 1 Audio Editing and Mixing

 Audio Basics:
Understanding audio
editing fundamentals,
including waveform
display, volume
adjustments, and
audio levels.
 Audio Effects:
Applying audio effects
such as equalization,
compression, noise
 reduction, and reverb
to enhance audio
quality.
 Audio Mixing:
Balancing and
adjusting audio levels,
panning, and creating
audio mixes using the
Audio Track Mixer.
Color Correction and
Grading
 Color Correction
Basics: Understanding
color correction
fundamentals,
including exposure
adjustment, white
balance correction,
and color balancing.
 Lumetri Color Panel:
Applying color grading
and correction effects
using the Lumetri
Color panel to create
looks and achieve a
consistent color
palette across clips
and sequences.
 Color Adjustment
Layers: Applying color
corrections and
grading effects to
multiple clips
simultaneously using
adjustment layers.
Module 9: Exporting and
Delivery
 Export Settings:
Configuring export
settings for different
delivery platforms,
including web,
broadcast, and social
media, using the
 Export Settings dialog.
 Export Formats:
Exploring different
export formats such as
H.264, QuickTime,
ProRes, and more,
and understanding
their settings and
specifications.
 Export Presets:
Creating and saving
custom export presets
for efficient and
consistent export
workflows.
Module 10: Workflow
Optimization and
Collaboration
 Project Management:
Organizing and
managing project
assets, sequences,
and timelines for
efficient editing
workflows.
 Collaboration Tools:
Utilizing collaboration
features such as
shared projects,
project locking, and
version history to
collaborate with team
members and
stakeholders.
 Keyboard Shortcuts:
Learning essential
keyboard shortcuts
and customization
options to speed up
editing tasks and
streamline workflow
efficiency.
Module 11: Final Project
and Portfolio Development
  Final Project:
Undertaking a
comprehensive video
editing project in
Adobe Premiere Pro
that incorporates all
the skills and
techniques learned
throughout the course.
 Portfolio Presentation:
Presenting the final
project in a
professional portfolio
format, showcasing
editing techniques,
creativity, and
storytelling abilities.
 Portfolio Review and
Feedback: Receiving
feedback and critique
on the final project and
portfolio from peers,
instructors, and
industry professionals
to refine and improve
presentation and
execution.
Module 12: Professional
Practice and Career
Development
 Freelancing and
Entrepreneurship:
Exploring
opportunities and
considerations in
freelancing and
entrepreneurship in
the field of video
editing, including client
acquisition, project
management, pricing,
and branding.

Hour 2 Module 6: Advanced

Editing Techniques
 Multi-Camera Editing
  Create a Sequence

Hour 3  Editing: Syncing and

editing footage from
multiple cameras to
create multi-camera
sequences for live
events, interviews,
and performances.
 Nested Sequences:
Using nested
sequences to organize
and manage complex
edits, create reusable
templates, and apply
effects and
adjustments to
multiple clips
simultaneously.

Hour 4 Time Remapping:

Manipulating the speed and
timing of clips using time
remapping techniques for
speed ramps, freeze frames,
and slow-motion effects.

Week Apply video Day 1 Hour 1 Text and Graphics

10 editing & visual  Task 10
 Creating Titles: Using
the Title tool to create Details may be
and customize text seen at
elements such as Annexure-I
titles, lower thirds, and
captions directly within
Adobe Premiere Pro.

Hour 2  Graphics and

Overlays: Adding
logos, watermarks,
and other graphic
overlays to video clips
using the Graphics
workspace and
effects.

Hour 3 Object Tracking & Blurring

 Hour 4 Motion Graphics Templates:
Customizing pre-designed
motion graphics templates for
use in video projects.

Day 2 Hour 1 Success stories ( For

further detail please see
Page No: 3& 4)

Hour 2  Perform video and

audio editing from
the storyline as per
project in video
editing software

Hour 3  Apply Visual

Effects in Videos
 Perform visual effect
on videos as per
requirements in
video editing
software

Hour 4  Perform visual effect

with plugging
and presets as per
requirements in video editing
software

Day 3 Hour 1 Apply Final Cut Pro tools

Final Cut  Create, open, save,
Pro import, and export
new project using
final cut pro as per
requirements

Hour 2  Perform Final Cut

Pro tools,
preferences,
hotkeys, and
timeline as per
requirements

Hour 3  Add music, titles,

transitions, effects
on video using Final
Cut Pro as per
 requirements

Hour 4  Perform color

grading, luts, and
plug-
in installation using Final Cut
Pro as per requirements

Day 4 Hour 1 Advanced Editing

Techniques
 Precision Editing:
Mastering precision
editing techniques
such as trimming,
splitting, and joining
clips with frame
accuracy.

Hour 2  Secondary Storylines:

Creating and utilizing
secondary storylines
for complex editing
tasks and
organizational
purposes.
 Audition Clips: Using
audition clips to
compare and choose
between multiple
versions of a clip or
edit seamlessly.

Hour 3 Advanced Effects and

Transitions
 Keying and Green
Screen Compositing:
Applying advanced
keying techniques and
utilizing green screen
compositing for
complex visual effects.
 Custom Transitions:
Creating custom
transitions using built-
in effects, keyframes,
and motion
 parameters for unique
and polished
transitions between
clips.

Hour 4  Advanced Motion

Effects: Exploring
advanced motion
effects such as speed
ramping, time
remapping, and
advanced stabilization
for creative
storytelling.

Day 5 Hour 1 Color Correction and

Grading
 Advanced Color
Correction Tools:
Utilizing advanced
color correction tools
and techniques such
as color wheels,
curves, and color
masks for precise
color adjustments.

Hour 2  Creative Color

Grading: Applying
creative color grading
techniques to enhance
mood, atmosphere.

Hour 3 storytelling through color.

Hour 4 LUTs and Color Presets:

Importing and using LUTs
(Look-Up Tables) and color
presets for quick and
consistent color grading
workflows.
Week Employable ● Guidelines to the Trainees for selection
11 Project/ of students employable project like final year
Assignment project (FYP)
(11 week ) ● Assign Independent project to each Trainee
besides ● A project-based on trainee’s aptitude and
regular acquired skills.
classes. ● Designed by keeping in view the emerging
OR trends in the local market aswell as across the
On the job globe.
training ( 2 ● The project idea may be based on
weeks) Entrepreneur.
● Leading to successful employment.
Capstone ● The duration of the project will be 6 weeks
project ● Ideas may be generated via differentsites
such as: https://1000projects.org/
https://nevonprojects.com/
https://www.freestudentprojects.com/
https://technofizi.net/best-computer- science-and-
engineering-cse-project- topics-ideas-for-students/
 Final viva/assessment will be conductedon
project assignments.
 At the end of the session, the project willbe
presented in a skills competition  Task 11
 The skill competition will be conducted on Details may be
zonal, regional, and National levels. seen at
 The project will be presented in front of Annexure-I
Industrialists for commercialization
 The best business idea will be placed in the
NAVTTC business incubation center for
commercialization.

OR
On the job training for 2 weeks:
 Aims to provide 2 weeks of industrial training
to the Trainees as part of the overall training
program
 Ideal for the manufacturing trades
 As an alternative to the projects that involve
expensive equipment
Focuses on increasing Trainee’s motivation, productivity,
efficiency, andquick learning approach.

Students are provided with details regarding a

capstone project that they are required to
complete to showcase their learning. The project
should ideallyconsist of the following
deliverables:
1. Design brief/description outlining theirproject
 2. Research collected during the project
3. Rough sketches, either hand-drawn ordigitally
created that showcase their design process
4. Professionally presented a main body ofartwork
at the end of the course

Notes for the Trainer/Teacher:

 Each student must receive a
separate/independent project based on their
strengths and interests. This will reinforce their
motivation and determine
their aptitude towards specific designfields.

 Each project should be designed keeping future

design trends as well as current market
demands in mind
 The duration for the completion of the project
is 4 weeks

It’s important to reiterate the value of these

projects as each student will later be able to
showcase their creative effortin the real world
market, giving them leverage over others for
better employment.

Ideas for projects may be generated via different

sites such as: https://1000projects.org/
https://benahce.com/
https://www.freestudentprojects.com/
Week Introduction to
12 freelancing  Motivational Lecture( For further detail please  Task 12
see Page No: 3& 4)
Professional Details may be
practice Students are introduced to: seen at
methods& legal Annexure-I
 the concept of freelancing
side of design
 how to become freelance and create a Final
sustainable income Project

 pros and cons of freelancing

 the ethical and professional way of becoming a
productive freelancer
 resources available for freelancing in the field of
design
 how to join freelancing sites
the process of creating a freelancing profile
 Success stories ( For further detail please see
Page No: 3& 4)

Students are introduced to:

 the standards that define the expectations of a
professional designer
 the principles of integrity that demonstrate
respect for the profession, for colleagues, for
clients, for audiences or consumers, and society
as a whole
 the perspectives of the design profession i.e.
understanding the profession, the meanings of
environmental responsibility, copyright, and
ethics
what legalities are involved in professional design
projects
 how to build strong professional
proposals
 copyrights, copyright infringement,
plagiarism, crediting creators, purchasing
online products, downloading ‘free’ content
the do’s and don’ts of how to price theirtime, effort, and
creativity
 Annexure-I:

Tasks For Certificate in Computer Graphics and Video Editing

Task
Task Description Week
No.
Search Top Search any three freelancing sites (Fiverr, Upwork,
Pakistani Freelancers Guru, etc.) and list down the top 5 profiles related to your
course

Find the career path Prepare a career path related to your course and also
1. Week 1
highlight the emerging trends in the local as well as
international market
Work Ethics Generate a report on Institute work ethics and
professionalism related to your course

Use Illustrator  Download Adobe Illustrator

Software  Install Adobe Illustrator
 Patch the software
Draw geometric diagram

Draw lines using  Draw shapes by using pen and line tool
graphics Adobe  Draw shapes with brushes
Illustrator software. Create and import new brushes

Trace the Spiderman

Icon Use the Pen tool to trace the spider man icon (For help:
https://www.behance.net/gallery/29099185/Pen-Tool-
2. Week 2
Exercises)
 Create a customtools  Choose Window > Tools > New Custom Tools
panel Panel.
 In the dialog, enter a name for your tools panel,
To add tools to your custom panel, drag any tool
individually from the standard Tools panel into the tools
(top) area of your panel (plus sign pointer).

3. Use the shape to create patterns Week 3

Design a Pattern with Create text-based patterns
the help of stars and
rectangle

Design an emblem  Create a Design with shapes

with the help of a  Use lines and shapes to create an illustration
circle and square or Add color from the color library in an illustration
triangle (Digital art)
 Personal Choose words that best describe yourself. Use as
WordCloud many words as you like with a minimum of 25 words.
Choose them so they make sense concerning each
other. You will be working on an interpretive self-
portrait limited exclusively to type. Use the font and
the scale of the words that convey a message. Try
using different weights and/or italic versions of
typefaces where you think are appropriate. Consider
the meaning behind the words and the fonts
selected.Explore the use of different cases
(upper/lowercase versions). Start by creating at least
5 thumbnails on tracing paper – actually, trace fonts
which can be found in your textbook or on your
computer (remember to use fonts that are available
in our lab). When a design is finalized (discuss with
instructor) you can create the final part of this
exercise on the computer.
OBJECTIVES:
• To examine letters/words as forms and
abstractshapes
• To utilize type as a visual element
4. • Recognizing the subtle and obvious Week 4
differencesbetween fonts
• The use of fonts that represent specific feelings
andemotions
• How to color usage contributes to the overall feel
ofthe piece
TECHNICAL NOTE:
Document Size: 8-1/2 x 11 (portrait or landscape)
Image Size: 6-1/2 x 9 (create 1 inch margin on your
document.) Mount on 8-1/2 x 11 bristol board.
Media: Work in Adobe Illustrator for this project
(4colors).
Considerations: Work must be submitted the
correctSIZE, otherwise, it will NOT be accepted!
Most importantly...be creative, be neat, be conceptual!

TIME FRAME:
1/15 Discuss in class – produce 5 thumbnails for
homework
1/22 Create composition in class
 Coffee Brand For this assignment, you are asked to design an
Identity identity system and packaging for an imaginary coffee
Project house. Think Starbucks, New Moon, or Planet Perk—
all here in Oshkosh. Or Colectivo in Milwaukee and
Madison. Before you start, have a good look at the
existing design for this type of business. What looks
good? What doesn’t quite work? Beverage packaging
and identity are designed to grab consumer attention
in a crowded marketplace. * , with three
planned locations around the Fox Cities (Oshkosh,
Fond du Lac, & Appleton), wishes to attract the same
kind of customers that already frequent the
businesses listed above. It is up to you to understand
the needs & desires of your target audience, and
these findings need to shape your design choices. (If
you wish, you may choose to target a subset of coffee
shop clientele.) How can you grab their attention? And
beyond a good product and a comfortable interior,
5. what will make them come back for more? Begin by Week 5
designing a strong logo/wordmark for your product.
Gothrough the usual design process: sketch
thumbnails, refine, and revise Choose a color
scheme. Pick type.
What sort of illustrations might you include? Photos,
drawings, patterns… or maybe it’s all type. I am
looking for a comprehensive identity program here,
something that can be applied to any number of
promotional components, whether 2D, 3D, or
digital.Next, apply the identity to these items:
• Bag for coffee beans
• Cup
• Sleeve for the cup
• Sample of packaging to transport baked good(s)
• Reloadable payment card (similar to Starbucks’)
• One-page Brand Identity Guide listing
typefaces,color
the scheme, etc.
Modern Logo Create Modern Logo

6. Vintage/Retro Logo Create Vintage/Retro Logo Week 6

Texture logo Create Texture logo

 Minimalist Logo  Create Minimalist Logo
Signature Logo  Create a Signature Logo
Emblem Logo  Create Emblem Logo
Mascots Logo
 Create Mascots Logo
Abstract Logo
 Create Abstract logo

7. Week 7
 Use Adobe  Download Adobe Photoshop
Photoshop Software  Install Adobe Photoshop
Patch the software

Draw Shapes using  Create and edit shapes by using shape tools
8.
Photoshop software  Import shapes from different files Week8
Perform image tracing to create shapes and art

Make a well-blended digital photomontage (12×8 or

Photomontage: where 8×12 -150 res) to show where you see yourself in 10
you see yourself in 10 years. Under your photomontage write a 3 paragraph
years. reflection explaining the elements you put in your work
Photo editing.  Perform import, organize, and filter photos using
photo editing software as per requirements
 Fix white balance, crop, and exposure using
photo editing software as per requirements
 Perform hue, saturation, and luminance
adjustments using photo editing software as per
requirements
 Perform sharpening, noise reduction, grain, and
lens correction using photo editing software as
per requirements
Perform edits in a raw photo using photo editing
9. Week9
software as per requirements

 Perform remove, edit and change the background

Photo manipulation of a photo using photo editing software as per
requirements
 Blend multiple images and shapes in a single
photo using photo editing software as per
requirements
Perform shadows, light source, light reflection, and
motion in the manipulated photo using photo editing
software as per requirements
Corel Draw Create a design of a flower using various toolsand color fills
in Corel DRAW

Create a web layout  Create an e-commerce business platform,

targeting young adults and teenagers, where they
10. can come up and discover accessories, apparels, Week10
footwear and electronics items, personal and
healthcare products

Download professional CV template from any good site

Build your CV (https://www.coolfreecv.com or relevant)

Annexure-II:
 Computer Graphics and Video Editing

What is freelancing and how you can make money online - BBCURDU

https://www.youtube.com/watch?v=9jCJN3Ff0kA

What Is the Role of Good Manners in the Workplace? By Qasim Ali Shah | In Urdu

https://www.youtube.com/watch?v=Qi6Xn7yKIlQ

Hisham Sarwar Motivational Story | Pakistani Freelancer

https://www.youtube.com/watch?v=CHm_BH7xAXk

21 Yr Old Pakistani Fiverr Millionaire | 25-35 Lakhs a Month Income | Interview

https://www.youtube.com/watch?v=9WrmYYhr7S0

Success Story of a 23 Year - Old SEO Expert | How This Business Works | Urdu Hindi
Punjabi

https://www.youtube.com/watch?v=tIQ0CWgszI0

Failure to Millionaire - How to Make Money Online | Fiverr Superhero Aaliyaan Success
Story

https://www.youtube.com/watch?v=d1hocXWSpus
 Annexure-II

SUGGESTIVE FORMAT AND SEQUENCE ORDER OF MOTIVATIONALLECTURE.

Mentor
Mentors are provided an observation checklist form to evaluate and share their observational
feedback on how students within each team engage and collaborate in a learning environment.
The checklist is provided at two different points: Once towards the end of the course. The
checklists are an opportunity for mentors to share their unique perspective on group dynamics
based on various team activities, gameplay sessions, pitch preparation, and other sessions, giving
insights on the nature of communication and teamwork taking place and how both learning
outcomes and the student experience can be improved in the future.

Session- 1 (Communication):
Please find below an overview of the activities taking place Session plan that will support your
delivery and an overview of this session’s activity.

Session- 1 OVERVIEW
Aims and Objectives:
 To introduce the communication skills and how it will work
 Get to know mentor and team - build rapport and develop a strong sense of a
team
 Provide an introduction to communication skills
 Team to collaborate on an activity sheet developing their communication,
teamwork, and problem-solving
 Gain an understanding of participants’ own communication skills rating at the
start of the program

Activity: Participant Time Teacher Time Mentor Time

Intro Attend and
contribute to the
scheduled.
Understand good
communication
skills and how it
works.
Understand what
good
communication
skills mean
Understand what
skills are important
for good
communication
skills
Key learning Resources: Enterprise skills
outcomes: developed:
 Understand the  Podium  Communication
 communication  Projector  Self Confidence
skills and how it  Computer  Teamwork
works.  Flip Chart
 Understand what  Marker
communication
skills mean
 Understand what
skills are
important for
communication
skills

Schedule Mentor Should do

Welcome: Short welcome and ask the Mentor to introduce
5 min him/herself.
Provide a brief welcome to the qualification for the class.
Note for Instructor: Throughout this session, please
monitor the session to ensure nothing inappropriate is
being happened.
Icebreaker: Start your session by delivering an icebreaker, this will
10 min enable you and your team to start to build rapport and
create a team presentation for the tasks ahead.
The icebreaker below should work well at introductions
and encouraging communication, but feel free to use
others if you think they are more appropriate. It is
important to encourage young people to get to know
each other and build strong team links during the first
hour; this will help to increase their motivation and
communication throughout the sessions.
Introduction & Provide a brief introduction of the qualification to the
Onboarding: class and play the “Onboarding Video or Presentation”.
20mins In your introduction cover the following:
1. Explanation of the program and structure. (Kamyab
jawan Program)
2. How you will use your communication skills in your
professional life.
3. Key contacts and key information – e.g. role of
teacher, mentor, and SEED. Policies and procedures
(user agreements and “contact us” section). Everyone to
go to the Group Rules tab at the top of their screen,
read out the rules, and ask everyone to verbally agree.
Ensure that the consequences are clear for using the
platform outside of hours. (9am-8pm)
4. What is up next for the next 2 weeks ahead so young
people know what to expect (see pages 5-7 for an
overview of the challenge). Allow young people to ask
any questions about the session topic.
Team Activity Planning: MENTOR: Explain to the whole team that you will now
30 minutes be planning how to collaborate for the first and second
collaborative Team Activities that will take place outside
of the session. There will not be another session until
 the next session so this step is required because
communicating and making decisions outside of a
session requires a different strategy that must be
agreed upon so that everyone knows what they are
doing for this activity and how.
 “IDENTIFY ENTREPRENEURS” TEAM
ACTIVITY
 “BRAINSTORMING SOCIAL PROBLEMS” TEAM
ACTIVITY”
As a team, collaborate on a creative brainstorm on
social problems in your community. Vote on the areas
you feel most passionate about as a team, then write
down what change you would like to see happen.
Make sure the teams have the opportunity to talk about
how they want to work as a team through the activities
e.g. when they want to complete the activities, how to
communicate, the role of the project manager, etc.
Make sure you allocate each young person a specific
week that they are the project manager for the weekly
activities and make a note of this.
Type up notes for their strategy if this is helpful - it can
be included underneath the Team Contract.

Session Close: MENTOR: Close the session with the opportunity for
5 minutes anyone to ask any remaining questions.
Instructor:
Facilitate the wrap-up of the session. A quick reminder
of what is coming up next and when the next session
will be.
MOTIVATIONAL LECTURES LINKS.

TOPIC SPEAKER LINK

How to Face Qasim Ali Shah https://www.youtube.com/watch?v=OrQte08Ml90
Problems In
Life
Just Control Qasim Ali Shah https://www.youtube.com/watch?v=JzFs yJt-w
Your
Emotions
How to Qasim Ali Shah https://www.youtube.com/watch?v=PhHAQEGehKc
Communicate
Effectively
Your Tony Robbins https://www.youtube.com/watch?v=5fS3rj6eIFg
ATTITUDE is Les Brown
Everything David Goggins
Jocko Willink
Wayne Dyer
Eckart Tolle
Control Your Jim Rohn https://www.youtube.com/watch?v=chn86sH0O5U
EMOTIONS Les Brown
TD Jakes
Tony Robbins
Defeat Fear, Shaykh Atif https://www.youtube.com/watch?v=s10dzfbozd4
Build Ahmed
Confidence
Wisdom of Learn Kurooji https://www.youtube.com/watch?v=bEU7V5rJTtw
the Eagle
The Power of Titan Man https://www.youtube.com/watch?v=r8LJ5X2ejqU
ATTITUDE
STOP Arnold https://www.youtube.com/watch?v=kzSBrJmXqdg
WASTING Schwarzenegger
TIME
Risk of Denzel https://www.youtube.com/watch?v=tbnzAVRZ9Xc
Success Washington
 Annexure-III

SUCCESS STORY

S. No Key Information Detail/Description

1. Self & Family background Danyal Saleem, who lives in Mirpur (AJK), is an
example of how hard work and perseverance can reap
rich rewards when bidding for projects online.
The graphic designer works exclusively on an online
freelancing platform and has earned, on average,
US$20,000 per month for the past several months. But
this isn’t a story of overnight success – Danyal has had
to work hard to differentiate himself and stay true to his
goal.

It was a full year later, in May 2017, when Danyal finally

decided to jump in. He signed up for one of the
numerous sites that connect designers or coders with
people or companies that have small projects, like
designing a logo or building a website.
He had already started a small business to help pay for
his college education, so he was nervous and
apprehensive about the decision. “I gave myself two or
three months at most. If I didn’t succeed, then I would
go back to running the business as it was showing
potential,” he says.
If at first, you don’t succeed, try try again

2. How he came on board Certification in graphic designing from STEPS(NAVTTC

NAVTTC Training/ or got partner institute)
trained through any other
source
3. Post-training activities Danyal’s area of expertise is in graphic design. In his
first month using Fiverr, he pitched mostly for projects
centered around logo designing. But it wasn’t so simple.
In the first few weeks, he didn’t hear back from even a
single client, despite pitching for dozens of projects.

“I needed to understand what worked, so I read blogs,

participated in forums, and analyzed profiles of
successful freelancers. It was an uphill struggle, but I
didn’t want to give up,” he explains.

Danyal says he understands why clients would be

apprehensive giving projects to untested freelancers.
They have hundreds of options to choose from, he
 explains, and to give a project to someone with no
experience requires a strong leap of faith.

A slow stream of projects started to come Danyal’s way.

Within a few months, he was landing an average of a
hundred projects every month, with a large number of
repeat clients. He also expanded the range of his
professional services, branching out from logo design to
business cards, banners, Facebook cover pages,
letterheads, and stationery.

But he’s had to face his fair share of challenges too.

The shoddy state of internet infrastructure in his city,
Mirpur, threatened to derail his freelancing career.
“Sometimes I haven’t had connectivity for two days
straight,” he explains. “That’s unthinkable for someone
who makes his livelihood on the internet.”

4. Message to others Take the training opportunity seriously

Impose self-discipline and ensure regularity
(under training) Make Hard work pays in the end so be always ready for
the same.

Note: Success story is a source of motivation for the trainees and can be presented in several
ways/forms in a NAVTTC skill development course as under: -

1. To call a passed out successful trainee of the institute. He will narrate his success story tothe
trainees in his own words and meet trainees as well.
2. To see and listen to a recorded video/clip (5 to 7 minutes) showing a successful traineeAudio-
video recording that has to cover the above-mentioned points.*
3. The teacher displays the picture of a successful trainee (name, trade, institute, organization, job,
earning, etc) and narrates his/her story in the teacher’s own motivationalwords.

* The online success stories of renowned professional can also be obtained from Annex-II
 Annexure-IV:

Workplace/Institute Ethics Guide

Work ethic is a standard of conduct and values for job performance. The modern definition of what
constitutes good work ethics often varies. Different businesses have different expectations. Work
ethic is a belief that hard work and diligence have a moral benefit and an inherent ability, virtue, or
value to strengthen character and individual abilities. It is a set of values-centered on the
importance of work and manifested by determination or desire to work hard.

The following ten work ethics are defined as essential for student success:

1. Attendance:
Be at work every day possible, plan your absences don’t abuse leave time. Be punctual
every day.
2. Character:
Honesty is the single most important factor having a direct bearing on the final success of
an individual, corporation, or product. Complete assigned tasks correctly and promptly.
Look to improve your skills.
3. Team Work:
The ability to get along with others including those you don’t necessarily like. The ability to
carry your weight and help others who are struggling. Recognize when to speak up with an
idea and when to compromise by blend ideas together.
4. Appearance:
Dress for success set your best foot forward, personal hygiene, good manner, remember
that the first impression of who you are can last a lifetime
5. Attitude:
Listen to suggestions and be positive, accept responsibility. If you make a mistake, admit it.
Values workplace safety rules and precautions for personal and co-worker safety. Avoids
unnecessary risks. Willing to learn new processes, systems, and procedures in light of
changing responsibilities.
6. Productivity:
Do the work correctly, quality and timelines are prized. Get along with fellows, cooperation
is the key to productivity. Help out whenever asked, do extra without being asked. Take
pride in your work, do things the best you know-how. Eagerly focuses energy on
accomplishing tasks, also referred to as demonstrating ownership. Takes pride in work.
7. Organizational Skills:
Make an effort to improve, learn ways to better yourself. Time management; utilize
time and resources to get the most out of both. Take an appropriate approach to
social interactionsat work. Maintains focus on work responsibilities.
8. Communication:
Written communication, being able to correctly write reports and memos.
Verbal communications, being able to communicate one on one or to a group.
9. Cooperation:
Follow institute rules and regulations, learn and follow expectations. Get along with
fellows, cooperation is the key to productivity. Able to welcome and adapt to changing
work situations and the application of new or different skills.
10. Respect:
Work hard, work to the best of your ability. Carry out orders, do what’s asked the first
time. Show respect, accept, and acknowledge an individual’s talents and knowledge.
Respects diversity in the workplace, including showing due respect for different
perspectives, opinions, and suggestions.