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Enterpreneurship Business Model Template

A business model template is a strategic tool that outlines the core components of a business, helping to visualize how it creates, delivers, and captures value. The most recognized template is the Business Model Canvas, which consists of nine key building blocks: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partnerships, and Cost Structure. This template aids in understanding and developing business models, making it useful for both startups and established companies.

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0% found this document useful (0 votes)
15 views27 pages

Enterpreneurship Business Model Template

A business model template is a strategic tool that outlines the core components of a business, helping to visualize how it creates, delivers, and captures value. The most recognized template is the Business Model Canvas, which consists of nine key building blocks: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partnerships, and Cost Structure. This template aids in understanding and developing business models, making it useful for both startups and established companies.

Uploaded by

kevinboke33
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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What is a business model template

A business model template is a tool that helps you describe, design, and understand the core
aspects of your business. It's like a blueprint that outlines how your business will create, deliver,
and ...

Draft 2

A business model template is a tool that helps you outline and visualize the core components of
your business. It's essentially a blueprint that summarizes how your business will create, deliver,
and ...

Draft 3

A business model template is a tool that helps you outline and visualize the core components of
your business. It's essentially a blueprint that summarizes how your business will create, deliver,
and ...

A business model template is a tool that helps you describe, design, and understand the core
aspects of your business. It's like a blueprint that outlines how your business will create, deliver,
and capture value.

The most popular business model template is the Business Model Canvas, which breaks down a
business into nine key building blocks:

 Customer Segments: Who are your target customers?


 Value Propositions: What problem do you solve for your customers? What value do you
offer?
 Channels: How will you reach your customers?
 Customer Relationships: What type of relationship will you have with your customers?
 Revenue Streams: How will you generate revenue?
 Key Resources: What resources do you need to deliver your value proposition?
 Key Activities: What key activities are critical to your business model?
 Key Partnerships: Who are your key partners and suppliers?
 Cost Structure: What are the costs associated with running your business?

By filling out these building blocks, you can gain a clear understanding of how your business
will function and how it will create value for both your customers and yourself. There are many
resources available online that offer free Business Model Canvas templates that you can
download and use. You can also find online tutorials and guides that will walk you through how
to use the Business Model Canvas to develop your business model.
Business model canvas
volume_up

The Business Model Canvas is a strategic management template widely used for developing new
business models and documenting existing ones. It's a visual chart outlining the essential
elements describing a company's or product's value proposition, customers, infrastructure, and
finances.

Here's a breakdown of the nine key building blocks that constitute the Business Model Canvas:

Customer Segments

 Who are your target customers?


 Who are you trying to reach with your value proposition?

Value Propositions

 What problem do you solve for your customers?


 What value do you offer them?

Opens in a new window


global.thepower.education

Channels

 How will you reach your customers?


 Through which channels will you deliver your value proposition?

Customer Relationships

 What type of relationship will you have with your customers?


 How will you acquire and retain customers?

Revenue Streams

 How will you generate revenue?


 What are your customers willing to pay for?

Key Resources

 What resources do you need to deliver your value proposition?


 What are the most important assets required to make your business model function?

The Business Model Canvas is a popular strategic management tool used to design, visualize,
and assess a business model.expand_more It breaks down a business into nine essential building
blocks that illustrate how a company creates, delivers, and captures value.expand_more

Here's why it's so widely used:

 Simplicity: The canvas is a single-page document with easy-to-understand sections,


making it accessible for entrepreneurs and business teams to brainstorm and
collaborate.expand_more
 Comprehensiveness: It covers all the core aspects of a business, from understanding
your target customers and the value you offer them to outlining your revenue streams and
cost structure.
 Flexibility: The Business Model Canvas can be used for both developing new business
models and analyzing existing ones.expand_more It's a great tool for startups and
established businesses alike.expand_more

Let's explore the nine key building blocks of the Business Model Canvas:

1. Customer Segments: Who are your ideal customers?


2. Value Propositions: What problem do you solve for your customers? What value do you
offer?
3. Channels: How will you reach your customers and deliver your value proposition?
4. Customer Relationships: What type of relationship will you have with your customers?
5. Revenue Streams: How will you generate revenue from your customers?
6. Key Resources: What resources are critical to deliver your value proposition?
7. Key Activities: What key actions are essential for your business model to function?
8. Key Partnerships: Who are your key suppliers and partners?
9. Cost Structure: What are the costs associated with running your business?
What is a business model canvas?
The business model canvas is a template—think of it as a
framework for organizing information about a business
model. Alexander Osterwalder of Strategyzer came up with
the method in the mid-2000s and it has been a staple of the
Lean startup methodology ever since.

At the center of the business model canvas is your value


proposition: What do customers get from your product?
That’s your starting point. From there, you’ll fill in the canvas
with additional information about your company and your
customers. The information in a business model canvas
should be treated like a hypothesis: Under the conditions
presented, could your business survive? It’s a quick and easy
way to determine the viability of your model.

Elements of the business model


canvas
As mentioned above, the business model canvas is a
template. No matter who is using the template, every
business model canvas will look more or less the same. And
they all consist of the same nine elements:

 Value proposition
 Key partners
 Key activities
 Key resources
 Customer segments
 Customer relationships
 Channels
 Cost structure
 Revenue streams

Each of these elements is represented by a box on the page


and these boxes are always organized in the same way.
Everything related to business infrastructure (partners,
activities, and resources) falls on the left side of the page.
Customer-related elements (segments, relationships, and
channels) go on the right. Finance-related elements go on the
bottom. In the center of the page, the value proposition ties
everything together.

Layout is the easy part—it’s already been done for you. So


let’s talk a little bit more about content: What do you actually
include in each piece of your business model canvas?

Value proposition

What are you offering customers? What problem or pain point


are you solving? How are you going to do it? Answer those
questions as succinctly as possible (one sentence is best!)
and there’s your value proposition.

Treat your value proposition like a guiding star: It should


inform every other aspect of your business plan.

Key partners

It’s unlikely that you’ll be able to provide your product or


service all your own. Whether it’s suppliers or distributors, a
parent company, or other partners, someone else is going to
be involved.

Think about a neighborhood lemonade stand: The kids


running the stand aren’t growing their own lemons—they rely
on a grocery store. Similarly, they probably get the table and
pitchers from a parent. Both would be key partners.

To determine if a partner is a key partner, ask this simple


question: Could the business model function without them? If
things would fall apart without them, they’re a key partner.

Key activities

Activities are the actions required to actualize your value


proposition.

Remember the lemonade stand from the last section? (It’s


going to come up a lot.) What activities go into producing the
product and bringing it to customers? Someone needs to
make the lemonade, pour it, and take money from
customers. These are all key activities.

To determine if an activity is “key,” ask the same question as


before: Could the business model function without that action
being performed?

Key resources

As you list your resources, be sure to consider more than just


physical resources. You’ll likely also require human resources
(employees), intellectual resources (know-how), and financial
resources.

Customer segments

Who is your solution for? A lemonade stand employee doesn’t


have any need for a product developed for software
engineers. (At least not your average lemonade stand
employee.)
Your customer segments are the people and companies who
would receive value from your product. As you list your
customer segments, it might be helpful to think in terms of
buyer personas.

Customer relationships

Now that you’ve established who your customers are, you


need to establish how you will communicate and interact with
them. Will customers require support after the sale? For the
best results, use a customer journey map to document the
buyer’s experience. This will help you identify points of
contact and track how those relationships develop.

Channels

Think about how you are first reaching potential buyers: Is it


through social media? SEO? Conferences? These methods of
contact are your channels. Whereas sales teams are typically
responsible for building and maintaining customer
relationships, channels are, for the most part, the
responsibility of the marketing teams.

Cost structure

As you operate your business, you’ll have to spend money—


probably more than you’d like. To maintain your key
activities, resources, and partners, you will need to pay
employees, cover material costs, etc. These expenses make
up your cost structure.

Revenue Streams

Hopefully you’re not just spending money, though. For your


business to be successful, you have to generate revenue.
Your revenue streams refer to the ways in which you bring
money in: How are you converting your value proposition into
revenue? Perhaps you offer a subscription based service, or
maybe customers pay a one time fee. Whatever model you
use, be sure to list all of your revenue streams—when it
comes to planning out finances, you want to be especially
thorough.

How to create a business model


canvas
Now you’re ready to learn how to fill out a business model
canvas for yourself. Understanding each element of the
business model canvas is the hardest part, and that’s behind
you: All that’s left is to fill out the canvas with your specific
business plan.

1. Gather stakeholders and materials

Whether you’re creating a digital or physical business model


canvas, you’ll need to be able to fill in the boxes on the
template. This could mean typing your info into a digital
template or drawing the business model canvas on a
whiteboard or paper. (You should really just stick to a digital
template—it’s 2020 after all. And a digital business model
canvas means more collaboration, easier sharing, and cloud-
based storage!)

As you fill in the business model canvas, you’ll likely need


input from marketing, sales, and other teams. Schedule a
meeting with the necessary individuals and fill out the
template together. It’s a quick process—this meeting should
only take between thirty minutes to an hour!

2. Fill out the canvas


Do you have your blank template and representatives from
necessary teams? Good. You’re ready to start filling out the
canvas. Remember: Your goal is not to create an exhaustive
business plan. You’re trying to clarify the essential aspects of
your business model and make any adjustments you feel
necessary.

Start with your value proposition and work from there. If you
need a refresher on any specific element, review the list
above!

3. Test your assumptions

Your filled out business model canvas is a plan, but it’s not
set in stone. As your team gathers information and offers
insights, you may realize certain aspects of your model need
to be changed. Perhaps you’ve listed a supplier as a key
partner, only to find a different supplier with more
competitive pricing. Or maybe you decided that a
subscription model wasn’t the best payment plan after all.
The business model canvas is meant to help you identify such
adjustments—don’t hesitate to change things around!

4. Adapt and maintain

The business model canvas is often thought of as a planning


tool—and it is a great one!—but its uses extend beyond the
planning stages. As you adapt your business model based on
insights from your business model canvas, update the canvas
to reflect those changes. If you make drastic adjustments,
you might even want to create a whole new business model
canvas.

An up-to-date business model canvas is a valuable asset to


have, regardless of where you are in your business plan.
Whether it’s to show stakeholders your business model to
gain buy-in or to onboard new employees, the simple format
of the business model canvas makes it a flexible and versatile
resource.

What is the Business Model Canvas?


The business model canvas is a strategic planning tool used by managers to
illustrate and develop their business model. The business model canvas
template clearly identifies the key elements that make up a business.
Additionally, it simplifies a business plan into a condensed form. In this way,
the business model canvas template acts like an executive summary for the
business plan.
Structure of the Business Model Canvas Template

There are nine main building blocks in the business model canvas template:

1. Key Partners
2. Key Activities
3. Key Resources
4. Value Propositions
5. Customer Relationships
6. Channels
7. Customer Segments
8. Cost Structure
9. Revenue Streams

The following is a breakdown of each of these nine elements. These


elements all link and work with each other to ensure the success of the
business.

1. Key Partners

Key partners are the companies or people your business works with to create
a strategic relationship. A few examples of key partners are suppliers or
distribution partners in the supply chain.

Here are a few things to consider about key partners:

 What key resources does your company receive from these partners?
 What key activities are performed by these partners?
 What is your company’s motivation for working with these key
partners? Is there something specific that only they can provide? Do
they help lower costs?

2. Key Activities

Key activities are specific activities or tasks that are fundamental to the
operation of your business. An example of a key activity would be
the procurement of fresh produce in bulk for a restaurant.

Here are a few things to consider about key activities:

 What key activities are necessary to deliver your value proposition?


 What activities set your company apart from others?
 How do your revenue streams, distribution channels, and customer
relationships differ from competitors? How do your key
activities affect these?
 Do you need to procure specific niche resources?
 Do you need to streamline to keep costs and prices low?

3. Key Resources

Key resources are the assets necessary to operate and deliver your value
proposition. For example, a diamond mining company cannot operate
without mining equipment. Alternatively, an automotive company cannot
operate without the human capital and expertise that goes into designing
cars.

Here are a few things to consider about key resources:

 What specific assets are necessary to operate your business and


deliver your value proposition?
 What resources do your distribution channels and revenue
streams need to function?
 What resources are needed to maintain customer
relationships and customer satisfaction?
 Does your company require significant capital or human resources?

4. Value Propositions

Value propositions are arguably the most important element of the business
model canvas template. The value proposition determines the fundamental
offering the company is trying to give its customers. It is the primary driver
of business operations. For example, Spotify’s value proposition, “Music for
everyone.”, eloquently states its mission and offering. Spotify wants to be a
music streaming platform that has music selections for everyone.

Here are a few things to consider about value propositions:

 What exactly is your company trying to give to customers?


 What problem is your company trying to solve and what needs are
your company satisfying?
 How do you offer something different that satisfies the demands of
your customer segments (e.g. price, quality, design, status, etc.)?

5. Customer Relationships
Customer relationships are the different types of interactions a company has
with its customers. For example, a designer suit company will provide
significant help for the customer, tailoring to their needs and working directly
with them to create the suit they want. Conversely, telecommunications
companies often have poor reputations and customer relationships as many
practice aggressive and predatory sales practices through their call centers.
Compared to telecommunications companies, the designer suit company has
significantly richer and more fulfilling customer relationships.

Here are a few things to consider about customer relationships:

 What type of relationship does your company have with its customers?
For example, do you provide dedicated assistance or are they
expected to self-serve their needs through provided support channels?
 How does the business interact with customers and how does this
differ between customer segments?
 Does your company frequently communicate with customers?
 How much support is provided by your company?

6. Channels

Channels are the different structures and methods that are used to deliver
your company’s product and value proposition to its customers. Channels
encompass all of a company’s supply, distribution, and marketing channels.
It is important to consider all channels of a company and make sure they are
functioning cohesively. For example, a company like Amazon needs to
consider how its fulfillment centers and shipping services are integrated to
send out timely shipments.

Here are a few things to consider about channels:

 How do you deliver your value proposition?


 How do you reach your customer segments? What channels are
used?
 Are your supply, distribution, marketing, and communication channels
well-integrated and cost-efficient? Are they being utilized effectively?

7. Customer Segments

Customer Segments are the different types of customers that a company


manages. A company that produces different products will need to interact
with different types of customers.
An example of this would be airline companies. Airlines offer tickets for
economy, business, and first-class customers. First-class passengers have
access to exclusive benefits and luxury travel arrangements. Conversely,
economy passengers are provided much less support, thus costing less, but
also coming in significantly larger amounts.

Here are a few things to consider about customer segments:

 Who is the main focus of your value proposition? Who are you creating
value for?
 Who are your most important customers? What are they like? What do
they need? What do they enjoy?
 What are your different types of customers?
 What is the customer market like? Is your company targeting a small
niche community or a mass market?

8. Cost Structure

The cost structure refers to how a company spends money on operations. It


consists of the company’s key costs and the company’s level of focus on
costs. If a company is cost-driven, it focuses on minimizing costs and, thus,
prices for customers. Alternatively, if a company is value-driven, it focuses
on creating value for its customers, with less focus on cost.

An example of this would be a comparison between fashion retailers, Forever


21 and Gucci. Forever 21 is a fast-fashion company focused on delivering the
newest styles at low costs – a cost-driven company. Alternatively, Gucci is a
luxury brand focused on delivering high-quality clothes and accessories
designed with the latest trends in the fashion industry – a value-driven
company.

Here are a few things to consider about cost structure:

 What are the key costs in your company’s business model


 What are the major drivers of cost?
 How do your key activities and key resources contribute to the cost
structure?
 How do your costs relate to your revenue streams?
 Is your company properly utilizing economies of scale?
 What proportion of costs are fixed and variable?
 Is your company focused on cost-optimization or value?

9. Revenue Streams
Revenue streams are a company’s source of cash flows. They are the final
element of the business model canvas template. Revenue streams are the
different ways your company’s value proposition generates money. A
company might have multiple revenue streams. For example, Apple has
multiple revenue streams between its variety of products and its services,
such as Apple Music.

Here are a few things to consider about revenue streams:

 Does your company have multiple methods of generating revenue?


 What is the pricing strategy for the products offered by your company?
 Through what channels do your customers pay?
 Does your company offer multiple forms of payment (up-front,
payment plans, financing, etc.)?
Example of a Business Model Canvas

Here is a simple example built for an automotive company using our


business model canvas template!
What is lean start up model?
What Is Lean Startup? A lean startup is a method used to found a new company or
introduce a new product on behalf of an existing company. The lean startup method
advocates developing products that consumers have already demonstrated they desire
so that a market will already exist as soon as the product is launched.
What Are the 5 Lean Management
Principles?
The five principles of building an efficient Lean management process include
-Identifying value,
-Mapping how value is created,
-Creating a flow,
-Establishing a pull system,
-Always seeking improvement.

The five Lean management principles


1. Identifying Value
To lay the foundations of a Lean process, you need first to identify the team’s work value.
You need to distinguish the value-adding from waste activities. To ensure collective
understanding and alignment, it is essential for everyone to actively participate in this
collaborative activity.
To understand what value is, consider the end product of your efforts and what your
customer gets from it. By definition, value is everything that your customer is paying you
for. However, some teams are not producing direct value for the company's customers but
are enhancing the overall value that the organization delivers (e.g., QA teams).
In this case, the customer is your company. For example, the value of a quality assurance
team’s work is the number of bugs they catch and therefore ensure that the whole company
will deliver a product of value to the end user.
2. Mapping the Value Stream
The second of the 5 principles of Lean is all about the stream of value. That's why, after
you’ve identified the value that your team creates, it is important to visualize its path to the
customer.
Although visualizing your workflow this way is a good start, you should consider mapping
your process more precisely by including the steps that compose each stage. For example,
a "Requested" stage may have two steps – order received and ready to start. Usually, "In
progress" consists of the greatest number of steps.
3. Creating a Flow
In the world of Lean, flow is a key concept. Since any kind of waiting is a waste, when
creating a flow of value, your goal is to ensure smooth delivery from the second you receive
an order to the moment when you deliver it to the customer.
A major impediment to creating a smooth flow is the bottlenecks in your process. As a
manager, you should be watchful of how work progresses through your workflow. Make
sure to pay extra attention to areas where work tends to get stuck. This way, you can dig
deeper and figure out why it happens in the first place. Bottlenecks may be caused by a
lack of capacity at a certain stage, waiting on external stakeholders, etc.
4. Establishing Pull
Once you have created a smooth flow of work, the fourth Lean principle urges us to
establish a pull system. The idea is simple, start new work only when there is a demand
for it, and your team has spare capacity. Your goal should be to create the value that is
actually needed by your customers and avoid creating anything in surplus, e.g.,
overproduction.
To visualize it clearly, let’s look at how assignments are processed in a pull system versus
the typical push model.
Simply put, in a push system, work items are created and then assigned to team members
by team managers or leaders. In other words, work is pushed onto the people who will be
executing it.
By contrast, in a pull system, the work that needs to be processed is stored in a queue. A
team member who is currently not working on anything will go to the queue and take the
item with the highest priority that they are able to work on. The people doing the work pull
the assignments and start processing them.
5. Seeking Constant Improvement
This Lean principle is closely related to the concept of continuous improvement, which is an
integral part of Lean management.
Your goal is to constantly improve every process in your team by focusing on enhancing the
activities that generate the most value for your customer while removing as many waste
activities as possible.
A good start would be to incorporate the Lean/Agile practice of the daily stand-up
meeting where you can keep them accountable. During the short and concise meeting,
every person explains what they’ve done during the previous day, what they intend to do
today, and if there are any obstacles in their way.
Besides applying each of the 5 principles of Lean, you’ll also have the responsibility to
enlighten your team and help them understand why each one of the Lean principles is
important with the goal of embracing them as a culture.

3 Good Practices to Implement Lean


Successfully
To ensure a successful implementation of Lean management processes, there are three
fundamental prerequisites you need to address: setting explicit objectives, cultivating a lean
mindset, and starting with small steps.
1. Set Clear Goals
First of all, you need to know what your end goal is and communicate that with everybody
on your team. What are you trying to achieve by implementing the Lean process within your
company?
Is it optimization of your workflow so you can have faster product deliveries? Are you trying
to increase your overall business profitability as a result of it? Or perhaps, you want to
ensure business and organizational agility?
Whatever that goal is, it needs to be clearly defined. This way, you will be able to share a
path to achieve it, motivate people to take the journey with you and assist them by removing
any obstacles that appear on your way to process perfection.
2. Establish a Lean Mindset
It is important that you lead the change, not manage it. Once you know the implementation's
outcome, you need to integrate the Lean mindset within your team.
Dealing with the human factor and getting everybody on board might be a major challenge.
That’s why, to get started, you need to explain to your team members what Lean is and
make sure they understand its benefits not just from an organizational perspective but from
a personal one too.
The Lean process is about delivering superior customer value by eliminating waste and
cultivating an environment of shared leadership where your team members receive more
responsibilities and seek continuous improvement. Once your colleagues understand that,
they will be more likely to embrace the change.
3. Start Small and Find a Change Agent
A good practice is to start with a single team and later spread the Lean practices across
departments, eventually transforming your whole company into a Lean organization.
If you are working at an enterprise level, you can form a pilot group of members of different
teams so they can serve as change agents after they return to their original teammates.
For example, if you have a large RnD department that consists of multiple teams working
independently, you should ask for volunteers from each team.
A good way to ensure that they will be fitting change agents is to select only people who are
not only enthusiastic but are influential in their teams (e.g., senior members, informal
leaders, etc.). Once you set a strong foundation, introduce the 5 principles of Lean
management.

What is income statement?


An income statement is a financial statement that shows you the

company’s income and expenditures. It also shows whether a

company is making profit or loss for a given period. The income

statement, along with balance sheet and cash flow statement, helps

you understand the financial health of your business.

The income statement is also known as a profit and loss statement,

statement of operation, statement of financial result or

income, or earnings statement.


Importance of an income statement
-An income statement helps business owners decide whether they

can generate profit by increasing revenues, by decreasing costs, or

both.

-It also shows the effectiveness of the strategies that the business

set at the beginning of a financial period.

-The business owners can refer to this document to see if the

strategies have paid off. --Based on their analysis, they can come up

with the best solutions to yield more profit.

Following are the few other things that an income

statement informs.

1. Frequent reports: While other financial statements are published

annually, the income statement is generated either quarterly or

monthly. Due to this, business owners and investors can track the

performance of the business closely and make informed decisions.

This also enables them to find and fix small business problems

before they become large and expensive.


2. Pinpointing expenses: This statement highlights the future

expenses or any unexpected expenditures which are incurred by the

company, and any areas which are over or under budget. Expenses

include building rent, salaries and other overhead costs. As a small

business begins to grow, it may find its expenses soaring. These

expenditures may involve hiring workers, buying supplies and

promoting the business.

3. Overall analysis of the company: This statement

gives investors an overview of the business in which they are

planning to invest. Banks and other financial institutions can

also analyze this document to decide whether the business is loan-

worthy.

Who uses an income statement?


There are two main groups of people who use this financial

statement:

- Internal users

Include company management and the board of directors, who


use this information to analyze the business’s standing and make
decisions in order to turn a profit. They can also act on any concerns
regarding cash flow nternal
External users.

External users comprise investors, creditors, and competitors.


Investors check whether the company is positioned to grow and be
profitable in the future, so they can decide whether to invest in the
business. Creditors use the income statement to check whether the
company has enough cash flow to pay off its loans or take out a new
loan. Competitors use them to get details about the success
parameters of a business and get to know about areas where the
business is spending an extra bit, for example, R&D spends.

Income statement format with the


major components
The following information is covered in an income statement. The

format for this document may vary depending on the regulatory

requirements, the diverse business needs and the associated

operating activities.

Revenue or sales: This is the first section on the income

statement, and it gives you a summary of gross sales made by the

company. Revenue can be classified into two types: operating and

non-operating. Operating revenue refers to the revenue gained by a

company by performing primary activities like manufacturing a

product or providing a service. Non-operating revenue is gained by


performing non-core business activities such as installation,

operation, or maintenance of a system.

Cost of goods sold (COGS): This is the total cost of sales or

services, also referred to as the cost incurred to manufacture goods

or services. Keep in mind that it only includes the cost of products

which you sell. COGS does not usually include indirect costs, like

overhead.

Gross profit: Gross profit is defined as net sales minus the total

cost of goods sold in your business. Net sales is the amount of

money you brought in for the goods sold, while COGS is the money

you spent to produce those goods.

Gains: Gain is a result of a positive event that causes an

organization’s income to increase. Gains indicate the amount of

money realized by the company from various business activities like

the sale of an operating segment. Likewise, the profits from one

time non-business activities are also included as gains for the

business. For example, company selling off old vehicles or unused

lands etc. Although gain is considered secondary type of revenue,

the two terms are different. Revenue is the money received by a

company regularly while gain can be accounted for the sale of fixed

assets, which is counted as a rare activity for a company.


Expenses: Expenses are the costs that the company has to pay in

order to generate revenue. Some examples of common expenses

are equipment depreciation, employee wages, and supplier

payments. There are two main categories for business

expenses: operating and non-operating expenses. Expenses

generated by company’s core business activities are operating

expenses, while the ones which are not generated by core business

activities are known as non-operating expenses. Sales commission,

pension contributions, payroll account for operating expenses while

examples of non operating expenses include obsolete inventory

charges or settlement of lawsuit.

Advertising expenses: These expenses are simply the marketing

costs required to expand the client base. They include

advertisements in print and online media as well as radio and video

ads. Advertising costs are generally considered part of Sales,

General & Administrative (SG&A) expenses.

Administrative expenses: It can be defined as the expenditure

incurred by a business or company as a whole rather than being the

ones associated with specific departments of the same company.

Some of the examples of administrative expenses are salaries, rent,


office supplies, and travel expenses. Administrative expenses are

fixed in nature and tend to exist irrespective of the level of sales.

Depreciation: Depreciation refers to the practice of distributing the

cost of a long-term asset over its life span. It is a management

accord to write off a company’s asset value but it is considered a

non-cash transaction. Depreciation mainly shows the asset value

used up by the business over a period of time.

Earnings before tax (EBT): This is a measure of a company’s

financial performance. EBT is calculated by subtracting expenses

from income, before taxes. It is one of the line items on a multi-step

income statement.

Net income: Net profit can be defined as the amount of money you

earn after deducting allowable business expenses. It is calculated by

subtracting total expenses from total revenue. While net income is a

company’s earnings, gross profit can be defined as the money

earned by a company after deducting the cost of goods sold.

Advantanges of balance sheet


A balance sheet offers a number of advantages, both for businesses and for those analyzing a
business's financial health. Here are some of the key benefits:

 Financial position: A balance sheet provides a company's financial position at a specific


date. This allows you to see what the company owns (assets), what it owes (liabilities),
and how much equity the owners have in the business (shareholders' equity). [What is a
balance sheet]
 Financial Health Assessment: By analyzing the components of the balance sheet, you
can assess the company's overall financial health. For example, you can see if the
company has enough current assets (like cash and inventory) to cover its current
liabilities (like accounts payable). This is a measure of the company's liquidity.
 Trend Analysis: Balance sheets are most useful when compared to previous periods or
industry benchmarks. This allows you to see how the company's financial position is
changing over time and how it stacks up against its competitors.
 Decision Making: The information in a balance sheet can be used to make informed
business decisions. For example, a company might use the balance sheet to identify areas
where it can cut costs or to determine if it has enough capital to invest in new growth
initiatives.
 Securing Funding: A balance sheet is often required by lenders and investors when a
company is applying for a loan or raising capital. The balance sheet helps them to assess
the company's risk profile and determine whether it is a good creditworthy borrower or
investment opportunity.

What is a cashflow statement and its advantanges


A cash flow statement is a financial document that summarizes the cash inflows and outflows of
a business during a specific period. Unlike a balance sheet which gives a snapshot at a single
point in time, a cash flow statement shows the movement of cash over a period, typically a year.
Here are some key advantages of a cash flow statement:

Understanding Liquidity: Cash is the lifeblood of any business. A cash flow statement helps
you assess a company's liquidity, which is its ability to meet its short-term obligations. It shows
you if the company is generating enough cash from its operations to cover its expenses and
debts.

Beyond Profitability: Profitability, as shown on an income statement, doesn't necessarily


translate to strong cash flow. A company might be profitable on paper but struggling with cash
flow if it has a lot of sales on credit or invests heavily in assets. A cash flow statement helps
identify this disconnect.

Informed Decision-Making: Cash flow statements provide valuable insights for making
informed business decisions. They help with tasks like:

 Cash Budgeting: By analyzing historical cash flow patterns, businesses can create more
accurate cash budgets to forecast future needs and avoid cash shortages.
 Investment Planning: Cash flow statements help assess if a company has enough cash
on hand to invest in new projects or equipment.
 Debt Management: Understanding cash flow helps businesses determine how much debt
they can comfortably take on and manage their loan repayments effectively.

Attracting Investors: Investors are interested in a company's ability to generate cash. A strong
cash flow statement can be a positive signal for potential investors, indicating the company's
financial stability and growth potential.

What is a budget and its advantages


A budget is essentially a financial roadmap that helps you track your income and expenses. It's
like a spending plan that ensures you don't overspend and allows you to achieve your financial
goals. Here are some key advantages of creating and sticking to a budget:

 Financial Control: A budget empowers you to take charge of your money. By tracking
your income and expenses, you gain awareness of where your money goes and can
identify areas to cut back if needed. This sense of control can be very empowering.
 Achieving Financial Goals: Whether it's saving for a dream vacation, a down payment
on a house, or a comfortable retirement, a budget helps you allocate your resources
effectively towards those goals. It turns those aspirations into achievable milestones.
 Reduced Stress: Financial worries are a major source of stress for many people. A
budget helps alleviate that stress by giving you a clear picture of your financial situation
and a plan for managing your money.
 Improved Decision-Making: With a budget as a guide, you can make informed financial
decisions. Thinking ahead about purchases and sticking to your spending plan helps
avoid impulse purchases and debt.
 Emergency Preparedness: Life throws curveballs sometimes. An unexpected expense
can derail your finances if you're not prepared. A budget that incorporates savings for
emergencies can act as a financial safety net.

Overall, a budget is a powerful tool that can transform your relationship with money. It promotes
financial responsibility, helps you achieve your goals, and reduces stress. It's an investment in
your financial future.

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