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Mumeet Presentation Final With Voice

The presentation proposes a mobile platform called Mumeet to connect mothers globally and locally by creating local communities. It will use a freemium model and location technology. The platform aims to serve all mothers, including those who feel vulnerable in a new country. It will offer exclusive features and filters to help mothers connect. The founders plan to seek funding from a headline sponsor, brand partners, and Kickstarter. They project rapid growth in users and revenue from subscriptions, advertising, and affiliates. They forecast being profitable within three years with an internal rate of return of 148% and millions in annual profits to donate to charity.

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Ooi Lik Vin
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32 views12 pages

Mumeet Presentation Final With Voice

The presentation proposes a mobile platform called Mumeet to connect mothers globally and locally by creating local communities. It will use a freemium model and location technology. The platform aims to serve all mothers, including those who feel vulnerable in a new country. It will offer exclusive features and filters to help mothers connect. The founders plan to seek funding from a headline sponsor, brand partners, and Kickstarter. They project rapid growth in users and revenue from subscriptions, advertising, and affiliates. They forecast being profitable within three years with an internal rate of return of 148% and millions in annual profits to donate to charity.

Uploaded by

Ooi Lik Vin
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPT, PDF, TXT or read online on Scribd
You are on page 1/ 12

Group 20 We Are Going To Make Millions Presentation

18
ETHICALL
OVER MOST
Y
DIVERSE
western nation
by
million
MUMS in the UK 2050
1/3
nearly

of children
MUMS
CAN FEEL
have one vunerable
foreign parent AND ISOLATED

HOW DO
mums connect
in a

NEWCOUNTRY?

Group 20 Module 2 Presentation 2


A free mobile platform, built on a freemium
model that connects mums on the go, creating
local communities with global connections.

Making Location Search Exclusive


connections technology filters features

Group 20 Module 2 Presentation 3


Whos it for?

all mums
Group 20 Module 2 Presentation 4
We are unique!

Group 20 Module 2 Presentation 5


Its party time!

Group 20 Module 2 Presentation 6


Headline sponsor

and our brand partners

Group 20 Module 2 Presentation 5


7
FINANCIAL SUPPORT

marketing Platform build


maintenance
CUSTOMER SERVICE software
IT SUPPORT
hardware
cloud space
design
SALES FORCE
customer service
Group 20 Module 2 Presentation 8
How will we market?

Group 20 Module 2 Presentation 9


Lets make money!
cost structure
EXPENSES YEAR 1 YEAR 2 YEAR 3

Operation Costs 443,969 834,105 1,143,309


Depreciation 71,100 71,100 71,100
Promotion 1,000,000 1,000,000 500,000
Sales and Marketing 244,407 403,462 587,044
R&D 355,500 586,853 853,882

Total Operating Expenses 2,114,976 2,895,520 3,155,335

start up costs
CAPITAL STRUCTURE SHARE

Operation Costs 100,000 80%


Kickstarter 100,000 20%

Total Expenses 200,000 100%

Group 20 Module 2 Presentation 10


Our revenue streams
148%

REVENUES

Total users
YEAR 1

500,000
YEAR 2

1,500,000
YEAR 3

3,000,000
IRR
No. of visitors per month 2,500,000 7,500,000 15,000,000
No of visitors per year 30,000,000 90,000,000 180,000,000 6000000

5000000
O2 Headline Sponsor 1,000,000 1,000,000 500,000

Gross profit
Advertising revenue - Partner Brands 300,000 300,000 300,000 4000000
Affiliate Program - Amazon 60,000 180,000 360,000
3000000
Other affiliate programs 150,000 450,000 900,000
Premium Revenue(subscriptions) 525,000 1,575,000 3,150,000 2000000
Total Sales 2,035,000 3,505,000 5,210,000 1000000

0
Credit Card Fees (Direct Costs) 13,123 37,168 73,235
year year year
GROSS PROFIT 2,021,878 3,467,833 5,136,765 1 2 3

Premium Revenue (subscriptions)


PROFIT / LOSS YEAR 1 YEAR 2 YEAR 3
Other affiliate programs
Profit/loss before interest and taxes -93,099 572,313 1,981,430
Charity Contributions 57,231 198,143 Affiliate Program - Amazon

NET PROFIT BEFORE INTEREST / TAXES -93,099 515,081 1,783,287 Advertising revenue - Partner Brands

O2 Headline Sponsor

Group 20 Module 2 Presentation 11


With special thanks to all the members of group 20 for their fantastic joint effort in building
Mumeet. Attila Rask Marketing, Research,
Copy
Gabrielle Grant Founder, Marketing, Copy Desmond Ho Marketing, Research,
Claudine Hanks Creative, Marketing Copy
Ashwin Gupta Financial, Copy Justin Cunnew Marketing, Research,
Vesna Baros Financial, Copy Copy
Sam Tierney Marketing, Research,

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