EMPOWERMENT

TECHNOLOGIES
Information and Communication
Technologies (ICT)
Deals with the use of different communication
technologies
o mobile phones
o telephone
o internet
to locate, save, send and edit information
ICT in Philippines
Several international companies dub the
Philippines as the “ICT Hub of Asia”
o there is a huge growth of ICT-related jobs
around the country
o BPO (Business Process Outsourcing) centers
ICT in Philippines
According to 2013 edition of Measuring the
Information Society by International
Telecommunication Union
106.8 Cellphones 7 of them have 2
per 100 Filipinos cellphones
ICT in Philippines
 Annual Survey of Philippine Business and
Industries, NSO in 2010, the ICT industry share
19.3% of the total employment population.
 Time Magazines “The Selfiest Cities around
the World” of 2013 places two cities from the
Philippines in top 1 and top 10 spots.
Web 2.0
 is a term coined by Darcy Dinucci on January
1999 in her article titled “Fragmented Future”
The web we know now loads into a browser
window in essentially static screenfuls, is only an
embryo of the web to come. The first glimmerings of
Web 2.0 are beginning to appear, and we are just
starting to see how that embryo might develop
Web 2.0
 The evolution of web 1.0 by adding dynamic
web pages – the user is able to see a website
differently than others
 Allow users to interact with the page
Example: blogs, social networking sites, wikis,
video sharing sites, web applications
Web 2.0
 Allows users to use web browsers for their user
interface.
 Most websites that we visit today are Web 2.0
Example of Static Web Page
Example of Dynamic Web Page
 Identify if the ff. if static or dynamic web
page
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Identify if the ff. if static or dynamic web
page
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Identify if the ff. if static or dynamic web
page
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Identify if the ff. if static or dynamic web
page
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Identify if the ff. if static or dynamic web
page
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Identify if the ff. if static or dynamic web
page
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Features of Web 2.0
 Folksonomy – allows users to categorize and
classify/arrange information using freely chosen
words (e.g. tagging)
Example: Twitter, Instagram, Facebook, etc. use tags
that start with pound sign (#).
Features of Web 2.0
 Rich User Experience – content is dynamic and
responsive to user’s input
Example: Websites that shows local content
- Social networking sites, when logged on, your
account is used to modify what you see in their
website.
Features of Web 2.0
 User Participation – the owner of the website is
not the only one who is able to put content.
Example: comments, reviews and evaluation
- Comment on article, participate in a poll, review a
specific product (e.g. Amazon.com)
Features of Web 2.0
 Long tail – services that are offered on demand
rather than on a one-time purchase.
Example: data plan that charges you for the time you
spent in the internet
Features of Web 2.0
 Software as a Service – users will subscribe to a
software only when needed rather than purchasing
them. Allows you to “rent” a software for a minimal
fee
Example: Google docs
Features of Web 2.0
 Mass Participation – diverse information sharing
through universal web access.

Example: Facebook
Web 3.0 and the Semantic Web
 Semantic Web is a movement led by the World Wide
Web Consortium (W3C).
 W3C standard encourages web developers to
include semantic content in their web pages.
 The term coined by the inventor of WWW, Tim
Berners-Lee.
 A component for Web 3.0
Web 3.0 and the Semantic Web
 The aim of Web 3.0 is to have a machines (o
servers) understand the user’s preferences to be able
to deliver web content specifically targeting the user.
Example: “Where is the best place to go shopping?”
Web 3.0 will aim to give you results depending on
how you have made choices in the past
Web 3.0 and the Semantic Web
Web 3.0 is yet to be fully realized because of
 Compatibility – HTML files and current web browsers could
not support Web 3.0
 Security – Machine is saving his/her preferences
 Vastness – WWW already contains billions of web pages
 Vagueness – Certain words are imprecise.
 Logic – certain limitations for a computer to be also predict
what the user is referring to at a given time
Trends in ICT
1. Convergence
2. Social Media
3. Mobile Technologies
4. Assistive Media
Trends in ICT
1. Convergence
- synergy of technological advancements to work on
similar goal or task
- is using several technologies to accomplish a task
conveniently
Example: Cloud technologies
Trends in ICT
2. Social Media
- website, application or online channel that enables users
to create, co-create, discuss, modify, and exchange user-
generated content.
- Advertisers use social media to promote their product
Trends in ICT
2. Social Media
Six types of social media:
1. Social Networks 4. Media Sharing
2. Bookmarking Sites 5. Microblogging
3. Social News 6. Blogs and Forums
Trends in ICT
3. Mobile Technologies
a. iOS – apple devices (e.g. iPhone, iPad)
b. Android – Open source operating system
developed by Google
c. Blackberry OS – used in Blackberry devices
d. Windows Phone OS – closed source and
proprietary OS developed by Microsoft
Trends in ICT
3. Mobile Technologies
e. Symbian – original smartphone OS; used by
Nokia devices
f. WebOS – originally used for smartphones; now
used for SmartTVs
g. Windows Mobile – developed by Microsoft for
smartphones and pocket PCs
Trends in ICT
4. Assistive Media
Nonprofit service designed to help people who have
visual and reading impairments.
Activity (6 groups)
Identifying the Correct Web Platforms
for Social Change
1. Identify a problem in your community (e.g. littering,
garbage disposal, blocked drainages, etc.)
2. Imagine that you are going to create a website to
persuade both community leaders and members to
solve this problem
3. Fill out the form.
Community Problem:________________________________________________________
Vicinity:___________________________________________________________________
Campaign Name:___________________________________________________________
Type of Social Media Used:___________________________________________________
Website Used: _____________________________________________________________

What will be the content of your social media site?

_____________________________________________________________________________
Why did you choose that type of social media?
_____________________________________________________________________________
Why did you choose that website?
_____________________________________________________________________________
Community Problem: Severe flooding during rainy days due to blocked drainages
Vicinity: Lapiz St. Brgy. Pulo, Quezon City
Campaign Name:”Anti-Flooding Movement”
Type of Social Media Used: Blogging
Website Used: WordPress

What will be the content of your social media site?

It will contain pictures of the flooded area during rainy days. It will also contain pictures of the
drainages that are blocked with garbage. I also plan to update it every once in a while. Anyone who
views the site will be able to comment on these updates.
Why did you choose that type of social media?
People in my community are avid readers of blogs. Most of them follow several blogs that concern the
community
Why did you choose that website?
Wordpress, unlike other blogging platforms, has a more “serious feel” to it. It also contains
professional-looking templates that will fit the serious tone of my campaign.