This document provides an overview of e-commerce websites. It discusses what e-commerce is, the key participants in e-commerce transactions, how e-commerce works, and considerations for developing an e-commerce site such as gathering requirements, design, development, and security. The document also outlines some advantages and disadvantages of e-commerce.
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E-Commerce
This document provides an overview of e-commerce websites. It discusses what e-commerce is, the key participants in e-commerce transactions, how e-commerce works, and considerations for developing an e-commerce site such as gathering requirements, design, development, and security. The document also outlines some advantages and disadvantages of e-commerce.
E- commerce is enabling or achieving your business
objectives by using information technology to enhance or transform your business processes.
E-commerce site: a site offering goods and services
for online sale and enabling online transactions for such sales. E COMMERCE
Automation of commercial transactions using
computer and communication technologies.
Facilitated by Internet and WWW.
Business-to-Business: EDI.
Business-to-Consumer: WWW retailing.
Features
–Easy, global access, 24 hour
availability.
–Customized products and services.
–Back Office integration.
–Additional revenue stream.
JOB OF E COMMERCE
The buying and selling of
products or services over electronic systems such as the Internet and other computer networks.
The amount of trade conducted
electronically has to grow extraordinarily with widespread Internet usage. E-Commerce Steps
•Attract prospects to your site:-
–Positive online experience. –Value over traditional retail. •Convert prospect to customer:- –Provide customized services. –Online ordering, billing and payment. •Keep them coming back:- –Online customer service. –Offer more products and conveniences. E Commerce Participants PROJECT DESCRIPTION
1. Information Gathering 2. Planning 3. Design 4. Development 5. Testing and Delivery 6. Maintenance 7. SEO Information Gathering
The first step in designing a successful
web site is to gather information. Many things need to be taken into consideration when the look and feel of your site is created. Planning
Using the information gathered from
phase one, it is time to put together a plan for your web site. This is the point where a site map is developed. Design
Rating from the information gathered up
to this point, it’s time to determine the look and feel of your site. Development
The developmental stage is the point
where the web site itself is created. At this time, your web designer will take all of the individual graphic elements from the prototype and use them to create the actual, functional site. Testing and Delivery
At this point, your web designer will attend to
the final details and test your web site. They will test things such as the complete functionality of forms or other scripts, as well last testing for last minute compatibility issues ensuring that your web site is optimized to be viewed properly in the most recent browser versions. Maintenance
Most web designers will be more than happy
to continue working together with you, to update the information on your web site. Many designers offer maintenance packages at reduced rates, based on how often you anticipate making changes or additions to your web site SEO
Other maintenance type items include
SEO (Search Engine Optimization) and SES (Search Engine Submission). This is the optimization of you web site with elements such as title, description and keyword tags which help your web site achieve higher rankings in the search engines. How can E-commerce be used?
1. Community-based services: Payment of utility
bills, traffic fines, donations to charity etc.
2. Shopping: Buying and selling goods and services
3. Communication: E-mail, Net telephony products
can be commerce-enabled and serviced via the Net. For what e commerce work?
1. Travel / Tourism.
2. Retail - items that don’t need personal touch - music,
3. Real Estate - houses and investment properties. More
efficient and effective processes between businesses (B 2 B). For what it does not work?
1. Items which require “touch and trial”
• Luxury goods. • Clothes - beyond T-shirts
2. Groceries - it works for some people but
market is restricted. In Future
• While E-Commerce may not completely replace
other forms of Commerce, it is likely to be the dominant mode of the commercial transactions in the future.
• Colleges and Schools including Business Schools
should reflect this trend in the curriculum to train the future generation of Managers. What are the risks?
Failure of the web site:
• problems with the surroundings, power failure. • failure of the hardware or software. • attack through virus or computer hackers.
Main issue: Secure payment scheme
E-Commerce Security Authorization, Access Control:– protect intranet from hordes: Firewalls.
Confidentiality, Data Integrity:– protect contents
against snoopers: Encryption.
Authentication:– both parties prove identity before
starting transaction: Digital certificates.
Non-repudiation:– proof that the document
originated by you & you only: Digital signature. ADVANTAGES
1. In business activities like selling and
purchasing of products and services carried out over electronic systems like the Internet and computer networks.
2. Supply chain management, transaction
processing, Internet marketing and inventory management. Cont… 3. Provides the opportunity to look for cheaper and quality products.
4. Consumers can easily research on a
specific product and sometimes even find out the original manufacturer to purchase.
5. Shopping online is usually more
convenient and time saving than conventional shopping. DISADVANTAGES
1. Inherent limitations restricted the number
of people using this revolutionary system.
2. A large number of people do not use the
Internet for any kind of financial transaction or due to lack of knowledge and trust. Cont…
3. Many people have reservations regarding
the requirement to disclose personal and private information for security.
4. A lot of phone calls and e-mails may be
required till you get your desired products. FUNCTIONAL REQUIREMENTS
Web Site Look & Feel: Create your own custom
design. Preview design templates before they are published .
Category Management: Add / update/ delete
category and Category description .
Product Management: Add / update/ delete
products and product descriptions and Cost. Cont…
Discount: Mark a product to be on-sale .
Customer Management: Guest registration and
create and save unlimited number of custom fields like age, birthday, etc.
Order Processing: View and process your orders
online, Multiple currency supported and accept Cash on delivery. Cont…
Marketing: Search engine friendly.
Queries and Discussions: Customer is
allowed to post queries and discuss products sold online.
Secure Transaction: Data is sent over a
secured network and message encryption techniques. NON FUNCTIONAL REQUIREMENTS
Manageability: Remote access to setup [On/Off]
Capability, self management and maintainability.
Interface: Supports multi-language and
interface adaptation, accessibility and usability.
Performance: System responds the user as soon
as possible. Cont…
Reliability: Failure is as low as possible ,
Robustness and Scalability.
Security: Transaction security and personnel
details of the user must be confidential.
Documentation: Technical documentation
and Online help. Cont…
Package: Easy setup process and Customizable
paths.
Easy to Use: Interface should attractive at the
same time it should be easy to use.
Testability: Test cases & test cases results.
Availability of automated test cases running and reporting. Conclusion
Electronic commerce is the paperless
exchange of business information using electronic data interchange (EDI), e-mail, electronic bulletin boards, fax transmissions, and electronic funds transfer. It refers to Internet shopping, online stock and bond transactions, the downloading and selling of “soft merchandise” (software, documents, graphics, music, etc.), and business- to- business transactions. THANK YOU