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Aristotle

The document summarizes Aristotle's early model of communication from the 4th century BC. [1] Aristotle established an academy to teach rhetoric and saw communication as speaker-centered, with the speaker delivering a message or speech to a passive audience. [2] While Aristotle focused on the speaker and message, he also considered the important role of the setting or context, as this dictated the type of message. [3] The three main settings were legal, deliberative, and ceremonial.

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Angela Neri
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82 views7 pages

Aristotle

The document summarizes Aristotle's early model of communication from the 4th century BC. [1] Aristotle established an academy to teach rhetoric and saw communication as speaker-centered, with the speaker delivering a message or speech to a passive audience. [2] While Aristotle focused on the speaker and message, he also considered the important role of the setting or context, as this dictated the type of message. [3] The three main settings were legal, deliberative, and ceremonial.

Uploaded by

Angela Neri
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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The first and earliest model is that of Aristotle (5BC), who

was a teacher of Rhetoric and even put up an academy to


produce good speakers. The following is a representation of
his model:

(Listener)
SPEAKE (Message)
AUDIEN
R SPEECH
CE

Aristotle’s Model of Communication


Aristotle (384BC-322BC)
Aristotle was a Greek philosopher and scientist
born in the city of Stagira, Chalkidice, on the
northern periphery of Classical Greece. His
writings cover many subject- including physics,
biology, zoology, metaphysics, logic, ethics,
poetry, rhetoric, etc.

Rhetoric- is the art of discourse, an art that aims


to improve the capability of writers or speaker to
inform, most likely to persuade, or motivate
particular audiences in specific situation. As a
subject formal study and a productive civic
practice, rhetoric has played a central role in the
European tradition.
(Listener)
SPEAKE (Message)
AUDIEN
R SPEECH
A person A formal
CE
The assemble
who address spectators or
or listener at a
speaks public event,
discourse
delivered such as a
to an play, movie,
concert, or
audience
meeting

Aristotle Model is mainly focused on speaker and speech. It is a


speaker centered model as the speaker has the most important role
in it and is the only one active. It is the speaker’s role to deliver a
speech to the audience. The role of the audience is passive,
influenced by the speech. This makes communication process one
way, from speaker to receiver
Although Aristotle focused on the Speaker and Message, the
most important part in his model is the Setting where the
listener is situated. It is the Setting that dictates the Message.
The three setting in Aristotle’s time were legal, deliberative,
and ceremonial.
The Legal Setting meant the courts
where ordinary people defended
themselves (there were no lawyer
then).
The Deliberative Setting meant
the political assemblies, the
highest of which the Roman
Senate.
The Ceremonial Setting meant the celebration held when they
won a war, when they lost a leader or had a new one, and when
they welcomed a visiting leader from another kingdom or
country. Such occasions called for speeches of welcome, poems
of tribute or of eulogies, and poems of lament

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