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Defining Advocacy: Lesson 1

DEFINING ADVOCACY- BY QUIPPER

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0% found this document useful (0 votes)
127 views46 pages

Defining Advocacy: Lesson 1

DEFINING ADVOCACY- BY QUIPPER

Uploaded by

Fernando Prado
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 46

Unit 12: ICT as Platform for Change

Lesson 1
Defining Advocacy

Empowerment Technologies
Senior High School Applied - Academic
How can you
explain the
quote --
To change
“what is”
into “what
should be”.

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Have you
ever used
your voice
and
capability
to change
something?
How?

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● Define advocacy and
developmental
Learning communication.
Objective ● Assess the role of different
s advocacies in the society.
At the end of the
lesson, you ● Relate the value of ICT as an
should be able to
do the following: advocacy and communication
platform.

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1. What topic best appeals to your
interest?

2. In your own words, how would you


define your chosen topic?

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3. Based on your research or observations,
what
are the common reactions or comments of
the
netizens or the people about it?

4. Would you like to make a difference about


it? If
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What is
advocacy?

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Advocacy
refers to a public activity by an individual or
group that promotes and seeks to address a
societal matter.

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Advocacy happens when there is an initiative
to pursue the awareness of fellowmen.

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What is
developmental
communication?

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Developmental Communication
is an approach that includes
the exchange of information processes
which promotes social developmental.

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Developmental Communication encourages
members
of the community to recognize, inform, and suggest
matters involving social issues.

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An advocacy becomes effective
in addressing social matters
when developmental
communication approach is
strictly observed.

16
Recognize
d There are social issues being
Universal addressed globally for the
Advocacie common good of the majority.
s

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Recognized Universal Advocacy

Advocacy against
Poverty
Poverty is one of the major
problems in the society
making it the root of other
global issues.

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Recognized Universal Advocacy

Advocacy against
Environmental Issues
Climate change, pollution,
and waste production are
some of the environmental
concerns experienced
globally making it one of
the pressing issues the
humankind has today.
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Recognized Universal Advocacy

Advocacy against
Social Stratification
Class and caste systems
affected by socioeconomic
factors have caused life
difficulty to those who are
on the lowest rank.

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Recognized Universal Advocacy

Advocacy against
Gender Inequality
A campaign that
acknowledges all gender
preferences to live
equally and receive
equivalent opportunities
and resources.
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Recognized Universal Advocacy

Advocacy on
Mental Health
Awareness
Promotes realizations on
the well-being of
individuals and overcome
the stigma on mental
illnesses.
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Recognized Universal Advocacy

Advocacy against
Corruption
A campaign that calls the
transparency on the
decisions and actions of
the government.

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Recognized Universal Advocacy

Advocacy against
Violence
Addresses brutality
against women, children,
animals, and even
cyberharassment.

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In your opinion, what is the root
of all societal issues?

25
ICT as an
Advocacy and
Communication
Platform

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How Advocacy Works

Organize Educate
ICT helps systemize ICT delivers
and compile academic contents
information and provided by the
data related to an advocates about
advocacy. their chosen
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societal
EXTEN
matter.
EVALUA 27
How Advocacy Works

Research Inform
ICT aids gathering ICT paves the way
and analysis of for awareness
survey data that across different
may be helpful for generations,
the campaign. nationalities, and
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places.
EXTEN EVALUA 28
How Advocacy Works

Encourage Train
ICT stimulates and ICT supplies
motivates people instructional
because of the ease documents with the
that technology can various sources
offer in call-to- available for the
actions activities. advocacy.
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How Advocacy Works

Lobby Action
ICT makes it possible ICT pushes people
for ordinary citizens’ to make a move for
messages to reach the
the common good
authorities of the
government to
through its
persuade for a certain networks and users.
thought.
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ICT Advocacy Communication Tools

Social Media Networks


allows advocates to post their thoughts and
build networks online

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ICT Advocacy Communication Tools

Blog Sites
allows advocates to publish detailed
contents about their agendas and purpose

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ICT Advocacy Communication Tools

Video Hosting Platforms


used to broadcast campaigns digitally

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ICT Advocacy Communication Tools

Web Conferencing Sites


allows advocacy groups to tackle their
plans remotely

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ICT Advocacy Communication Tools

Printed Media
enables advocacy groups to carry out
message to people on-hand

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ICT Advocacy Communication Tools

Modern Media
various forms of ICT providing awareness
to the citizens

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Tip

Spreading awareness is easier


when you use multiple mediums
in promoting an advocacy.

37
Identify four societal issues
that are connected with one
Lesson another. Illustrate their
Exercise 1 relationships by using a
chain diagram.

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Illustrate how your chosen
advocacy will represent the
following:
➔ Organize
➔ Educate
Lesson
➔ Research
Exercise 2 ➔ Inform
➔ Encourage
➔ Train
➔ Lobby
➔ Action
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Revitalize Your Thoughts

What is the
importance of
empathy in promoting
an advocacy?

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Revitalize Your Thoughts

What are the roles of


the youth in building
our nation with peace
and equality?

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Revitalize Your Thoughts

How can you describe


the patriotism of the
Filipinos in terms of
making a change?

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Wrap Up
Advocacy
promoting a movement for a certain
cause.

Developmental Communication
strategic approach in exchange of useful
information.

Recognized Universal Advocacies


Themes
are poverty, environment, gender,
mental health, corruption, and violence. 43
Wrap Up
Works of Advocacy
To Organize, Educate, Research, Inform,
Encourage, Train, Lobby, and Action.

ICT Advocacy Communication Tools


● Social Media Networks
● Blog Sites
● Video Hosting Platforms
● Web Conferencing Sites
● Printed Media
● Modern Media
44
Bibliography

Breitrose, Prue. Chapter 30 Section 1. Overview: Getting an Advocacy Campaign Off the Ground. Community Tool

Box. Accessed June 13, 2020.https://ctb.ku.edu/en/table-of-contents/advocacy/advocacy-principles/overview/mai


.

Cruz, Angel. 3 Things Development Communication Is NOT. Edukasyon.ph, September 28, 2018. Accessed July 24, 202
from

https://portal.edukasyon.ph/blog/3-things-development-communication-is-not.

Isidro, Pauline. The Use of ICT for Social Change. ICT for Advocacy, February 22, 2016. Accessed June 13, 2020 from

https://ictforadvocacy.wordpress.com/.

LIST: Volunteer Organizations in Manila Where You Can Join. Philippine Primer, February 14, 2016. Accessed July 24,
2020 from

https://primer.com.ph/business/2016/02/14/list-of-volunteer-organizations-you-can-join-in-ph/.

What are the Sustainable Development Goals? United Nations Development Programme. Accessed July 24, 2020 from

https://www.undp.org/content/undp/en/home/sustainable-development-goals.html.

45
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