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Types of Media

The document outlines various types of media, including print media, broadcast media, and new media, highlighting their characteristics and examples. Print media encompasses text and visual formats, while broadcast media includes audio and multimedia elements. Additionally, it discusses media convergence, which merges different technologies for producing and distributing content digitally.

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9 views15 pages

Types of Media

The document outlines various types of media, including print media, broadcast media, and new media, highlighting their characteristics and examples. Print media encompasses text and visual formats, while broadcast media includes audio and multimedia elements. Additionally, it discusses media convergence, which merges different technologies for producing and distributing content digitally.

Uploaded by

8kzrjhpxs5
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Types of

Media
LYSSA G. SABIAGA, LPT
PRINT MEDIA
This type of media paper and ink is reproduced in a printing
process that is traditionally mechanical such as books, newspapers,
magazines, journals, newsletters, and brochures. Print media may
include text, graphics, or a combination of both.
Text Media
A type of print media which is a simple and flexible format for
conveying ideas, whether handwritten or printed. Not all text media
are print media. Text media may also be displayed on-screen as part
of broadcast media, multimedia, or new media.
Examples of text media

An important feature of text media is typography. Typography is


the art and technique of arranging the visual component of the
written word. It features textual designs with optical illusions that
improve readability and help convey meaning. Fonts and alignment
are parts of typography.
Visual Media
A type of print media that refers to pictures, photos, images, and graphics
used to channel communication using the sense of sight. Visuals combined with
text are also considered as visual media. Like text media, visual media are not
limited to print media, however. “Visual media” is a general term for any
medium that mainly makes use of sight as a channel to receive the message.

An important feature of visual media, in print or elsewhere, is graphic


design. It is the process of visual communication that organizes and presents
information developed through a creative process for a particular purpose.
Graphic design is part of your daily life. From things like candy wrappers to
huge things like billboards to the T-shirt you are wearing, graphic designs
inform, persuades, organizes, stimulates, locates, identifies, attracts attention,
and provides pleasure.
Examples of Visual Media

1. Informational Graphics (Infographic) – is a visual representation of


information to understand the high-volume and complex data easily,
e.g., graphs, charts.
1.Cartoons – a sketch or drawing intended as satire,
caricature, or humor,
e.g., comic strip, editorial cartoons in newspapers and
magazines.
1. Photography – A photograph is an image
created by light captured on a light-sensitive
surface, which is usually photographic film.
Nowadays, few people use photographic film.
The advent of digital photography via digital
cameras and cellular phones has made taking
photographs easier and less expensive.
BROADCAST MEDIA

A type of media that reaches target


audiences using airwaves as the
transmission medium. Examples of
broadcast media are radio and
television.
Audio Media
A type of broadcast media that uses
audio or voice recording as a medium in
the delivery of information. These are
devices that appeal to the auditory sense.
BROADCAST MEDIA
A type of broadcast media concerned with the
computer-controlled integration of text, graphics,
drawings, still and moving images (video), animation,
audio, and any other media where every type of
information can be stored, communicated, and handled
digitally. Multimedia can be recorded and played,
displayed, interacted with or accessed by information-
processing devices, such as high-tech and automated
devices, but can also be part of a live presentation.
Multimedia devices are electronic media equipment
used to store and play or display multimedia content. In
the early years of multimedia, "rich media", a term with
a similar concept was used in advertising.
“Hypermedia” is an extension of multimedia, where
photos or graphics are linked to other sources of
New Media
A term used to integrate the different
technologies emerging on one digital platform to
organize and distribute content. Some examples
are podcasts, augmented reality, video games,
blogs, and wikis. There are two common
characteristics of new media: disseminating the
information to several receivers which is
theoretically infinite, in customized ways,
depending on the specification for endorsed
categories.
MEDIA CONVERGENCE

Media convergence refers to the merging of


different equipment and tools for producing
and distributing news through digitization and
computer networking. It allows media texts to
be produced and distributed on multiple media
devices. This is also known as technological
convergence. Media convergence is the
synergy of communication, computing, and
content in the digital world. A smartphone that
has a camera, radio, web browser, video, etc.
is an example of converged media.

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