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Lecture+6.+Web+Hosting+ +E Business+Software

The document discusses various web hosting alternatives, including self-hosting, third-party services, and commerce service providers, highlighting their roles in electronic commerce. It outlines essential functions of electronic commerce software, such as catalog display, shopping cart capabilities, and transaction processing, while emphasizing the importance of scalability and integration with ERP systems. Additionally, it compares static and dynamic catalogs and explains the evolution of shopping cart systems in online sales.

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24 views20 pages

Lecture+6.+Web+Hosting+ +E Business+Software

The document discusses various web hosting alternatives, including self-hosting, third-party services, and commerce service providers, highlighting their roles in electronic commerce. It outlines essential functions of electronic commerce software, such as catalog display, shopping cart capabilities, and transaction processing, while emphasizing the importance of scalability and integration with ERP systems. Additionally, it compares static and dynamic catalogs and explains the evolution of shopping cart systems in online sales.

Uploaded by

akeeksana123
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Lecture 6

Web hosting

1
Web Hosting Alternatives
• Self-hosting
– Running servers in-house
– Most often used by large companies
• Third-party Web-hosting service
providers
– Offer Web services, electronic commerce
functions
– Often used by midsize, smaller companies
• Commerce service providers (CSPs)
– Provide Internet access and Web-hosting
services
2
– Help companies conduct electronic commerce
Web Hosting Alternatives
(cont’d.)
• Commerce service providers (cont’d.)
– Offer Web server management and rent
application software
• Service provider hosting arrangements
– Shared hosting
• Client's Web site on a server hosting other
Web sites simultaneously
• Operated by the service provider at its
location

3
Web Hosting Alternatives
(cont’d.)
• Service provider hosting arrangements
(cont’d.)
– Dedicated hosting
• Client Web server not shared with other
clients
– Service provider responsibilities
• Owns server hardware, leases hardware
to client
• Maintains Web server hardware, software
• Provides Internet connection
4
Web server-hosting
decisions
• Web server-hosting decisions
– Ensure hardware platform and software
combination:
• Upgradable when site’s Web traffic increases
– Web server requirements
• Directly related to site electronic commerce
transaction volume and Web traffic
– Scalable hardware and software combinations
• Adaptable to meet changing requirements when
clients needs grow
5
Basic Functions of Electronic
Commerce Software
• Electronic commerce software needs
determined by:
– Expected enterprise size
– Projected traffic and sales
– Budget
• Consider online store creation costs
versus brick and mortar costs
• Consider external or in-house host costs

6
Basic Functions of Electronic
Commerce Software (cont’d.)

• All electronic commerce solutions must


provide:
– Catalog display
– Shopping cart capabilities
– Transaction processing
• Larger complex sites may include:
– Software adding features and capabilities
to basic commerce tool set

7
Catalog Display

• Catalog organizes goods and services being sold


– Organizes offerings into departments
– Web store advantage
• Single product may appear in multiple categories
• Catalog: listing of goods and services
• Static catalog: simple list written in HTML
– On Web page or series of Web pages
• Dynamic catalog: stores item information in a
database
8
Catalog Display (cont’d.)
• Large, well-known electronic commerce sites
– Include many features; professional looking
– Use dynamic catalog aides and tools
• Small online stores
– Require simple products or categories list
– Item organization not important
– Can provide item photos with links
– Use a static catalog
• Good sites provide alternative ways to find
products
– Search engine 9
FIGURE 9-2 Small electronic commerce site
10
Shopping Cart
• Electronic commerce early days
– Used forms-based shopping
• Shoppers selected items by filling out online
forms
• Awkward if ordering more than one or two items
– Problems
• Need to write down product codes, unit prices,
other information before ordering
• Customers forgot whether submit button clicked
– Confusing and error prone

11
FIGURE 9-3 Using a form to enter an order

12
Shopping Cart (cont’d.)
• Electronic shopping carts
– Now the standard method for processing sales
– Keep track of items customer selected
– May view cart contents, add items, remove items
– Ordering requires a simple click
• Item details stored automatically in cart
– Button click executes the purchase transaction
• Screen asks for billing and shipping information
• Shopping cart software
– BIZNET Internet Services, SalesCart, WebGenie
Software

13
FIGURE 9-4 Typical shopping cart page

14
FIGURE 9-5 SalesCart shopping cart software page

15
FIGURE 9-6 Basic electronic commerce Web site architecture

16
Transaction Processing

• Transaction processing: occurs when


shopper proceeds to virtual checkout
counter
– Click checkout button
• Electronic commerce software performs
necessary calculations
• Web browser software and seller’s Web
server software switch into secure
communication state
17
Transaction Processing
(cont’d.)
• Most companies use accounting software
package
– Records sales and inventory movements
– Requires integration with accounting software
• Web sites use software to update tax rates
• FedEx and UPS shipping rate software
integrates with e-commerce software
• Other calculations
– Coupons, special promotions, time-sensitive
offers
• Large companies
– Integration may be complex 18
Integration with ERP Systems

• Enterprise resource planning (ERP) software


packages
– Business systems integrating all facets of a
business
• Accounting, logistics, manufacturing, marketing,
planning, project management, treasury functions
• Two major ERP vendors: Oracle and SAP
• ERP software installation costs
– Between $2 million and $25 million

19
FIGURE 9-7 ERP system integration with EDI

20

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