Cost-Revenue Profit Functions (Using Linear Equations) PDF
Cost-Revenue Profit Functions (Using Linear Equations) PDF
Cost functions
Cost functions tell us what the total cost of producing output is. The cost function consists of two
different types of cost: Variable costs and fixed costs.
Variable cost varies with output (the number of units produced).
Ex: It costs a t-shirt making company $5 to make each shirt.
Fixed cost will be the same no matter what the output is.
Ex: It costs the same t-shirt company $250 a week to operate all the equipment
(machines, lights, electricity, etc.) to make t-shirts, regardless of how many tshirts are made that week.
Output is defined as what/how-much is being produced and is usually represented either as the
variable x or as q (for quantity). But it can be represented with any letter, and regardless of the
letter, all problems will be solved the same way.
(ex: an auto manufacturers output is number of cars, a dry cleaners output is
number of clean clothes)
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Example:
A firm that makes pencils plans on producing 500 pencils a week. Based off their
production costs throughout the years, they figure that it will cost them $1.00 to
make each pencil. There will also be a cost for running the equipment for a week
that they figure to be $350 for the whole week, regardless of how many pencils
they make.
What is their fixed cost (b)?
$350
What is their variable cost (m)?
$1.00
What is their output (x)?
500
Revenue Functions
Revenue is the total payment received from selling a good, performing a service, etc.
Warning: Dont confuse revenue with profit though, we will define profit very
soon and will see why they arent the same thing.
The revenue function, R(x), reflects the revenue from selling x amount of output items at a price
of p per item.
() =
Example:
The same pencil factory decides to sell its 500 pencils for $1.75 each. What would the total
revenue be?
What is the price (p)? $1.75
What is the output (x)? 500
() = ($. ) () = $
Notice that producing one extra unit of output (x = 501) would raise our revenue by our
selling price of $1.75 (selling 500 pencils gains us a revenue of $875, and selling 501 pencils
gains us a revenue of $876.75). This is the marginal revenue for this particular revenue
function, R(x). For each additional unit of x sold, our revenue increases by the selling price
(in this case $1.75).
Profit Functions
In business and economic courses we learn that profit and revenue are not the same thing. Revenue
reflects how much we earn from selling our product (gross proceeds) without reflecting what the
costs were. Profit functions, however, takes into account the costs of production and represents
how much the company really makes after deducting the costs of production from the
revenue. This is why Profit is defined as:
=
=
or
() = () ()
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and
() = 1.00 + 350
We can either:
1). Plug in the formulas, combine like terms,
and then solve for when x = 500
() = () ()
(500) = $850
(500) = $875
() = .
(500) = (500) (500)
The company gains a profit of $25 from selling 500 pencils. If we sold one more
pencil (x=501), then our profit would be $25.75. Our marginal profit would be $.75 ($25.75
- $25). Therefore, each additional unit of x sold, our profit increases by $.75 (increasing x by
one from 500 to 501, increases our profit by our marginal profit of $.75, from $25 to
$25.75). Notice that $.75 is also the slope of the Profit function, P(x) = .75x 350.
Alternatively, the marginal profit is also the marginal revenue ($1.75 in our
example) minus our marginal cost ($1.00 in our example). Our profits will increase by $.75
each time we add another unit of x to be sold.
(i.e. Marginal Profit = Marginal Revenue Marginal Cost)
Another important point of the Profit function is the break-even point: where we neither make a
profit nor a loss [() = 0]. This occurs where =
So using our equations to fill out:
() = () 1.75 = 1.00 + 350
We can determine the amount of output that would lead to the companys profits breaking even by
solving for x.
1.75 = 1.00 + 350
. 75 = 350
= 466.66
We will break even (have a profit of zero) if we produce approximately 467 pencils (round
up from 466.66).
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Hass, J., & Weir, M. (2007). University Calculus. Boston: Pearson Addison-Wesley.
Waner, S., & Costenoble, S. (2009). Math for Business Analysis (2nd ed.). Ohio: Cengage Learning.
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