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Intro To Communication Good

The document provides an overview of communication skills training, including definitions of communication, the communication process, barriers to communication, and various channels of communication. It outlines the course content, which covers topics such as the 7 C's of communication, oral and written communication techniques, nonverbal communication, report writing, interviews, and communication technology. Evaluation methods, reference materials, and a session plan are also summarized.

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abdalla mwakutala
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70 views

Intro To Communication Good

The document provides an overview of communication skills training, including definitions of communication, the communication process, barriers to communication, and various channels of communication. It outlines the course content, which covers topics such as the 7 C's of communication, oral and written communication techniques, nonverbal communication, report writing, interviews, and communication technology. Evaluation methods, reference materials, and a session plan are also summarized.

Uploaded by

abdalla mwakutala
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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COMMUNICATION

SKILLS
Sagaljit Kaur
COURSE CONTENT

Introduction to Communication: Definition, Role, Purpose, Importance, Types

Communication Process

7c’s of Communication

Barriers to communication, Channels of communication

Oral & written communication, listening

Nonverbal communication, Body Language, Paralanguage

Writing Techniques, Report Writing, Writing CV’s.

Group Discussion & Interview

Communication Technology
REFERENCE BOOKS

Business Communication : Urmila Rai & S. M. Rai

Business Communication : R. C. Bhatia

Business Communication : M. K. Sehgal

Business Communication : P. D. Chaturvedi


MARKS DISTRIBUTION

Theory Paper: 60 marks

Attendance: 10 marks

Assignments: 30 marks

Total: 100 marks


SESSION PLAN
SSN No TOPIC TEACHING METHODOLOGY
1 Introduction to Communication Powerpoint
2 Types of communication & Process of Powerpoint
communication
3 Communication Structure, Barriers & Gateways in Powerpoint
communication
4 Communication in Organisation & 7 C’s of Powerpoint
communication
5 Oral communication Powerpoint
6 Writing –Purpose, Clarity, techniques, Report Powerpoint,
Writing
7 Non verbal Communication-Body Language Powerpoint
8 Writing CVs and Business Correspondence Powerpoint
9 Communication Technology Powerpoint
10 Group Discussion & Interview Powerpoint
11 Mock Group Discussions & Interviews
12 Revision
The single biggest problem in
communication is the illusion that
it has taken place.

~George Bernard Shaw


MEANING OF THE WORD
COMMUNICATION

• Communication is derived from the Latin word


“communis” which means to share (common).
(sharing of ideas, feelings and emotions)

• The most common medium of communication


is language.
MEANING OF THE WORD
COMMUNICATION
• The American Management Association defines
Communication as “any behaviour that results in
an exchange of meaning.”

• Keith Davis defines Communication as “Process


of passing information and understanding from
one person to another.”

• Keith Davis further explains, “The only way that


management can be achieved in an organization is
through the process of communication.”
What are the most common ways
we communicate?

Written Word
Definition
• Communication is a 2 way process in which
there is an exchange and progression of ideas
towards a mutually accepted direction or goal.

• For this process to materialize you have to


identify basic elements of communication.
i.e. : sender, channel, message, receiver,
feedback.
ROLE OF COMMUNICATION IN
BUSINESS
• Entry to any organization requires excellent
communication skills.
• It is a tool with which we exercise influence on
others, bring about changes in attitudes,
motivate them & establish & maintain relations.
• Without communication nothing can function at
all.
• Helps in collection of information, processing &
exchange.
ROLE OF COMMUNICATION IN BUSINESS
(cont’d)
• It is the most important skill for anyone in the
world of work.
• Ability to work well in teams, manage relations,
depends on an individual’s communication skills.
• Communicating to the public about the product is
the essence of business.
E.g.- A large amount of communication in the
form of advertisement and public relations is
needed in order to inform the public and to
persuade potential customers to buy the
products.
UNDERSTANDING BUSINESS
COMMUNICATION

Written –
Letters, reports
memos, notices

Oral-
Interviews,
meetings,
conferences,
presentations and Business
negotiations. Communication is
marked by
formality.
UNDERSTANDING BUSINESS
COMMUNICATION (cont’d)
• “Business Communication” includes all messages
we send/receive for official purposes.

• Includes both written and oral communication.

• It is marked by formality as against personal or


social communication

e.g. Letters, reports, memos, notices.


CHARACTERISTICS OF
COMMUNICATION

Communication is
The target receiver may receive less or more, or even
unintentional as well
something other than what we intended to convey.
as intentional.

Communication is a
It is an ongoing activity which is always changing, in
dynamic process.
motion and grows and develops.
CHARACTERISTICS OF
COMMUNICATION (cont’d)

All components affect each other. Disturbance at any


Communication is
stage in the communication process affects the entire
systemic.
process.

Communication is
The participants (source & receiver), share as well as
both interaction and
exchange thoughts and meanings.
transaction.
OBJECTIVES OF COMMUNICATION
1. To give and receive information.
(information should be authentic and reliable)
2. To provide advice.
- It is subjective, opinionated.
- It is given on personal or official matters
- Today the need for expert advice has increased with
complexity of business

3. To provide counseling.
4.To issue orders and instructions.
OBJECTIVES OF COMMUNICATION
5. To impart training and education.
E.g.- Lectures, Training Programs
6. To persuade/convince people.
E.g.- Sales call, Sales presentation
7. To motivate employees.
E.g.- Counseling, Seminars, Training
8. To improve discipline.
9.To issue warnings and notice. (written warnings–
memos)
OBJECTIVES OF COMMUNICATION
• To receive suggestions
- Feedback
- Useful source for new ideas

• To improve morale
- Communication regarding policies & procedures
to avoid rumours
• To improve discipline
- Explanation of disciplinary actions.
MEANS & MEDIA OF
COMMUNICATION
• What is a medium??

Is the means of transmitting the message.


E.g. emails (carry written words, pictures/
graphics), telephone (carry voice)
CONVENTIONAL MODES
• Mail: Postal Service, Speed post.

• Courier: Are private. Modern, sophisticated


form of messenger or runner.

• Hand Delivery: Delivery of parcels, documents


within the city by the organization’s delivery
boys.
CONVENTIONAL MODES

• Telegraph: Transmitting codes in morse code.


Telegrams can be sent ordinary/express. Gives an
impression of urgency.

• Telex: Short form of “Teleprinter Exchange”.


Provides instantaneous communication through a
direct dial teleprinter-to-teleprinter system.
MODERN METHODS

EMAIL
VOICE MAIL
FAX

TELECONFERENCE

LAPTOP
SMS
CELL PHONE INTERNET
MEDIA OF MASS COMMUNICATION
• Notice Board: Is the media for
public communication within the
organization.

• Hoardings & Billboards: Meant for


advertisements

• Newspaper & Magazine: Used by business


houses to invite tenders, recruitment
& other public notices.
MEDIA OF MASS COMMUNICATION
• Radio: Allows one-way communication.
It is a medium of mass oral communication.

• Television: Audio-visual medium. It has the


ability to transmit live events.

• Films: Most powerful medium of


communication.
FEW FACTS
• You have over 630 muscles in your body.

• Eye muscles are the busiest muscles in the body. Scientists estimate they
may move more than 100,000 times a day.

• You have over 30 muscles in your face to help you smile or frown. It takes
17 muscles to smile and 43 to frown.

SO SMILE EVERYTIME YOU SEE SOMEONE.

• The strongest muscle in your body is your tongue.

USE IT EFFECTIVELY.

• It takes the interaction of 72 different muscles to produce human speech.

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