Bhm04-Tourism and Hospitality
Bhm04-Tourism and Hospitality
management
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BHM04
TOURISM AND HOSPITALITY
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BHM04
TOURISM AND HOSPITALITY
CONTENT
NO. SUBJECT PAGE
ABSTRACT
1. 1.0 INTRODUCTION
6. 6.0 CONCLUSION
7. 7.0 REFERENCES
ABSTRACT
The main purpose of this assignment task is to evaluate the understandings of the students
about the knowledge of Tourism in Hospitality Industry and also the connection of tourism
sector in evolving hospitality industry. There are few sections iin this paper discusses aboout
the types of lodging and accommodation, types of tourism in Singapore and also the
entertainment in hopitality industry. The significances of the entertainment industry in
hospitality industry explained well with case studies. By this answering those questions here
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the paper prepared under the circumstances of understanding both assessment criterias.
Mainly four huge aspects were elaborateley delivered in this assignment in order answering
those questions forwarded.
1.0 INTRODUCTION
The Tourism and Hospitality enterprises appear to experience a renaissance in spite of
conjectures of monetary anguish. Not just have voyagers moved toward becoming savvier
as far as their decisions and requests, yet in addition a variety of new goals appeared to
have grown in an ever-progressively interconnected world, remarkably enhancing the
movement scene. Headways in innovation have assumed a colossal part, with movement
ending up significantly more available. There are more flight courses accessible and web
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based booking, and the development of web-based social networking have changed the
connection between the client and the business. Today, individuals are better and more
educated – audits can be perused and appointments made at the bit of a catch. Current
issues can likewise have an effect. In London, ongoing development in the business has
been driven by key occasions, for example, the Queen's Diamond Jubilee and the
Olympic Games. In 2012 alone, 8,000 new lodging rooms opened in the capital and a
further 5,000 are gauge to open in 2013. Development is likewise determined by industry
patterns. For instance, the expanding ubiquity of boutique inns is rising as a key zone of
development and is conjecture to be the quickest developing lodging portion in London,
hoping to twofold in estimate somewhere in the range of 2011 and 2013. Components
adding to the development of the movement and tourism parts are numerous and varied.
Hospitality is the Singapore's fifth-biggest industry and, in that capacity, it offers a wide
and fluctuated scope for vocation movement. At the point when understudies come to
examine cordiality, it empowers them to go into a scope of various fields, from general
administration to industry investigators, games and occasions administration and the sky
is the limit from there. As a standout amongst the most imperative monetary and business
center points on the planet, London is the characteristic decision as far as picking an area
to consider. It is a standout amongst the most unique and alluring spots to seek after
universal examinations, giving our understudies a perfect setting to learn and flourish. Not
overlooking that Central Singapore alone is home to more than 600 lodgings, offering
sufficient open doors for temporary positions and future employment prospects. The
friendliness business is one of the biggest managers, second just to government. There are
54 Michelin star eateries in London alone, and in spite of the monetary atmosphere, the
industry keeps on developing at a fast rate. Throughout the following ten years the
business' aggregate commitment to worldwide Singapore GDP is required to ascend by
4% every year, which means roughly 69 million new occupations over a similar period
(WTTC, November 2011)1.
1
https://www.stb.gov.sg/news-and-publications/lists/newsroom/dispform.aspx?ID=744
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2.1.1.1 Tourist
Expanding on the meaning of tourism, a usually
acknowledged portrayal of a vacationer is "somebody who
goes no less than 80 km from his or her home for no less
than 24 hours, for business or relaxation or different
reasons" (LinkBC, 2008, p.8). The United Nations World
Tourism Organization (1995) encourages us separate this
definition advance by expressing travelers can be:
2
http://www2.unwto.org/.
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that you recall them and missed them in their nonappearance. Feel for their
enthusiastic state. A few inns classify this status to draw in with visitors as
"the 10 and 5 lead" for staff individuals: at whatever point a visitor goes in
close vicinity to 10 feet (3 meters), staff individuals will recognize them
with a comforting grin and direct eye to eye connection; inside 5 feet (1.5
meters) the representative additionally makes an inviting signal, for
example, a gesture, or potentially offer a genuine welcome.
iii. Be Competent
Make a sentiment of security in your visitors by being able and proficient.
Be prepared to answer questions. Guarantee hold up staff know the dishes
on your menu and can answer dietary inquiries without a complain.
Attendants and gathering staff should remain in the know regarding
changes in the inn and in addition nearby occasions. For the lodging
administrator, this implies conferring time and cash to staff preparing, in
addition to general workforce gatherings. Back these up with your day by
day staff specialized devices: utilize versatile correspondence to revive
recollections on key themes; screen staff capability with fun instruments,
for example, online tests and recreations. "Puzzle customer"
administrations can likewise help distinguish regions that need additional
preparation. At last, recollect that ensuring security is a piece of
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neighborliness as well: ensure staff are prepared and sure about crisis
methodology.
v. Enable Flexibility
Life is loaded with shocks, so obviously a decent inn must be prepared for
the unforeseen. Regardless of whether it's reacting to a protest or adjusting
to an outside occasion such an awful climate, your group should be
sufficiently coordinated to act rapidly. Bureaucratic gradualness or
negative preventiveness is an accommodation executioner.
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Give your visitors an affectionate goodbye when they leave your inn, yet
don't give them a chance to feel overlooked. A straightforward, individual
follow-up after they return home influences them to feel increased in
value. Send a little token of their visit, be it a straightforward photo, most
loved formula from the culinary expert, or a basic manually written thank-
you postcard. It's an out-dated motion however one beyond any doubt to
leave your visitors with considerably hotter sentiments about your
OFFER AN
EMOTIONAL
EMOTIONAL
CONNECTION
STAY AIM
IN TO
TOUCH DELIGHT
PRINCIPLES OF
TOURISM IN
HOSPITALITY
WORK
INDUSTRY BE
WITH
COMPETENT
INTEGRITY
ENABLE NURTURE
FLEXIBILITY AUTHENTHICITY
cordiality.
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3.0 TOURISM
3.1 Definition of Tourism
Like most ventures, the tourism business expects you to have industry-particular
learning and data to make and maintain an effective business. Understanding
which organization does what, the conveyance frameworks, prescribed rates of
commission, and the parts of different booking operators is fundamental for a
feasible productive business.
Throughout the decades, tourism has encountered proceeded with development
and extending diversification to end up one of the quickest developing financial
divisions on the planet. Modern tourism is firmly connected to advancement and
includes a developing number of new goals. These elements have moved tourism
toward a key driver for socio-economic progress. Today, the business volume of
tourism levels with or even outperforms that of oil sends out, food items or autos.
Tourism has turned out to be one of the real players in international trade, and
speaks to in the meantime one of the primary salary sources for some creating
nations. This development runs as one with a increasing expansion and rivalry
among destinations. This worldwide spread of tourism in industrialized and
created states has delivered economic and business benefits in numerous related
parts - from development to agriculture or telecommunications. The commitment
of tourism to monetary prosperity relies upon the quality and the revenues of the
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other in all aspects of the world, and visitors are seen setting out to a portion of the
apparently most blocked off spots. The tourism foundation has likewise created, as
it were, finished the years, therefore, making it conceivable to reach and
investigate the troublesome parts of the world. As indicated by the International
Association of Scientific Experts in Tourism (AIEST), tourism contains three
unmistakable components, viz., Association in movement of non-occupants,
Remain of transitory nature in the territory went to, and Remain not associated
with any movement including income.
AIEST's definition makes the significance of the term clear; nonetheless, the
point of completing a specific tourism action is likewise of extensive significance.
Comprehensively, in view of the point, tourism can be partitioned into two
categories―educational and relaxation. In any case, the line of qualification
between the two appears continue decreasing when a visit to an obscure place
influences a man to learn and appreciate, both in the meantime. Regardless of
what your point is, setting out to far off spots constantly has a tendency to
entrance. Tourism, as an idea, has progressed significantly today, and the action
has been ordered into different sorts (and as yet checking). With the advancement
of new traveler framework, and inferable from the outrageous rivalry in the part, a
few new thoughts of advancing tourism are coming up. The tourism division today
intends to take into account the necessities and inclinations of a wide range of
visitors, and in this way, appears mull over particular zones of their advantage. In
this manner, today we have a plenty of tourism writes and countless choices to
browse. The distinctive classes of tourism are as under:
i. Adventure Tourism
Otherwise called experience travel, this sort of tourism is winding up
exceptionally celebrated among enterprise searchers, who are dependably
in the mission of something new to fulfill their adrenaline surge.
Experience tourism necessitates that a traveler has the heart to go out on a
limb and has unique preparing and aptitudes. For the most part, enterprise
visitors enjoy troublesome exercises and outrageous games, for example,
mountaineering, desert climbing, bungee hopping, scuba jumping,
paragliding, zip lining, shake climbing, et cetera.
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v. Cultural Tourism
Otherwise called culture tourism, this sort of tourism includes the way of
life of a specific nation or area. The idea of social tourism envelops things,
for example, history of a given area, the way of life of individuals in a
specific topographical district, engineering, oral conventions, religions,
celebrations, cooking, et cetera. Exercises of social tourism in the urban
territories may include going to historical centers, theaters, workmanship
exhibitions, et cetera; those in the rustic zones may include going by
indigenous social networks and having a knowledge into their customs,
way of life, and qualities. It likewise includes popular culture tourism as
one of its significant subsets, which incorporates heading out to places,
showing up in artistic works, TV arrangement, and silver screen.
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x. Nautical Tourism
Nautical tourism is a relatively more up to date specialty of tourism that
spotlights on joining occasion exercises with drifting/cruising. The idea
was first created in Europe and South America, however has now picked
up stimulus even in the Pacific Rim and the United States. Voyagers not
just like to sail to their goal, as opposed to fly, yet additionally enjoy
different exercises, for example, angling and swimming while on the ship.
Additionally, a considerable lot of them likewise want to remain in their
cruising vessels, rather than taking other earthly housing, even on ports.
Resultantly, nautical tourism is likewise turned out to be beneficial, in that
the interest for different nautical products and ventures have additionally
expanded.
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Games tourism, as the name recommends, includes sport(s) and the energy
and delight it offers, as its premise. It can be either dynamic or detached in
nature, which implies that one can either go to somewhere else keeping in
mind the end goal to take part in a game, or just to watch it being played.
Various games, for example, cricket, football, tennis, and so forth., have
increased overall prevalence today, and we see countless sorted out now
and again of real competitions, which empower individuals to watch these
diversions live in the stadiums. This specialty of tourism produces a decent
measure of wage every year.
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Traditions and conferences are real wellsprings of income for these properties. Some
business lodgings are known as gathering inns—completely independent substances
particularly intended for vast scale gatherings. They give physical wellness and
recreational offices for meeting participants, notwithstanding best in class varying media
and specialized gear, a business focus, and meal administrations. Restricted
administration inns are detached properties that don't have nearby eateries or most
different pleasantries that must be given by a staff other than the front work area or
housekeeping. They typically offer mainland breakfasts, candy machines or little bundled
things, Internet get to, and some of the time unattended diversion rooms or swimming
pools notwithstanding day by day housekeeping administrations. The quantities of
constrained administration properties have been developing. These properties are not as
expensive to fabricate and keep up. They claim to spending plan cognizant family
vacationers and voyagers who will forfeit pleasantries at bring down room costs.
4.1 Definition of Lodging
The hotel and lodging industry is a dynamic subset of the friendliness business.
Properties in regards to this industry can go from the littlest medium-term stay
motel to mamouth Las Vegas style properties that offer relatively every area of
related products and sevices in the hopitality business alongside other
ammenities.According to the Bureau of Labor Statistics the inn and cabin industry
"incorporates a wide range of cabin, from sumptuous 5-star inns to youth lodgings
and RV parks. While numerous give basically a place to spend the night, others
take into account longer remains by giving nourishment benefit, recreational
exercises, and meeting rooms."
American Hotel & Lodging Association
"Serving the hospitality industry for nearly a century, AH&LA is the sole
national association representing all sectors and stakeholders in the lodging
industry, including individual hotel property members, hotel companies,
student and faculty members, and industry suppliers."3
3
https://www.ahla.com/
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Lodging Magazine
" Lodging magazine is the leading monthly publication of the $114 billion
hotel and resort industry. As the official magazine of the American Hotel
& Lodging Association, Lodging informs and inspires owners and
operators through award-winning features, departments, and columns."6
4
https://www.ahlef.org/
5
http://www.ih-ra.com/
6
http://lodgingmagazine.com/
7
http://greenhotels.com/index.php
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i. Hotel
Frequently found in urban communities and high-thickness vacationer
goals, inns offer hotel and settlement for a lot of individuals. Lodgings
frequently give private rooms and washrooms, house keeper benefit,
phones, TVs, and now and again pools, eateries, rec centers, and
amusement focuses. The cost of opening an inn relies upon the size and
enhancements offered and ordinarily have a standard arrangement of rating
contrasted with different kinds of cabin. Inns can be incredible for
facilitating occasions and business capacities, which can likewise help
your reputation. Showcasing methodologies for lodgings can incorporate
using provincial and national press, site and online life, or utilizing
neighborhood promoting advisors to help your open notoriety. A couple of
cases of top of the line inns in the Bay Area are the Fairmont in San
Francisco, the Rosewood San Hill in Menlo Park, and the Park Hotel and
Spa in Lafayette.
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iii. Motel
Initially named for a "motorists hotel," motels keep up a statistic target
comprising of explorers on long separation ventures. In this sense, they are
set up like an inn however offer the absolute minimum civilities and
administrations. Regularly, motel rooms confront the parking area to give
simple come and leave get to. They are more affordable to run since they
give less courtesies and relaxation exercises since they are only a place to
spend the night off the street. Well known cases of motels are Super 8 and
Motel 6.
iv. Inn
Going back for a considerable length of time, Inn's have been a position of
solace, warm sustenance, and security for the tired voyager. Normally
found at the edge of a nation street or roadway, Inns give sustenance and
beverages to those looking to just remain a night or two. Hotels fall
somewhere close to the level of a motel and a lodging as far as
conveniences and space and can be cozier and more agreeable than a
normal inn. Prospect clients are typically voyagers on long adventures who
require a transitory place to rest before proceeding on their movements.
Increasing on the web status through audit locales, for example, Yelp and
other online life will extend your market to clients searching for a
dependable place to remain in view of area.
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v. Hostel
For the voyaging wanderer(s) who require a place to remain on a
constrained spending plan, lodgings make the ideal brief public home.
Lodgings by and large have shared living quarters where visitors can blend
with different voyagers. They are regularly less expensive for the most part
since they cost less to run and a portion of the representatives can take up
lasting home nearby. The ideal market for lodgings is for the most part
where gatherings of voyagers require a shoddy living arrangement, for
example, along serious climbing trails or in the farmland and near open
transportation. Moreover, agreeing to accept a lodging booking and nearby
web indexes will acquire consideration for your inn.
Lodgings can likewise be classified in view of a distinctive component or
administration gave by the inn. Gathering lodgings give meeting and dinner rooms,
and more often than not sustenance benefit, to huge gatherings of individuals. Resort
lodgings offer lavish surroundings with an assortment of recreational offices, for
example, swimming pools, fairways, tennis courts, diversion rooms, and wellbeing
spas, and arranged social exercises and stimulation. Resorts ordinarily are situated in
get-away goals or close common settings, for example, mountains, seashores,
amusement parks, or different attractions. Thus, the matter of numerous resorts varies
with the season. Some resort lodgings and motels give extra tradition and gathering
offices to urge clients to consolidate business with joy. Amid the off season, a
significant number of these foundations request traditions, deals gatherings, and
impetus visits to fill their generally void rooms; a few resorts even close for the off-
season.
Expanded stay inns regularly furnish rooms or suites with completely prepared
kitchens, excitement frameworks, office space with PC and phone lines, wellness
focuses, and different courtesies. Normally, visitors utilize these lodgings for at least 5
sequential evenings, regularly while on a broadened work task or extensive get-away
or family visit. All-suite lodgings offer a family room or parlor notwithstanding a
room.
Club inns join both hotel and legitimized gaming on similar premises.
Alongside the ordinary administrations gave by most full-benefit lodgings, club inns
likewise contain gambling clubs where supporters can bet at table amusements, play
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opening machines, and make different wagers. Some club inns additionally contain
meeting and tradition offices.
Notwithstanding inns, quaint little inn hotels, RV parks, campgrounds, and
staying and motel give cabin to medium-term visitors and are incorporated into this
industry. Quaint little inn motels give here and now holding up in private homes or
little structures changed over for this reason and are described by profoundly
customized administration and incorporation of breakfast in the room rate. Their allure
is curiosity; they regularly give uncommon administration and special stylistic layout.
RV parks and campgrounds take into account individuals who appreciate
recreational outdoors at direct costs. A few parks and campgrounds give benefit
stations, general stores, shower and latrine offices, and coin-worked laundries. While
some are intended for medium-term explorers just, others are for vacationers who
remain longer. A few camps give lodging, for example, lodges and settled
campgrounds, and different courtesies, for example, nourishment administrations,
recreational offices and gear, and sorted out recreational exercises. Cases of these
medium-term camps incorporate youngsters' camps, family get-away camps, chasing
and angling camps, and outside enterprise withdraws that offer trail riding, wilderness
boating, climbing, angling, amusement chasing, and comparative exercises.
Other here and now holding up offices in this industry incorporate
guesthouses, or little houses situated on an indistinguishable property from a primary
living arrangement, and youth lodgings—residence style inns with couple of ruffles,
involved essentially by understudies going on constrained spending plans. Likewise
included are living and motel, for example, organization houses, sorority houses, off-
grounds quarters, and laborers' camps. These foundations give transitory or longer
term lodging that may fill in as a main home for the time of inhabitance. These
foundations likewise may give administrations, for example, housekeeping, suppers,
and clothing administrations.
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Cruise
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Nightclubs
Who doesn't love to move on their main tune when on a break? We as a
whole do. This is the reason lodgings have dance club benefits in them.
Bars
Lounging around a table and having two or three beverages with your
companions is dependably an invigorating knowledge. This is the
reason bars make an essential piece of the amusement segment of the
friendliness business.
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indigenous results of the spots they visit. So people group attempt all
endeavors to keep up any interesting industry or type of craftsmanship they
have some expertise in.
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requests and customer practices are changing, and the need to enhance and give
more entrancing enthusiasm for visitor is vital., It is seen that setting an ideal
domain for diversion and blockbuster motion picture creation in their terrace can
help support tourism in the nation overall. (The Independent UK, 2010.)
Another nation which has understood the significance or impact of excitement
on displaying its vacation spot is New Zealand. As it is affectionately called the
Middle-earth, in view of the popularity it got from organizing the set of three of
the Hollywood blockbuster film, Lord of the Rings. New Zealand which had never
gotten so much consideration has a great deal to thank the executive, Peter
Jackson, and maker of the motion picture who chose to shoot the film in the
nation. The nation which is wealthy in Flora and has a delightful scene got the
consideration of the world after it was displayed in the motion picture. (Tourism
hit New Zealand 2010).
The magnum opus which was shot in 150 intriguing areas crosswise over New
Zealand has made the nation extremely appealing to sightseers around the globe,
and visitors consider it to be a safe and nature well disposed condition to visit. The
New Zealand tourism board has additionally possessed the capacity to profit by
showcasing of New Zealand with the utilization of this film. The administration of
New Zealand (NZ) delegated an individual from the parliament as the priest who
might supervise the utilization of the 640 million-dollar film to the benefit of the
nation by elevating visits to areas and sets of the motion picture, and printing the
logos and pictures of prominent stars on items from New Zealand. The national
flight bearer, Air New Zealand, had the photo of one of the star performing artists
in the motion picture on their 747 planes. This goes far to demonstrate that
diversion can be an apparatus to enhancing vacationer inflow to a country.
(Gonomad, 2010) Where a place is prevalently related to a creator, craftsman or
renowned excitement works,
visitor intrigue takes after
consequently, however where the
connection is less settled it can even
now be better based upon
(Holloway 1999, 179).
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The example of overcoming adversity of Las Vegas as the most energizing and
engaging city on the planet (Las Vegas tourism 2012) was not composed in multi
day. Initially, it was a residential community with just a couple of night clubs. The
principal night club was set up more than 50 years back by Bugsy Siegel. The first
idea of Bugsy was to draw in big-time free spenders from Southern California and
environment. This demonstrates the first goal of the excitement circuit in Las
Vegas was to draw in vacationers from different parts of the nation, however as
time wenton the idea even became bigger to the degree of pulling in guests from
everywhere throughout the world. As the town became bigger into a city, they
included numerous diversion occasions into the attractions, which influence glad
guests to need to return once more. (usatourist 2010). As indicated by
usatourist.com, a portion of the acclaimed diversion spots and demonstrates that
pull in guests in Las Vegas are the accompanying Big blockbuster appears: These
shows include huge occasions, for example, melodic shows or boxing battles
including well known performers and boxers. They help in elevating visits to a
portion of the significant settings utilized for the occasion, for example, the Grand
Garden Arena in the MGM excellent clubhouse. (usatourist.2010). Conventional
Las Vegas exhibitions: This highlights conjurers, entertainers, artists and
vocalists; they are so satisfying to the gathering of people that they have gone on
for such huge numbers of decades because of the participation and happiness it
has made among the meeting watchers throughout the years. (usatourist.2010).
The gaming business in the United States of America produces a noteworthy
income for the nation, the table above demonstrates the cut from 2009, both
nearby and worldwide vacationer are synonymous for going to this gambling club
spot for diversion purposes.
6.0 CONCLUSION
Taking everything into account, it could be deducted that the entire media outlet pulls in a
mess of vacationers trying to have a great time far and wide. The synchronization of
excitement area, lodgings/convenience division and transportation part works together in
a joined example. It could be seen from the writing survey that incomes from these areas
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Likewise since hilarious projects from one area may be hostile to the vacationer from
another district, with a specific end goal to diminish that hazard, there ought to be
assortments of local demonstrates that capitulate to the setting in an inn.
7.0 REFERENCES
1. World Tourism Organization UNWTO (2015). “Why Tourism?” Retrieved from:
http://www2.unwto.org/content/why-tourism
2. United Nations Statistics Division (2010). “Tourism as an Internationally Traded
Service and beyond.” Newsletter of the Interagency Task Force on Statistics of
International Trade in Services. No. 6, December 2010, p. 1. Retrieved from:
http://unstats.un.org/unsd/tradeserv/tfsits/newsletter/TFSITS_newsletter_6.pdf
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