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MarketLineIC News Record 120920

DIY retailers are finding some resilience during the Covid-19 pandemic as consumers undertake home improvement projects while self-isolating, though severe declines in foot traffic have caused some stores to close. In response, retailers are improving home delivery and click-and-collect options to meet demand shifting online. Questions remain around trade demand as consumers worry about tradespeople entering homes and tradespeople self-isolate, and whether consumers will delay larger projects amid financial uncertainty from the virus.

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Abhinav Singla
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0% found this document useful (0 votes)
52 views2 pages

MarketLineIC News Record 120920

DIY retailers are finding some resilience during the Covid-19 pandemic as consumers undertake home improvement projects while self-isolating, though severe declines in foot traffic have caused some stores to close. In response, retailers are improving home delivery and click-and-collect options to meet demand shifting online. Questions remain around trade demand as consumers worry about tradespeople entering homes and tradespeople self-isolate, and whether consumers will delay larger projects amid financial uncertainty from the virus.

Uploaded by

Abhinav Singla
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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DIY to be one of the more resilient non-food sectors during

Covid-19
Thursday, March 26, 2020
The needs-based nature of purchases such as plumbing and heating means that international
governments have allowed DIY stores to remain open amid coronavirus lockdown. And although
some have closed regardless, there will still be demand as consumers undertake home improvement
projects while in self-isolation. The DIY market will demonstrate more resilience than other non-food
sectors such as clothing and footwear, homewares, and furniture, where not being able to go out and
financial concerns have dampened demand.

DIY retailers internationally have to think carefully about how best to meet demand for both essential and
discretionary home improvement products. A severe decline in footfall has meant that, for many specialists, it
is not worth keeping stores open. In Italy, Brico io has opted to close its doors, while in France, Kingfisher
has temporarily shuttered its 221 Brico Dépôt and Castorama branches.

Many retailers are wisely focusing on improving their home delivery and click & collect capabilities as
demand shifts online. Kingfisher recently revealed plans to introduce a new ‘drive-through’ click & collect
option for shoppers in the UK and France, to enable customers to collect their purchases while minimising
contact. Toolstation will also transform its stores into ‘essential service click & collect hubs’.

In New Zealand, DIY retailers such as Bunnings have closed to the public, but remain open for trade
purposes. Questions should be asked about how much demand there will be for trade, as consumers
increasingly worry about tradespeople entering their homes, and as tradespeople themselves self-isolate.
Consumers may also delay investing in larger home improvement projects, with many concerned about what
the full financial impact of the virus will be.

Disclaimer:

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No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any

12/Sep/2020 14:54:47
means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the
publisher, MarketLine.

The facts of this report are believed to be correct at the time of publication but cannot be guaranteed. Please
note that the findings, conclusions and recommendations that MarketLine delivers will be based on
information gathered in good faith from both primary and secondary sources, whose accuracy we are not
always in a position to guarantee. As such MarketLine can accept no liability whatever for actions taken
based on any information that may subsequently prove to be incorrect.

12/Sep/2020 14:54:47

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