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Prelim Exam Purposive Communication

Purposive communication is communication with a specific purpose or goal. Contexts greatly affect the communication process by influencing the participants, message, channels, and environment. An example of the transactional view of communication is an interaction where both parties provide feedback that shapes the conversation in a fluid, relational way. The document provides exam directions asking to define purposive communication, explain how contexts impact communication, illustrate the transactional model with a scenario, discuss three principles for campaign ads, cite three communication ethics with examples, and analyze a media interaction using linear and transactional models.

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466 views1 page

Prelim Exam Purposive Communication

Purposive communication is communication with a specific purpose or goal. Contexts greatly affect the communication process by influencing the participants, message, channels, and environment. An example of the transactional view of communication is an interaction where both parties provide feedback that shapes the conversation in a fluid, relational way. The document provides exam directions asking to define purposive communication, explain how contexts impact communication, illustrate the transactional model with a scenario, discuss three principles for campaign ads, cite three communication ethics with examples, and analyze a media interaction using linear and transactional models.

Uploaded by

Reñer Aquino Bystander
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Sumulong College of Arts and Sciences

Antipolo, City

Preliminary Examination
Purposive Communication

Direction: Answer the following briefly but comprehensively.

1. Explain what purposive communication is.


2. Explain how contexts affect communication process.
3. Illustrate communication process in transactional view using a specific
situation/scenario and explain.
4. Choose three (3) communication principles and explain their importance to
campaign ad.
5. Give three (3) communication ethics and cite examples for each.
6. Based on a movie or television show, describe an interaction between two
characters that is linear and transactional in nature. For the linear model, explain
how the sender and receiver's channels, environment, and noise impact/affect
the exchange/conversation. For the transactional model, explain how feedback,
the fluidity of communication, and the relational nature of communication
impact/affect the exchange/conversation.

Prepared by:

Mr. Reñer G. Aquino

College Instructor

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