MANIPULATIVE INFORMATION AND MEDIA Interactivity - the communication process that takes

place between humans and computer software. The

Interactive Media - a method of communication in most constant form of interactivity is typically found in
which the program's outputs depend on the user's games, which need a continuous form of interactivity
inputs, and the user's inputs in turn affect the with the gamer. Database applications and other
program's outputs. Interactive media engage the user financial, engineering and trading applications are
and interact with him or her in a way that non- also
interactive media do not. Websites and video games
Interacting with Social Media
are two common types of interactive media

Example a. Online shopping - compare prices; compare

features of similar items; add to cart; choose payment
1. Social media (Facebook) - sent friend request; type; track delivery; get advice from experts; search
responded to friend request; liked a post; followed a products; check local availability; get product
site; commented on a friend's post; uploaded a file; recommendations.
chat with a friend; sent private message. b. Online gaming - choose a game; play with
computer; play with others; choose a level, in-game
2. Online booking - search for flights; booked a flight customization, etc.
and paid through credit card; web-check-in. c. Online classes - interact with content;
interact with instructors; interact with classmates.
Platforms of interactive media:
d. Chat - group chat; search groups; search
1. Mobile apps - a software application developed friends; translate language.
specifically for use on small, wireless computing e. News and information - exchange
devices such as smartphones and tablets, rather than information; give reaction; news on demand; monitor
desktop or laptop computers. views.
f. Videos - choose your own adventure; get
2. 3D TV - a television display technology that multimedia content; experience game elements.
enables a three-dimensional effect, so that viewers
perceive that an image has depth as well as height Types of interactivity and their purposes:
and width, similar to objects in the real world. a. Click on images
b. Hotspot - a special region to act as a
3. Video games (multi-player) - a game played by trigger to another web page. The hotspot could be a
electronically manipulating images produced by a circle, triangle, rectangle or polygon.
computer program on a television screen or other c. Rollover - an image or portion of an image
display screen. Multiplayer games allow two or more that changes in appearance when the mouse cursor
players to play with one another or play together. moves over it.
4. Role-playing games (RPG) - a game in which d. Tabs - clicking on them displays a relevant
players assume the roles of characters in a fictional content with an appropriate graphic.
setting. Players take responsibility for acting out these e. Timeline - a menu slide that branches to
roles within a narrative, either through literal acting or different events.
through a process of structured decision-making or f. Numbers/processes - the number of clicks
character development. and the time spent in an interactive function provide
data points.
5. Massively Multiplayer Online Role Playing g. Slideshow - non-linear interactive
Game (MMORPG) - any story-driven online video slideshow where the pathway through the show is
game in which a player, taking on the persona of a determined by the user's interaction with it.
character in a virtual or fantasy world, interacts with a h. Frequently asked questions (FAQs)
large number of other players. i. Flip cards - a card that when clicked flips to
display a description and other information
6. Interactive websites (pools, surveys, exams,
exercises) Emerging interactive media:
a. Interactive television - also known as ITV
7. Virtual reality and immersive environments - the
or iTVA form of media convergence, adding data
computer-generated simulation of a three-dimensional
services to traditional television technology.
image or environment that can be interacted with in a Throughout its history, these have included on-
seemingly real or physical way by a person using demand delivery of content, as well as new uses such
special electronic equipment, such as a helmet with a as online shopping, banking, and so forth. ITV
screen inside or gloves fitted with sensors enables the viewer to issue commands and give
feedback information through an electronic device
8. Social media - websites or online services where called a setup box. The viewer can select which
users (actual people) are the creators and consumers program or movie to watch, at what time, and can
of the content, and where social interactions place orders in response to commercials. New setup
(commenting, liking, posting, talking) are the main boxes also allow access to email and e-commerce
features of content. Examples are Facebook, Twitter, applications via internet.
Instagram, Snapchat, Vine, etc. Relate this topic to b. Allow viewers to participate in games
their output in the previous activity shows - viewers compete with on-screen contestants

media information and literacy |

MOTION INFORMATION AND MEDI
 c. Select alternate endings to their favorite
program
d. Encourage children to interact with
educational programs

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MOTION INFORMATION AND MEDI