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Data Analysis

The document presents data analysis on various demographic and behavioral aspects of respondents, including gender, marital status, age, qualification, occupation, income, paint usage, brand preference, competitive pricing, paint type, and satisfaction levels. Key findings indicate that 81% of respondents are male, 75% are unmarried, and the majority fall within the age range of 20-30 years. Additionally, it highlights preferences for paint characteristics and sources of information, with 42% prioritizing color and 40% learning about products from friends and family.
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0% found this document useful (0 votes)
10 views29 pages

Data Analysis

The document presents data analysis on various demographic and behavioral aspects of respondents, including gender, marital status, age, qualification, occupation, income, paint usage, brand preference, competitive pricing, paint type, and satisfaction levels. Key findings indicate that 81% of respondents are male, 75% are unmarried, and the majority fall within the age range of 20-30 years. Additionally, it highlights preferences for paint characteristics and sources of information, with 42% prioritizing color and 40% learning about products from friends and family.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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ANALYSIS THE DATA INTERPRETATION

GENDER OF THE RESPONDENTS

TABLE: 4.1
Gender of the respondent

S. No Gender Valid Cumulative


Percent Percent
Frequency Percent
Male 57 81.4 81.4 81.4
1
Female 13 18.6 18.6 100.0
2
Total 70 100.0 100.0
3

SOURCE: Primary Data

INTERPRETATION:
From the above table 4.1 it is understood that 81% of the
respondents are male and 41% of the respondents are female

INFERENCE:
It is inferred from above analysis that a sizable percentage of
sample respondents who were consulted in the study (81%) are male.
GENDER OF THE RSPONDENTS

PIE CHART:4.1
MARITAL OF THE RESPONDENT

TABLE: 4.2
Marital of the respondents

S. No Marital Valid Cumulative


Frequency Percent Percent Percent
Married 17 24.3 24.3 24.3
1

Unmarried 53 75.7 75.7 100.0


2

Total 70 100.0 100.0


3

SOURCE: Primary Data

INTERPRETATION:
From the above table 4.2 it is understood that 24% of the
respondents are married and 75% of the respondents are unmarried.

INFERENCE:
The Majority (24%) of the respondents are married.
MARITAL OF THE RESPONDENTS

PIE CHART:4.2
AGE OF THE RESPONDENTS

TABLE: 4.3
Age of the respondents

S. No Age
Valid Cumulative
Frequency Percent Percent Percent
Below 20 25 35.7 35.7 35.7
Years
1
Between 26 37.1 37.1 72.9
20-30
2
Years
Above 30 19 27.1 27.1 100.0
years
3
Total 70 100.0 100.0
4

SOURCE: Primary Data

INTERPRETATION:
From the above the table 4.2 it is understood that 37% of the respondents
are in between 19 to 30 years, 35% of the respondents are below 20 years, 27% of
the respondents are above 30 years.

INFERENCE:
It is inference from the above analysis that a sizable percentage of sample
respondents who were consulted in the study (37%) come under the age group
between 20 to 30 years.
AGE OF THE RESPONDENTS

PIE CHART:4.3
QUALIFICATION OF THE RESPONDENT

TABLE: 4.4
Qualification of the respondents

S. No Sources Frequency Percent Valid Cumulative


Percent
Percent
1 17 24.3 24.3 24.3
School
Education
2 Graduate 17 24.3 24.3 48.6

3 Post 19 27.1 27.1 75.7


graduate
4 Uneducated 17 24.3 24.3 100.0

5 Total 70 100.0 100.0

SOURCES: Primary Data

INTERPRETATION:
From the above table 4.3 it is understood that 24% of the
respondents are school education, 27% of the respondents are post
graduate, 24% of the respondents graduate and 24% of the respondents
are uneducated people.
INFERENCE:
The Majority (24%) of the respondents are students.
QUALIFICATION OF THE RESPONDENTS

PIE CHART:4.4
OCCUPATION OF THE RESPONDENTS

TABLE: 4.5

Occupation of the respondents

S. No Age Frequency Percent Valid Cumulative


Percent Percent

1 Professional 7 10.0 10.0 10.0

2 Business man 8 11.4 11.4 21.4

3 Govt. Employee 4 5.7 5.7 27.1

4 Farmers 2 2.9 2.9 30.0

5 Other specify 49 70.0 70.0 100.0

6 Total 70 100.0 100.0

SOURCES: Primary Data

INTERPRETATION:
From the above table 4.5 it is understood that 10% of the respondents are
professional, 5% of the respondents are employee, 2% of the respondents
are farmers, 11% of the respondents Business man and 70% of the
respondents are other specify.

INFERENCE:
The Majority (10%) of the respondents are professional.
OCCUPATION OF THE RESPONDENTS

PIE CHART:4.5

QUALIFICATION OF THE RESPONDENT

TABLE: 4.6
Qualification of the respondent

Qualificatio
Valid Cumulative
n
S. No Frequency Percent Percent Percent

1 Less than 27 38.6 38.6 38.6


10000

2 Rs.10000-2 32 45.7 45.7 84.3


0000

3 Rs.20000-3 9 12.9 12.9 97.1


0000

4 Above 2 2.9 2.9 100.0


30000

5 Total 70 100.0 100.0

SOURCE: Primary Data

INTERPRETATION:
From the table 4.5 is understood that 38% of the respondents are Less
than 10000, 45% of the respondents are Rs,10000 to 20000, 2% of the
respondents are above 30000 and 12% of the respondents are Rs,,20000 to 30000.

INFERENCE:
The Majority (38%) of the respondents are Monthly income.
QUALIFICATION OF THE RESPONDENT

PIE CHART:4.6

USING OF THE RESPONDENT


TABLE: 4.7
Using of the respondent

Valid Cumulative
S. No Source Frequency Percent Percent Percent

1 For shining 19 27.1 27.1 27.1

2 Attractive 26 37.1 37.1 64.3


Color

3 For longer 17 24.3 24.3 88.6


duration

4 For safety 8 11.4 11.4 100.0

5 Total 70 100.0 100.0

SOURCES: Primary Data

INTERPRETATION:
From the table 4.7 is understood that 27% of the respondents are for
shining, 37% of the respondents are Attractive color, 24% of the
respondents are for longer duration and 11% of the respondents are for
safety.

INFERENCE:
The Majority (27%) of the respondents are using.

USING OF THE RESPONDENT


PIE CHART:4.7
BRAND OF THE RESPONDENT

TABLE: 4.8

Brand of the respondent


S .NO
Valid Cumulative
Sources Frequency Percent Percent Percent

1 Nerolac 7 10.0 10.0 10.0

2 Nippon 24 34.3 34.3 44.3


paints

3 Asian paints 28 40.0 40.0 84.3

4 Berger 11 15.7 15.7 100.0

5 Total 70 100.0 100.0

SOURCE: Primary Data

INTERPRETATION:
From the above table 4.9 it is understood that 10% of the
respondents are Nerolac, 34% of the respondents are Nippon paints, 40%
of the respondents are Asian paints and 15% of the respondents are Berger.

INFERENCE:
The Majority (10%) of the respondents are Brand.
BRAND OF THE RESPONDENT

PIE CHART:4.8
COMPETITIVE PRICE OF THE RESPONDENT

TABLE: 4.9
Competitive price of the respondents

S. No Source Valid Cumulative


Frequency Percent Percent Percent

1 Asian 10 14.3 14.3 14.3


paints
2 Nippon 25 35.7 35.7 50.0
paints
Both are 22 31.4 31.4 81.4

3 similarly
priced
4 Other 13 18.6 18.6 100.0
specify
5 Total 70 100.0 100.0

SOURCE: Primary Data

INTERPRETATION:
From the above table 4.9 it is understood that 14% of the respondents are Asian
paints, 35% of the respondents are Nippon paints, 31% of the respondents are
Both are similarly priced and 18% of the respondents are other specify.

INFERENCE:
The Majority (14%) of the respondents are Competitive price.
COMPETITIVE PRICE OF THE RESPONDENT

PIE CHART:4.9

TYPE OF PAINT OF THE RESPONDENT


TABLE:4.10
Type of paint of the respondent

S. No Source Valid Cumulative


Frequency Percent Percent Percent

1 Plastic 24 34.3 34.3 34.3


paints

2 Distemper 24 34.3 34.3 68.6

3 Oil Based 15 21.4 21.4 90.0


paint

4 Water 7 10.0 10.0 100.0


based
paint

5 Total 70 100.0 100.0

SOURCE: Primary Data

INTERPRETATION:
From the above table 4.9 it is understood that 34% of the respondents are plastic
paints, 24% of the respondents Distemper, 21% of the respondents are Oil based
paint and 10% of the respondents are Water based paint.

INFERENCE:
The Majority (34%) of the respondents are Types of paint.
TYPE OF PAINT OF THE RESPONDENT

PIE CHART:4.10
PREFERRED OF THE RESPONDENT

TABLE:11
Type of paint of the respondent

S. No Source Valid Cumulative


Frequency Percent Percent Percent

1 Color 30 42.9 42.9 42.9

2 Smell 26 37.1 37.1 80.0

3 Price 10 14.3 14.3 94.3

4 Other 4 5.7 5.7 100.0


specify

5 Total 70 100.0 100.0

SOURCE: Primary Data

INTERPRETATION:
From the above table 4.10 it is understood that 42% of the respondents are Color,
37% of the respondents are smell, 14% of the respondents are Price and 5% of the
respondents are other specify.

INFERENCE:
The Majority (42%) of the respondents are Preferred.
TYPE OF PAINT OF THE RESPONDENT

PIE CHART:11
FEATURE OF THE RESPONDENT

Feature of the respondent

S. No Source Cumulative
Frequency Percent Valid Percent Percent

1 Royal Health 25 35.7 35.7 35.7


Shield Protect

2 Terrace water 32 45.7 45.7 81.4


proofing

3 Ultimate 13 18.6 18.6 100.0


protect
limitation
feature

4 Total 70 100.0 100.0

TABLE:12
SOURCE: Primary Data

INTERPRETATION:
From the above table 4.11 it understood that 35% of the respondents are Royal health
shield protect, 45% of the respondents are Terrace water proofing and 18% of the
respondents Ultimate protect Laminations.

INFERENCE:
The Majority (35%) of the respondents are Feat

FEATURE OF THE RESPONDENT


PIE CHART:12

FROM KNOWN OF THE RESPONDENT

TABLE:4.13
From known of the respondent

S. No Source Valid Cumulative


Frequency Percent Percent Percent

1 Friends & 28 40.0 40.0 40.0


family

2 Advertisement 20 28.6 28.6 68.6

3 Internet 13 18.6 18.6 87.1

4 Other specify 9 12.9 12.9 100.0

5 Total 70 100.0 100.0

SOURCE: Primary Data

INTERPRETATION:
From above table 4.13 it is understood that 40% of the respondents are
Friends and family, 28% of the respondents are Advertisement, 18% of the
respondents are Internet and 12% of the respondents are Other specify.

INFERENCE:
The Majority (40%) of the respondents are From Known.

FROM KNOWN OF THE RESPONDENT

PIE CHART:4.13
LEVEL OF SATISFACTION OF THE RESPONDENTS

TABLE: 4.14
Level of satisfaction of the respondents

S. No Source
Valid Cumulative
Frequency Percent Percent Percent

1 High 26 37.1 37.1 37.1


satisfaction

2 Satisfaction 25 35.7 35.7 72.9

3 Dissatisfaction 10 14.3 14.3 87.1

4 High 9 12.9 12.9 100.0


dissatisfaction

5 Total 70 100.0 100.0

SOURCE: Primary Data

INTERPRETATION:
From the above the table 4.11 it is understood that 37% of the respondents
are High Satisfaction, 35% of the respondents are Satisfaction, 14% of the
respondents are Dissatisfaction and 12% of the respondents are High
Dissatisfaction.

INFERENCE:
The Majority (37%) of the respondents are Level of satisfaction.

LEVEL OF SATISFACTION OF THE RESPONDENTS

PIE CHART:4.14

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