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Cold Call Script-NMM

This document outlines a general cold call template for sales representatives. It includes structured sections for opening the call, setting the agenda, pitching services, handling objections, booking a meeting, and closing the conversation. The template emphasizes building rapport, understanding the prospect's needs, and scheduling a follow-up meeting to discuss potential solutions.

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noorgamer78612
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5 views2 pages

Cold Call Script-NMM

This document outlines a general cold call template for sales representatives. It includes structured sections for opening the call, setting the agenda, pitching services, handling objections, booking a meeting, and closing the conversation. The template emphasizes building rapport, understanding the prospect's needs, and scheduling a follow-up meeting to discuss potential solutions.

Uploaded by

noorgamer78612
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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General Cold Call Template

OPENING
Hello, am I speaking with [Prospect's Name]?
<Prospect Responds>

Great! I’m [Your Name] from [Your Company Name]. How are you today?
<Prospect Responds>

I appreciate your time. I wanted to discuss something that might benefit [Prospect’s Business
Name] if you have a moment. Is now a good time?
<Prospect Responds>

SETTING THE AGENDA

I came across [Prospect’s Business Name] while looking into companies in [Industry/Location], and
I was impressed by what you’re doing. I noticed [mention a relevant observation, e.g., they don’t
have a particular service, they have a website but it’s outdated, or mention an industry challenge
they might be facing].

Could you tell me a little bit about your current approach with [areas related to your service, e.g.,
marketing, lead generation, or client retention]?
<Prospect Responds>

Follow-Up Questions (Adjust as Needed):

● "Have you considered [mention a service or solution you offer] in the past?"
● "What’s your biggest priority right now in terms of [relevant area, like marketing, client
acquisition, or operational efficiency]?"

PITCH
Thank you for sharing that. At [Your Company Name], we specialize in helping businesses like
yours [mention the core benefit of your service, e.g., increase their online presence, streamline
operations, or attract more customers].

We’ve worked with other companies in [related industry or location] and have been able to deliver
results such as [mention specific outcomes, like increased customer engagement, lead generation,
or revenue growth]. Our approach is designed to be [mention any standout qualities: affordable,
tailored to each business, risk-free, etc.].

Would it be helpful if I shared how we could achieve similar results for [Prospect’s Business
Name]?
<Prospect Responds>
HANDLING OBJECTIONS

I understand you may have some concerns about [mention a common objection like cost, time, or
relevance]. However, our approach is specifically designed to [address the objection, e.g., work
within your budget, require minimal time on your part, or tailor to your specific needs].

And we offer [mention any guarantees, trials, or assurances if applicable], so there’s no


commitment unless you’re fully satisfied. Does that help?
<Prospect Responds>

BOOKING A MEETING

I want to respect your time, so I’ll keep this brief. To go over some specific ideas that could help
[Prospect’s Business Name] grow, would you be available for a quick call or meeting tomorrow at
[Suggested Time]?
<Prospect Responds>

Could I get your email address to send the invite?


<Prospect Responds>

Perfect, I’ll schedule the meeting for [Confirmed Time]. Looking forward to sharing some ideas that
can bring value to your business.

CLOSING

Is there anything else you’d like to know before we meet?


<Prospect Responds>

It was a pleasure speaking with you, [Prospect's Name]. Have a wonderful day, and I’ll see you
tomorrow!

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