Master of Commerce (M.Com.

)
2020-21

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 About Programme Scheme:

Master of Commerce (M.Com): Semester-I

Type of Contact Hour Examination (Weightage) %

No. Sub Code Title of the Course course Credit per semester Mid Assign Presen Case
EOSE
C/E/S (L-IL-P) Term ment tation study

1. COM 401 Managerial Economics C 4 40 20 - 20 10 10 - 60

2. COM 402 Organisation Theory C 4 40 20 - 20 10 10 - 60

3. COM 403 Business Environment C 4 40 20 - 20 10 10 - 60

4. COM 404 Managerial Accounting C 4 40 20 P 20 10 10 - 60

Advanced Business
5. COM 405 C 4 40 20 P 20 10 10 - 60
Statistics
Business Communication
6. COM 406 SE 2 20 10 P 10 5 5 - 30
& Soft Skills
Statistical Software for
7. COM 407 SE 2 20 10 P 10 5 5 - 30
Business Analyses

Total 24 240 120 - 120 60 60 - 360

Master of Commerce (M.Com): Semester-II

Type of Contact Hour Examination (Weightage)

No. Sub Code Title of the Course course Credit per semester Mid Assign Presen Case
EOSE
C/E/S (L-IL-P) Term ment tation study

1. COM 421 Research Methodology C 4 40 20 - 20 10 10 - 60

2. COM 422 Financial Management C 4 40 20 - 20 10 10 - 60

Human Resource
3. COM 423 C 4 40 20 - 20 10 10 - 60
Management
4. COM 424 Marketing Management C 4 40 20 - 20 10 10 - 60
OPEN COURSE
5. COM 425 TO BE CHOSEN FROM THE OE 4 40 20 - 20 10 10 - 60
OTHER DEPARTMENTS
OPEN COURSE
MEANT FOR OTHER
DEPARTMENTS ALSO- OE 4 40 20 - 20 10 10 - 60
Computer Applications in
Business
Banking and Insurance
OE 4 40 20 P 20 10 10 - 60
Management
Project Planning and
6. COM 426 SE 2 20 10 - 10 5 5 - 30
Control
Academic and Research
7. COM 427 SE 2 20 10 - 10 5 5 - 30
Report

Total 24 240 120 - 120 60 60 - 360

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 Master of Commerce (M.Com): Semester-III
Type of Contact Hour Examination (Weightage)
No. Sub Code Title of the Course course Credit per semester Mid Assign Presen Case
EOSE
C/E/S (L-IL-P) Term ment tation study
Corporate Governance and
1. COM 531 C 4 40 20 - 20 10 10 - 60
Business Ethics
Entrepreneurship and
2. COM 532 C 4 40 20 - 20 10 10 - 60
MSMEs Management
Specialisation: To choose 1 out of 3 Groups
Group- A: Accounting & Finance

3. COM 533 Advanced Accounting E 4 40 20 - 20 10 10 - 60

4. COM 534 Direct & Indirect Tax Laws E 4 40 20 - 20 10 10 - 60

5. COM 535 Financial System in India E 4 40 20 - 20 10 10 - 60

Group-B: Human Resource Management

3. COM 533 Corporate HRD E 4 40 20 - 20 10 10 - 60

Labour Welfare and Social
4. COM 534 E 4 40 20 - 20 10 10 - 60
Security
Labour Legislation in
5. COM 535 E 4 40 20 - 20 10 10 - 60
India-I
Group- C: Marketing

3. COM 533 Consumer Behaviour E 4 40 20 - 20 10 10 - 60

4. COM 534 Sales Management E 4 40 20 - 20 10 10 - 60

International Marketing
5. COM 535 E 4 40 20 - 20 10 10 - 60
Management

OPEN COURSE
6. COM 536 TO BE CHOSEN FROM THE OE 4 40 20 - 20 10 10 - 60
OTHER DEPARTMENTS
OPEN COURSE
MEANT FOR OTHER
DEPARTMENTS ALSO- E- OE 4 40 20 P 20 10 10 - 60
Commerce and Accounting
Packages

Digital Marketing OE 4 40 20 P 20 10 10 - 60

Total 24 240 120 - 120 60 60 - 360

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 Master of Commerce (M.Com): Semester-IV
*Students will be allotted project related to their elective group of specialisation.
Type Examination (Weightage) %
Contact Hour
of
No. Sub Code Title of the Course Credit per semester Mid Assign Presen Case
course EOSE
(L-IL-P) Term ment tation study
C/E/S

1. COM 541 Strategic Management C 4 40 20 - 20 10 10 - 60

Specialisation: Continued
Group- A: Accounting & Finance

3. COM 542 Advanced Auditing E 4 40 20 - 20 10 10 - 60

Corporate Tax Planning and
4. COM 543 E 4 40 20 - 20 10 10 - 60
Management
Security Analysis and
5. COM 544 E 4 40 20 - 20 10 10 - 60
Portfolio Management
Group-B: Human Resource Management
Labour Legislations in India-
3. COM 542 E 4 40 20 - 20 10 10 - 60
II
4. COM 543 Industrial Relations in India E 4 40 20 - 20 10 10 - 60
Performance and
5. COM 544 E 4 40 20 - 20 10 10 - 60
Compensation Management
Group- C: Marketing
Advertising and Sales
3. COM 542 E 4 40 20 - 20 10 10 - 60
Promotion Management
4. COM 543 Foreign Trade Management E 4 40 20 - 20 10 10 - 60

5. COM 544 Marketing of Services E 4 40 20 - 20 10 10 - 60

Project Report
6. COM 545 C 8 - 20 40 50 - - 50
(based on Specialisation)
Total 24 200 120 40 100 100 50 - 350

1 Credit = 15 Lecture Hours

Note:
A. Type of Assessment: The assessment of the student will be as laid down in the
relevant Ordinances on Examination and Evaluation. For passing a semester, the
assessment of a student shall be based on:
i. Continuous Internal Evaluation (CIE) of 40% marks in each course, and
ii. End Semester Examination (ESE) of 60% of marks in each course.
iii. For Project Report, Dissertation of 50% and Viva-voce as EOSE of 50%.
The CIE will consist of – (i) Midterm (MT) (20%), and (ii) Internal Assessment
(IA) (20%). The IA shall comprise of Home Assignments (HA)/Class
Presentation/attention in the Class/attendance/Viva-voce/Group Discussions/
Tutorials/ Case Studies etc.
B. Type of Contact Hour: L=Lectures, I.L.= Integrated Learning involving Tutorials,
Group Discussions, Assignments, Field work; P=Practicals, Lab work, Project.

C. Type of Course: Core (C), Discipline Elective (DE), Skills Enhancement (SE),
Open Elective (OE).

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 MASTER OF COMMERCE (M.COM.)- PROGRAMME LEARNING OUTCOMES

COM 407

COM 427

COM 533
COM 401
COM 402
COM 403
COM 404
COM 405
COM 406

COM 421
COM 422
COM 423
COM 424
COM 425
COM 426

COM 531
COM 532

COM 534
COM 535
COM 536
COM 541
COM 542
COM 543
COM 544
COM 545
PROGRAMME LEARNING OUTCOMES Semester 1 Semester 2 Semester 3 Semester 4

The Students will be enhancing the knowledge of business, commerce and trade and managing business through marketing, banking,
LO1
insurance, finance, accounting, auditing, laws and tax practices
√ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √

Able to enhance the horizon of knowledge in various fields of commerce through functional management, entrepreneurship and corporate
LO2 governance and also able to resolve conflicts and negotiation in the business settings with ethics and moral values in the corporate
√ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √

Able to understand the Indian Financial System with the demonstration of broad and coherent knowledge of the theoretical and professional
disciplines of banking and insurance to identify the intrinsic value of the securities, formulation of strategy for diversification of risk and
LO3 selection of optimum portfolio for wide range of career dealing with the flow of money from accountant to investment banker, money
√ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √
manager to personal financial consultant

Able to have careers in commercial and business research including consultancy research for the industry, trade and commerce with the use
LO4
of statistical tools and techniques in the area of business decision making to have optimum decision with consideration of risk.
√ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √

Understand the financial management decisions regarding financial goals, optimum mix of various capitals, cost of capital, capital budgeting
LO5 technique under certainty and risk situation, determinant and dangers of dividends and leverages and management of working capital with the √ √ √ √ √ √ √ √ √ √ √ √ √ √ √
application of management accounting tools and techniques in taking marketing and Human resource decisions about contemporary issues.

Able to know the fundamentals of computer, operating system and types of network used in the various accounting packages and DBMS and
LO6 its use in the decision making, website designing and electronic payment system in dynamic business environment. Also enhance the √ √ √ √ √ √ √ √ √ √ √ √
computer expertise in business related software and their applications in E-commerce, E-Banking and Online marketing

Able to organize the entrepreneurship in more proficient of the small and large enterprises for improving financial health, efficient risk and
LO7
working capital management in product and project development and start new venture or start-up for generating employment
√ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √

Advanced learning of the contemporary issues related to accounting, procedure of income tax and indirect taxes with the basic understanding
LO8
of acts and provisions regarding the company audits to evaluate the new business opportunities in financial and business decisions
√ √ √ √ √ √ √ √ √ √ √ √ √ √

Develop the basic understanding about research in the major areas of commerce and management and to develop the analytical and
LO9
diagnostic skills for critically interpret the data in real world and to contribute in the corporate and society through research outcomes
√ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √

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 M.Com. Course Structure: Department of Commerce- School of Commerce and Management

Discipline Elective Course (4 Skill Enhancement Course (2 Credit

Core Course (4 Credit each) Open Elective Course (4 Credit each)
Credit each) each)
Cours
Course Course Name of the Course
Name of the Course Type Type Name of the Course Type e Name of the Course Type
Code Code Course Code
Code
COM Managerial COM Advanced COM Computer Applications COM Business Communication
C DE OE SE
401 Economics 533 Accounting 425 in Business 406 & Soft Skills
COM COM Direct & Indirect COM Banking and Insurance COM Statistical Software for
Organisation Theory C DE OE SE
402 534 Tax Laws 425 Management 407 Business Analyses
COM Business COM Financial System in COM E-Commerce and COM Project Planning and
C DE OE SE
403 Environment 535 India 536 Accounting Packages 426 Control
COM Managerial COM COM COM Academic and Research
C Corporate HRD DE Digital Marketing OE SE
404 Accounting 533 536 427 Report
COM Advanced Business COM Labour Welfare and
C DE Digital Transformation SE
405 Statistics 534 Social Security
COM Research COM Labour Legislation Arts and Heritage
C DE SE
421 Methodology 535 in India-I Management
COM Financial COM Consumer
C DE Market analytics SE
422 Management 533 Behaviour
COM Human Resource COM
C Sales Management DE Data Analytics SE
423 Management 534
International
COM Marketing COM Digital Transformation in
C Marketing DE SE
424 Management 535 Financial Services
Management
COM Corporate C COM Advanced Auditing DE Excel Skills in Business SE
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531 Governance and 542
Business Ethics
Entrepreneurship Corporate Tax
COM COM Managing Project Risk
and MSMEs C Planning and DE SE
532 543 and Changes
Management Management
Security Analysis
COM Strategic COM Marketing through Social
C and Portfolio DE SE
541 Management 544 sites
Management
COM Labour Legislations
DE Business Ecology SE
542 in India- II
COM COM Industrial Relations
Project Report C DE
545 543 in India
Performance &
COM
Compensation DE
544
Management
Advertising and
COM
Sales Promotion DE
542
Management
COM Foreign Trade
DE
543 Management
COM Marketing of
DE
544 Service
Note: Total Courses to be offered = 38 Total Courses to be complete = 24 Credit of Each Course = 4 Total Credit = 96
C= Core Course SE = killed Enhancement. DE = Discipline Elective OE = Open Elective

* Note: In odd semester Department of Commerce is going to offer Digital Marketing as an elective course for M.Com Semester III of upcoming

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 semester through SAWAYAM portalM.Com. Programme
for this academic year. Structure Total Credits = 96

SEMESTER I (24C) SEMESTER II (24C) SEMESTER III (24C) SEMESTER IV (24 C)

COM 401 COM 421 Research

Managerial Methodology COM 531 Corporate COM 541 Strategic
Economics Governance & Business Ethics Management

COM 402
COM 422 Financial COM 532 Entrepreneurship
Organisation Theory
Management and MSMEs Management
COM 403 Business COM 423 Human
Environment Resource Management Minimum
D-Electives Credits for
COM 404 (Total 12 credits) Award of
COM 424 Marketing D-Electives
Managerial Degree: 96
Management
(Total 12 credits) CREDITS
COM 405 Advanced COM 425 Computer
Business Statistics Applications in Business

COM 406 Business COM 426 Project

Communication & Soft
Skills Planning and Control COM 545 Project
COM 536 E- Commerce and
Accounting Packages/Digital Report
COM 407 Statistical
COM 427 Academic Marketing
Software for Business
Analyses and Research Report

Holistic Fitness – at least 2 Credits in two Years

Community Service– at least 2 Credits in two Years

Core Theory = 48 Skill Enhancement Ex-Electives = 8 8 D-Electives= 24 HFCS= 4 Project Report = 8

Courses= 4
DETAILED SYLLABUS FOR EACH COURSE: SEMESTER-I

COM 401: Managerial Economics

Objective: To provide knowledge of Managerial Economics and their applications in
managerial decision making.

Unit-I : Nature and Scope of Managerial Economics :

Definition, Nature and Scope of Managerial Economics - Traditional Economics vs.
Managerial Economics. Managerial Economist’s Roles and Responsibilities - Relation
with Economics and other Disciplines. Business Objective Models – Profit
Maximization, Sales Maximisation, Managerial Discretion and Behavioural Models.
Fundamental Economic Concepts – Incremental, Opportunity Cost, Discounting and
Equi-Marginal or Substitution Concepts.

Unit-II : Theory of Consumer Demand and Demand Elasticity :

Cardinal Utility Analysis of Demand; Ordinal Utility Analysis of Demand; Revealed
Preference and Logical Ordering Analysis of Demand; Consumer’s Choice; Individual
and Market Demand Functions. Demand Distinctions; Law of Demand - Price, Income
and Substitution Effects.
Elasticity of Demand - Determinants and Distinctions, Degrees and Measurements of
Price, Income, Cross Advertising and Expectation Elasticities and Applications in
Business Decisions.
Demand Estimation- Functional Forms, Demand Forecasting, Need for and Steps in
Demand Forecasting and Demand Forecasting Techniques for Established as well as New
Products.

Unit-III : Production and Cost Theory:

Production Function; Laws of Variable Proportions; Producer’s Equilibrium - Traditional
Analysis, Isoquant, Isocost and Ridge Lines and Modern Analysis of Producer’s
Equilibrium-Expansion Path and Returns to Scale as per Isoquants; Economies and
Diseconomies of Scale – Internal and External.
Implications of Costs – Real, Alternative and Money Costs; Cost Distinctions and
Functions; Cost Behaviour in Short-Run and Economic Capacity; Derivation of Long
Run Costs;
Modern Analysis of Costs - Average Fixed and Average Variable Costs and Reserve
Capacity; Real and Pecuniary Economies; Relevance of Costs in Business Decisions.

UNIT-IV: Pricing Policies, Profit Policies and Planning:

Types of Market – Perfect and Imperfect Competition.
Pricing Practices-Cost Plus Pricing, Marginal or Incremental Pricing, Product Line
Pricing, Differential Pricing, Pioneer Pricing - Skimming and Penetrating Pricing.
Profit-Concept and Measurement;
Profit Theories–Traditional and Modern; Profit Policies-Rationale for Profit Restraints
Profit Planning – CVP Analysis – Applications of CVP Analysis in Managerial Decisions
- Attainment of Profit Targets, Management of Change in Price and Variable Cost,
Product Mix, Capacity Expansion and Make/Buy.

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References:
1. Baumol, William J: Economic Theory and Operations Analysis, Prentice Hall,
London.
2. Baya, Michael R: Managerial Economics and Business Strategy, McGraw Hill Inc.
New York.
3. Chopra, O.P: Managerial Economics, Tata McGraw Hill, Delhi.
4. Dean, Joel: Managerial Economics, Prentice Hall, New Delhi.
5. Dholakia, R.H. and A.L. Oxa : Micro Economics for Management Students, Oxford
University Press, New Delhi.
6. Eaton, B.Curtis and Dianne Faton: Micro Economics, Prentice Hall, New Jersey.
7. Gough, J. and S. Hills: Fundamentals of Managerial Economics, MacMillan, London.
8. Haynes, W.W., V.L. Mote and S. Paul : Managerial Economic Analysis and Cases,
Prentice Hall India, New Delhi.
9. Petersen, H. Craig and W. Cris Lewis: Managerial Economics, Prentice Hall, New
Delhi.
10. Salvatore, Dominick: Managerial Economics in a Global Economy, McGraw Hill,
New York.
11. Varian, H.R: International Microeconomics: A Modern Approach, East West Press,
New Delhi.
12. Varshney RL and Maheshwari KL: Managerial Economics; Sultan Chand and Sons,
New Delhi.
13. Dwivedi DN: Managerial Economics, Vikas Publishing House, New Delhi.
14. Adhikary M. Business Economics, Excel Books, New Delhi.

COM 402: Organisation Theory

Objective: To acquaint the students with the determinants of Inter-personal and Inter-
Group behaviour in organisational setting and to equip them with behavioural skills in
managing people at work.

Unit-I: Organisation and Theories of Organisation:

Organisation - Concept, Features, Types, Forms and Significance; Organisational Vs.
Individual Goals and their Integration; Role of Positive Thinking in Organisations.
Classical Theories-Scientific Management; Process Management; Bureaucratic Model;
Neo Classical Theories-Human Relations and Behavioral Science; Modern Theories -
System, Contingency and Quantitative.

Unit-II: Organisation Structure, Culture and Conflict:

Organisational Structure- Concept and Factors Influencing Organisational Structure;
Departmentalisation; Span of Management; Centralisation and Decentralisation;
Delegation of Authority; Organisational Culture – Impact of Organisational Culture;
Socio-Cultural features of India and its Impact; Organisational Conflicts-Positive and
Negative Impact; Level of Organisational Conflicts-Individual Group and Organisational
Measures to minimise conflict.

Unit-III: Motivation and Group Dynamics:

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Concept, Process and Significance of Motivation, Theories of Motivation-Need
Hierarchy Theory, Theory X and Theory Y, Two Factor Theory, Ouchi’s Theory Z and
Victor Vroom’s Expectancy Theory; Group Dynamics –Definition and Importance,
Types of Groups, Formal vs. Informal Groups and Influencing Informal Groups; Quality
Circle.
Leadership - Concept, Significance and Styles; Leadership Theories-Trait Theory,
Behavioural Theory, Fiedler’s Contingency Theory, Managerial Grid and Likert’s Four
Systems of Leadership.
Unit-IV: Organisational Change and Organisational Development :
Management of Change -Nature, Causes, Process and Chain Effect of Change;
Resistance to Change-Individual and Organisational; Overcoming Resistance to Change;
Change Models - Lewin’s Three Step Model; Change Agents.
Meaning and Process of Organisational Development; OD Interventions – Sensitivity
Training; Survey Feedback; Process Consultation; Team Building; MBO; Problems in
OD; Organisational Effectiveness-Concept and Approaches; Organisational Vs.
Managerial Effectiveness; Factors Causing Ineffectiveness.

References :
1. Griffin, Ricky W: Organisational Behaviour, Houghton Mifflin Co., Boston.
2. Hellreigel Don John W. Slocum, Jr., and Richard W. Woodman: Organizational
Behaviour, South Western College Publishing, Ohio.
3. Hersey, Paul, Kenneth H. Blanchard and Dewey E. Johnson: Management of
Organisational Behaviour: Utilising Human Resources, Prentice Hall, New Delhi.
4. Ivancevich John and Micheeol T. Matheson: Organisational Behaviour and
Management, Business Publication Inc., Texas.
5. Koontz, Harold, Cyril O’Donnell, and Heinz Weihrich: Essentials of Management,
Tata McGraw-Hill, New Delhi.
6. Luthans, Fred: Organizational Behaviour, McGraw-Hill, New York.
7. Newstrm, John W. and Keith Davis: Organizational Behaviour : Human Behaviour at
Work, Tata McGraw-Hill, New Delhi.
8. Robbins, Stephen P, and Mary Coulter: Management, Prentice Hall, New Delhi.
9. Robbins, Stephen P: Organizational Behaviour, Prentice Hall, New Delhi.
10. Steers, Richard M. and J. Stewart Black: Organizational Behaviour, Harper Collins
College Publishers, New York.
11. Rao, V.S.P.; and Narayana, P.S.; Organisation Theory and Behaviour, Konark
Publishers Pvt. Ltd., New Delhi.
12. Prasad, L.M.; Organisational and Behaviour, Sultan Chand and Sons, New Delhi.

COM 403: Business Environment

Objective: To provide knowledge of the policies and legal provisions of the Government
with respect to the business environment in India.

UNIT–I : Business Environment

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Concept, Nature and Signification of Business Environment; Economic Systems -
Capitalism, Socialism and Mixed Economy, Indian Financial System - Financial Markets,
Financial Intermediaries – SEBI and RBI.
Constitution of India-Preamble, Features, Fundamental Rights, Directive Principles and
Union - State Relations, Business Pressure Groups – Concept and Importance; CII,
FICCI; FEMA, Consumer Protection Act 1986.
UNIT-II : Economic Environment
Public Sector, Private Sector, Joint Sector and Co-operative Sector in India;
Five Year Plans - Aims, Objectives, Development Strategy, Outlay and Financial
Resources; Progress under the Plans Industrial Policy, Economic Policy, Monetary
Policy, Fiscal Policy, Export-Import Policy and Balance of Payment; Special Economic
Zones (SEZs);Micro, Small and Medium Enterprises (MSMEs); Village and Cottage
Industry; Parallel Economy; Privatization; Devaluation of Rupee and Disinvestments.
UNIT –III : Socio-Cultural Environment
Nature of Indian Society and Ethos; Social Interest, Institutions and Values Vis-a-vis
Industrial Development; Responsibility of Business-Rationale, Scope, Responsibility
Towards Self, Owners, Creditors, Depositors and Employees, Business Ethics-Meaning,
Assumptions, Features, Principles, Need and Importance; Standards, Consumerism;
Social Audit-Definition, Characteristics, Importance, Scope, Audit Process and Social
Audit in India.

UNIT–IV : International Environment :

Globalization-Concept, Merits, Demerits, and Interdependency; India’s International
Trade; MNCs-Meaning; Characteristics; Merits and Demerits; Multinational and Govt.
Policy; Foreign Capital Inflows-Concept, Merits, Demerits and Present Trend;
Collaborations and Agreements-Bilateral, Multilateral; Memorandum of Understandings
(MOUs); International Economic Institutions – GATT, WTO, UNCTAD, World Bank,
IMF; Transfer of Technology; Technology Policy.

References:

1. Adhikary M: Economic Environment of Business, Sultan Chand & Sons, New Delhi.
2. Ahluwalia, I.J.: Industrial Growth in India, Oxford University Press, New Delhi.
3. Alagh, Yoginder K: Indian Development Planning and Policy, Vikas Publishing
House, New Delhi.
4. Aswathappa, K: Legal Environment of Business, Himalaya Publishing House, New
Delhi.
5. Chakravarty, S: Development Planning, Oxford University Press, New Delhi.
6. Ghosh, Biswanath: Economic Environment of Business, Vikas Publishing House,
New Delhi.
7. Government of India: Economic Survey, various issues.
8. Raj Agrawal and Parag Diwan, Business Environment; Excel Books, New Delhi.
9. Ramaswamy, V.S. and Nama Kumari: Strategic Planning for Corporate Success,
Macmillan, New Delhi.
10. Sengupta, N.K: Government and Business in India, Vikas Publishing House, New
Delhi.
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 COM 404: Managerial Accounting
Objective: To develop an understanding of management accounting tools and techniques
and their application in business planning, decision making and control.

Unit–I : Managerial Accounting

Nature, Scope and Functions of Managerial Accounting; Difference between Managerial
Accounting and Financial Accounting; Controllership Functions, Financial Statement
Analysis & Interpretation: Meaning & Types of Financial Statement, Limitation of
Financial Statement, Objective & Methods of Financial Statement Analysis, Comparative
Analysis and Common-Size Statement Analysis, Trend Analysis, Cash Flow (Revised
AS3), Fund Flow Statement, Ratio Analysis, Classification of Ratios- Profitability,
Liquidity, Turnover Ratios, Advantages & Limitation of Ratio Analysis.

Unit–II: Marginal Costing and Responsibility Accounting

Marginal Costing and Absorption Costing, Uses of Marginal Costing in Managerial
Decisions, Break-even Analysis-Assumptions and Limitations; Break-even chart. P/V
ratio; Practical, Application of Break-even Analysis. C-V-P Analysis and its applications
in business. Responsibility Accounting- Concept; Responsibility Centres – Cost, Profit,
and Investment Centres; Advantages, Transfer Pricing - Market-based Price and Cost-
based Price, Cost Control and Cost Reduction: Process and Techniques

Unit–III: Budgetary Control and Standard Costing

Budget and Budgetary Control; Essentials for Effective Budgeting; Advantages. Types of
Budgets; Cash Budget and Sales Budget. Flexible Budgeting. Zero–base Budgeting,
Performance Budgeting. Concept and Objects of Standard Costing; Setting of Standards;
Variance Analysis- Material, Labour, Overhead and Sales Variances, Reasons for the
Variances, Advantages & Limitation of Standard Costing.

Unit–IV: Contemporary Issues in Managerial Accounting

Activity Based Costing, Target Costing, Quality Costing: Meaning, Need, Process and
Benefits, Value Chain Analysis: Meaning, Importance, Balanced Scorecard: Meaning,
Importance, Four Perspectives.

References:
1. Homgren, C.T., Gary L. Sundem and Walliam O. Stratton: Introduction to
Management Accounting, Prentice Hall of India, Delhi.
2. Homgren, Charles T., George Foster and Srikant M. Dailiar; Cost Accounting; A
Managerial Emphasis, Prentice Hall of India, Delhi.
3. Lall, B.M. and I.C. Jain: Cost Accounting: Principles and Practice, Prentice Hall of
India, Delhi.
4. Welsch Glenn A., Ronald W. Hilton and Paul N. Gordon Budgeting, Profit Planning
and Control, Prentice hall of India, Delhi.
5. Baig Nafees: Cost Accounting, Rajat Publications, New Delhi. Baig Nafees :
Management Accounting & Control, Ashish Publishing Home, New Delhi.

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6. Sharma R.K. and Gupta S.K.; Management Accounting, Kalyani Publishers,
Ludhiyana.
7. Lal Jawahar ; Managerial Accounting , Himalya Publishing House, New Delhi.

COM 405: Advanced Business Statistics

Objective: To acquaint students with the applications of statistical tools and techniques
in the area of business decision-making.

Unit-I : Basic elements of Probability:

Probability- Random phenomena, outcomes, sample space and events. Axiomatic
definition of probability of an event; the case of finite sample spaces. Conditional
Probability. Bayes Theorem and its application to business problems, Binomial, Poisson
and Normal Distributions- Characteristics and Applications.

Unit-II: Parametric Statistical Inference:

Estimation- Statistics and Parameter; Qualities of a Good Estimator; Point Estimation of
mean, variance and percent. Testing of Hypothesis- Statistical Hypothesis, Tests of
Significance, Types of Errors in Testing of Hypothesis, Level of Significance; Test
Statistics, Critical Values, Acceptance and Rejection Regions; P-value; Two tailed and
One tailed Tests based on normal distribution for the population mean. Test for equality
of two means.

Unit-III: Small Sample Tests and Interval Estimation:

Sampling Distribution of Students t and F. Small Sample Significance Tests: One-sample
Student’s t-test for mean and Student’s t-test for equality of two means, Concept of a
Confidence Interval, Confidence Level. Interval estimation for the population mean in
small and large samples, One-way Analysis of Variance-Assumptions and its
Applications.

Unit-IV: Non-Parametric Tests and Elements of Statistical Decision Making:

Meaning and Characteristics of Non-Parametric Tests; Difference between Parametric
and Nonparametric Tests; Chi square Test for Goodness of Fit of a Model; Wilcoxon-
Mann-Whitney Test
Statistical Decision Making: Introduction; Decision Making Environments; Decision
Making under Uncertainty - Criterion of Optimism, Criterion of Pessimism, Equally
likely Decision (Laplace) Criterion, Criterion of Realism and Criterion of Regret;
Decision Making under Risk- Expected Monetary Value and Expected Monetary Loss
Criteria.
References
1. Levin & Rubin.: Statistics for Management; Prentice Hall of India, New Delhi
2. Aczel and Sounderpandian.: Complete Business Statistics; TMG, New Delhi

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3. Anderson, Sweeney and Williams.: Statistics for Business and Economics, Thomson,
South Western
4. Levin D.M,Ramsey,P Mark & L. Berenson; Basic Business Statistics : Concepts and
Applications; Prentice Hall of India, N. Delhi,
5. Siegal, Sidny: Non Parametric Statistics for Behavioural Science; McGraw Hill,
6. Statistics; Schaum Series

COM 406: Business Communications and Soft Skills

Objectives: The major objective of this course is to develop communication skills in

business communication. The course will acquaint the students with t communication, the
basic concepts and techniques of business communication.

Unit I : Business Communication and Communication Barriers:

Meaning, its concepts & objectives, Principles of effective communication (7 Cs), Media
for communication (covering written, oral, face-to-face, audio-visual, computer aided,
silence), model of communication process. Types of communication: Formal (upward,
downward, horizontal, diagonal), Informal (grapevine, consensus), Ethics in
communication. Communication in global scenario. Non-verbal communication, Barriers
to communication.

Unit II : Business letters and Personal Skills:

Need, kinds of business letters, essentials of effective business letter, business letter
styles (full block, semi-block, hanging indentation, special letter form), business
enquiries and reply, purchase orders, complaints, payment collection letters, circular
letters, sales letters, correspondence with banks, memos, office orders, circulars,
application letters. Corporate communication and Report, Interview and Report writing

References:
1. Robert L. Shurter and J Peter Williamson, Written Communication in Business
2. Heta A Murphy and Charles E Peck, Effective Business Communication
3. William C Hansturt and Wayen N Batty, Business Communications: Principles and
Methods
4. C. C. Parkhurst, English for Business
5. Robert D Hay and P V Lesakar, Business Report Writing
6. Pal, Rajendra and Korlahalli, J.S., Essentials of business communication, Sultan
Chand & Sons, New Delhi, 2009, 11th ed.
7. Lesikar, Raymond V. and Pettit, John D., Jr., Business communication Theory and
application, A.I.T.B.S., 2003, 6th ed.
8. Additional reading:
9. Taylor, Shirley, Communication for business A practical approach, Pearson
Education, Ltd., New Delhi, 2007, 4th ed.
10. Raman, Meenakshi and Singh, Prakash, Business communication, Oxford University
Press, 2008.
11. Bahl, Sushil, Business communication today, Response books, New Delhi, 1996.

15
 COM 407: Statistical Software for Business Analysis

Objective: This course is designed to make the students of management familiar with the
basic software related with business research & analysis to analyse different information
and data.

Unit I:
MS Excel for data Analysis

Unit II
SPSS, EViews

DETAILED SYLLABUS FOR EACH COURSE: SEMESTER-II

COM 421: Research Methodology

Objective: To expose students to the areas of Commercial and Business research
activities as well as careers in research and consultancy and to enhance capabilities of
students to design and implement research and study assignments.

Unit-I: Theory of Research:

Meaning and Objectives of Research; Process of Research; Types of Research; Research
Approaches; Research Planning, Social Survey Researches.
Research problem- Selection and Formulation of a Research Problem; technique involved
- Criteria of a Good Research Problem; Selection of the topic- critical appraisal of
literature research, selection of workable topic.

Unit-II: Hypothesis and Research Design:

Hypothesis formulation- Concept, Sources and Types of Hypotheses; Formulation of
Hypothesis; Qualities of a Workable Hypothesis; Usefulness of Hypothesis in Business
Research; Research Design- Uses of Research Design; Steps in Preparing a Research
Design; Exploratory or Formulative Design; Descriptive and Diagnostic Design;
Experimental Research Design; Research Design for Business Studies.

Unit-III: Sampling and Scaling:

Sampling- Meaning and Characteristics of Good Sample; Principles of Sampling;
Sampling Process; Probability and Non-probability Sampling; Sampling Errors Data
Collection- Source and Techniques of Data Collection; Process of Data Collection
through Observation and Schedule; Construction of Questionnaire; Interview Technique
in Business Research; Choice between Primary and Secondary Data. Data Measurement-
Concept and Levels of Measurement; Tests of Sound Measurement-Test of Validity and
Reliability; Scaling- Concept of Scaling; Types of Rating Scales; Attitude’s Scale-Likert
Scale, Thurstone Scale and Guttman Scale.

16
Unit-IV: Data analysis and Report Writing:
Data Analysis- Data processing, Data presentation, Financial and Statistical techniques of
data analysis and their limitations, Testing of Hypothesis- Procedures; Types of tests;
Parametric Tests of one sample, two samples and more than two samples; Non
Parametric Tests of Hypotheses
Interpretation- Meaning and Importance of Interpretation; Pre-requisites of Interpretation;
Errors in Interpretation; Report Writing-Essentials of a Good Research Report; Types of
Reports; Layout of a Research Report; Writing up of the Report; Evaluating a Research
Report.

References
1. Rigby Paul H., Conceptual Foundation of Business Research, Wiley and Sons, New
Delhi.
2. Clover Vernon T. and Howard Basely, Business Research Methods, Ohio Grid
Publishing, Columbus.
3. Michel V.P. Research Methodology in Management, Himalaya Publishing House,
Mumbai.
4. Emory C. William, Business Research Methods, Macmillan Publishing Co., New
York.
5. Richard Levis, Statistics for Management, PHI, New Delhi.
6. Berenson, Canol and Raymond Colton, Research and Report Writing for Business and
Economic, Random House, New York.
7. Amarchand, D., Research Methods in Commerce, Emerald Publications, Chennai
8. Kothari, C.R., Research Methodology, Wiley Eastern Ltd., New Delhi.
9. Krishnasami, O.R., Methodology of Research in Social Science, Himalaya Publishing
House, New Delhi.
10. Gupta, S.P. Statistical Methods, Sultan Chand and sons, New Delhi

COM 422: Financial Management

Objective: The focus in this paper would be on issues related to financial management in
the Indian Corporate Sector. The objective is to enable and equip the manager with basic
tools for applying financial analysis.

Unit I: Financial Management:

Concept, scope, classification of finance function, Financial Planning & theory of
capitalisation, objectives of financial management, profit maximization vs. wealth
maximization. Financial System, Time value of Money

Unit II: Sources of finance:

Long term sources- Shares, Debentures/Bonds Term Loan, Retained Earnings, Leasing,
Hire-purchase, Venture capital, Short term sources-Public deposits, Cash credit
limit/Overdraft, Letter of credit, Commercial papers, Factoring. Emerging short-term and
long term financial instruments.

17
Unit III: Financing decisions:
Cost of capital, Cost of debenture, Cost of Term Loan, Cost of equity, Cost of preference
shares, Cost of retained earnings, weighted cost of capital. Leverage, Trading on equity,
factors affecting trading on equity, operating leverage, financial leverage and combined
leverage.
Capital structure: Concepts and determinants of capital structure, Approaches to establish
appropriate capital structure- Net Income Approach, Net Operating Income Approach,
Traditional Approach, MM Approach

Unit IV: Investment decisions:

Capital budgeting-Nature, scope, Non Discounted and discounted techniques, Risk
analysis in Capital Budgeting
Working capital management: Concept of working capital, Operating Cycle period,
Factors affecting working capital requirements, Computation of working capital
requirements. Management of Debtors, Inventory & Cash & related models

Unit V: Dividend decision:

Dividend Policy, Regulatory, Dividend and its types, Factors influencing dividend
decision, Dividend theories of relevance: Walter’s model, Gordon’s model, Dividend
theories of irrelevance: MM Hypothesis,

Case studies based on above-mentioned curriculum

Suggested reading:
1. Pandey, I. M., Financial management, Vikas Publishing House Pvt. Ltd., Noida, 2005,
9th ed.
2. Mishra, R.C. and Pandey, R.S., Fundamentals of financial management, Global Vision
Publishing House, New Delhi, 2010.
3. Khan, M.Y. and Jain, P.K., Financial management Text, Cases and Problems, Tata
McGraw-Hill Publishing Company Ltd., New Delhi, 2007
4. Chandra, Prasanna, Financial management Theory and Practice, Tata McGraw-Hill
Publishing Company Ltd., New Delhi, 2007
5. Kuchhal, S.C., Financial management, Chaitnya Publishing House, Allahabad.

COM 423: Human Resource Management

Objectives: The objective of this course is to sensitize students to various facts of
managing people and to create an understanding of the various policies and practices of
human resource management. By the end of the course the student will be able to:
Appreciate the importance of human resource management as a field of study and as a
central management function; Understand the implications for human resource
management of the behavioral sciences, corporate decisions; Know the elements of the
HR function (e.g. – recruitment, selection, training and development, etc.) and be
familiar with each element’s key concepts & terminology; and Apply the principles and
techniques of human resource management gained through this course to the discussion
of major personnel issues and the solution of typical case problems.

18
Unit I: Perspective of HRM:
Conceptual foundations; Human aspect of management, Human Relations; Human
Resource Management- Concept, Scope and Importance; Competencies of HR Manager:
Employer branding and Competency mapping; changing role of HRM- Workforce
diversity, HRM environment in India, Strategic HRM: Strategic role of HR, Approaches
and models to SHRM

Unit- II: Staffing:

Human Resource Planning, Assessing Human Resource requirements; Human resource
forecasting; Work load analysis ; Job Analysis, and Job Design; Job characteristic
approach to job design, Factors affecting recruitment; Sources of recruitment (internal
and external); Basic selection model; Psychological tests for selection; Interviewing;
Placement and Induction; Job Changes- Transfers, Promotions, and Separations,
Restructuring and rightsizing

Unit III: Human Resource Development:

An overview of Training and Development; Meaning, Importance & assessment of
training needs, principles of effective training, Skills of an Effective Trainer, Designing
Training and Development Program, Development Techniques for enhancing decision–
making and interpersonal skills, Case-study, in-basket exercise, special projects, multiple
management Programme Learning, Action learning, Syndicate Work, Games, Action
Maze, Role Play; Demonstration and Practice Monitoring; Coaching; Self Diagnostic
Skills, Experience Learning, Discovery Learning, Brain Storming, Counselling, Position
Rotation, Team Building, and Sensitivity Training, Evaluation of Training program,
Career planning and Development, Succession Planning

Unit IV: Compensation and Performance Appraisal:

Compensation Management, Job Evaluation, Base Compensation and Supplementary
Compensation; Innovations in Compensation Management- Pay Band System, ESOP,
Flexi-time Schedules, etc. Performance Appraisal- Concept, Objectives and Methods;
Traditional and Modern Methods- MBO, 360 Degree Appraisal, Behaviourally Anchored
Rating Scale, Potential Appraisal, Human Resource Audit

Unit- V: International HRM-

Human Resources in a Comparative Perspective, International Recruitment and
Selection, Cultural Factors/Issues in Performance Management, Developing International
Staff and Multinational Teams, Approaches to International Compensation, Repatriation,
Industrial Relations in a Comparative Perspective, Emerging Trends in Employee
Relations and Employee Involvement, HR/IR issues in MNCs

Case studies Some cases of real business world to supplement learning from the course

Suggested reading:

1. D'Cenzo, David A., Stephen P. Robbins, and Susan L. Verhulst, Human Resource
Management, John Wiley and Sons, NewDelhi.
19
2. Gomez-Mejia, Luis R., D. B. Balkin, and R. L. Cardy, Managing Human Resources,
Prentice Hall, NewJersey.
3. Ian, Beardwell, and Len Holden, Human Resource Management, Prentice Hall.
4. Dessler, Garry, Human Resource Management, Prentice Hall of India. Department of
Commerce, University of Delhi 20
5. Flippo, Edwin B., Principles of Personnel Management, McGraw Hill, New York.
6. Harzing, A. W. and Joris Van Ruysseveldt, International Human Resource
Management: An Integrated Approach, Sage Publication, London.
7. Dowling, Peter J., D.E. Welch and R. S. Schuller, International Human Resource
Management: Managing People in a Multiple Context, South Western College
Publishing, Cincinnati.

COM 424: Marketing Management

Objective: Marketing is no longer a company department charged with a limited number
of tasks- it is a companywide undertaking. It drives the company’s vision, mission and
strategic planning. Marketing succeeds only when all departments work together to
achieve goals. The student will be able to understand these concepts.

Unit I: Marketing concepts:

Definition of Marketing Management, Marketing concepts, Marketing mix, STP
(Segmentation, Targeting, Positioning) concepts, Marketing planning, organization and
control, Marketing environment, Consumer Buying decision making process.

Unit II: Product:

Definition, classification, product line-concepts and decisions, differentiation, new
product development process, Product Life Cycle, Packaging, Labelling, Concepts and
types of branding, Product portfolio matrices (BCG, GE)
Pricing: Meaning, pricing objectives, factors affecting pricing, methods, price strategy
and policy (pricing of new products, geographical pricing, discounts & allowances,
promotional pricing, discriminatory pricing, product mix pricing)

Unit III: Physical distribution:

Definition, Channels, functions, levels of distribution channels, channel management
decisions, Vertical, Horizontal and Multi-channel marketing systems, Legal and ethical
issues in channel relations.
Retailing: Meaning, types, functions of retailers, marketing decisions related to retailers.
Wholesaling: Meaning, types, functions of wholesalers, marketing decisions related to
wholesalers.

Unit IV: Promotion:

Definition, promotion mix concept; Advertising: Meaning, advertising objectives,
Evaluation of advertisement; Sales promotion: Meaning, tools and techniques; Public
relations: Definition, techniques and methods of PR; Personal selling: Meaning, process,
direct, online, social media and mobile marketing.

Unit V: Contemporary issues in marketing:

20
Concepts of green marketing, relationship marketing, service marketing and International
marketing.

Case studies based on above-mentioned curriculum

Suggested reading:

1. Kotler, Philip, Keller, Kevin Lane, Koshy, Abraham and Jha, Mithileshwar, Marketing
Management A South Asian perspective, Dorling Kindersley (India) Pvt. Ltd., New
Delhi, 2009, 13th ed.
2. Kothari, Rakesh, Mehta, Anil and Sharma, Ashok, Marketing management, Ramesh
Book Depot, Jaipur, 2010.
3. Panda, Tapan K., Marketing Management Text and Cases, Excel Books, New Delhi,
2007, 2nd ed.
4. Etzel, Michael J., Walker, Bruce J. and Stanton, William J., Marketing, Tata McGraw-
Hill Publishing Company Ltd., New Delhi, 2004, 13th ed.
5. Kotler, Philip, Marketing Management, Prentice-Hall of India Pvt. Ltd., New Delhi,
2004, 11th ed.
6. Czinkota, Michael R. and Kotabe, Masaaki, Marketing Management, Thomson Asia
Pte Ltd., Singapore, 2nd ed.
7. Varshney, R.L. and Gupta, S.L., Marketing management Text and Cases An Indian
perspective, Sultan Chand & Sons, New Delhi, 2005, 3rd ed.

COM 425: Computer Application in Business

(Open Course meant for other departments also)

Objective: To expose the students of other departments with the fundamentals of

computer and make them aware how best the knowledge of computer be used in business.

UNIT-I : Computer Networks and Internet

Meaning and Components; Basic Idea of Different Types of Networks; Internet-a Global
Network; E-Mail; Common Protocol Used in Internet; Concept of World Wide Web and
Internet Browsing; Internet Security; Application of Internet in Business.

UNIT-II: Operating Systems and Word Processing :

Concepts; Basic Idea of DOS, WINDOWS, Unix and Linux. Introduction and Working
with MS-Word in MS-Office; MS-Excel; MS-Power Point-Basic Commands, Formatting
Text and Documents; Working with Graphics and Creating Presentation the Easy Way.

UNIT-III: Introduction to Accounting Packages and DBMS

Preparation of Vouchers, Invoice and Salary Statements; Maintenance of Inventory
Records, Accounting Books and Final Accounts; Financial Reports Generation.
Traditional File Management; Processing Techniques; Limitation of File Management
Systems; Meaning and Features of DBMS; Components of DBMS; Architecture of
DBMS; Functioning of DBMS.

UNIT-IV: Enterprise Resource Planning

Importance – Meaning – Applications in business – SAP – Oracle Finance.
21
References:
1. Date, C.J.: An Introduction to Database Systems, Addison Wesley, Massachusetts.
2. Dienes, Sheila S: Microsoft office, Professional for Windows 95; Instant Reference;
BPB Publication, Delhi.
3. Mansfield, Ron: The Compact Guide to Microsoft office; BPB Publication, Delhi.
4. Norton, Peter: Working with IBM-PC, BPB Publication, Delhi.
5. O’Brian, J. A.: Management Information Systems, Tata McGraw Hill, New Delhi.
6. Ullman, J.O.: Principles of Database Systems, Galgotia Publications, New Delhi.
7. Korth, Data Based Management System
8. Silvershatiz, Galvin, Operating System Concepts.

COM 425: Banking and Insurance Management

Objective: To give a general idea about the nature, growth, development of banking and
insurance business in India and expose to students to the different aspects of basic
banking and insurance management principles.

Unit-I: Commercial Banking In India:

Indian Banking System; Functions and Problems of Commercial Banks; Different Types
of Bank Customers; Different Types of Deposit Accounts and their Features; Bank
Credit-its Creation and Pattern of Distribution; Credit-Deposit Ratio of Banks. Bank-
Customer Relationship Salient Features of Banking Regulation Act, 1949; Credit Control.
Recent Reforms in Banking Sector in India and its Impact on the economy;

Unit-II Insurance and Risk Management

Concept of Risk, Types of Risks-Financial and Non-financial: Insurance: Meaning,
Nature and Scope, Importance of Insurance for Individuals, Business, Society and Nation
Origin and Growth of Insurance, Insurance Organisations in India Principles of Insurance
Contract, Insurable Interest, Utmost Good Faith, Warranties, Indemnity, Subrogation,
Proximate Cause, Contribution, Return of Premium, Assignment of Interest, Double
Insurance, Over-insurance, Under-insurance and Reinsurance.

Unit-III : Life Insurance :

Nature and Importance of Life Insurance; Principles of Life Insurance Contract;
Insurance Policies and Annuities; Calculation of Premium; Factors Influencing Selection
of Policy; Important Insurance Policies of the LIC and Private Insurance Companies.
Group Insurance, Group Vs. Individual Insurance, Types of G.I. Schemes; Salary Saving
Scheme; Annuity Contracts Provisions Relating to Nomination and Assignment of Life
Insurance Policies; Nomination vs. Assignment; Settlement of Claims-Types of Claims
and Procedure of Payment.
Unit -IV: General Insurance:
Marine Insurance – meaning and nature of Marine Insurance Contract; Kinds of Marine
Polices and their important features; Important Policy Clauses; Marine Perils and Losses;
Fire Insurance- Characteristics of Fire Insurance Contract; Basic Principles of Fire
Insurance; Types of Fire Insurance Policies and their features; Claims Settlement Other
22
types of insurance- Motor Insurance and Health Insurance – Salient features, types of
policies and claim settlement – General Insurance Companies in India.
Insurance Legislation in India: Important provisions of LIC Act, 1956 and IRDA Act,
1999 Salient features of Insurance Act, 1938; E.S.I. Act, 1948; G.I.B (N) Act, 1972;
Marine Insurance Act, 1963.

References:
1. Harrington and Neihaus Risk Management and Insurance, TMG, New Delhi
2. Tripathy and Pal Insurance-Theory and Practice, PHI, New Delhi,
3. Redja Principles of Risk Management and Insurance, TMG, New Delhi
4. Kothari&Bahi, Principles and Practice of Insurance, Sahitya Bhavan, Agra.
5. Misra M N., Insurance Principles and Practices, S Chand & Co, New Delhi
6. Vinayakam, Radheshyam & Vasudevan, Insurance: Principles and Practice, S Chand
& Co., New Delhi
7. Kotreshwar G, Risk Management-Insurance and Derivatives, Himalaya Publishing
House, New Delhi
8. Varshney P.N - Banking Law & Practice, Sultan Chand, New Delhi.
9. Maheswari S.N., Banking Law & Practice, Kalyani Publishers, Ludhiana.
10. Vasant Desai – Principles of Bank Management, Himalaya Publishing House,
Mumbai.

COM 426: Project Planning and Control

Objective: The objective of the course is to provide the student with skills necessary to
create, plan and control a new Enterprise.

Unit-I: Project Identification and Appraisal

Understanding environment for business opportunities.
Location, Factory Design and Layout
Conceptual Framework to Project and Project Management; Topologies of Projects,
Phases of a Project Life-cycle; Stages of a Project; Project Management Team.
Project Appraisal and Project formulation -

Unit-II: Project Cost and Project Evaluation

Major Cost Components of the Project and Sources of Project Financing.
Planning Capital Structure and Break-even Analysis
Investment Evaluation under Certainty and Uncertainty.
Project Evaluation Techniques-Pay-Back Period, Profitability Index, Net Present Value,
Internal Rate of Return, Certainty Equivalent Approach and Sensitivity Analysis.
Project Organization; Project Planning and Scheduling; Project organization Techniques-
GANTT Charts, CPM, PERT
Cost and Time Over-run; Project Follow up and Monitoring

References:
1. Prasanna Chandra, Projects - Preparation, Appraisal, Budgeting and Implementation,
Tata McGraw- Hill Publishing Company Limited, New Delhi.
23
2. Dr. Gupta, C.B. & Dr. Srinivasan, N.P. Entrepreneurial Development, Sultan Chand
& Sons, New Delhi.
3. Nicholas: Project Management for Business and Technology: Principles and Practice,
Prentice Hall of India, N. Delhi.
4. Philipose, Susi: Operation Research – A Practical Approach. Tata Mc Graw Hill, N.
Delhi.
5. Singh, Narendra: Project Management & Control. Himalaya Publ., N. Delhi.

COM 427: Academic and Research Report

Objective: To adhere the research orientation of the students and well worse all types of
academic and research writing. To apply basic software application for writing of
academic endeavors.
Part- I Introduction
 Various kinds of academic and research activities.
 Necessity of report writing for achievement of academic and research goals.
 Various kinds of reports / presentations
 Characteristics of academic and research reports / presentations.
 Conclusions.
 ASSIGNMENTS.
Part- II Research paper writing
 Types of research papers,
 Structure of research papers
 Research paper formats
 Abstract writing, Methodology, Results and discussions
 Ways of communicating a research paper.
 ASSIGNMENTS
Part-III Thesis writing
 Structure of a thesis,
 Scope of the work
 Literature review
 Experimental / computational details, Preliminary studies
 Results and Discussions
 Figures and Tables preparation
 Conclusions and future works
 Bibliography, Appendices
 ASSIGNMENTS
Part- IV Tools and Techniques
 Various word processors, e.g., MS Word, Libra-office, Latex etc.
 Making effective presentations using Power Point and Beamer,
 Uses of plagiarism detection tools.
 ASSIGNMENT.
Part- V Miscellaneous Reports
 Writing research proposals
 Writings project proposals
 Writing Lecture notes, Progress reports, utilization reports, Scientific reports
 ASSIGNMENTS
References:

24
DETAILED SYLLABUS FOR EACH COURSE: SEMESTER-III

COM 531: Corporate Governance and Business Ethics

Objective: To teach practices and policies regarding corporate governance practices

and ethical dimension involve in corporate management.

Unit-I: Corporate Governance and its practices in India

Meaning and origin of corporate governance; Theories of corporate governance-agency
theory-sources and costs of agency conflict; stakeholders’ theory; Corporate governance
mechanisms-internal and external; corporate governance models-US-UK model,
European model and Japanese Model; linkage between corporate governance and
economic development.
Nature of companies in India-family managed and widely-held; shareholding pattern in
Indian Companies; reasons for poor governance standards; Governance models in India-
Managing agency model, business-house model and anglo-american model; progress of
governance in India; governance standards in public sector enterprises, banking and
insurance companies.

Unit-II: Corporate Boards and Governance Committees

Corporate Boards- Powers, role and types of corporate boards; determinants of board
effectiveness-size, composition, information, compensation, meetings and evaluation of
board performance; Board Committees: - Need, objectives, types, number and functions
of board committees-audit, compensation, nomination, environment, risk, strategic
committees, etc; linkage between board committees and governance standards.
Governance committees in UK-Cadbury, Hampel, Greenbury, Smith and Combined
Code; OECD principles of governance; Governance committees in India-CH, Birla,
Naresh Chandra and Narayan Murthy committees’ major recommendations; role of
SEBI in governance; extent of compliance of governance code in India; governance
rating in India.

Unit-III: Business Ethics and Corporate Social Responsibility:

Business Ethics- Meaning, need, values, Nature and goals of business ethics; Business
ethics and the law; Ethics and ethos-morality, virtue and social ethics; ethical perspective
of managers. Ethical Theory - Ethical relativism and reasoning in ethics- Psychological
egoism- modern ethical theory: Utilitarian ethics- Deontological ethics- virtue ethics
Corporate Social Responsibility - The classical model of corporate social responsibility;
critical assessment of the classical model
The private property defence-modified version of the classical model- the moral
minimum-the stake holder theory

Unit-IV: Ethics in business discipline:

Ethics and HRM-Moral rights in the work place-employees responsibilities and ethics.
Ethics and marketing ethical issues in marketing-ethics of sale and advertising-marketing
ethics and consumer autonomy, Ethics and finance-ethical theories and decision making
application of traditional theories to decision making. Ethics and production-Ethical

25
implications of technology-ethics in the natural and global environment-ethics in the
global business and earth environment.

References

1. Thomas Clarke: Theories of Corporate Governance (ed.), Rutledge Publishers,

London.
2. Christine A. Mallin: Corporate Governance, Oxford University Press, New Delhi
3. A.C.Fernando: Corporate-Governance, Principles, Policies and Practices, Pearson
Education, New Delhi,
4. Kesho Prasad: Corporate Governance, PHI, New Delhi.
5. Vasudha Joshi: Corporate Governance – The Indian Scenario Foundations Books,
New Delhi
6. Richard M. Steinberg & Caatherine. L.Bronilow: Corporate Governance and the
Board, Institute Internal Auditors Research Foundation.
7. Yadong Luo: Global Dimensions of Corporate Governance, Blackwell Publishing,
Singapore
8. Joseph R. Desjardins; An introduction to business ethics; TMH, New Delhi
9. David J. Fritzsche; Business Ethics: A global and Managerial perspective, TMH, New
Delhi
10. R.C.Shekhar; Ethical Choices in business, response Book, New Delhi
11. Rituparana Raj; A study in business ethics, Himalaya, Bombay
12. Chakraborty S.K. Ethics in management, Oxford University Press, New Delhi

COM 532: Entrepreneurship and MSMEs Management

Objective: The objective of the course is to develop an understanding of the concept,

process and development of entrepreneurship and to provide management knowledge and
skills in order to enable the students to own and manage a Small Enterprise in an
efficient manner.

Unit – I: Entrepreneurship:
Entrepreneurship-meaning and definition and forms; Entrepreneurship Theories-
Sociological, Economic, Psychological and Managerial Theories
Entrepreneurship process- Setting, preparation, Management and survival, Growth,
Entrepreneurship transition
Entrepreneurship- problems and prospects in India
Entrepreneurial Behaviour and Skills; Entrepreneurial Structure; Entrepreneurial Culture
Vs Administrative Culture

Unit – II: Entrepreneur:

Nature, Characteristics and importance; Role of an entrepreneur: different views-
Psychological, social, economic and Managerial, Classification of entrepreneurs;
Entrepreneurial traits and motivation; Entrepreneur distinguished from manager and
leader

26
Entrepreneurial function at different stages of enterprise life cycle; Sources of
entrepreneurial supply; Entrepreneurial Ethics; Entrepreneurship Development- Models,
Designing and Evaluating Entrepreneurship Programme, EDPs in India

Unit –III: Management of MSMEs:

Environment of Small Enterprise Management; Small Enterprise management process vs.
Large Enterprise management process. Strategy Formulation and Implementation in
small Enterprise. Strategic Cost Analysis- Strategic position, Value Chain and Cost
Drivers
Venture start up process

Unit – IV: Functional Management in MSMEs:

Framework of Human Resource Management, Financial Health Analysis; Pattern of
Financing and Risk Management; Important issues of Working Capital Management in
Small Business
Management of Product and Product Life Cycle; Promotional Activities for Small
Business; Pricing Policy for a small Business; Distribution Strategy and channels for
Small Business
Location & Layout and their influence on operation; Break Even Analysis; Production
Planning, Scheduling and Control in Small Business Quality Control and Cost
Consciousness in Small Business

References:
1. Hisrich, R.D & Peter, M.P.: Entrepreneurship, Tata Mc Graw Hill
2. Kuratko & Hodgetts Entrepreneurship: Theory, Process, Practices, Thomson
Learning Inc,
3. Drucker, Peter: Innovation and Entrepreneurship, Heineman
4. Holt Entrepreneurship: New Venture Creation, Prentice Hall of India, N. Delhi,
5. Desai, Vasant: Entrepreneurial Development Vol I Himalaya Publications, N. Delhi,
Sage Publication, N. Delhi
6. Awasthi, D & Sebastian, J.: Evaluation of Entrepreneurship Progress, Sage
Publications, N. Delhi,
7. Jain, G. Raj & Gupta, D (Ed).: New Initiatives in Entrepreneurship Education and
Training; EDII, Ahmedabad,
8. Mali, D.D.: Vision 2001: Small Industry in North East (Indian Institute of
Entrepreneurship, Gauhati
9. Sharma, R.A.: Entrepreneurial Change in Indian Industries, Sterling Publication, N.
Delhi
10. Story, D.J.: Small Business: Critical Perspective on Business and Management,
Routledge, London
11. Longenecker, Moore, Petty & Palich, Managing Small Business, South Western
Cengage Learning
12. Broom,H.N.: Small Business Management, South Eastern Publishing
13. Sansol, C.L.: Entrepreneurship and Small Business Management, Har Anand
Publications

27
14. Desai, Desai Vasant.: Small Industrial Organization and Management, Himalaya
Publishing House
15. Megginson W & Byrd Jane Mary.: Small Business Management: An Entrepreneurs
Guide Book, TMG, New Delhi
16. Jain, V.K.: Marketing Management for Small Units, Management Publishing House,
New Delhi
17. Baruah, R. K.: Financing Small Scale Industries, Omson’s Publication, New Delhi

COM 533: Advanced Accounting

Objective: To enable the students to learn advanced accounting issues and practices
and to acquaint students with the recent changes in financial accounting and reporting
practices

Unit I
Emergence of contemporary issues in accounting – influence of other disciplines on
accounting and changing environment. Human Resource Accounting: Meaning and
Scope, Human Resource Cost Accounting – Capitalization, Write off and Amortization
Procedure. Human Resource Valuation Accounting – Appraisal of Various Human
Resource Valuation Models. Use of Human Resource Accounting in Managerial
Decisions. Human Resource Accounting in India. Price Level Accounting – Methods,
Utility and Corporate Practices

Unit II
Corporate Social Reporting: Areas of Corporate Social Performance, Approaches to
Corporate Social Accounting and Reporting. Corporate Social Reporting in India.
Corporate Reporting: Concept of Disclosure in relation to Published Accounts, Issues in
Corporate Disclosure, Corporate Disclosure Environment, Conceptual framework of
corporate reporting. Objectives and Requirement of Financial Reports; Users in Financial
Reporting, Qualitative Characteristics of Financial Reports, Corporate Disclosure:
Annual report of a Company, XBRL-Extensible Business Reporting Language

Unit III
Recent Trends in the Presentation of Published Accounts. Reporting by Diversified
Companies, Value Added Reporting: Preparation and Disclosure of Value Added
Statements,
Economic Value Added, EVA Disclosure in India.
Corporate Reporting through Web. Accounting Standards in India. Significance and
formulation of Accounting Standards. Accounting Standards relating to Interim
Reporting. Accounting for Leases, Earning Per Share and Accounting for Intangibles.

Unit IV
Accounting for Amalgamation and Absorption, Reconstruction of companies: External
and Internal, Problems on Amalgamation and Absortion, Problems on External and
Internal Reconstruction, Need and Importance of Consolidated Financial Statements,
Holding Company and Subsidiary Company, Preparation of Consolidated Profit and Loss
Account Preparation of Consolidated Balance Sheet, Segment Reporting: Meaning, Need

28
and Benefits, Report on Corporate Governance: Meaning, Importance and Benefits,
Corporate Social Reporting: Meaning, Importance and Benefits, Sustainability Reporting:
Meaning, Importance and Benefits, International Financial Reporting Standards (IFRS),
Indian Accounting Standards (IAS), Convergence of Accounting Standards with IFRS,
Advanced of Convergence.

References:
1. Gupta, R. L. and Radhaswamy M.-Advanced Accoutning, S. Chand, New Delhi
2. Arunanandan and Raman-Advanced Accounting, Himalaya, Delhi
3. Maheshwari and Maheshwari-Advanced Accounting, Vikash, New Delhi
4. Hanif and Mukharjee-Advanced Accounting, Tata MacGrawHill, New Delhi
5. Jain and Narang-Advanced Accounting, Kalyani, New Delhi
6. Basu and Das-Practice in Accountancy, Rabindra Library, Kolkata
7. ICAI.: Compendium of Statements &Standard Accounting ICAI, Delhi
8. Narayanswamy R.: Financial Accounting: A Managerial Perspective. PHI, New
Delhi,
9. Lal Jawahar.: Corporate Financial Reporting Theory and Practice. Taxman, New
Delhi,
10. Vijaykumar M P.: First lesson to Accounting Standards, Snow White, Delhi,
11. Porwal L S.: Accounting Theory- an Introduction, TMG, New Delhi.
12. ICAI’S Relevant Publication.: www.icai.org
13. Ghosh, Goyale & Maheshwari.: Accounting Theory. Wiley Eastern ,
14. Heinemann, A.: Accounting Theory, Prentice Hall.
15. Anthony, Hawkins and Merchant: Accounting: Text and Cases. Tata McGraw
Hills, New Delhi

COM 534: Direct and Indirect Tax Laws

Objective: to acquaint the students with the basic knowledge of various direct and
indirect tax laws

Unit-I : Income Tax Act, 1961:

Definitions, Residential Status and tax liability, Exempted Incomes, Computation of
Income various heads of income, clubbing of income, set off and carry forward of losses
Deductions from Gross Total Income

Unit-II : Assessment and Tax Liability:

Salient features of assessment of individual, Hindu Undivided Family, Firm, Association
of Person and Company. Tax deduction and source, Advanced Payment of Tax

Unit-III: Custom Duty and its Administration

Customs Duty: Basic Feature of Custom Act, Important terms and definitions under the
Customs Act, 1962, ,
Types of Custom Duty: Import Levy and export levy, Basic Custom duty, additional
custom duty, anti-dumping duty, safeguard duty, any other custom duty.
Tax Assessment: Valuation Rules, Valuation of Assessable Goods, Valuation of
Custom Duty, Imposition of and Exemption from Custom Duty

29
Compliance and Administration: Submission of return, Prohibition of Export and
Import of Goods and Provisions Regarding notified and specified goods. Custom
Authority and their power, Penalty and Procession, Appeals and Revisions

Unit-IV: Goods and Service Tax and Its Administration:

GST: Meaning, Objectives, Definition and Features of GST, Scope of GST, Benefits and
Limitation
Structure of GST: Imposition of GST and exemptions from GST, Tax Rates and types
of Taxes (CGST, SGST, IGST, UTGST). Composition Scheme: meaning, composition
levy, Tax Liability of composite and mixed suppliers
Tax Assessment: Scope and Classification of Supply of Goods and Services, Valuation
of Taxable Supply, Valuation and Payment of Tax under CGST and SGST, Assessment
of Unregistered Person. Tax Credit: Input tax Credit, Remission of tax Adjustment and
Refund of GST, Concessions to SSI.
Compliance and Administration: Registration of Dealer and Cancellation of
Registration. Filling of Return: Procedure, Various Forms and Due Date, Accounts and
Other records, Penalty and prosecution, appeals and Revisions.

Reference:
1. Ahuja, Girish & Gupta, Ravi: Practical Approach to Income Tax, Wealth Tax and
Central Sales Tax, Bharat Law House Pvt. Ltd., New Delhi
2. Datey, V. S.: Indirect Taxes: Taxman Publications, New Delhi
3. Singhania, Vinod K.: Student Guide to Income Tax, Taxman Publications, New Delhi
4. Mehrotra H. C.: Income Tax Law and Accounts, Sahitya Bhawan, Agra
5. Bare Acts related to Income Tax, Central Sales Tax and Service Tax

COM 535: Financial System in India

Objective: To acquaint students with the knowledge of financial institutions, financial

instruments, and financial services rendered by various agencies, financial markets and
the regulatory framework in India.

UNIT-I: Financial System:-Money Market including Underwriting, Merchant

Banking:
Concept of Financial System; Economic Development and Financial System; Growth and
Development of Indian Financial System in India. Role of Commercial Banks, Indian
Money Market; Instruments of Money Market; Money Market Mutual Funds, RBI’s
Regulatory Guidelines; Guilt – Edged (Govt.) Securities Market, Meaning and
importance of Financial Services, Underwriting: Meaning, Forms and Need;
Underwriting of Capital Issues in India; SEBI’s Guidelines on Underwriting. Merchant
Banking: Meaning and Importance, Services of Merchant Banks; Regulations by SEBI

UNIT-II: Regulatory Framework and Institutional Structure

Reserve Bank of India and its Role in Regulating the Financial System, Securities
Contract (Regulation) Act-Stipulations Relating to Constitution of Recognized Stock
Exchanges and Listing of Securities; Securities and Exchange Board of India (SEBI)

30
Concept; Structure and Functions of Capital Market; Primary Market – Concept,
Instruments of Issue and Methods of Floatation;

Unit-III: Credit Rating, Depository Services and other financial services:

Credit Rating: Meaning and Importance; Rating Process and Methodology; Limitations
of Credit Rating; Future of Credit Rating in India, Hire-purchase: Meaning and
Importance; Hire-purchase and Credit Sale; Hire-purchase and Installment Sale; Legal
Framework; Taxation Aspects of Hire-purchase; Banks and Hire-purchase Business;
Bank Credit for Hire-purchase Business.

Unit IV: Leasing and Hire-purchase services

Leasing and Hire-purchase; Legal Aspects of Leasing, Venture Capital: Meaning and
Significance; Venture Capital Guidelines; Methods of Venture Financing. Factoring-
Meaning and Significance; Modus-Operandi; Terms and Conditions; Types of Factoring;
Factoring Vs. Discounting; Forfaiting – Meaning and Significance, Working of
Forfaiting; Factoring Vs. Forfaiting
Development Banks – Objectives-Functions; Investment Institution – UTI and Other
Mutual Funds; Organization, Management; Functions and Working of International
Financial Institutions – International Monetary Fund (IMF) International Bank for
Reconstruction and Development (IBRD), International Development Agency (IDA) and
Asian Development Bank (ADB).

References:
1. Rose Peter S. and Donal R. Fraser, Financial Institutions, Business Publications,
Texas.
2. Hamptan, JJ, Financial Decision Making – Concepts, Problems and Cases, Prentice
Hall, New Delhi.
3. Verma JC: Guide to Mutual Funds and Investment Portfolio, Bharat Publishing
House, New Delhi.
4. M.Y. Khan, Financial Services, Tata Mc Graw Hill Publication Co., New Delhi.
5. M.A. Kohali, Financial Services in India, Digvijay Publications, Nashik.
6. Bhole, LM, Financial Services in India and Market-Structures, Growth and
Innovation, Tata Mcgraw Hill Publishing Co., New Delhi.
7. Anderton, Brian, Current Issues in Financial Services, Macmillan Press, London.
8. Sadak, H, Mutual Funds in India, Saga Publications, New Delhi.
09. Ramu, Shiva, S, Global Financial Services Industry, South Asia Publication, Delhi.
10. Avdhani: Investment and Securities markets in India, Himalaya Publications, Delhi.
11. Bhole, L. M. Financial Markets and Institutions, Tata McGraw Hill, Delhi.
12. Ghosh, D: Banking Policy in India, Allied Publications, Delhi.
13. Giddy, I.H.: Global Financial Markets, A.I.T.B.S., Delhi.
14. Khan, M.Y.: Indian Financial System, Tata McGraw Hill, Delhi.
15. Reserve Bank of India, Various Reports, RBI Publication, Mumbai.
16. Varshney, P.N.: Indian Financial System, Sultan Chand & Sons, New Delhi.
17. Averbach, Robert D: Money, Banking and Financial Markets; Macmillan, London.
18. Srivastava R.M.: Management of Indian Financial Institution; Himalaya Publishing
House, Mumbai.

31
 COM 536: Commerce and Accounting Packages
(Open Course meant for other departments also)

Objective: To provide the students an insight into the interface of information technology
with business so as to learn how business is done through websites, e-commerce models
and Accounting Packages.

UNIT-I : Introduction to E-commerce:

Meaning and Concept; Objectives; Advantages and Disadvantages; E-Commerce and E-
Business; Traditional Commerce vs. E-Commerce; Forces Driving E-Commerce; Growth
of E-Commerce; E-Commerce Opportunities for Industries; Future of E-Commerce.

UNIT-II : E-Commerce Model and Websites

Forms of E-Commerce- Business to Consumer; Business to Business; Business to
Government; Other Models – Brokerage Model, Aggregator Model, Info-Mediary Model,
Community Model and Value Chain Model; Transaction Process.
Websites Generation- Concept and Meaning; Objectives and Advantages; Types of
Websites;
Website Designing Principles; Methods of Promoting Website; Searching the Website;
Factors for Growth of Websites.

UNIT-III : Electronic Payment System and E-Security:

Special Features of Electronic Payment System; Types of E-Payment Systems-E-Cash,
E-Cheque, Credit Card, Smart Card and Electronic Purses, Risk and E-Payment Systems;
Secure Electronic Transaction (SET).
Security Risk of E-commerce; Types of Intruders; Types of Threats; Security Tools-
Cryptography; Digital Signature and Firewalls; Salient Features of Information
Technology Act, 2000.

Unit-IV Web Designing:

Preparing Web-pages and Website
Use of HTML and DHTML and scripting languages

References :
1. Agarwala, K.N. and Deeksha Ararwala: Business on the Net: What’s and How’s of E-
Commerce: Macmillan, New Delhi.
2. Agarwala, K.N. and Deeksha Ararwala: Business on the Net: Bridge to the Online
Storefront: Macmillan, New Delhi.
3. Cady, Glcc Harrab and McGregor Pat: Mastering the Internet, BPB Publication, New
Delhi.
4. Diwan, Prag and Sunil Sharma: Electronic Commerce – A manager’s Guide to E-
Business, Vanity Books International, Delhi.
5. Janal, D.S.: On-line Marketing Hand Book, Van Nostrand Reinhold, New York.
6. Kosivr, David: Understanding Electronic Commerce, Microsoft Press, Washington.
7. Mlnoli and Minol: Web Commerce Technology Handbook, Tata McGraw Hill, New
Delhi.

32
8. Schneider Gary P: Electronic Commerce, Course Technology, Delhi.
9. Young, Margaret Levine: The Complete Reference to Internet. Tata McGraw Hill,
New Delhi.
10. Brien J.: Management Information Systems, Tata McGraw Hill, New Delhi.

COM 536: Digital Marketing

Offered through SWAYAM: Course curriculum as per the SWAYAM

DETAILED SYLLABUS FOR EACH COURSE: SEMESTER-IV

COM 541: Strategic Management

Objective: To provide students with knowledge of Strategic Management and to enable
them to develop appropriate strategies for Business Enterprises.

Unit – I: Corporate Strategy: Introduction:

Concept and Importance of Strategic Management; Strategic Content, Process and roles.
Approaches to Strategic Decision Making; Organisational Mission and Purpose;
Objectives and Goals; Corporate Vision, Mission & Philosophy
Strategic Management in different contexts

Unit – II: Strategic Analysis:

External Assessment- Porter’s 5 Competitive Forces.
Industry Analysis - The External Factor Evaluation (EFE) Matrix, Competitors Analysis,
the Competitive Profile Matrix (CPM).
Internal Assessment- Resource Based View (RBV). SWOT Analysis
The Value Chain and the Internal Factor Evaluation (IEF).

Unit – III: Strategic Options

Porter’s Generic Strategies
Integration Strategies, Intensive Strategies.
Diversification and Differentiation Strategies,
Functional Strategy- Manufacturing, Financial, Marketing, Human Resource, Research
and Development.

Unit – IV: Strategy Implementation & Evaluation

Organising Implementation-Staffing, Leading and Job Design.
Relationship between Strategic Formulation and Implementation
Strategy Implementation for international business.
Strategy Evaluation - Concept, Types of Strategic Control , Techniques of Evaluation and
Control

33
References:
1. Fred David: Strategic Management, Prentice Hall, New Delhi
2. Thompson & Strickland: Crafting & Executing Strategy Tata McGraw Hill
3. Hitt, Hoskinsson & Ireland: Management of Strategy – Concepts and cases, South
Western Cengage Learning
4. Pearce, Rovinson & Richard: Strategic Management, Tata McGraw Hill
5. Wheelen & David Hunger: Strategic Management & Business Policy, Prentice Hall,
New Delhi
6. Ghemawat, Pankaj: Strategy & the Business Landscape, Pearson, New Delhi
7. Gupta, Golakota & Srinivasan Business Policy and strategic management, Prentice
Hall, New Delhi
8. Srinivasan, Strategic Management: The Indian Context, Prentice Hall, New Delhi
9. Hamel, Gary: Leading the Revolution, Harvard University. Press

COM 542: Advanced Auditing

Objective: To provide knowledge of audit of various specialized institutions including
company.

Unit-I: Company Audit:

Introduction to Statements on Standard Auditing Practices.
Provisions of the Companies Act, 1956 as Regards to Maintenance of Books of Accounts
and Registers; Audit of Share Capital; Audit of Reserves and Surplus; Audit of
Debentures; Audit of Public Deposits; Audit of Investment.
Preparation of Company Audit Report

Unit-II: Cost Audit:

Definition and Objective; Cost Audit vis-à-vis Financial Audit; Advantages and Criticism
against Cost Audit; Cost Auditor–Qualifications and Appointment
Cost Audit Procedure – Material, Labour, Overheads, Depreciation, Work-in-progress
and Stores and Spare Parts; Preparation of Cost Audit Report.

Unit-III: Management Audit:

Definition, Objectives, Need and Importance of Management Audit; Management
Auditor – Qualifications and Appointment; Techniques of Management Audit;
Management Audit Vs. Financial Audit; Audit of Management Functions – Production,
Personnel, Finance and Accounts, Selling and Distribution, General Management and
Management Information System; Preparation of Management Audit Report.

Unit-IV : Current Issues in Auditing:

Accounting and Accounting Standards-Service Organization Auditing Standard (SAS)
Performance Audit Environmental Audit; Quality Audit.

References:
1. Kamal Gupta: Contemporary Auditing, TMH Publishing House, New Delhi.
2. Dinkar Pagare, Kishnadwala & others: Auditing- Principles and Practice, Sultan
Chand & Sons, New Delhi
3. Basu S.K.: Auditing- Principles and Techniques, Pearson Educatuon.
4. Sharma S.D.: Auditing- Principles and Practice, Taxmann Allied Service Ltd.
34
5. Tandan B.N.: Auditing- Principles and Practice, Sultan chand & Sons, New Delhi.
6. Sharma T.R.: Auditing- Principles and Problems, Shahitya Bhavan, Agra
7. Porwal and Kapoor: Auditing, Kitab Mahal, Allahabad.
8. Jagdish Prakash: Auditing- Principles, Practice & Problems, Prayag Pustak Bhavan,
Allahabad.

COM 543: Corporate Tax Planning and Management

Objective: To provide knowledge of tax planning with respect to direct tax and indirect
tax laws applicable in managerial decisions making.

Unit-I: Tax Planning:

Meaning and Importance, Tax Avoidance and Tax Evasion;
Computation of Taxable income of Companies; MAT, DDT
Tax Planning with Reference to Choice of Location, Tax Planning with Reference to
Nature and Form of Organization of New Business.

Unit-II: Tax Planning and Business Decisions:

Tax Planning Relating to Capital Structure Decision, Dividend Policy, Inter-Corporate
Dividends and Bonus Shares.
Tax Planning in Respect of Own or Lease; Sale of Assets Used for Scientific Research;
Make or Buy Decisions, Repair, Replacement, Renewal or Renovation and Shutdown or
Continue Decisions.

Unit-III: Special Tax Provisions:

Tax Provisions Relating to Free Trade Zones and Special Economic Zones, Tax
Provisions Relating to Infrastructure Sector and Backward Areas; Tax Incentives for
Exporters; 100% Export Oriented Units; Carry Forward and Set Off of Losses and
Depreciation.

Unit-IV: Issues Related to Restructuring Business and Tax Payment:

Tax Planning with reference to Merger, Demerger, Reverse merger.
Tax Deductions and Collection at Source; Advance Payment of Tax; Procedure of
Assessment; Appeals, Revision, References and Penalties & Prosecution

References:
1. Singhania, Vinod K and Singhania, Monika: Corporate Tax Planning and Business
Tax Procedures, Taxmann, New Delhi.
2. Ahuja G.K. and Ravi Gupta: Corporate Tax Planning & Management (Bharat Law
House, New Delhi)
3. Lakhotia, R.N.: Corporate Tax Planning & Management (Vision Publications, New
Delhi)
4. Singhania, Vinod K.: Direct Taxes: Law & Practice (Taxman, Publication, New
Delhi)
5. Singhania, Vinod K.: Direct Tax Planning & Management (Taxman, Publication,
New Delhi)
35
6. Income Tax Rules, 1962.
7. Circulars Issued by C.B.D.T. Income Tax Act, 1961.

COM 544: Security Analysis and Portfolio Management

Objective: To enable the students to understand various techniques of analysis used in

investment decisions, portfolio analysis and efficient portfolio management

UNIT-I: Security Investment Decisions:

Nature and Scope of Investment Decisions; Investment vs. Speculation; Various
Approaches for Investment Decisions; Investment Process; Salient Features of Corporate
Securities and Derivatives; Bank Deposits; Mutual Fund Schemes; Life Insurance
Policies and other Investment Opportunities. Investment Environment -Instruments,
Markets, Regulations etc.

UNIT-II: Fundamental Analysis:

Meaning and Scope of Fundamental Analysis; Economic Analysis and Economic
Forecasting; Industry Analysis-Industrial Classification, Analysis of Industry Life Cycle
and Industrial Indicators; Company Analysis-Analysis of Financial Statements;
Estimation of Intrinsic Value of Shares-Traditional and Modern Methods.

Meaning, significance and its Components; Technical Analysis vs. Fundamental

Analysis; Traditional and Modern Tools of Technical Analysis -Point and Figures, Bar
and Line Charts, Moving Averages and other Modern Tools; Limitations of Technical
Analysis; Meaning and forms of Efficient Market Hypothesis.

UNIT-III: Risk analysis and Portfolio Management:

Security Risk and Return Vs. Portfolio Risk and Return; Various Components of Risks-
Interest Rate Risk, Market Risk, Inflation Risk, Management Risk, Liquidity Risk and
Systematic and Unsystematic Risks; Diversification of Risks. Portfolio Management-
Traditional and Modern Theory; Selection of Optimum Portfolio-Markowitz Model,
Sharpe Model and Capital Asset Pricing Model (CAPM).

UNIT-IV: Derivatives and Risk Management:

Meaning, Types of Derivatives – Future, Option, Swaps, Risk Return Trade-off,
systematic and unsystematic risk, components of risk- marker risk, foreign exchange risk
interest rate risk, liquidity risk, purchasing power risk. Meaning, trading and
determinations of prices.
Black-Scholas Options Pricing Model, Binomial Option Pricing Model.

References:
1. Barua, Raghunathan and Verma: Portfolio management, Tata McGraw Hill, Delhi.
2. Clark, James Francis: Investment – Analysis and Management, McGraw Hill,
International Edition, New York.
3. Fabozzi, Frank J: Investment Management, Prentice hall, International Edition, New
York.

36
4. Fischer, D.E. and Jordan R.J.: Security Analysis and Portfolio Management, Prentice
hall, Delhi.
5. Sharpe, William F, Fordon J Alexander and J. V Bailly: Investments, Prentice Hall,
Delhi.
6. Strong, Robert: Portfolio Theory and Capital Markets, McGraw Hill, New York.
7. Elton Edwin J, Gumber Martin J: Modern Portfolio Theory and Investment Analysis;
John Wiley, New York.
8. Avadhani, V.A: Security Analysis & Portfolio Management: Himalaya Publishing
House,
9. Fuller & Farrel: Modern Investment & Security Analysis, McGraw Hill, International
Edition.

37