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SEO Live Brochure

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0% found this document useful (0 votes)
38 views15 pages

SEO Live Brochure

Uploaded by

samraaleem5
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 15

Become an

SEO

Specialist
In Just 8 Weeks

Get industry-ready with SEO Specialist

Mentorship Program

with

Generative AI
Curious??

We know, what’s on your MIND!

3
2 Why s
h
1 I chooould

promising
WsCu se

ha t i s SEO? W h y is S E O a
? be Tec 4
W career choice h?
Ho
pro w doe
gra s t
m w his

ork
?
6 7
Who are my
5 x a ctly
mentors? A
e
What learn? get m I g
car oing
will I eer
sup to

por
t?
9
Are there any
success stories 10
8 e r t ifi cate from the past?
et a c Ho
Will I g nhance my in th w to e
to e ? is p nroll

resume rogr
am?
1
What is SEO?

Ever wondered how some businesses


pop up at the top of your search results?
That's the magic of SEO.

Imagine your website or any platform


becoming a magnet to the audience?

Just like Big Brands

pulling in millions with


smart tricks. 

Myntra, a fashion giant that turned


the waves of e-commerce in India
with smart SEO.

With a strategy that ranks 64K+ keywords on 1st position, Myntra


has generated 78.1 million monthly visitors.

Names like CarDekho appears on the

top whenever you search for any

car-related query on Google.

SEO is the behind-the-scenes hero.

CarDekho didn't just revolutionize car


buying and selling in India; they used SEO
to fuel a surge of clicks.

Their re i e for s ess


c p ucc ?

A powerful SEO strategy that helps them


gain organic tra c each month.
ffi

T hey mastered SEO to stand out, turning


every click a han e to shine.
c c

Your story can be next!

Let's make it happen.


2
Why is SEO a promising
career choice?

We’ve fetched some data for you!

162,470 Jobs Learning SEO opens doors to diverse


career opportunities, ranging for
dynamic career options:

We Hiring
ar
Hiri e
SEO

ng
Specialist
Hiring
Hiring r
anage
SEO
SEO M
Execu
tive Hiring
Local SEO
identifies SEO' as a top in- Hiring Specialist
Hiring
demand profession, with 162,470 SEO Consultant
Link B
uildin
g
Spec
current openings across the world.
ialist
Hiring Hiring
Technical SEO
SEO Consultant
Manager

Source: Naukri.com

Scope of SEO Specialist


$137.86 billion

The SEO services market size has


grown rapidly in recent years. It will
grow from $60.94 billion in 2023 to
$72.11 billion in 2024 at a compound
annual growth rate (CAGR) of 18.3%. 

$72.11 billion
The market size is expected to see
rapid growth in the next few years. It
will grow to $137.86 billion in 2028
at a compound annual growth rate
(CAGR) of 17.6%.
2023 2024 2025 2026 2027 2028

Source

The average SEO salary in India is ₹6.5 LPA. However, an SEO


professional’s salary is ₹8 LPA to ₹12 LPA.

Wondering where to begin?

Kickstart your SEO journey with WsCube Tech.


3
Why should I choose

WsCube Tech?

Your Success is

Our Mission

WsCube Tech’s Upskilling Pedagogy Industry-Ready

Curriculum

T his course has been designed


according to the top company's
job description covering all depths

in detail.

Project-Based Learning

Engage in real-word projects, especially designed to


enhance your critical thinking, collaboration, and
problem-solving skills.

Perform strategic keyword Develop Full

research for websites


O n-Page SEO Strategy

for Website

Personalized Doubt Clearing Deep Dive with

Sessions Case Studies

We ensure efficient learning by clearing all We offer insights into real-life


your doubts during and after the live classes. problems, and solutions to help you
understand complex concepts, and
real-world scenarios.

Our learners are working with leading brands.

Average CTC

₹6 LPA
Success Stories

She channeled her SEO savvy into a Jahnvi upgraded her skills and now
thriving career, landing an SEO helps companies succeed as a
Manager role Performance Analyst.
Anannya Tripathi
Jhanvi Yadav
CTC: 8.3 LPA Performance Analyst
CTC: 9 LPA
SEO M anager

Varsha Rathi weaves social media Mansi now shines as a Social Media
narratives, crafting digital tapestries Specialist by learning digital

as a Social Media Specialist. marketing from us.


Varsha Rathi Mansi Mishra
ocial media specialist
CTC: 7.2 LPA CTC: 6.5 LPA
S S ocial media specialist

He links businesses to their target With a keen insight into e-commerce, he


customers online, ensuring products & now coordinates social media

services reach the right audience.

and SEO globally.


Rishabh Bhandari Jay Lalwani
B2B S ale Associate
CTC: 12 LPA E- commerce Cordinator
CTC: 11.2 LPA

Viranchi Dadhich tells stories on H e started his dream career by turning


social media, creating beautiful digital data into victories as a stellar
pictures as a Social Media Specialist. Performance Analyst.
Viranchi Dadhich
CTC: 6.5 LPA ProMobi Technologies
Aditya Raj CTC: 9 LPA
Social media specialist Performance Analyst

Entrepreneur Alumni

Viral
Sujit Sukanta

Patel Dutta Das


Viral dived into digital marketing 

business helped

“Aditya's passion for Sukanta mastered marketing beats


and now heads the cool crew
Sujit mixed
him take his marketing magic
first steps into and
the world and now pilots the innovative
at Revival Media. of digital
now captains the marketing.”
Print kolkata ship. Newsense Plant.

Founder Founder Founder


Reviral Media

& so many more...

Program Ratings

4.9
(6983 Reviews)
Glimpse of SEO Specialist Journey

Come and explore the exciting

digital world with us,

where everyone is welcome!

Your class would look like this

Who can apply for the course?

Students Entrepreneurs SEO


Bloggers
Professionals

Performance Copywriters &


Digital Marketing
Homepreneurs
Marketers Content Writers Managers

Let's embark on this digital journey together.


4

How does this

program work?

Learn

Upskill yourself with leading

professionals to gain insights from their

vast experience.

Practice

Sharpen your skills by learning through

course assignments, live projects, and

regular assessments and quizzes.

Crack

Ask Resume & Complete Job

LinkedIn Building Assistance

Resolve your queries with industry experts

with our dedicated one-on-one doubt-

clearing sessions.

Soft Skill
Mock Interviews
Development

Build

Craft a diverse portfolio and resume with

LinkedIn optimization showcasing your

SEO Specialist expertise.

Crack

Seize your ideal job and make an

impact in your career.

Resume Building LinkedIn Profile


Mock
Placement

Optimization Interviews Assistance


55
What exactly

will I learn?
Course Curriculum

20 72
Modules Hours of Live
Classes

4 5 26
Case Studies Projects Assignments

1 Live Class

Module 1
Introduction to SEO


What is SEO? What is SERP?


Why is SEO important? SERP Features
What are Search Engines, and how do
they work? White hat vs Black hat vs Gray hat SEO

3 Live Classes
1 Assignment

Module 2
Keyword Research

What are keywords in SEO? How to Find Long-tail Keywords?


Importance of Keyword Research Understanding Search Intent
T ypes of Keywords LSI Keywords
How to do Keyword Research? R everse keyword research
Best tools for keyword research
Keyword Search Volume and Competition
A nalysis

Assignment
Perform strategic keyword research
for websites like MakeMyTrip,
CarDekho, and Healthline.


1 Live Class
1 Assignment

Module 3
Domain Name and Web Hosting

Introduction to domain and hosting ccTLD and global domain extensions

How to choose the right domain name? How to choose the right web hosting?

Assignment
Use your creativity and skills to find
an available domain name for a
fashion brand.


4 Live Classes
1 Project

Module 4
Setting Up WordPress Website

Introduction to WordPress How to Create a New Page?


Installing WP from Hosting Account How to Create a New Blog Post?

Installing Right Themes and Plugins How to Create Menu?


WordPress Customization How to Set Up Contact Form?

Project
Build an Impressive Business
Website with WordPress


5 Live Classes
4 Assignments

Module 5
On-Page SEO

What is on-page SEO & its importance? Internal linking strategies


How to optimize meta tags? Voice SEO
How to write effective meta title? A nchor text

How to write convincing meta description? Domain Authority


What is website structure and why it
Heading Tags matters in SEO?
M eta Keywords SEO-friendly URL structure and folder/subfolders

M eta Robots Tags Subdomain vs directory


O - n page SEO Checklist
Image SEO

Assignment
Craft Meta Titles and Meta Descriptions for
All Pages of Your WordPress Websit

Revamp Heading Tags on Key Pages


of an EdTech Websit

Strategize and Optimize URL Structure for


website of a Software Development Compan

Craft an Image Optimization Plan for A


Travel Website Like Holidify

3 Live Classes
2 Assignments
1 Project
Module 6
SEO-friendly Content, Planning & Strategy

Role of Content in SEO What is SEO-friendly content and its elements?


Researching and Identifying
Understanding keyword stuffing
Audience Needs

Developing Content Plan for Website or Blog Google’s Algorithms & Content Guidelines
Content Cluster Strategy What is Plagiarism and how to avoid it?
A voiding Keyword Cannibalization Readability

Converting traffic to leads A nalyzing content for improved CTR

Assignment
Build a Content Cluster Strategy Covering UPSC
Topics for Edtech Website Like Drishti IAS.

Strategically Analyze the Depth & Quality of Blog


Content for SE

Project
Build a Two-Month Content Plan with 60+ Topics to
Ignite Traffic on a Travel Blog


2 Live Classes
1 Project

Module 7
Project Setup (Doing SEO from Zero Level)

Step by Step process to start a new SEO project Competitor Analysis

Setting clear and measurable SEO goals Developing an SEO Strategy


Evaluating the current website's SEO
Doing SEO on live WordPress site
performance

Project
Develop Full On-Page SEO Strategy for
Website of a Software Development
Company.


1.5 Live Classes


2 Assignments
1 Case Study
Module 8
Google Analytics 4

What is Google Analytics and how does it work? Bounce Rate


How to Set Up Google Analytics? User and traffic acquistion
Understanding Users, Views, Engagement Source and medium concepts
Time, Event Count

Assignment
Implement Google Analytics 4 On Your Website

Self-Paced

Demographics of audience Concept of Events


Devices & technology of visitors Concept of Monetization in GA4
Page-level analysis of website How to create reports in GA4?
Tracking individual user actions How to customize reports in GA4?
Setting up UTM parameters

Assignment
Set Up UTM Parameters for Targeted Traffic Insights
from YouTube and Facebook

Case Study
Zapier’s $230 Million Story Achored in SEO-driven
User Acquisition

5 Live Classes
6 Assignments

Module 9
Technical SEO
What is technical SEO and its importance? Website speed and performance (with tools)
What is XML Sitemap & How to Create? M obile-friendliness and responsive design

What is HTML sitemap & How to Create? Crawl Budget Optimization


What is Robots.txt file & How to Create? Breadcrumbs
Canonical issue Chrome Extensions for SEO Productivity

O pen Graph Tags Introduction to schema and its role

T witter Card Different Types of Schema


How to create schema code?
HTTPS and security considerations
404 page & Creating a Custom 404 page V aliding code with Rich Results Test

Finding & fixing broken links How to Check Schema on a page?


Setting up Redirections

Assignment
Design an XML Sitemap and Robots.txt for
Optimal Website Crawling

Strategically Analyze The Given Website to


Uncover and Tackle Canonical Issues

Create OG Tags and Twitter Cards for 5 Web


Pages' Social Stardom

Uncover and Fix Broken Links for an Education


Website

Analyze Website Performance and Share


Recommendations for Optimal Experience

Create Schema Markup for 5 Pages of Given


Website (With Validation)

1.5 Live Classes


2 Assignments

Module 10
G oogle Search Console
Introduction to Google Search Console & its Sitemap submission
uses
URL inspection
GSC vs GA
Tracking performance, keywords, CTR,
How to set up GSC using various methods? position

Assignment
Implement Google Search Console On
Your Website

Submit Sitemap of Your Website to Google


Search Console

Self-Paced

Filtering and comparing performance Core Web Vitals


Using Regex Filters M obile Usability
Indexing report E nhancements
Understanding and fixing technical issues Security and Manual Actions
Page Experience URL removal

1.5 Live Classes


1 Assignment

Module 11
Web stories

Introduction to Google Web Stories How to Create a Web Story?


Setting Up Web Story Plugin Best Practices

Assignment
Design and Publish 5 Web Stories
for Your Website


2 Live Classes
3 Assignments

Module 12
Off-Page SEO

Introduction to Off-page SEO A rticle Submission


Importance of backlinks in SEO QnA Submission

Do-follow vs no-follow backlinks Link Building Best Practices (Do's and


Don'ts)
How to build backlinks?”

Case Study
How Myntra Dominates No.1 Position on
Google for 64,000+ Keywords


Assignment
Build High-quality Backlinks Via Article
Submission and Quora Answer

Self-Paced

Guest posting and outreach


Image Submission
Skyscraper technique
Social bookmarking
PR Submission Classified submission
Business listing
Forum Submission
Infographic submission
Directory submission
PDF/PPT submission

Assignment
Develop a Complete & Robust Off-page
SEO Strategy for a Travel Website

Build 10 High-Quality Backlinks with 10


Different Techniques

1.5 Live Classes


1 Assignments

Module 13
eCommerce SEO

Importance of eCommerce SEO Logical Site Structure


Categories, Subcategories, and Product
T raditional SEO vs eCommerce SEO
Pages
Creating High-Quality Product Descriptions SEO for Product Images
User-Generated Content and Reviews Schema Markup for Product Pages

Assignment
Create Schema Markup for The 5
Different Category Products of
Amazon.


1 Live Class
1 Case Study

Module 14
International SEO

Introduction to International SEO hreflang tags


URL Structure for International SEO Best Practices

Case Study
Decoding Tutorials Freak's Content
Strategy to Reach 0 to 105K
Monthly Traffic Within 12 Months

Self-Paced
2 Assignments

Module 15
Local SEO


Introduction to local SEO


NAP consistency (Name,
Address, Phone Number)

Setting up Google My Business (GMB)


profile Local citations and directories
Local SEO ranking factors
Local SEO optimization techniques

Assignment
Craft a Comprehensive Google My
Business Audit for Casa Blanca, Jodhpur

Boost Online Visibility of Local


Business by Creating Authoritative and
Consistent Citations

Self-Paced
1 Assignment

Module 16
Common SEO Pitfalls
Google core updates Link disavow

Keyword cannibalisation O rphan Pages

Assignment
Identify The Keyword Cannibalization Issues
on a Travel Website

1 Live Class
1 Project

Module 17
Site Audit: Checklist & requirements

Why audit your site? Using Google Search Console


How often to audit the site? T echnical audit checklist
A udit requirements How to do Technical Audit of a website?

Project
Conduct Comprehensive Technical
SEO Audit to Find and Address
Issues on A Travel Website


Self-Paced

Module 18
Creating SEO Cyrstal Reports for Projects or Clients


T hings to Include in Report Discussing KPIs with clients


How to create the report? T emplates and Examples
Creating topic clusters within seconds

0.5 Live Class


1 Case Study

Module 19
Using ChatGPT for AI-powered SEO

Understanding the capabilities of ChatGPT Using ChatGPT strategically for SEO content
Generating blog post ideas with ChatGPT Writing outreach emails for guest blogging
Creating topic clusters within seconds Creating schema markup using ChatGPT
Using ChatGPT for headline ideas 10+ Use Cases of ChatGPT in SEO

Creating SEO-friendly content outlines ChatGPT Prompts to Do It Yourself


Generating blog post ideas with ChatGPT

Case Study
The Rise and Fall of a Blog That
Reached 27 Million Traffic Within 6
Months and Declined Back to 0


0.5 Live Class


1 Project

Module 20
F uture of SEO
A I's impact on SEO Search Generative Experience (SGE)

Project
Craft Holistic SEO Strategy for an Education
Website Including On-Page, Off-page, Technical
SEO, and Content Planning

Unlock Bonuses Worth


₹15,000

F reelancing and Portfolio

₹3,500

What is freelancing and how How to set pricing for projects?


to get started?
How to create SEO How to create invoices and
proposals? accept payments?

Career Catalyst to Land High-


Paying Jobs


₹5,000

How to create an appealing Live Mock Interview Session


resume?
Interview questions and
How to create and optimize preparation
your LinkedIn profile?

Design Thinking + Canva


Design thinking process
₹6,500

Image and Banner Design


What is Canva? Logo Basics

How to use canva? Logo Design Creation

Fundamentals of Graphic Design


SEO Tools

Major Tools

Minor Tools

Schema Generator

OG Tags Generator SEO Meta in 1 Click


6
Who are my mentors?

Well, hold onto your seats

because we're about to introduce you to the


Rockstars behind the scenes.

That's us!
That's us!

24580+ 425+ 7+
Learners
Masterclasses
Years of

Trained Delivered Experience

45650+ 28+
Hours of Live
Domain

Mentorship Expertise
7
Am I going to

get career support ?

We have got you covered!

Building a career you love,

one step at a time.

Mock interviews

Boost your interview skills and

confidence with our expert guidance,

ensuring you shine in every opportunity.

SEO Specialist

Resume Building

Get your resume built and reviewed by

experts and hiring managers in the field

of SEO.

Internship Opportunities

Explore growth and learning through our

exciting internship opportunities.

LinkedIn Profile Optimization

Maximize your impact in the professional

world through strategic LinkedIn profile Aditi Singh


SEO Specialist
optimization by WsCube Tech.

Portfolio Building

Receive personalized assistance in

creating a remarkable portfolio that

effectively showcases your skills.


8
Will I get a certificate to
enhance my resume?

Grab the spotlight by


getting certified!

Upon finishing our SEO Specialist mentorship program,

you'll earn a certificate of completion.


9
Are there any success
stories from the past?

Discover the hype


by yourself!

Sneak Peek from our Learners

Bindu Bansal Nitesh Gaur Rajaram


(Content Writer) (Student) (Business Owner)

Trusted by Thousands
Google Review
Rated 4.7 (853 Reviews)
WsCube Tech offers

Tech-Integrated Hybrid
Upskilling Experience

Level up your SEO Skills with our


Online and Offline presence.

Offline/Online Classes

Customized help just for you in our


personalized doubt-solving sessions!

Personalized Doubt Solving Sessions

Our expert-led workshops bring knowledge


to life with practical experiences.

Technical
SEO
Masterclass
Exclusive
Exclusive Masterclasses/Workshops
Masterclasses/ Workshops

We aim to encourage collaboration and

offer an engaging learning environment.

Community Learning/Group Discussions


10
How to enroll in

this program?

You are one step away from


your dream career!

Enroll Now

Still unsure?

Call Now to Book 2-Days of

Demo Classes

+91-9352976305

For any other details, feel


free to reach out.

We are here to help!

@wscubetech www.wscubetech.com /wscubetechindia

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