MBAPolicyandGuidelinesforBatch2023-25

First Term
Paper Code 101
FINANCIAL ACCOUNTING
Max. Marks: 100 Course Credit: 03
Course Objectives:
The aim of the course is to make the students understand the concepts of accounting and the process that leads to
the preparation of Financial Statements. This course will equip the students with the skill abilities required to
analyze the financial statements for prudent decision making.
Learning Outcomes:
L01: The participants will be able to use Conceptual Framework of accounting to record the accounting events/ transactions and
process them for the preparation of financial statements.
L02: Draft Balance Sheet and Statement of Profit and loss.
L03: Prepare Cash Flow Statement and analyse the impact of Inventory Valuation on financial performance and position.
L04: Apply accounting standards relating to Revenue Recognition and Asset Accounting.
L05: Make use of Financial Statements of Limited Companies for financial decision making and be able to use Extensi ble Business
Reporting Language.
Contents:
Unit I:Conceptual Framework of Accounting: Cash and Accrual Accounting; Users of Financial Statements; Capital
of a Firm; Structure of Business Firms; Objectives of Corporate Financial Reporting; Components of Financial
Statements; Accounting Principles; Accounting Concepts; Accounting Conventions; Qualitative Characteristics of
Financial Statements; True and Fair View; Accounting Policy and Accounting Standards; and Accounting Standard on
Disclosure of Accounting Policies.
Accounting Records and Systems: Journal, Ledger, and Trial Balance; and Cash Book and Bank Reconciliation
Statement.
Unit II:Balance Sheet: Accounting Equation; Balance Sheet Structure; Assets; Current Assets; Non-Current Assets;
Classification of Assets; Liabilities; Current Liabilities; Non-Current Liabilities; Secured and Unsecured Liabilities;
Classification of Liabilities; Accounting Standards relating to Contingencies and Events Occurring after the Balance
Sheet Date.
Structure of the Statement of Profit and Loss: Nature of the Statement of Profit and Loss; Expenditure and
Expenses; Income; Accrual Basis of Accounting; Structure of Profit and Loss Account; Extraordinary Items; Prior-
Period Items; Accounting Standards relating to Net Profit or Loss for the period; prior period items; and Changes in
Accounting Policies.
Unit III:Cash Flow Statements: Preparation of Cash Flow Statement; Presentation of Cash Flow Statement;
Operating Activities; Investing Activities; Financing Activities; Foreign Currency Cash Flows; and Analysis;
Accounting Standards relating to Cash Flow Statement.
Inventory Valuation: Nature of inventories; Measurement of Inventory Costs; Method of record keeping of
Inventories; Inventory Valuation; Net Realizable Value (NRV); and Accounting Standards relating to Valuation of
Inventories
Unit IV:Revenue Recognition: Income and Revenue; Measurement of Revenue; Collectability of Revenue; Matching
Principle; Sale of Goods; Service Revenues; Sales of Real Estate; Interests and Dividends; Constructions Contracts;
Expense Recognition; and Indian Accounting Standards relating to Revenue Recognition.
Asset Accounting(Property, Plant, and Equipment Accounting): Depreciation Accounting; Accounting including
Impairment; and Accounting Standards relating to Non-current Assets
Unit V:Financial Statements of Limited Companies: Legal Requirement relating to preparation of Financial
Statements of Companies (including Schedule III of the Companies Act, 2013); Note to the Accounts; Significant
Account Policies; and Other Financial Reports and the Contents of Annual Report.
Analysis of Financial Statements: Introduction; Tools for Financial Statement Analysis; Comparative Financial
Statements; Common Size Statements; Cash Flow Analysis; Ratio Analysis (Liquidity Ratios, Solvency Ratios, Activity
Ratios, Profitability Ratios, Capital Market Based Ratios and Predictive Ratios); Accounting Policy and Quality of
Earning; Earnings Management; Potential Red Flags; and Limitations of Analysis of Financial Statements.
Extensible Business Reporting Language (XBRL): Requirements in Indian Context; and General Approach for the
preparation of XBLR.
Suggested Readings:
Text Books
 MBAPolicyandGuidelinesforBatch2023-25
• R. Narayanaswamy :Financial Accounting : A Managerial Perspective : Prentice-Hall of India Pvt. Ltd. : Year of
Publication latest edition.
Reference Books
• Ashish K. Bhattacharya :Financial Accounting for Business Managers : Prentice-Hall of India Pvt. Ltd. : Year of
Publication latest edition.
• Horngren, Sundem, Elliott :Introduction to Financial Accounting : Pearson Education : Year of Publication latest
edition.
• Wsetgandt, Kieso, Kimmel :Financial Accounting : John Wiley & Sons, Inc. : Year of Publication latest edition.
• N. Ramachandran, Ram Kumar Kakani :Financial Accounting for Management : McGraw-Hill : Year of
Publication latest edition.
• P.C. Tulsian :Financial Accounting : Pearson Education : Year of Publication latest edition.
• Robert N. Anthony, James S. Reece :Accounting Principles : AITBS Publishers & Distributors : Year of Publication
latest edition.
• R.L.Gupta, V.K.Gupta :Fundamentals of Accounting : Sultan Chand & Sons : Year of Publication latest edition.
• AmbrishGupta :Financial Accounting for Management : Pearson Education : Year of Publication latest edition.
 MBAPolicyandGuidelinesforBatch2023-25
Paper Code 102
MANAGERIAL ECONOMICS
Max Marks: 100 Course Credit: 03
Course Objectives:
The aim of the course is to make the students understand the concept of managerial economics and its application in
the business environment this course will equip the students with the skill abilities to solve the business problem
using the principles of economics.

Learning Outcomes:
L01: Be able to appreciate application aspect of the fundamentals of economics, demand and supply.
L02: Be able to comprehend the functioning of firms under different market structures.
L03: Develop skills to analyse the aggregate output, prices, growth, business cycles ect. From policy angle.
L04: Appreciation of the relevance of applicability of Balance of Payments, Monetary and Fiscal Policy in other economic policies
framework.
L05 : Be able to evaluate the implications of unfavourable Trade and Capital Flows and Regulations.

Contents:
Unit-I: Introduction to Managerial Economics and its relevance for Business World
Demand and Supply Analysis: Types Of Markets; Basic Principles and Concepts; The Demand Function and The
Demand Curve; The Supply Function and the Supply Curve; Market Equilibrium; Consumer Surplus Producer
Surplus; Total Surplus; Demand Elasticity; Income Elasticity of Demand of Normal and Inferior Goods; Cross-Price
Elasticity of Demand; Demand Elasticity from Demand Functions
Demand And Supply Analysis: (Consumer and the Firm): Consumer Theory; Utility Theory; The Opportunity et
(Consumption, Production and Investment Choice); Consumer Equilibrium: Maximizing Utility Subject To the Budget
Constraint; Revisiting the Consumer's Demand Function; Objectives of the Firm and Analysis of Revenue, Costs and
Profits.
Unit-II: The Firm And Market Structures: Factors that determine and Analysis of Market Structures. Optimal Price
and Output In Monopoly Markets and Factors affecting Long-Run Equilibrium in Monopoly Market; and
ldentification of Market Structure.
Perfect Competition; Optimal Price and Output In Perfectly Competitive Markets; Monopolistic Competition; Optimal
Price and Output In Monopolistically Competitive Markets;
Oligopoly and Optimal Price and Output in Oligopoly Markets
Unit-III: Aggregate Output Prices And Economic Growth: Aggregate Output and Income; Gross Domestic Product,
Components, Aggregate Demand; Aggregate Supply and Equilibrium
National Income, Personal Income and Personal Disposable Income; Equilibrium GDP and Prices; Economic Growth
and Sustainability; Sources of Economic Growth and Measures of Sustainable Growth.
Understanding Business Cycles: Overview and Phases of the Business Cycle; Resource Use through the Business
Cycle; Theories of the Business Cycle; Unemployment and Inflation; and Popular Economic Indicators; Market
Failures
Unit-IV: Balance Of Payments: Balance Of Payments, Accounts and its Components; National Economic Accounts
and the Balance of Payment
Monetary and Fiscal Policy: Objectives of Monetary Policy and Rules of Central Banks; Contractionary and
Expansionary Monetary Policies and Neutral Rate; Limitations Of Monetary Policy; Roles and Objectives of Fiscal;
Fiscal Policy Tools and the Macro economy; Relationship between Monetary and Fiscal Policy; and Quantitative
Easing and Policy
Unit-V: Trade And Capital Flows: Restrictions And Agreements; Tariffs; Quotas; Export Subsidies; Trading Blocs;
Common Markets; Economic Unions; Capital Restrictions; and International Trade and Capital Flows.
Economics of Regulation: Overview of Regulation; Classification of Regulations and Regulators; Regulation of
Commerce and Financial Markets; Cost-Benefit Analysis of Regulation; and Analysis and Effects of Regulations;
Economics of Information.
Suggested Readings:
Text Book:
• Samuelson, P.A. and Nordhaus, W.0. Economics, New Delhi: Tata McGraw Hill.
Recommended Books (latest editions):
• Froyen, R.T. Macroeconomics: Theories and Policies, New Delhi, Pearson Education.
• Fuller, Neil, Principles of Macroeconomics, Delhi, Overseas Press
•MBGAoProdloinc,yRa.nJ.,dMGaucirdoeecloinnoemsfiocsr,BNaetwchD2e0lh2i,3P-e2a5rs o n education India Pvt. Ltd.

• Koutsoyiannis, A. Modern Microeconomics, Macmillan Press, London.

• Mankiw, N.G., Macroeconomics, New York, Worth Publishers
• Mankiw, N.G. Principles of Microeconomics. South-Western, Cengage Learning.
• Pindyck, R.S.D.L. Rubbinfeld, P.L Mehta, Microeconomics, Pearson, New Delhi.
• Synder, C. and W. Nicholson, Fundamentals of Microeconomics, Cengage Learning- New Delhi.
• Snyder, C. and W. Nicholson, Fundamentals of Microeconomics, Cengage Learning- New Delhi.
 MBAPolicyandGuidelinesforBatch2023-25

Paper Code 103

MANAGEMENT OF INFORMATION TECHNOLOGY
Max Marks: 100 Course Credit: 03

Course Objectives:
To introduce the beginners with the nuances of Information Technology and its applications/utility in the modern
day Smart Offices. The course aims to equip the learners with the skills to utilize the best of IT usage in their day to
day office work and incorporate the logical intelligence and powers of IT as a strategic and reliable instrument.
-To develop skill set to use ICT in line with the moto of Digital India programme: “Power to Empower”.
-Upgradation of knowledge base in terms of emerging trends in ICT.
-Understanding of SMART office tools and its effective usage.

Unit – I
1. Information & Communication Technology
IT Infrastructure, its components, Emerging trends in IT (Virtualization, Artificial Intelligence, Cloud
Computing, IOT etc.) Number Systems, Computer Codes, Software, Computer languages, Operating Systems,
Storage Media.

Appendix: OS Management, Memory Management

2. Information System Management
The role of Information Systems in Business, Perspectives of Information System, Information system and
decision making, Case studies
Appendix: Ms-Excel and IDEA S/w
3. E-governance and Digital Government
Towards Faceless, Paperless, Cashless, SMART Government; Key features of Digital India, Financial Inclusion
through JAM Trinity, E-Governance as a social transformational tool, Select Case studies (PFMS, DBT, E-Kranti,
DigiLocker, GeM, CorePDS, ePass)
Unit –II
4. Data and Information Organization:
Database approach to data management, Organizing data in tradition file environment; database models
(hierarchical, relational and network models), Entities, Attributes, Keys, Database Management Systems, data
definition language, Relations and their schemas.
Appendix: Ms-Access/Oracle
5. Data warehouse & Data Mining
Big Data, Data Definition Language, Relational Database Management System, Keys, Integrity Rule, Relational
Operations, Data warehouses and Data Mining, Case studies.
Appendix: Ms-Access / Oracle
Unit –III

6. Computer Networks, Internet and Telecommunications

Communication System, Mode of communication, applications of Networks, Network types, Network
Topologies, Protocols, Telecommunication Software, Internet, Regulatory Authorities (ICANN, Nixi, Registry
Authorities), Telecommunications and Networking in Business world, wireless revolution.
Appendix: look@LAN, Netview, Angry IP Scan

7. Ethical and Social Issues in Information Systems

Understanding Ethical and social issues related to systems, Ethics in Information Society, moral dimensions of IS, IT Act
2008 (Cyber Law of India), Data Protection Bill.
8. Securing Information System
System vulnerability and abuse, Cryptography & Public Key Infrastructure, Cryptography, Conventional vs
Modern Encryption Methods, Hashing, Algorithms-Symmetric Algorithms/Public Key Cryptography,
Asymmetric Algorithms/Public Private Key pairs, Digital Certificate, Types of Certificate, Public Key
 MSBuA
bsPto
itluitciyanRdisGku
on , Pid
ubelliicnKeesyfoInrfBraasttcrh
uc2t0
u2re3(-P2K5I ) , Third Party Assurance-Certificate Authority.

Appendix: Wondercrypt S/w

Suggested Readings:
1. Albright Winston Zappe, Data Analysis & Decision Making with Microsoft Excel, Duxbury Press
2. Bott Ed, Siechert Carl, Microsoft Office Inside Out , PHI
3. Debby Russell, T. Gangemi, Sr., Computer Security Basics, O’Reilly Publications
4. P.K. Sinha, Computer Fundamentals, BPB Publication
5. Muttoo, Gupta, Pal, E-Governance in India- The progress Status, Palgrave Macmillan
6. Nippani K S, Murthy B K , Digital India: Governance Transformation, Wiley
7. Seguin Denise, Computer Concepts & Microsoft Office , PHI
8. Steven T. Karris, Networks Design and Management, Orchard Publications
9. Tanenbaum Andrew S., Computer Networks, Prentice – Hall
10. William Stallings, Wireless Communications and Networks, Pearson Education
 MBAPolicyandGuidelinesforBatch2023-25

Paper Code 104

MARKETING MANAGEMENT

Max. Marks: 100 Course Credit: 03

Course Objective:
To introduce the students to the concepts, strategies and contemporary issues involved in the marketing of products
and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students
should be able to apply marketing principles in organizational decision-making.

LEARNING OUTCOMES:
L01: At the end of this unit, one should be able to analyse marketing environment and its impact on marketing strategies, develop
an understanding of various marketing philosophies and relate them to marketing practices of organisations.
L02: At the end of this unit, one should be able to develop a Marketing research plan, apply concepts of consumer behaviour in
marketing, select the markets for your products: segmentation, targeting and positioning.
L03: At the end of this unit, one should be able to apply concepts of Marketing Mix to develop Product, Branding and Pricing
strategies and there application in marketing
L04: At the end of this unit, one should be able to develop an understanding of Channels of Distribution and Integrated Marketing
communications and create distribution strategies and promotional campaigns.
L05: At the end of this unit, one should be able to analyse contemporary issues and developments in marketing, apply marketing
concepts in specific contexts of rural, international and services marketing and develop digital marketing campaigns

Contents:
Unit-I: Introduction to Marketing: Nature and Scope of Marketing, Marketing Philosophies, Customer Value,
Holistic Marketing
Marketing Environment: Understanding the impact of Macro and Micro environment on Marketing, Global
Marketing, Marketing in the future
Unit-II: Identifying and Selecting Markets: Consumer Buying Behaviour, Organizational Buying Behaviour, Market
Segmentation, Targeting and Positioning
Marketing Research and Market Information, Strategic Marketing Planning Process: Competitor analysis,
Marketing Warfare Strategies.

Unit-III: Marketing Mix Strategies: Product strategies: Product, Planning and Development: Product Life Cycle,
New Product development, Brands, Packaging and Labelling.
Developing Pricing Strategies: Setting Price, Factors influencing Price Determination

Unit-IV: Marketing Mix Strategies: Channels of Distribution, Designing Distribution Channels, Managing Conflicts
and Controls in Channels, Retailing, Wholesaling and Logistics.
Marketing Communication: Role of Promotion in Marketing, Integrated Marketing Communication, Determining
Promotional Mix, Advertising, Sales Promotion, Public Relations, Personal Selling and Sales Management and
Managing a Holistic Marketing Organization.

Unit-V: Trends in Marketing: Service Marketing, Green Marketing, Customer Relationship Management, Rural
marketing, International Marketing,
Digital and Social Media Marketing, Digital marketing tools: Ad words, Banners, emailing, Search Engine
Optimisation

Suggested Readings (Latest Edition):

• Etzel, M. J., Bruce, J. W., Stanton, W. J., &Pandit, A. Marketing, New Delhi: Tata McGraw-Hill.
• Kotler, P. & Armstrong, G. Principles of Marketing Pearson.
• Kotler, P., Keller, K., Koshy, L., &Jha, M. Marketing Management: A South Asian Perspective. New Delhi: Pearson.
• Perrault. W.D (Jr.), Cannon, J.P., & McCarthy, E.J. BasicMarketing. New Delhi: Tata McGraw-Hill.
• Ramaswamy, V. S. &Namakumari, S. Marketing Management: Global perspective Indian context New Delhi:
Macmillan.
• Saxena, R. Marketing Management New Delhi: Tata McGraw Hill.
 MBAPolicyandGuidelinesforBatch2023-25

Paper Code 105

PUBLIC FINANCIAL MANAGEMENT
Max Marks: 100 Course Credit: 03
Course Objectives:
To introduce the subject of Public Financial Management with emphasizing on fiscal and financial architecture of
Government, Budget concept, finances of union and states and also learning the concept of public private
partnership and privatization efforts and reforms.

Learning Outcomes:
L01: To be able to appreciate of the applicability theories of public choice and public expenditure
L02: To be able to visualize and feasibly appreciate of the fiscal and financial architecture of the government of India and the
Government of India.
L03: Reasonable skill upgradation vis-à-vis applicability of the principles of budgeting and budgeting practices in India.
L04: To be able to appreciate of the select concepts to the analysis of finances of the Union and the States of India.
L05: To be able to appreciate the analytics of public private partnership in India together with specific appreciation of the
managerial aspects of public sector enterprises of their problems, privatization efforts and reforms.
Unit-I: Introduction to PFM: History of development of PFM, need for PFM, Relationship of PFM with Governance;
the PFM Objectives ; PFM Cycle; Measuring the Efficacy of a PFM System; PFM Institutional Framework; Measuring
the Efficacy of a PFM System; Benchmarks of PFM activities; PFM in the welfare state; Fiscal policy as a driver of
welfare State; Fiscal and Monetary Policies.
Public Choice: Provision for social goods, Public goods and Private goods. Merit and Demerit goods, Public interest,
Marginal social sacrifice and Marginal social benefit, point of maximum social advantage, Petro criteria,
Maximization of social welfare, Government Intervention, Macro economic effects of government intervention,
Taxation and Public choice, Arrow’s Theorem; Principles and approach to an efficient tax system; Direct Indirect
Taxes; incidence and impact of taxation; Shifting of tax burden; Laffer’s Curve, Tax buoyancy; International taxation.
Public Expenditure: Normative Theories of Public expenditure; Public goods approach; Positivist Theory;
Keynesian Theory of Public Expenditure; Wagner’s law of expending state activity; Wagner’s Squared Hypothesis;
Reasons for the growth of public expenditure; Peacock Wiseman Displacement Theories; Chow Test, Colin Clark’s
Critical Limit Hypothesis, Role of the state and Leviathan effect.
Unit-II: Public Financial Architecture: Fiscal Architecture of the Centre and States- Constitutional provisions ,
Revenue and Expenditure, Deficit and Borrowings aberration of the planning Era, Centrally Sponsored Schemes;
Restructuring of the Centrally Sponsored Schemes; Tax Reforms; GST and Implementation Issues.
Fiscal and Financial Reporting: Finance Accounts, Appropriation Accounts, Combined Finance and Revenue
Accounts; Fiscal Transparency and Marksmanship; Fiscal Rules and Fiscal Councils.
Principles of Federal Finance: Federal Financial Relations; Distribution of Financial Powers between Union and
States; Finance Commissions, Central Transfers to States, 12th to 15th Finance Commissions; Criteria used for
devolution and their critical evaluation; Terms of Reference of the 15th Finance Commission; Third tier of
government-73rd and 74th Constitutional amendments. State Finance Commissions;
Fiscal Roadmap for India: Concept and Types of Deficit; Deficit Management; Fiscal responsibility and Budget
Management Act (FRBMA) Acts and their impact on state Finances; Off Budget borrowings and their effect on fiscal
deficits.
Public Debt Management: Public Debt Management; Borrowing powers of Union and States; Role of RBI and
Ministry of Finance; External Assistance- Monitoring and Management; Borrowing Mechanisms, Debt instruments;
Debt sustainability; Public Account and Cash Management.

Unit-III: Principles of Budgeting: Flow of economic activities and the budget, Principles of Budgeting; Functional
and Economic Classification of Public Expenditure; Budgetary Practices and Reforms: Zero Based Budgeting,
Performance and Programme Budgeting; Outcome Budgeting: Gender budgeting; Budget as a Strategic Policy Tool.
Budgeting Practices: Constitutional Provisions; Expenditure Classification; Different types of budgeting;
Preparation, Presentation and Approval of the annual Budget; Budget execution and control process.
Budget and Accountability: Budget Transparency, Open Budget Index, Participatory Budget Making, Expenditure
Tracking, Public Expenditure Review, Challenges in Contemporary Budgeting Processes and Civic Accountability.
CAG and Parliamentary Oversight; PAC and COPU.
 MBAPolicyandGuidelinesforBatch2023-25

Unit-IV: PFM at the Centre: Resources and Expenditure Management by the Centre, Revenue and Capital Account,
Revenue and Capital
Expenditure, Committed Expenditure, Fiscal Parameters, Tax and Non Tax Revenue Tax: GDP Ratio; Devolution and
Transfers, Decomposition and Financing of GFD,.
Outstanding Liabilities- Internal and External Debt, Contingent Liabilities; The Modified Exchequer Control Based
Expenditure Management System Expenditure Management commission.
PFM in the States: Management of Revenue Expenditure , expenditure deficits and borrowings, committed
expenditure, Major fiscal indicators to measure the state’s financial health, Inter- State Comparisons, Decomposition
and Financing of GFD, States borrowing from the market despite having high cash Balances,
Management of Financial Assets by Governments: International experience of Sovereign Wealth Funds and
India’s approach: National Investment and Infrastructure Fund, Indian experience with the national Investment
Fund.

Unit-V: Public Private Partnerships: Public Private Partnerships; Other Public Investments Instruments; Case
Studies
Central Public Sector Undertakings: Central PSUs and their Evolution; Performance of Central PSUs; MoU System;
Disinvestment and privatization of Central PSUs; Reforming Public Sector Undertaking.
State Public Sector Undertakings: Performance of State Public Sector Undertakings; Reforms State Public Sector;
Finance Commission Observations on State public Sector Reforms.
Review, Presentations etc.

References

Text Book:
• R A Musgrave & P B Musgrave, Public Finance in Theory and Practice, McGraw Hill.
Reference Books (Latest Editions):
• Bhattacharjee G., Special Category States of India, Oxford University Press.
• H L Bhatia, Public Finance, Vikas Publishing House.
• John C. and Philip J., Public Finance and Public Choices, Oxford University Press.
• Kennedy M.M.J., Public Finance, PHI Learning Pvt. Limited.
• Mishra S. K., Puri V. K., Indian Economy, Himalaya Publishing House.
• Rosen and Gayer, Public Finance, Tata McGraw Hill.
• Singh S. K., Public Finance in Theory and Practice, S. Chand.
• Sundharam K. P. M. and Andley K. K., Public Finance Theory and Practice, S. Chand.
 MBAPolicyandGuidelinesforBatch2023-25

Paper Code 106

BUSINESS COMMUNICATION
Max. Marks: 100 Course Credit: 1.5
Course Objectives:
To provide participants an overview of the prerequisites to Business Communication, identify potential
communication problems, and strategies to develop effective communication skills. This course will make
participants conversant with the basic forms, formats and techniques of business writing so that they would be
equipped to communicate effectively as a professional.
Learning Outcomes:
L01: To communicate effectively with the understanding of the basics, models and theoretical frameworks of
communication in the organization.
L02: To work in culturally diverse organizations and communicate appropriately in different cultural contexts through
dos and don’ts of different cultures.
L03: To improve their self-awareness regarding their own style of communication and motivate them to adopt a more
effective communication style in varied contexts
L06: To be able to negotiate better by knowing the distinctive role of communication and interpersonal behavior across
the negotiation process.
L05: To be able to draft effective business correspondence with brevity and clarity.
L06: To be able write reports in different format.
Contents:
Unit-1: Introduction to Corporate Communication: Role of Communication in Business; Objectives of
Communication;The Process of Communication;Oral Communication; Face of Face Communication; Understanding
Cultural Effects of Communication; Barriers of Communication;andThe Importance of Listening in the Workplace,
Barriers to Listening, Strategies for Effective Listening.
Unit-2: Managing Corporate Communication: Intra and Inter Personal Communication; Johari Window and
Transactional Analysis; Role of Emotions in Inter Personal Communication – Communication Styles;and Gateways to
Effective Interpersonal Communication.
Unit-3: Business Correspondence and Report Writing: Guidelines for Written Business
Communication;Significance of Business Correspondence;Essentials of Effective Business Correspondence Business
Letter – Structure and Forms;Business Meetings;Telephone Communication;Use of Technology in Business
Communication, E-mail Messages;Mass Communication:Electronic Media,Print Media andSocial Media;Report
writing;Structure of reports: negative persuasive and special reporting;Informal reports – proposals; Formal
reports; and Organization of press report.
Suggested Readings:
• Beebe,Ivy, (2019), Communication: Principles foa a life time (6thed), Pearson.
• Boovee,Thill and Raina,(2019) Business Communication today (14th ed.),Pearson.
• Lehman, C. M., Dufrene D. D.,&Sinha, M. (2016). BCOM: The South Asian Perspective on Business Communication
(2nd ed.). New Delhi: Cengage Learning.
• Lesikar, Flatley,et.al,(2015), Business Communication: Connecting in a digital world, New Delhi, McGraw Hill.
• Mukerjee, H. S. (2012).Business Communication (2nded.). New-Delhi: Oxford University Press
 MBAPolicyandGuidelinesforBatch2023-25

Paper Code 107

ORGANISATIONAL BEHAVIOUR
Max. Marks: 100 Course Credit: 1.5
Course Objectives:
Providing participants the understanding of what shapes the way organisations work. They will be equipped with a
better understanding of human behaviour in organisations, and the skills and experience to apply knowledge in real-
life situations. This course aims to delve into the impact of three determinants of organizational behaviour:
individuals, groups, and structures; with the ultimate purpose of applying this knowledge toward improving the
participants´ own understanding of the aspects that motivate employees, increase their performance, and
help organizations establish a strong and trusting relationship with their employees.
Learning Outcomes:
L01: To acquainted themselves with the basic processes and principles underlying human behaviour. ss
L02: To familiarize how people behave under different conditions and understand why people behave as they do.
L03: To explore the organization system and to capture the full complexity of human behaviour at work.
L04: To effectively recognize and resolve human issues in organizational settings.
L05: To understand of the dynamics of interaction and integration between the individual and the organization.

Contents:
Unit – I: Management, Introduction to Management and Management Process: Introduction, Importance of
Management, Evolution of Management Thought, Principles of Management, Management Process/Functions, and a
System View.

Unit – II: O.B. Introduction: Historical Perspective, Approaches to and Importance, Contributing Disciplines to O.B.,
O.B. Process, Models of O.B. Individual Perspective : Personality- Definition and Determinants, Personality Traits,
Personality Attributes affecting OB, Values and Ethics; Attitudes, Learning; Definition and Importance of Motivation,
Contemporary Theories in Motivation, Motivational Tools in Organization.

Unit – III: Group Dynamics: Group Behaviour in Organisation; Organizational Conflicts; Job Stress; Team Building,
Leadership.
Organizational Perspective: Organisational Structure, Design & Change; Organizational Culture and Development;
Quality of Working Life; International Organizational Behaviour.
Suggested Readings:
• Griffin & Moorhead (2017), OrganisationalBehaviour: Managing People and Organisations (11th ed.), CENGAGE
Learning India Pvt. Ltd.
• Luthans, F. (2015), Organizational Behaviour: An Evidence Based Approach (13th ed.), McGraw-Hill Irwin.
• Nelson, D. L., Quick, J.C., &Khandelwal, P. (2016).ORGB: A South Asian Perspective (2n ed.), CENGAGE Learning
India Pvt. Ltd.
• Pareek, U. and Khanna, S. (2016).Understanding Organizational Behaviour (4th ed.), New Delhi: Oxford
University Press.
• Robbins, S. P., & Judge, T.A. & Vohra, N. (2015). Organizational Behaviour (16th ed.), New Delhi: Pearson
Education.
• Singh, K. (2015). Organizational Behaviour: Text and Cases (3rd ed.),New Delhi: Vikas Publication.