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Overbooked: Group Members - Aaditya - Adarshita Prashant Vishnu Vaanya

The document discusses a book delivery service called overBOOKed that aims to help customers find and receive books tailored to their preferences. It outlines the group members, services offered, sources for book inventory, delivery and customer return logistics, marketing strategies, revenue sources, expenditures, risks, and strategies to counter risks.

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Aaditya Balhara
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27 views9 pages

Overbooked: Group Members - Aaditya - Adarshita Prashant Vishnu Vaanya

The document discusses a book delivery service called overBOOKed that aims to help customers find and receive books tailored to their preferences. It outlines the group members, services offered, sources for book inventory, delivery and customer return logistics, marketing strategies, revenue sources, expenditures, risks, and strategies to counter risks.

Uploaded by

Aaditya Balhara
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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overBOOKed

GROUP MEMBERS-
- AADITYA
- ADARSHITA
 PRASHANT
 VISHNU
 VAANYA
We are here to Help you read the right book.

In today's hectic lifestyle, taking out time to read is hard as it is,


along with that picking the right book can be tiresome.

And therefore, we introduce overbooked where you just tell us about


your reading preferences and we deliver the right book for you, at
your doorstep

All these time saving services, only for reasonable monthly prices
ranging from 700 to 1000 rupees!
The Famous Book Bazaar

The Daryaganj market, near Chandni Chowk in New Delhi


is famous for its Sunday Book Bazaar, this where we will be
purchasing our books from.

Reaching the customers

For deliveries, initially we will be using the cheap and


efficient services of Delhivery.

They are also going to be used for picking up the books


from our customers again.
Marketing
Strategy
 Ads on websites and TV channels

 Seminars in Libraries, Promotions in


schools

 Word of mouth

 Emails, Google ads, Instagram and


Facebook pages
 Sponsored ads on YouTube channels

 Initially prices are low

 Will introduce family plans and


offers

 Send ‘Thank You’ cards to initial


customers, with hope they would
also promote our services
Revenue
Where would we earn money from?

- Initial customers
- Commissions from aspiring authors
- Ads from other companies on our website and app
- If needed, would go for crowdfunding

However, I would like to point out, a lot of money would not be required in the beginning
Since we are not planning to buy a lot of books, storage houses or delivery bikes in the beginning.

Such fixed assets will only be purchased in the future when the number of customers are
rising and the scale of operations has increased exponentially.
Expenditures

Fixed Costs

• App and Website – 5000

• Running Costs – 10000 per month


Risk Factor
 Books damaged

 Books not returned

 Cyber Attacks on website

Countering Risks
Along with sufficient profit margins,
in case of a book being burnt we will
be demanding payment of the book’s value,
for the losses incurred.
We are also working on a safety deposit
scheme.
Thank You for your valuable time!!

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