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Lesson-Plan-Entrep-Module-3

Lesson plan
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24 views3 pages

Lesson-Plan-Entrep-Module-3

Lesson plan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Republic of the Philippines

Department of Education
REGION VII – CENTRAL VISAYAS
SCHOOLS DIVISION OF SIQUIJOR

LESSON PLAN

Name of Teacher: Name of Teacher: Jean Rose P. Palacio Quarter: Third


Subject and Grade Level: Entrepreneurship 12 Week: 5 -8
No. of Hours: 16

 Most Essential Learning Competency (MELC) :


 Recognize the importance of marketing mix in the development of marketing
strategy.
 Describe the Marketing Mix (7Ps) in relation to the business opportunity vis-
à-vis
-Product
- Place
- Price
- Promotion
- People
- Packaging and
- Positioning
 Develop a brand name
TLE_ICT12EM-Ia-1
I. Objectives:
At the end of the lesson, the learner will be able to:
A. Identify the different marketing mix in relation to business opportunities.
B. State the important of brand name in business.
C. Associate the different marketing mix in the locality.

II. Subject Matter:


A. Topic/Lesson: Marketing Mix (7Ps)
B. Reference: Entrepreneurship 12 Self-Learning Module (SLM) for Quarter 3, pages
1-117
C. Materials/Equipment: SLMs, television set, laptop

III. Procedure:

A. Review:
The teacher will let the students answer the questions found in What’s In on page
3.
B. Motivation:
The teacher will let the students enumerate their favorite brand of
different products they are using like: Shampoo, lotion, deodorant, clothing,
gadgets and others.

C. Presentation:
The teacher let the students answer the questions found in What’s New
on page 3.
D. Analysis/Discussion:
1.The teacher let the students read Information Sheet 1 to 3 found in
What’s In on page 4 to 13.
2. Let the students enumerate the importance of marketing mix in the
development of marketing strategy.
3. The teacher let the students explain each marketing mix and give
example each marketing mix.

E. Abstraction/Generalization:
1. Why are brand names important?
2. Do you think that the slight price decrease could significantly
increase the market share of a certain product? Why?

F. Application

The students will tackle the activity found in What I Can Do on


page 14 module 3.

IV. Evaluation:

The students will accomplish the activity found on page 15 Assessment .

V. Assignment:

(Given a change to be businessman/businesswoman someday you


make a brand name of you own product. Do it in a short bond paper.)

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