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T-IMS-01 SWOT Analysis Template

The document is a SWOT Analysis Template designed for evaluating a new business opportunity, outlining criteria for strengths, weaknesses, opportunities, and threats. It provides a structured approach to identify key factors affecting the business and includes sections for recommended actions and urgency levels. The template is intended for users to customize based on their specific situation.

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Carol Amondi Nyangoye
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21 views3 pages

T-IMS-01 SWOT Analysis Template

The document is a SWOT Analysis Template designed for evaluating a new business opportunity, outlining criteria for strengths, weaknesses, opportunities, and threats. It provides a structured approach to identify key factors affecting the business and includes sections for recommended actions and urgency levels. The template is intended for users to customize based on their specific situation.

Uploaded by

Carol Amondi Nyangoye
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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SWOT Analysis Template

SWOT Reference SWOT Subject Date Undertaken Date for Review

This typical SWOT is for a new business opportunity. Many criteria can apply to more than one quadrant. Identify criteria appropriate to your own SWOT situation.

Strengths Criteria Strengths Weaknesses Weaknesses Criteria


1. Advantages of proposition? 1. Disadvantages of proposition?
2. Capabilities? 2. Gaps in capabilities?
3. Competitive advantages? 3. Lack of competitive strength?
4. USP's (unique selling points)? 4. Reputation, presence and reach?
5. Resources, Assets, People? 5. Financials?
6. Experience, knowledge, data? 6. Own known vulnerabilities?
7. Financial reserves, likely returns? 7. Timescales, deadlines and pressures?
8. Marketing - reach, distribution, 8. Cash flow, start-up cash-drain?
awareness? 9. Continuity, supply chain robustness?
9. Innovative aspects? 10. Effects on core activities, distraction?
10. Location and geographical? 11. Reliability of data, plan predictability?
11. Price, value, quality? 12. Morale, commitment, leadership?
12. Accreditations, qualifications, 13. Accreditations, etc.?
certifications? 14. Processes and systems, etc.?
13. Processes, systems, IT, 15. Management cover, succession?
communications?
14. Cultural, attitudinal, behavioral?
15. Management cover, succession?
16. Philosophy and values?

V1.0 T-IMS-01 Page |1


SWOT Analysis Template

Opportunities Criteria Opportunities Threats Threats Criteria


1. Market developments? 1. Political effects?

2. Competitors' vulnerabilities? 2. Legislative effects?

3. Industry or lifestyle trends? 3. Environmental effects?

4. Technology development and 4. IT developments?


innovation? 5. Competitor intentions - various?
5. Global influences? 6. Market demand?
6. New markets, vertical, horizontal? 7. New technologies, services, ideas?
7. Niche target markets? 8. Vital contracts and partners?
8. Geographical, export, import? 9. Sustaining internal capabilities?
9. New USP's? 10. Obstacles faced?
10. Tactics: eg, surprise, major contracts? 11. Insurmountable weaknesses?
11. Business and product development? 12. Loss of key staff?
12. Information and research? 13. Sustainable financial backing?
13. Partnerships, agencies, distribution? 14. Economy - home, abroad?
14. Volumes, production, economies? 15. Seasonality, weather effects?

15. Seasonal, weather, fashion influences?

V1.0 T-IMS-01 Page |2


SWOT Analysis Template
Outputs
Topic Description of Issue

Recommended Actions
Topic Recommended Action Urgency H/M/L

V1.0 T-IMS-01 Page |3

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