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Data Analytics Ppt

Social Buzz, a rapidly growing technology company, is undergoing a three-month proof of concept with Accenture to audit its big data practices and recommend an IPO. The Analytics team analyzed over 36 million content pieces to identify the top five popular content categories: Animals, Science, Healthy Eating, Technology, and Food. The process involved data cleaning, modeling, and analysis to uncover insights from the vast amount of data.

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0% found this document useful (0 votes)
25 views

Data Analytics Ppt

Social Buzz, a rapidly growing technology company, is undergoing a three-month proof of concept with Accenture to audit its big data practices and recommend an IPO. The Analytics team analyzed over 36 million content pieces to identify the top five popular content categories: Animals, Science, Healthy Eating, Technology, and Food. The process involved data cleaning, modeling, and analysis to uncover insights from the vast amount of data.

Uploaded by

vrao42190
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 11

DATA

VISUALIZATION
Today's agenda
Project recap
Problem
The Analytics team
Process
Insights
Summary
Social Buzz Is A Fast Growing Technology unicorn that
need to adapt quickly to its global scale.

Accenture has begun a 3month POC focusing on these


tasks:
- Audit of social buzz’s big data practice
- Recommendation of IPO
Project - Analysis to find social buzz’s top 5 most popular
content category
Recap
Over 1 lakh posts per day
36,500,000 pieces of
content per year!
PROBLEM

But how to capitalize on it when there is so


much?
Analysis to find social buzz’s top 5 most
popular categories of content
ANDREW FLEMING
Chief Technical
Architect

The
Analytics MARCUS ROMPTON
Senior Principle

team
USHA RANI
Data Anlayst
1 DATA
Process
UNDERSTANDING
2 DATA CLEANING
3 DATA MODELLING
4 DATA ANALYSIS
5 UNCOVER INSIGHTS
Insights
BY THE GIVEN DATA SET, AFTER DATA CLEANING WE FOUND
THAT 16 CATEGORIES ARE THERE, WITH DIFFERENT REACTIONS
AND DIFFERENT CONTENT TYPES.AND ALSO WE CAN FOUND
THAT THERE ARE 2 TYPES OF SENTIMENTS ARE THERE, LIKE
POSITIVE, NEGATIVE,NEUTRAL…
Bar Graph shows how much total score have for an
individual category :
CATEGORY TYPES AND ITS TOTAL SCORE

80000

74965
70000 71168
69339 68738
66676 66579
64880 64756
60000
57783 57436
55323
54269
50000 52511
50339 49619 49264
SCORES

40000

30000

20000

10000

0 CATEGORY TYPES
animals science healthy eating technology food culture travel cooking soccer education fitness studying dogs tennis veganism public speaking
Top catergories for content types and its scores
76000

74965

74000

72000

71168

70000
Sum Total score

69339

68738

68000

66676

66000

64000

62000 Top 5 content categorys


animals science healthy eating technology food
After Analyzing
the entire data ,
the top Five
categories are
Summary Animals, Science,
Healthy Eating,
Technology, Food
Thank you!
ANY QUESTIONS?

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